#039 Putting the Pieces Together: Creative Production Strategy with Tessa Banks | GALE

Tune in for an insightful discussion with Tessa Banks, Group Executive Producer at GALE, about her journey producing within the highly evolving advertising industry.

Tessa shares her journey from Los Angeles to becoming a key figure in various major advertising campaigns including her work with brands like Buzzfeed, Beats by Dre, and the hilarious 'Wood Milk' campaign featuring Aubrey Plaza. 

Tessa also discusses the unique aspects of GALE, and their integrated approach to production and creative development as a business agency. She also shares about the challenges and joys of being a creative producer, the importance of in-person collaboration in the creative industry, and offers valuable advice for up-and-comers looking to break into the field. 

Whether you're a seasoned professional or new to the industry, Tessa’s insights on creative production & advertising trends will provide you with practical knowledge and inspiration. Trust us, you’ll want to take notes on this one.

Links:

• Wood Milk
• “Mom’s Show Must Go On"
• “Hey Mama"

Episode Edited by Jake Petsch
jakepetsch.com | petsch.jake@gmail.com

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From CRY, a Creative, Production, and Post house based in New York City.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com