This week it’s a solo episode of That One Thing (the final of the season!) -and you can call it a journal session in audio form. It’s been a year of real highs and sticky lows and I’m sharing it all with you. 

Expect total truth, light bulb moment learnings and I end with my mission statement for 2023. I hope some of you journal along with me! Let me know how you got on by dropping me an email: vanessa@thesocialally.co.uk or sliding into my DM's

Journal prompts:  What am I most proud of in 2022? 

                                          What felt like a struggle this year? 

                                          How do I want to feel in my business/in myself 12 months time? 

I wanted to take a minute to thank everyone for listening, to all my wonderful guests, I really do appreciate every single one of you. I spent lots a special moments this year reading your often hilarious and inspiring stories, they have really made this podcast a warm a fuzzy place to be! 

I’ll be back in the new year with more inspiring business stories from female founders AND more of my marketing insights. I really hope you continue to listen in.

Be the first to here about all my new workshops, podcast episodes and get exclusive discounts by joining my mailing list.

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 Gillian McMichael is a passionate teacher, healer, Master Coach (founder of Full Circle Global) and author, with 20 years’ experience in helping others navigate their journey to self-discovery and professional fulfilment.  Her Insta is pretty awesome too and that’s how we connected and got to having our conversation.  

Our conversation focuses on finding your way home and discovering purpose, perfect chat for that end of the year feeling!

Gillian's book "Coming Home: A Guide to Being Your True Self" takes readers on a journey of self-discovery, using her own experience of transformational change to demonstrate the powerful effect of forgiving yourself and breaking free of past conditioning. 

She takes you step by step through each stage of a self-healing process to help you return meaning and purpose to your life, and agency to your true self. 

Follow Gillian on Instagram

All Gillians links

Coming Home: A Guide to Being Your True Self - buy

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Want more email subscribers? Have you considered paying Meta to help grow your list? In this bitesized episode of That One Thing I will talk you through exactly what you will need in place to successfully grow your email subscribers with Meta Ads.

I talk you through: How to create your Lead magnet, the importance of prepping your website, how to create an success page and email nurture sequence. To setting up your Facebook pixel, which campaign options to choose from in Facebook Ads Manager and how to track your success.

Learn more pro tips in my Facebook + Instagram Ads Toolkit: https://thesocialally.co.uk/ads-toolkit

Ask me any questions on this episode in My Instagram DM's https://www.instagram.com/thesocialally_/

Drop me a line: vanessa@thesocialally.co.uk 

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Clio Wood is a womens sexual and wellbeing champion who runs award-winning retreats designed specifically for postnatal families, not-so-new families and menopause. She helps you re-boot, get fit & rehab safely. She does all this from her beautiful home Manoir La Croix de La Jugie in France.

I’ve re-released our wonderful conversation back in 2020 as she talks candidly about her feelings running a business post birth and how it effected all areas of her life - including her marriage. It’s also a timely re-realise as she has written a book all about this experience: Get your mojo back: Sex, Pleasure and intimacy after birth - This book is a rallying call to women to reclaim their sexuality and find sexual fulfilment. You can pre-order your copy now ready for the new year!

Get your Mojo Back - sex, pleasure and Intimacy after birth (amazon)
Whole family wellbeing retreats: https://andbreathewellbeing.com/
Clio’s instagram: https://www.instagram.com/andbreathewellbeing/

Post-natal sex article in The Telegraph (sorry about the pay wall!) https://www.telegraph.co.uk/women/sex/knew-sex-giving-birth-would-different-never-expected/

I have a Newsletter! Sign up to And Another Thing - my bi-weekly newsletter for female founders like you. It’s packed full of tips and ideas on how to build ads and funnels in the fullness of your feminine wisdom.

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If you are a small business and are dreading Black Friday because of the competition and pressure for discounts this Bitesized episode of That One Thing is the episode for you!

In this episode I share:

Some stats that will explain how you can make changes to your marketing strategy and plan ahead.

How to reframe the idea of offering a discount.

Some ideas that you can use instead that will still get those customers in.

If your a service based biz, fear not! there's still lots of goodness inside this episode for you, including the option to ignore Black Friday altogether (bliss!)

Remember my loves - it doesn't have to be about discounts!

Get my very Own Black Friday Bargain by signing up to my newsletter - you'll receive 50% OFF your first Empower Session (two weeks only loves!) 

Did you also know you can now buy me a coffee? As That One Thing is a true passion project these donations will really help to get my show made, thank you from the bottom of my heart! 💓

You can buy me a coffee here

Get my Free Ads Toolkit Unlock the secrets to a successful Facebook ads campaign
(you know, the kind that actually makes you money!) here

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This week I chatted with the wonderful Elle from The E-commerce Assistant, who elevates small businesses to the next level with websites and email marketing. So if you can’t tell the difference between your Shopify or your Klaviyo (no - me nether!)
then this is the episode for you.

