{"version":"1.0.0","segments":[{"speaker":"Erin Geiger","startTime":2.37,"endTime":4.89,"body":"Welcome to the"},{"speaker":"Erin Geiger","startTime":2.37,"endTime":4.89,"body":"Small Business big mindset"},{"speaker":"Erin Geiger","startTime":4.89,"endTime":8.46,"body":"Podcast, where we dive into"},{"speaker":"Erin Geiger","startTime":4.89,"endTime":8.46,"body":"tactical strategies to grow your"},{"speaker":"Erin Geiger","startTime":8.46,"endTime":12.51,"body":"business. And to make an impact"},{"speaker":"Erin Geiger","startTime":8.46,"endTime":12.51,"body":"on this world. A huge part of"},{"speaker":"Erin Geiger","startTime":12.51,"endTime":16.02,"body":"success is keeping your mindset"},{"speaker":"Erin Geiger","startTime":12.51,"endTime":16.02,"body":"and vision on track. So this is"},{"speaker":"Erin Geiger","startTime":16.02,"endTime":25.92,"body":"a major part of our process. And"},{"speaker":"Erin Geiger","startTime":16.02,"endTime":25.92,"body":"this podcast, let's do this. So"},{"speaker":"Erin Geiger","startTime":25.92,"endTime":29.88,"body":"I wanted to go over a few kind"},{"speaker":"Erin Geiger","startTime":25.92,"endTime":29.88,"body":"of metrics or statistics you'd"},{"speaker":"Erin Geiger","startTime":29.88,"endTime":34.59,"body":"say about email. Okay, so I'm"},{"speaker":"Erin Geiger","startTime":29.88,"endTime":34.59,"body":"always harping on growing your"},{"speaker":"Erin Geiger","startTime":34.59,"endTime":39.06,"body":"email list. And I know some"},{"speaker":"Erin Geiger","startTime":34.59,"endTime":39.06,"body":"people I think most people know"},{"speaker":"Erin Geiger","startTime":39.06,"endTime":41.94,"body":"emails important. Some people"},{"speaker":"Erin Geiger","startTime":39.06,"endTime":41.94,"body":"might think, Oh, well, social"},{"speaker":"Erin Geiger","startTime":41.94,"endTime":47.43,"body":"media is probably more, you"},{"speaker":"Erin Geiger","startTime":41.94,"endTime":47.43,"body":"know, the jam these days. But I"},{"speaker":"Erin Geiger","startTime":47.43,"endTime":50.16,"body":"did want to go over just a few"},{"speaker":"Erin Geiger","startTime":47.43,"endTime":50.16,"body":"stats to kind of get your mind"},{"speaker":"Erin Geiger","startTime":50.16,"endTime":53.13,"body":"thinking, if you're not"},{"speaker":"Erin Geiger","startTime":50.16,"endTime":53.13,"body":"leveraging email and your"},{"speaker":"Erin Geiger","startTime":53.13,"endTime":56.55,"body":"business right now, maybe you"},{"speaker":"Erin Geiger","startTime":53.13,"endTime":56.55,"body":"know, you need to you don't have"},{"speaker":"Erin Geiger","startTime":56.55,"endTime":61.77,"body":"a lot of time. Hopefully, these"},{"speaker":"Erin Geiger","startTime":56.55,"endTime":61.77,"body":"statistics kind of get you"},{"speaker":"Erin Geiger","startTime":61.77,"endTime":64.83,"body":"thinking about it more"},{"speaker":"Erin Geiger","startTime":61.77,"endTime":64.83,"body":"seriously. And if you're already"},{"speaker":"Erin Geiger","startTime":64.83,"endTime":68.13,"body":"are using email,"},{"speaker":"Erin Geiger","startTime":64.83,"endTime":68.13,"body":"congratulations, pat on the back"},{"speaker":"Erin Geiger","startTime":68.13,"endTime":71.1,"body":"to you. But this was just"},{"speaker":"Erin Geiger","startTime":68.13,"endTime":71.1,"body":"reinforced the importance of it"},{"speaker":"Erin Geiger","startTime":71.1,"endTime":75.81,"body":"in your in your strategy. So"},{"speaker":"Erin Geiger","startTime":71.1,"endTime":75.81,"body":"this is crazy. There's over 