The Jake Mix Marketing Podcast
A nitty-gritty marketing podcast that features Jake Mix interviewing local, Utah CMO's and Marketing Directors to get a taste of their career, insights, and proven ideas within the marketing industry. You'll learn tips, tricks, and best solutions to level up your marketing game and progress fast in your career. You'll also learn the mindset/habits required to overcome failure, create new ideas, and set yourself apart in any marketing position.
The Jake Mix Marketing Podcast
Storytelling Fundamentals to Drive Your Brand Forward | Matt Frisbie, CMO of Little Giant Ladder Systems
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Jake Mix
If there is one idea, one concept, or one skill that Matt Frisbie knows best… it’s storytelling.
From his experience at Disney to running his own marketing agency, to now the Chief Marketing Officer of Little Giant Ladders, Matt knows the fundamentals and the core principles of a driving brand story forward. And that matters more than ever.
In this episode, you’ll not only learn some of the those principles and fundamentals, but you’ll also learn why stories are SO important to your career, your motivation, and your company’s success. Matt will also expand on some of his biggest failures in his journey, which have ultimately lead him to where he is today.