Having just got into the dark art of email marketing for my own business (via the brilliant Helen Perry and her List Club) I thought I speak to an expert and Elle is excellent at what she does. It’s not all biz talk though as we also discuss the shit-show of running your own biz during the school holidays (and I offer what’s worked for me!) plus a big dose of Marvel geekdom - we are both totally team Antman.

Elle is so brilliant that she is launching her own online school, that will teach you how to make your website work hard for you with e-commerce strategy from the ground up, so you can retain and convert customers. (hurrah!) You can find out more here.

Jump into my Insta DM’s and let me know if you enjoyed this episode - I think you’ll find this really useful.

P.S That One Thing is a true passion project (I don’t get paid but I love producing it!) - you can now help me out a little by buying me a coffee - ( I LOVE coffee) xxx

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One of the questions I get asked a lot in my Empowerment sessions and client calls is about testing your Facebook Ads - how and when to do it and for how long?

The answer is simple. With Facebook Ads the testing never stops and that’s a good thing! It keeps things interesting and means you’re always looking for little tweaks that you can make to help drive down your costs further and get more bang for your buck.

In this bitesized episode I'm sharing my simple strategy for testing during your campaign cycle and talk a little about the funnel process too - hint, it's a bit like going on a date!

Did you know I have a Newsletter? Sent out every other Friday it's chocca full of really useful stuff to do with Facebook Ads, there might even be some pod and telly recommendations too.

You can sign up here

Did you also know you can now buy me a coffee? As That One Thing is a true passion project these donations will really help to get my show made, thank you from the bottom of my heart! 💓

You can buy me a coffee here

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This week I’ve decided to replay one of my most listened to episodes - Its with the fabulous Donna Noble!

Donna Noble is a master yogic practitioner and founder of Curvesome Yoga, a place for people to enjoy yoga regardless of size, ability or colour. 15 years ago Donna was a very different lady, running herself ragged with a highly stressful job in the City of London that culminated with her contracting Bell's Palsy (Bell's palsy is a temporary weakness or lack of movement affecting 1 side of your face. Symptoms of Bell's palsy include weakness on 1 side of your face, a drooping eyelid or corner of your mouth.

It was through yoga that she initially allowed herself to heal and rebuild her life, on a journey that took her to LA and back to London, where she became a pioneer of the body-positive movement.

I'm replaying this episode from season 2 ( wayyyy back in the summer of 2020) as Donna has a wonderful book out: Teaching Body Positive Yoga: A Guide to Inclusivity, Language and Props. With practical tips, as well as information on social justice and body-positive yoga off the mat, Teaching Body Positive Yoga is a well-rounded resource that gives yoga teachers the confidence to host inclusive and welcoming classes for all. Donna is truly leading the way to ensure that yoga is available to every-BODY, regardless of age, size, ethnicity, ability or gender.

You can check out and purchase her new book here

Follow Donna on Instagram here

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Krati Mehra is a women’s empowerment coach, host of a successful podcast, On Her Terms. Krati is on a quest to show the world what truly determined women can do. Armed with her background in Psychology and the experience of working with women from underserved communities, Krati ditched her corporate career to be her own boss and live a life of value and impact. She now works with female business owners and helps them be bold & play big, communicate with confidence, and use fear as fuel. It was an absolute pleasure to have her on the show, I really hope you enjoy this episode.

Trigger warning: In this episode we discuss Krati's experience of depression, so you may want to skip this episode if you are struggling right now. 

Follow Krati on Insta:  https://www.instagram.com/mehra_krati/

Find out more of what she has to offer here:  http://kratimehra.com

And subscribe to her brand spanking new You Tube Show: https://www.youtube.com/channel/UCCp6eEg5f5yS621RhJ_2IMw

On her Terms Podcast: https://www.kratimehra.com/on-her-terms-podcast/

Don't forget to rate review and subscribe my loves, it helps to get the podcast seen by more people. Even better, why not send this episode to a friend? 

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They've been a lot of questions about Meta Advantage + in my inbox this week, so I thought I would record an overview on Facebook's newest way to create ads and why I think it's great for first time users.In this episode I'll briefly run over what Advantage+ campaigns are, their benefits and drawbacks, and if they’re for you. (minus the jargon!)