4"},{"speaker":"Erin Geiger","startTime":75.81,"endTime":79.26,"body":"billion people using email"},{"speaker":"Erin Geiger","startTime":75.81,"endTime":79.26,"body":"globally this year. Okay. That's"},{"speaker":"Erin Geiger","startTime":79.26,"endTime":84.12,"body":"an 11% increase since just a few"},{"speaker":"Erin Geiger","startTime":79.26,"endTime":84.12,"body":"years ago, 2017. And they're"},{"speaker":"Erin Geiger","startTime":84.12,"endTime":89.01,"body":"forecasting that excuse me,"},{"speaker":"Erin Geiger","startTime":84.12,"endTime":89.01,"body":"they're forecasting, that it"},{"speaker":"Erin Geiger","startTime":89.01,"endTime":94.47,"body":"will be almost 4.5 billion in"},{"speaker":"Erin Geiger","startTime":89.01,"endTime":94.47,"body":"2024. That's a huge audience"},{"speaker":"Erin Geiger","startTime":94.47,"endTime":99.66,"body":"that are that are using email"},{"speaker":"Erin Geiger","startTime":94.47,"endTime":99.66,"body":"for you who are a huge audience"},{"speaker":"Erin Geiger","startTime":99.66,"endTime":102.48,"body":"for your business. Okay, so"},{"speaker":"Erin Geiger","startTime":99.66,"endTime":102.48,"body":"email opens your eyes, Okay,"},{"speaker":"Erin Geiger","startTime":102.48,"endTime":104.61,"body":"great, I'm sending these emails"},{"speaker":"Erin Geiger","startTime":102.48,"endTime":104.61,"body":"out, are they actually getting"},{"speaker":"Erin Geiger","startTime":104.61,"endTime":108.12,"body":"to people. So about 20% of"},{"speaker":"Erin Geiger","startTime":104.61,"endTime":108.12,"body":"marketing emails are opened"},{"speaker":"Erin Geiger","startTime":108.12,"endTime":111.24,"body":"within the first hour. So that's"},{"speaker":"Erin Geiger","startTime":108.12,"endTime":111.24,"body":"actually a pretty big"},{"speaker":"Erin Geiger","startTime":112.2,"endTime":115.59,"body":"percentage. So think about it"},{"speaker":"Erin Geiger","startTime":112.2,"endTime":115.59,"body":"and look at this more than 50%"},{"speaker":"Erin Geiger","startTime":115.59,"endTime":118.38,"body":"of email opens happened within"},{"speaker":"Erin Geiger","startTime":115.59,"endTime":118.38,"body":"six hours of being delivered. So"},{"speaker":"Erin Geiger","startTime":118.38,"endTime":121.23,"body":"it's pretty immediate, right?"},{"speaker":"Erin Geiger","startTime":118.38,"endTime":121.23,"body":"You send something out, it's"},{"speaker":"Erin Geiger","startTime":121.23,"endTime":123.63,"body":"pretty immediate gratification,"},{"speaker":"Erin Geiger","startTime":121.23,"endTime":123.63,"body":"you're gonna see and you can"},{"speaker":"Erin Geiger","startTime":123.63,"endTime":128.88,"body":"actually track it right and see,"},{"speaker":"Erin Geiger","startTime":123.63,"endTime":128.88,"body":"the percentage of opens, who's"},{"speaker":"Erin Geiger","startTime":128.88,"endTime":132.12,"body":"opening it, that sort of thing,"},{"speaker":"Erin Geiger","startTime":128.88,"endTime":132.12,"body":"because then you can take that"},{"speaker":"Erin Geiger","startTime":132.12,"endTime":135.3,"body":"data, and then you can retarget,"},{"speaker":"Erin Geiger","startTime":132.12,"endTime":135.3,"body":"you can target and segment those"},{"speaker":"Erin Geiger","startTime":135.3,"endTime":138.33,"body":"people who have opened your"},{"speaker":"Erin Geiger","startTime":135.3,"endTime":138.33,"body":"emails, knowing, okay, they open"},{"speaker":"Erin Geiger","startTime":138.33,"endTime":140.43,"body":"this or they're interested in"},{"speaker":"Erin