Brazen Leaders - The Human Edge
I'm Amélie, your go-to transformation consultant and leadership coach with 15 years of experience. This podcast is your toolkit for bold leadership and brave living. Packed with insights, strategies, and real-talk interviews, it's designed to help you harness your human edge to drive impact and inspire others.
Whether you're a corporate trailblazer or an entrepreneurial maverick, Brazen Leaders is your weekly dose of radical honesty and ambition. Embrace your true potential and take bold actions. Ready to unleash your inner leader? Let's get started!
Brazen Leaders - The Human Edge
#37 - How to build the perfect career in marketing with Ilse Van Dyck
“The funny thing is, at uni I took a marketing course and literally told the guy sitting next to me, ‘If I ever work in marketing, shoot me dead,’” Ilse Van Dyck laughs.
She’s definitely changed her tune since then, having become a performance marketer before launching Boelo, a marketing job board. But that was before she understood the power of data.
“I had this very old-school image of marketing, which was that it was just fluff,” Ilse explains. “Sometimes, when I look at other departments, I think, ‘Ooh, it must be really rough not to have tangible results’.”
It’s clear that Ilse loves marketing. But she was also outspoken about the sector’s failures when I interviewed her for People&Digital, the podcast.
Here are some more of Ilse’s thoughts about marketing and how she thinks you can build the perfect career as a marketer.
Intrigued ? Listen to the podcast !
Or, if you’re short on time, I’ve also condensed all my key tips – FAQ style – in a summarized, quick-read version right here.
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