My Free Ads Toolkit is now live on my website! It has everything you need to make a start on running successful Facebook Ads for yourself.
You can check it out here: https://thesocialally.co.uk/ads-toolkit

You can find out more on the Facebook ads services I offer here: https://thesocialally.co.uk/services

Follow me on Insta: https://www.instagram.com/thesocialally_/

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This week I'm delighted to welcome Hanna Bier onto That One Thing. Hanna  works with ambitious women all over the world to recreate their relationship with money in a life-affirming, positive and loving way. 

As an energy healer, family-constellation expert and certified life coach, she has woven her diverse skill set into a proven, and innovative capacity to allow her clients to transform their relationship with money from the inside out. Hanna spent seven years trying to answer the question: Is it possible to create wealth without compromising our health, wellness and/or happiness. Can we actually create abundant lives while living a life of joy?

Happily, the answer is a resounding YES. And this is the work she now does with clients. 

Her clairvoyant abilities allow her to quickly discover the deepest money blocks in people's energy systems. Once these blocks are released through her proprietary methodology, abundance opens up in an entirely new, magical (and sometimes awe inspiring) way. Hanna’s clients soar… rising to new levels of success... seemingly overnight... and become the radiant leaders their communities deserve, while enjoying a new sense of overflow, lightness, ease, fulfilment and joy in every aspect of their lives. (Because abundance IS.) I was completely blown away by our conversation and I'm sure you'll be too!

Follow Hanna on Instagram @hannamoneybliss
Download the 13 Money Bliss Affirmations at www.hannabier.com/affirmations
Website is hannabier.com

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If you've been around here for long enough you'll know I manage and build Facebook Ads for Female Founded Coaching businesses. You'll also know I talk to a lot of coaches on That One Thing about their business journeys. But did you know I also work with female founded E-Comm businesses too? Well this is the episode for you! In this bitesized episode I'm going to talk through the 6 things you need to get ready for the biggest season in the E-Comm business calendar: Q4. Because your'e going to need to plan early and start now!In this episode I let you know: All the key dates to have your Facebook ads ready for. How to help your products sell during this expensive time for advertising. How to cross and up-sell. (this is gleaned from my years in luxury retail)How to jump on all your social media channels. How starting early with your Facebook Ads will pay in dividends when the key dates hit. Need some extra help? You can drop me a line vanessa@thesocialally.co.uk - I have a range of services to suite all budgets. 

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If you are thinking about running Facebook and Instagram ads for your business then this bitesized episode is for you! 
In this episode I will outline the main things you need to consider before you jump into ads: You are ready to invest, you know your audience, you know your offer and USP, you have your sales funnel ready to go, you are active on your organic socials and your website is already converting. These are generally the things I will chat about with you during a discovery call, so if you tick all these boxes I have spaces opening up for September. 

If you would like to find out more about getting started with Facebook and Instagram ads you can book a free discovery call: vanessa@thesocialally.co.uk
Follow me on Instagram: @thesocialally_

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This weeks episode is with Helen Brooks, or as you might know her on Instagram, The Tummy Whisperer. Helen is an award winning clinical hypnotherapist, who specialises in gut directed hypnotherapy. This episode is a must for all IBS (Irritable Bowel Syndrome) sufferers and their families alike. Helen started The Tummy Whisperer as means to promote her mission to help people with their gut health. This blossomed into a business that not only helps folks with their IBS but helps the planet too. Helen has a big vision and I was incredibly honoured that she shared this with me. You can follow Helen on Instagram: https://instagram.com/thetummywhisperer Links to Helen's business including The Connection Method: https://linktr.ee/TummyWhisperer 

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In the first of these bitesized episodes I talk about the most important asset you own as a business owner: your mailing list. 

I discuss: Why it's useful, what ads you can run to build your email list and a little about what I think makes a great newsletter. Enjoy! 

Are you an expert on growing, managing and setting up a mailing list and you like to talk about your business journey? I'm looking for you to be a guest on That One Thing! 

Drop me a line - vanessa@thesocialally.co.uk. 
Follow me on Instagram: https://www.instagram.com/thesocialally_/

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Sadie Tichelaar is a life coach with a difference in that she helps people connect with their shadow and their inner child, with a focus on the magic of wellbeing. In Sadie's eloquent words "I light the way for your journey back to your truest self." 

 I had the honour of chatting with her as she was mid-transition: dipping her toes into the self-employed life while coming to the end of her corporate job, with all the feeling that this brings up. You'll be happy to know she is now fully amerced in the Creatrix life!  