Geiger","startTime":138.33,"endTime":140.43,"body":"that they're probably be"},{"speaker":"Erin Geiger","startTime":140.43,"endTime":143.61,"body":"interested in this content, or"},{"speaker":"Erin Geiger","startTime":140.43,"endTime":143.61,"body":"the sale that I'm having, as"},{"speaker":"Erin Geiger","startTime":143.61,"endTime":147.63,"body":"well. So that's it, you have so"},{"speaker":"Erin Geiger","startTime":143.61,"endTime":147.63,"body":"much data, when you go with"},{"speaker":"Erin Geiger","startTime":147.66,"endTime":151.71,"body":"email, and the fact that within"},{"speaker":"Erin Geiger","startTime":147.66,"endTime":151.71,"body":"the first few hours, the vast"},{"speaker":"Erin Geiger","startTime":151.71,"endTime":154.29,"body":"majority of people are opening"},{"speaker":"Erin Geiger","startTime":151.71,"endTime":154.29,"body":"and seeing your content, which"},{"speaker":"Erin Geiger","startTime":154.29,"endTime":158.76,"body":"is not the case. It's social"},{"speaker":"Erin Geiger","startTime":154.29,"endTime":158.76,"body":"media. Okay, and then the"},{"speaker":"Erin Geiger","startTime":158.76,"endTime":162.93,"body":"platform. So almost 40% of"},{"speaker":"Erin Geiger","startTime":158.76,"endTime":162.93,"body":"emails were open on mobile,"},{"speaker":"Erin Geiger","startTime":163.77,"endTime":167.73,"body":"desktop, look at that. Not even"},{"speaker":"Erin Geiger","startTime":163.77,"endTime":167.73,"body":"like just over 19%, what a huge"},{"speaker":"Erin Geiger","startTime":168.0,"endTime":173.22,"body":"drop. So people are on the go."},{"speaker":"Erin Geiger","startTime":168.0,"endTime":173.22,"body":"And so email is a huge factor in"},{"speaker":"Erin Geiger","startTime":173.22,"endTime":176.58,"body":"reaching people. Everyone's on"},{"speaker":"Erin Geiger","startTime":173.22,"endTime":176.58,"body":"their phones, and look at this,"},{"speaker":"Erin Geiger","startTime":176.61,"endTime":182.58,"body":"almost 40% of emails in 2020 are"},{"speaker":"Erin Geiger","startTime":176.61,"endTime":182.58,"body":"opened via mobile devices. So"},{"speaker":"Erin Geiger","startTime":182.58,"endTime":187.92,"body":"email is where people are, okay?"},{"speaker":"Erin Geiger","startTime":182.58,"endTime":187.92,"body":"That's a huge factor. Your ROI."},{"speaker":"Erin Geiger","startTime":187.95,"endTime":191.64,"body":"This is huge. You guys, and I"},{"speaker":"Erin Geiger","startTime":187.95,"endTime":191.64,"body":"meant to get a source for the"},{"speaker":"Erin Geiger","startTime":191.64,"endTime":199.65,"body":"$44 data. But email marketing is"},{"speaker":"Erin Geiger","startTime":191.64,"endTime":199.65,"body":"an average of a $35 return on"},{"speaker":"Erin Geiger","startTime":199.65,"endTime":202.83,"body":"every dollar spent on email"},{"speaker":"Erin Geiger","startTime":199.65,"endTime":202.83,"body":"marketing. Come on you guys. And"},{"speaker":"Erin Geiger","startTime":202.83,"endTime":205.92,"body":"then I did see some reports of"},{"speaker":"Erin Geiger","startTime":202.83,"endTime":205.92,"body":"return to $44. And I apologize,"},{"speaker":"Erin Geiger","startTime":205.92,"endTime":210.96,"body":"I meant to get that source"},{"speaker":"Erin Geiger","startTime":205.92,"endTime":210.96,"body":"there. But being really $35 $44"},{"speaker":"Erin Geiger","startTime":210.96,"endTime":213.33,"body":"for every dollar spent is the"},{"speaker":"Erin Geiger","startTime":210.96,"endTime":213.33,"body":"return that you get on email"},{"speaker":"Erin Geiger","startTime":213.33,"endTime":218.34,"body":"marketing. That's, that's huge."