Everything's bigger in Texas, and that goes for the rodeo as well. The Houston Livestock Show and Rodeo is set for another epic 20-day run. In this download, HBJ Managing Editor Jonathan Adams invites HLSR President & CEO Dr. Chris Boleman to preview the event. We go behind-the-scenes to learn how Boleman and his team attract the biggest names in music, while enhancing the experience with drone shows and the latest mobile technology.