You can find out more about Full Circle coaching and Creatrix activation, as well as working 1to1 with Sadie: https://www.thiscuriouslifecoaching.com/

You can also follow Sadie on Instagram here: https://www.instagram.com/thiscuriouslifecoaching/

Next weeks episode is a solo one and I'd like you to get your questions ready! You can either email me vaneesa@thesocialally.co.uk or drop me a DM on Instagram: @thesocialally_ 

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Hello and welcome back to That One Thing! It's amazing to be back in your headphones with more incredible stories from some wonderful female entrepreneurs, lets go! 

Emily Armitage is a wealth and worth coach who discovered the connection between wealth and self worth through enduring a toxic relationship. Money was used to control Emily and also a tool she eventually used to escape. Since then, she has worked through rebuilding her self-esteem, unpacking her money stories and learning how linked our wealth and self worth can be. 

Now Emily helps women go from feeling rubbish about money (we've all been there haven't we?) full of shame and riddled with guilt to managing their money in a way that works for them. She has shaped her practice around helping others build better relationships with themselves and money because ultimately being who we are meant to be, and using money as the tool it is gives us freedom, choices and opportunities to change what isn’t just and fair, which will make the world a better place. 

I was honoured to hear her story, in her own words (please be aware that some of this episode may be triggering to those who have also suffered a toxic relationship)

You can follow Emily on Instagram: @emilyarmitage_ I find out how to work with her: www.emilyarmitage.co.uk

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Hello my loves! It's been too long hasn't it? That One Thing is back for season 4 with more transformative moments from some amazing female entrepreneurs. Plus, after the phenomenal reaction to my solo episode you be hearing a little more from me - I'll be sharing my social media marketing knowledge in some bite sized episodes, One Things that could transform your online marketing efforts in surprising ways. Lets go! 

Want to share your entrepreneurial journey on That One Thing? you can drop me a line vanessa@thesocialally.co.uk 

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We've got to the end of season 3 of That One Thing and I was set a challenge by one of my wonderful listeners to share my own business journey and my One Thing, so here it is! 

In this episode, I cover my own business story from employee to entrepreneur, the moment where I decided to go all-in with my business. 

My pivots from Social Media management to Ads Management. How having online business saved me during the pandemic. 

My family moved from London to Bristol and why having a plan and sticking to it always works. 
Going with your gut always generally works. How getting up early saves your sanity and your business when you have kids at home! 

I also cover my 4 steps to marketing mastery which are key when starting a business online. 

I am starting season 4 of That One Thing in the autumn, so if you would like to take part and sare your business story, please email me: vanessa@thesocialally.co.uk

Find me on Instagram: https://www.instagram.com/thesocialally_/

Read my latest blogs: https://thesocialally.co.uk/blog

Learn how you can work with me: https://thesocialally.co.uk/services

See you in the autumn with some more One Things! 

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Monique Allen, Founder & Creative Director of The Garden Continuum, is a master creator, interactive employer, published author, and fierce industry advocate. 

In over three-decade, she has witnessed the landscape trade become extremely popular and commercialised, which has eroded the sustainability of our landscapes while undermining our ability to feel satisfaction from them.

The founder of the Life-Scape Method, a lifelong gardener, business developer and educator, Monique has dedicated her life and career to creating an alternative approach on how we can improve our land, our lives and our business. She has turned The Garden Contiumum into a 7 figure business and knows a thing or two about hiring gently, which is ideal if you are getting to that point in your biz when you need to outsource.

Her one thing is meeting her second husband, and how she learnt everything from this successful relationship, in running her super-successful business.

You can buy Stop Landscaping, Start Life Scaping here: https://store.thegardencontinuum.com/collections/read-monique-allens-book

Learn more about The Garden Continuum here: https://www.thegardencontinuum.com/

Here Free E-Books for gardeners: Gardening Blog

Picking Plants eBook Landscape Business Blog

Landscape Business Owner’s Survival Guide

Follow her on Instagram here: https://www.instagram.com/thegardencontinuum/

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Nancy Florence is a Business Coach, Psychotherapist, Author and Mother.

Born and bred in Paris, Nancy started her entrepreneurial journey in London with nothing more than her passion for human psychology and the fire in her belly. After building a successful psychotherapy practice and a not-so-successful property business,  she decided to build a coaching company from the ground up. Through much trial and error, and a fearless approach to Service, Nancy curated a simple yet powerful methodology for women founders to create all the clients and money they need to grow their business. Now her business is multi 6 figures with clients from all over the globe.

Nancy's One Thing is a true rag to riches story, and her coaching method a breath of fresh air, I really hope you enjoy our conversation!  Nancy says: "Every time a woman says yes to her desires, the world becomes a better place."

Receive free training on the service before selling method here: www.nancyflorence.com/privatetraining  
(where you can also sign up for the Fully Booked programme.)