},{"speaker":"Erin Geiger","startTime":213.33,"endTime":218.34,"body":"Okay, and then conversion. So"},{"speaker":"Erin Geiger","startTime":218.34,"endTime":222.21,"body":"59% of respondents say marketing"},{"speaker":"Erin Geiger","startTime":218.34,"endTime":222.21,"body":"emails influence their purchase"},{"speaker":"Erin Geiger","startTime":222.21,"endTime":228.15,"body":"decisions. It's almost 60% of"},{"speaker":"Erin Geiger","startTime":222.21,"endTime":228.15,"body":"people, and I'm the same, I get"},{"speaker":"Erin Geiger","startTime":228.15,"endTime":231.81,"body":"an email and I'm more active by"},{"speaker":"Erin Geiger","startTime":228.15,"endTime":231.81,"body":"80% of business professionals"},{"speaker":"Erin Geiger","startTime":232.02,"endTime":235.11,"body":"believe that email marketing"},{"speaker":"Erin Geiger","startTime":232.02,"endTime":235.11,"body":"increases customer retention,"},{"speaker":"Erin Geiger","startTime":235.11,"endTime":237.51,"body":"right? Zero, you're not only"},{"speaker":"Erin Geiger","startTime":235.11,"endTime":237.51,"body":"getting conversions of people"},{"speaker":"Erin Geiger","startTime":237.51,"endTime":240.69,"body":"who are buying, but you're"},{"speaker":"Erin Geiger","startTime":237.51,"endTime":240.69,"body":"retaining customers as well,"},{"speaker":"Erin Geiger","startTime":240.69,"endTime":244.47,"body":"because it's an open line of"},{"speaker":"Erin Geiger","startTime":240.69,"endTime":244.47,"body":"communication between you and"},{"speaker":"Erin Geiger","startTime":244.47,"endTime":250.44,"body":"your customer. Whether or not"},{"speaker":"Erin Geiger","startTime":244.47,"endTime":250.44,"body":"you're b2b or b2c. And it's"},{"speaker":"Erin Geiger","startTime":250.44,"endTime":254.85,"body":"something that you're it's, it's"},{"speaker":"Erin Geiger","startTime":250.44,"endTime":254.85,"body":"consistent. And, you know, it's"},{"speaker":"Erin Geiger","startTime":254.88,"endTime":260.76,"body":"it's just a great way to nurture"},{"speaker":"Erin Geiger","startTime":254.88,"endTime":260.76,"body":"that that relationship. Okay, so"},{"speaker":"Erin Geiger","startTime":260.79,"endTime":263.55,"body":"if you're an e commerce and"},{"speaker":"Erin Geiger","startTime":260.79,"endTime":263.55,"body":"here's a few stats for you. So"},{"speaker":"Erin Geiger","startTime":263.55,"endTime":267.63,"body":"about 42% of Americans subscribe"},{"speaker":"Erin Geiger","startTime":263.55,"endTime":267.63,"body":"to email lists, savings and"},{"speaker":"Erin Geiger","startTime":267.63,"endTime":269.88,"body":"discounts are a big driver on"},{"speaker":"Erin Geiger","startTime":267.63,"endTime":269.88,"body":"the same like, I want to know if"},{"speaker":"Erin Geiger","startTime":269.88,"endTime":272.01,"body":"someone's having a sale, or have"},{"speaker":"Erin Geiger","startTime":269.88,"endTime":272.01,"body":"free shipping and that sort of"},{"speaker":"Erin Geiger","startTime":272.01,"endTime":275.52,"body":"thing. And about one in three"},{"speaker":"Erin Geiger","startTime":272.01,"endTime":275.52,"body":"email subscribers in the US have"},{"speaker":"Erin Geiger","startTime":275.52,"endTime":278.04,"body":"bought something from the brands"},{"speaker":"Erin Geiger","startTime":275.52,"endTime":278.04,"body":"they subscribe to. I mean, come"},{"speaker":"Erin Geiger","startTime":278.04,"endTime":280.65,"body":"on, can we get a raise of hands"},{"speaker":"Erin Geiger","startTime":278.04,"endTime":280.65,"body":"here?"