alicast by Alibaba Group
An in-depth exploration of China’s vibrant digital landscape, where technology and AI converge to shape the future. Join us as we delve into groundbreaking innovations, emerging tech trends, and the transformative power of artificial intelligence. We'll feature insights and strategies from trailblazing entrepreneurs at the forefront of this revolution. Brought to you by Alibaba Group, a pioneer in China’s versatile tech ecosystem.
alicast by Alibaba Group
UK's Sweaty Betty's Seeks Right Fit for China Expansion
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AliCast from Alizila
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Season 5
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Episode 2
Sweaty Betty Vice President for China Lexie Morris details how the stylish U.K. fitness apparel brand targeted Alibaba's Tmall Global for its entry into China and its expansion plans in the world's largest consumer market.
