On today’s episode of the Digital Pioneers Dialogue, Joe Kaplan, Chief Sales & Marketing Officer of NEST Global Solutions joins the show. We explored Joe's background as a digital pioneer, spoke about how AI is helping evolve marketing and sales, explored practical marketing advice for AI engineering teams who are trying to breakdown technicalities into explainable customer jargon, and recommendations to youth digital entrepreneurs.
Biography:
Joe is currently the Chief Sales & Marketing Officer for NEST Global Solutions, a next-generation document digitization and workflow automation company. He has been the COO of a professional video & film production company, as well as a key advisor for a voice-activated advanced medical alert system.
Formerly a Senior Vice President of Sales & Marketing for Accreditrust Technologies, a digital credential processing startup, Joe created go-to-market strategies for several industry segments. Prior to that, he was the Vice President of the Market Development Organization and a key member of the Operating Committee of Post Foods, a billion-dollar consumer packaged goods company. He was also the former Chief Marketing Officer of CIT Group, a major financial services company.
Joe has consulted for many large organizations in the CPG, Pharmaceutical, Financial Services, Technology and Entertainment industries, as well as start-up businesses in several industries and at various stages of development. He is extremely well-connected to many key executives across multiple industries.
Joe was the Co-Founder & CEO of eGolfScore, a real-time mobile golf technology company that developed one of the first apps on a mobile device. As a Product Manager at Western Union, Joe created a successful marketing and promotional campaign with Hoop Dreams, #1 documentary film.