},{"speaker":"Erin Geiger","startTime":281.91,"endTime":285.27,"body":"I've definitely have like, it's"},{"speaker":"Erin Geiger","startTime":281.91,"endTime":285.27,"body":"a brand that I that I recognize."},{"speaker":"Erin Geiger","startTime":285.99,"endTime":288.54,"body":"I know that even if I don't"},{"speaker":"Erin Geiger","startTime":285.99,"endTime":288.54,"body":"recognize it, honestly, because"},{"speaker":"Erin Geiger","startTime":288.54,"endTime":292.05,"body":"sometimes I just, I'll see"},{"speaker":"Erin Geiger","startTime":288.54,"endTime":292.05,"body":"things and I'll sign up for"},{"speaker":"Erin Geiger","startTime":292.05,"endTime":295.86,"body":"their email list and then I get"},{"speaker":"Erin Geiger","startTime":292.05,"endTime":295.86,"body":"to know them as I start seeing"},{"speaker":"Erin Geiger","startTime":295.86,"endTime":299.01,"body":"them consistently in my inbox,"},{"speaker":"Erin Geiger","startTime":295.86,"endTime":299.01,"body":"and I'll click on them and see"},{"speaker":"Erin Geiger","startTime":299.01,"endTime":304.02,"body":"what they have going. I'm so I"},{"speaker":"Erin Geiger","startTime":299.01,"endTime":304.02,"body":"definitely have bought things"},{"speaker":"Erin Geiger","startTime":304.56,"endTime":308.55,"body":"that I've seen come through my"},{"speaker":"Erin Geiger","startTime":304.56,"endTime":308.55,"body":"email box. Okay, social media."},{"speaker":"Erin Geiger","startTime":310.14,"endTime":313.41,"body":"We all know, engagement in"},{"speaker":"Erin Geiger","startTime":310.14,"endTime":313.41,"body":"social media is pretty low and"},{"speaker":"Erin Geiger","startTime":313.41,"endTime":318.69,"body":"it's hard to get, right. So just"},{"speaker":"Erin Geiger","startTime":313.41,"endTime":318.69,"body":"over half a percent, okay, it's"},{"speaker":"Erin Geiger","startTime":318.69,"endTime":322.5,"body":"an engagement rate and social"},{"speaker":"Erin Geiger","startTime":318.69,"endTime":322.5,"body":"media. But look at this email"},{"speaker":"Erin Geiger","startTime":322.5,"endTime":326.52,"body":"reaches about 85% of the people"},{"speaker":"Erin Geiger","startTime":322.5,"endTime":326.52,"body":"you send it to, okay, and an"},{"speaker":"Erin Geiger","startTime":326.52,"endTime":330.0,"body":"open rate of almost 23%. So"},{"speaker":"Erin Geiger","startTime":326.52,"endTime":330.0,"body":"here's the thing. It's like"},{"speaker":"Erin Geiger","startTime":330.0,"endTime":333.51,"body":"social media, it's you don't"},{"speaker":"Erin Geiger","startTime":330.0,"endTime":333.51,"body":"know who's gonna see what such a"},{"speaker":"Erin Geiger","startTime":333.51,"endTime":338.73,"body":"small percentage unfortunately,"},{"speaker":"Erin Geiger","startTime":333.51,"endTime":338.73,"body":"of those who follow you see your"},{"speaker":"Erin Geiger","startTime":338.73,"endTime":343.05,"body":"content. And it's, as you can"},{"speaker":"Erin Geiger","startTime":338.73,"endTime":343.05,"body":"see, with this a point five 8%"},{"speaker":"Erin Geiger","startTime":343.05,"endTime":346.5,"body":"engagement, it's very, very low."