Episode #30: 7 Tips for Pivoting your Marketing Strategy During COVID-19

You probably had a marketing plan all set to go for Q2-3-4. Maybe it was focused on summer fun, like travel and sports. Then when March hit (COVID-19), the whole thing had to be thrown out the window. 

Where do you go from here? 

The pandemic won’t go away overnight, letting us all pick up where we left off. So businesses need to pivot their marketing strategies to reflect the current state of affairs — not how we wish things were. 

In this episode, I give you 7 ways that your business can tweak your marketing for Q3 — and beyond — as we all learn to navigate the new 2020.

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