Troublemakers

Brian White Troublemaker at Herschel Supply

August 16, 2020 Steve St Clair Season 1 Episode 15
Troublemakers
Brian White Troublemaker at Herschel Supply
Show Notes

Executives like Brian White, Herschel Supply’s new Senior Vice President of Global Sales, bring a huge amount of experience and energy to the companies they work with. At the same time, the kind of companies who seek out people like Brian give them the freedom to bring their A game. As Brian says, "My job was to represent the brands, but in a lot of ways, they helped to define me. My reputation is really driven by the strong brands that I've worked for."

The fashion industry is notoriously fickle, yet Brian has worked for companies who had incredibly strong brands with a real and lasting sense of themselves:

  • Ride Snowboards
  • Globe
  • Hurley Clothing
  • Nixon

Now, he’s joining the hugely successful Herschel Supply based in Vancouver, Canada. Brian said, “It's my perfect scenario - a strong brand widely recognized and positioned for growth. We are already doing amazing things.” Knowing Brian and now getting a good sense of Herschel Supply, I have no doubt they’ll set the bar high as Troublemakers in their industry.