},{"speaker":"Erin Geiger","startTime":343.05,"endTime":346.5,"body":"And so with email, yes, you are"},{"speaker":"Erin Geiger","startTime":346.5,"endTime":349.65,"body":"competing against other other"},{"speaker":"Erin Geiger","startTime":346.5,"endTime":349.65,"body":"emails in hitting that person's"},{"speaker":"Erin Geiger","startTime":349.65,"endTime":354.24,"body":"inbox, but it's a much lower"},{"speaker":"Erin Geiger","startTime":349.65,"endTime":354.24,"body":"percentage competitive"},{"speaker":"Erin Geiger","startTime":354.24,"endTime":357.54,"body":"percentage, and you are dealing"},{"speaker":"Erin Geiger","startTime":354.24,"endTime":357.54,"body":"with on social media, and it's"},{"speaker":"Erin Geiger","startTime":357.54,"endTime":361.23,"body":"more of an intimate"},{"speaker":"Erin Geiger","startTime":357.54,"endTime":361.23,"body":"relationship, right. So whereas"},{"speaker":"Erin Geiger","startTime":361.23,"endTime":365.91,"body":"like social media is like a big"},{"speaker":"Erin Geiger","startTime":361.23,"endTime":365.91,"body":"party, email is like grabbing a"},{"speaker":"Erin Geiger","startTime":365.91,"endTime":368.28,"body":"cup of coffee with someone, you"},{"speaker":"Erin Geiger","startTime":365.91,"endTime":368.28,"body":"know, you have that intimate"},{"speaker":"Erin Geiger","startTime":368.28,"endTime":373.41,"body":"relationship factor there. So"},{"speaker":"Erin Geiger","startTime":368.28,"endTime":373.41,"body":"that's pretty huge. So I just"},{"speaker":"Erin Geiger","startTime":373.41,"endTime":379.23,"body":"wanted to go through some of"},{"speaker":"Erin Geiger","startTime":373.41,"endTime":379.23,"body":"this with you guys. Just so that"},{"speaker":"Erin Geiger","startTime":379.26,"endTime":383.97,"body":"you realize how big email can be"},{"speaker":"Erin Geiger","startTime":379.26,"endTime":383.97,"body":"for your business. Again, if"},{"speaker":"Erin Geiger","startTime":383.97,"endTime":387.66,"body":"you're already leveraging a"},{"speaker":"Erin Geiger","startTime":383.97,"endTime":387.66,"body":"great if you know, it's kind of"},{"speaker":"Erin Geiger","startTime":387.66,"endTime":394.02,"body":"on your list, then hopefully,"},{"speaker":"Erin Geiger","startTime":387.66,"endTime":394.02,"body":"this will make the case to make"},{"speaker":"Erin Geiger","startTime":394.02,"endTime":397.47,"body":"it number one on your list, or"},{"speaker":"Erin Geiger","startTime":394.02,"endTime":397.47,"body":"at least improve its placement"},{"speaker":"Erin Geiger","startTime":397.47,"endTime":401.58,"body":"in your air strategy, because it"},{"speaker":"Erin Geiger","startTime":397.47,"endTime":401.58,"body":"really can make a huge impact on"},{"speaker":"Erin Geiger","startTime":401.58,"endTime":404.04,"body":"your business. If you have any"},{"speaker":"Erin Geiger","startTime":401.58,"endTime":404.04,"body":"questions about getting an email"},{"speaker":"Erin Geiger","startTime":405.33,"endTime":409.92,"body":"started, consistent. Email"},{"speaker":"Erin Geiger","startTime":405.33,"endTime":409.92,"body":"started with your with your"},{"speaker":"Erin Geiger","startTime":409.92,"endTime":413.25,"body":"business, just send me a note."},{"speaker":"Erin Geiger","startTime":409.92,"endTime":413.25,"body":"I'm happy to help you. Pick a"},{"speaker":"Erin Geiger","startTime":413.25,"endTime":416.64,"body":"platform happy to help you"},{"speaker":"Erin Geiger","startTime":413.25,"endTime":416.64,"body":"figure out what to say to your"},{"speaker":"Erin Geiger","startTime":416.64,"endTime":418.89,"body":"audience. I want to know that"},{"speaker":"Erin Geiger","startTime":416.64,"endTime":418.89,"body":"too. What are you? What are your"},{"speaker":"Erin Geiger","startTime":418.89,"endTime":423.3,"body":"challenges? If you haven't"},{"speaker":"Erin Geiger","startTime":418.89,"endTime":423.3,"body":"started