Find out more from Nancy here: https://www.nancyflorence.com/about 

Follow her on Instagram here: https://www.instagram.com/iamnancyflorence/


My One Thing book recommendations! 

Hype Yourself by Lucy Wern: https://www.thewern.com/

The Money is Coming by Sarah Akwiscombe: https://www.themoneyiscoming.com/

The Desire Map by Danielle Laporte: https://www.thedesiremap.com/

My new email is vanessa@thesocialally.co.uk

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Dr Naieema Jackson is the CEO of The Determined FemPreneur, a multi-six figure coaching and consulting brand. She is on a mission to ensure that women reach their revenue and business goals faster and with ease. 

Through leveraging her gifts and talents on her client's behalf, Dr Naieema is able to help them automate their sales process, toss limiting beliefs aside and 'sell to serve.' 

All this and she's a mother of 4!

This week is all about Money Mindset, which I also struggle with so we are in this together! 

Follow Naieema on Instagram: https://www.instagram.com/drnaieema/

Download 8 ways to get clients now: https://drnaieema.activehosted.com/f/12

Learn how to monetise Clubhouse: https://thedeterminedfempreneur.com/clubhouse/

Train privately with Dr Naieema: https://thedeterminedfempreneur.com/services/


I have a new email address! Come find me vanessa@thesocialally.co.uk

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Safoora Mian- Cudmore, trained as a lawyer, before she took a career break to look after her children, during which time the family moved abroad for several years (and back again). 

During that career break, Safoora re-trained as a coach which felt totally out of her comfort zone,  she had not done anything like that before.  For Safoora, it felt very different to her legal training.

She says ”I’ve had many roles to play in my life: daughter, wife, mum (working mum and single mum whilst my husband has been working abroad), friend, lawyer.  And, like everybody, at times I’ve felt overwhelmed by this proliferation of roles and the demands on me that they required.  I know the stresses, the struggle for balance and the guilt that often accompanies trying to be all things to all people.  I know how, in the midst of that struggle for balance, it’s so easy to lose sight of what’s really important to you.  It’s easy to lose your sense of “self”, your ability to do things that are just for you and no one else.  I’ve been at that crossroads, that point at which you have to make a decision that you feel is the right one for you.”

Trigger Warning: In this episode, we talk about the grief of losing someone close to you, which is still pretty recent and so is still pretty raw for Safoora. You might want to skip this bit if this upsets you in any way. 

Book a complimentary session with Safoora and learn about her packages here: https://www.platformcoaching.co.uk/services
Follow on Instagram: https://www.instagram.com/platform.coaching/

Griefspace Facebook Group: https://www.facebook.com/groups/griefspacecommunity
(includes a free downloadable booklet on "5 ways to help you cope with grief” )
Follow on Instagram: https://www.instagram.com/grief.space/

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SJ Lawrence is a Psychologist, Hypnotherapist, educator and speaker who specialises in Neuroscience and is an NLP Master practitioner. Her ten-year coaching journey has seen her work with both corporate and individual clients in as she most eloquently puts it “My aim is for people to walk away in a better place than when they came in, so they can fulfil their purpose in the world.” 

SJ had a bumpy start to her adult life, as her relationship with her mother broke down, she found herself homeless and adrift _ and we talk in-depth about how she transitioned from that SJ to who she is today. 

In fact, I had a whole list is questions for her, as I usually do when I sit down with someone, but they all went out the window when SJ started to unpack her incredible story. 

You can book a free consultation with SJ here: www.sj-lawrence.co.uk

Follow her on Instagram here: www.instagram.com/sj.lawrence

SJ recommends some amazing books Self Development here: www.sj-lawrence.co.uk/resources/

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Rebecca is a self-taught, self-made entrepreneur who launched Pro Blo Group in November 2014, initially operating from her mum's kitchen with a plan to sell her hair tool on eBay. However, eBay never happened, instead, Beck grew Pro Blo to a seven-figure business within two years. She launched her brand into Selfridges, Harvey Nichols, Bloomingdales, Sainsbury's and stores across the globe. The brand is loved worldwide and boasts an organic cult following across social media. With distribution in the UK, USA, UAE and Russia, Rebecca continues to expand her business at rapid growth. 

Lockdown brought a new project that quickly developed into SLEEP London and Beck is following a similar strategy to grow the brand globally. She firmly believes in her mantra: Say YES and make it happen! (which I had to make the title of this episode!)

Follow Beck on Instagram: https://www.instagram.com/rebecca_pbg/

Find out more about Pro Blo here: @problogroup / Problogroup.com

Find out more about Sleep London: @sleep.london / Sleeplondoninc.com

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