0:00

From Hospitality To Real Estate

1:50

The 2008 Crash And Layoffs

3:21

Small Deals And Scrappy Leasing

5:12

Why Open A CrossFit Gym

8:08

The Grind Of Service Businesses

11:05

COVID Hits And Priorities Shift

13:24

Money Reality And Industry Stats

16:10

Burnout, Family, And Boundaries

18:00

Handing Off The Gym

18:36

Building DexaFit Lean

20:06

Beyond Testing: Prefusion Health

22:08

Operator To Builder: Mindset Change

24:30

Treat Fitness Like A Business

26:08

Metrics, Pricing, And Levers

28:05

Knowing When To Quit

30:06

Lessons On Hiring And Firing

31:12

The Future: Data, VO2, And AI

33:06

Keep It Simple And Retest