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Filmmakers In Advertising
Demystifying the world of Filmmakers in Advertising. Interviewing directors, copywriters, producers, and more in the world of advertising and commercial filmmaking. | sponsored by Cry | http://filmcry.com
Filmmakers In Advertising
#035 Be a Maker with Nate Houghteling | Portal A
This week, we're joined by Nate Houghteling — filmmaker and co-founder of Portal A, an award-winning branded and original content company.
Nate walks us through his journey from 24-hour film competitions in college to co-founding Portal A, the creative force behind major brand collaborations and cultural moments like YouTube Rewind.
We dig into:
- His early web series experiments in the wild west of pre-YouTube internet
- A decade of reinventing the YouTube Rewind format
- How spontaneous creative projects opened doors to big-name partnerships with Gap, Benefit Cosmetics, and more.
- The making and self-distribution of Fault Lines, his new documentary on the housing crisis in San Francisco.
- And his latest project: Year 5, a web series starring NBA star Anthony Edwards.
We also dive into his biggest lessons, pivots, and yes—some of his favorite documentaries. If you're into storytelling, internet history, or just love a good creative hustle, this one’s for you.
Links
Nate’s Favorite Documentaries
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From CRY, a Creative, Production, and Post house based in New York City.
Brought to you by CRY www.filmcry.com
Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com