alicast by Alibaba Group
An in-depth exploration of China’s vibrant digital landscape, where technology and AI converge to shape the future. Join us as we delve into groundbreaking innovations, emerging tech trends, and the transformative power of artificial intelligence. We'll feature insights and strategies from trailblazing entrepreneurs at the forefront of this revolution. Brought to you by Alibaba Group, a pioneer in China’s versatile tech ecosystem.
alicast by Alibaba Group
British Haircare Brand ghd on How to Prepare for China's Largest Shopping Festival 11.11
In this conversation, Alison Tudor-Ackroyd talks with Davin Leong, managing director for Asia Pacific at British hairstyling and appliance brand ghd, about China’s fast-growing hair care market and taking part in China’s largest shopping festival, 11.11. They dig into what brands need to do to make a successful 11.11 debut.
Other topics covered include how and when to use Alibaba’s Hey Box to launch new products in the Chinese market.
Find more stories from Alibaba and around its ecosystem here: www.alizila.com