an email? list? Or if"},{"speaker":"Erin Geiger","startTime":423.3,"endTime":425.7,"body":"you haven't started"},{"speaker":"Erin Geiger","startTime":423.3,"endTime":425.7,"body":"communicating consistently with"},{"speaker":"Erin Geiger","startTime":425.7,"endTime":428.52,"body":"those on your email list. I'm"},{"speaker":"Erin Geiger","startTime":425.7,"endTime":428.52,"body":"curious as to why like what"},{"speaker":"Erin Geiger","startTime":428.52,"endTime":432.15,"body":"challenges are you having? What"},{"speaker":"Erin Geiger","startTime":428.52,"endTime":432.15,"body":"fears Do you have or concerns"},{"speaker":"Erin Geiger","startTime":432.15,"endTime":435.51,"body":"what's keeping you from getting"},{"speaker":"Erin Geiger","startTime":432.15,"endTime":435.51,"body":"that going? because hopefully I"},{"speaker":"Erin Geiger","startTime":435.51,"endTime":438.42,"body":"can help with those or answer"},{"speaker":"Erin Geiger","startTime":435.51,"endTime":438.42,"body":"any questions to help get you"},{"speaker":"Erin Geiger","startTime":438.42,"endTime":442.65,"body":"started. I hope that it's a"},{"speaker":"Erin Geiger","startTime":438.42,"endTime":442.65,"body":"great weather where you are."},{"speaker":"Erin Geiger","startTime":442.65,"endTime":447.21,"body":"It's currently in the 70s now in"},{"speaker":"Erin Geiger","startTime":442.65,"endTime":447.21,"body":"Texas, I don't know. And we will"},{"speaker":"Erin Geiger","startTime":447.21,"endTime":450.84,"body":"see you guys live again on"},{"speaker":"Erin Geiger","startTime":447.21,"endTime":450.84,"body":"Thursday. All right, well see"},{"speaker":"Erin Geiger","startTime":450.84,"endTime":454.26,"body":"you later. Thanks for tuning in"},{"speaker":"Erin Geiger","startTime":450.84,"endTime":454.26,"body":"to the Small Business big"},{"speaker":"Erin Geiger","startTime":454.26,"endTime":457.32,"body":"mindset podcast. To keep the fun"},{"speaker":"Erin Geiger","startTime":454.26,"endTime":457.32,"body":"going. Check out our Facebook"},{"speaker":"Erin Geiger","startTime":457.32,"endTime":460.5,"body":"group start and scale an online"},{"speaker":"Erin Geiger","startTime":457.32,"endTime":460.5,"body":"business For even more free"},{"speaker":"Erin Geiger","startTime":460.5,"endTime":463.41,"body":"trainings and resources from"},{"speaker":"Erin Geiger","startTime":460.5,"endTime":463.41,"body":"fellow entrepreneurs. If you"},{"speaker":"Erin Geiger","startTime":463.41,"endTime":465.93,"body":"haven't already, head on over to"},{"speaker":"Erin Geiger","startTime":463.41,"endTime":465.93,"body":"Muscle Creative calm and click"},{"speaker":"Erin Geiger","startTime":465.93,"endTime":468.87,"body":"subscribe to join our email list"},{"speaker":"Erin Geiger","startTime":465.93,"endTime":468.87,"body":"for weekly updates. And if"},{"speaker":"Erin Geiger","startTime":468.87,"endTime":471.12,"body":"you've enjoyed this podcast"},{"speaker":"Erin Geiger","startTime":468.87,"endTime":471.12,"body":"episode, check us out on your"},{"speaker":"Erin Geiger","startTime":471.12,"endTime":474.27,"body":"favorite podcast platform to"},{"speaker":"Erin Geiger","startTime":471.12,"endTime":474.27,"body":"follow us and give us a review."},{"speaker":"Erin Geiger","startTime":474.6,"endTime":477.93,"body":"As always be authentic bringing"},{"speaker":"Erin Geiger","startTime":474.6,"endTime":477.93,"body":"insane amount of value and keep"},{"speaker":"Erin Geiger","startTime":477.96,"endTime":478.56,"body":"crushing it"}]}