{"version":"1.0.0","segments":[{"speaker":"Tom Jackson","startTime":2.43,"endTime":4.62,"body":"Have you ever wondered"},{"speaker":"Tom Jackson","startTime":2.43,"endTime":4.62,"body":"whether the problems in the world"},{"speaker":"Tom Jackson","startTime":4.62,"endTime":8.37,"body":"today would exist if we had deeper"},{"speaker":"Tom Jackson","startTime":4.62,"endTime":8.37,"body":"connection to ourselves, others, and the"},{"speaker":"Tom Jackson","startTime":8.37,"endTime":10.47,"body":"environment, and acted from that place?"},{"speaker":"Tom Jackson","startTime":10.74,"endTime":11.37,"body":"Welcome to"},{"speaker":"Brian Berneman","startTime":11.37,"endTime":13.95,"body":"the Conscious"},{"speaker":"Brian Berneman","startTime":11.37,"endTime":13.95,"body":"Action Podcast with your host, Brian"},{"speaker":"Brian Berneman","startTime":13.95,"endTime":17.44,"body":"Berneman and Kayla Greenville, who"},{"speaker":"Brian Berneman","startTime":13.95,"endTime":17.44,"body":"believed that connection is the."},{"speaker":"Brian Berneman","startTime":17.585,"endTime":21.365,"body":"Key to taking conscious action as"},{"speaker":"Brian Berneman","startTime":17.585,"endTime":21.365,"body":"individuals and creating a better world."},{"speaker":"Brian Berneman","startTime":21.695,"endTime":22.295,"body":"We are here"},{"speaker":"Tom Jackson","startTime":22.295,"endTime":25.355,"body":"to raise awareness and"},{"speaker":"Tom Jackson","startTime":22.295,"endTime":25.355,"body":"inspire meaningful action by sharing"},{"speaker":"Tom Jackson","startTime":25.355,"endTime":29.405,"body":"stories, knowledge and conversations"},{"speaker":"Tom Jackson","startTime":25.355,"endTime":29.405,"body":"with thought leaders and change makers"},{"speaker":"Brian Berneman","startTime":29.645,"endTime":29.855,"body":"from"},{"speaker":"Tom Jackson","startTime":29.855,"endTime":32.465,"body":"sustainability"},{"speaker":"Tom Jackson","startTime":29.855,"endTime":32.465,"body":"to wellbeing and everything"},{"speaker":"Tom Jackson","startTime":32.465,"endTime":33.845,"body":"related to conscious living."},{"speaker":"Tom Jackson","startTime":34.085,"endTime":34.355,"body":"Our"},{"speaker":"Brian Berneman","startTime":34.355,"endTime":36.965,"body":"mission is to"},{"speaker":"Brian Berneman","startTime":34.355,"endTime":36.965,"body":"empower you to be the change that"},{"speaker":"Brian Berneman","startTime":36.965,"endTime":38.146,"body":"you want to see in the world."},{"speaker":"Brian Berneman","startTime":40.41,"endTime":43.98,"body":"Welcome everyone to a new episode"},{"speaker":"Brian Berneman","startTime":40.41,"endTime":43.98,"body":"of the Conscious Action Podcast."},{"speaker":"Brian Berneman","startTime":44.099,"endTime":48.239,"body":"I am Brian Berneman, your host, and I"},{"speaker":"Brian Berneman","startTime":44.099,"endTime":48.239,"body":"have the pleasure to be joined all the"},{"speaker":"Brian Berneman","startTime":48.239,"endTime":51.3,"body":"way from Bali in Indonesia by Tom Jackson."},{"speaker":"Brian Berneman","startTime":51.36,"endTime":55.41,"body":"Thank you so much, Tom, for being"},{"speaker":"Brian Berneman","startTime":51.36,"endTime":55.41,"body":"here, for taking the time to share"},{"speaker":"Brian Berneman","startTime":55.41,"endTime":60.06,"body":"with us in this conversation and for"},{"speaker":"Brian Berneman","startTime":55.41,"endTime":60.06,"body":"everyone that is listening, what can"},{"speaker":"Brian Berneman","startTime":60.06,"endTime":62.19,"body":"you share about yourself and your."},{"speaker":"Tom Jackson","startTime":64.155,"endTime":64.515,"body":"Brilliant."},{"speaker":"Tom Jackson","startTime":64.515,"endTime":65.775,"body":"Thank you Brian, for having me on."},{"speaker":"Tom Jackson","startTime":65.785,"endTime":66.795,"body":"I'm, I'm really excited."},{"speaker":"Tom Jackson","startTime":67.125,"endTime":72.975,"body":"Um, so yeah, I'm Tom and I run,"},{"speaker":"Tom Jackson","startTime":67.125,"endTime":72.975,"body":"uh, Honest Ocean material, uh,"},{"speaker":"Tom Jackson","startTime":73.005,"endTime":74.295,"body":"like you said, out of, out of Bali."},{"speaker":"Tom Jackson","startTime":74.295,"endTime":81.135,"body":"And, um, yeah, we, we basically"},{"speaker":"Tom Jackson","startTime":74.295,"endTime":81.135,"body":"micromanage plastic, uh, waste here,"},{"speaker":"Tom Jackson","startTime":81.645,"endTime":84.045,"body":"uh, in Indonesia and Southeast Asia."},{"speaker":"Tom Jackson","startTime":84.354,"endTime":88.405,"body":"And we prevent plastic from reaching"},{"speaker":"Tom Jackson","startTime":84.354,"endTime":88.405,"body":"the ocean and we recycle it before it"},{"speaker":"Tom Jackson","startTime":88.405,"endTime":92.935,"body":"gets there, uh, as well as collecting,"},{"speaker":"Tom Jackson","startTime":88.405,"endTime":92.935,"body":"uh, smaller amounts from the ocean."},{"speaker":"Tom Jackson","startTime":93.445,"endTime":97.494,"body":"Uh, so yeah, we, we call"},{"speaker":"Tom Jackson","startTime":93.445,"endTime":97.494,"body":"ourselves ocean plastic recyclers."},{"speaker":"Tom Jackson","startTime":97.675,"endTime":101.274,"body":"And, uh, yeah, we're pretty"},{"speaker":"Tom Jackson","startTime":97.675,"endTime":101.274,"body":"much all, all of the team bar"},{"speaker":"Tom Jackson","startTime":101.274,"endTime":102.804,"body":"one is, is based here in Bali."},{"speaker":"Brian Berneman","startTime":103.405,"endTime":104.185,"body":"Beautiful uniform."},{"speaker":"Brian Berneman","startTime":104.455,"endTime":110.095,"body":"So before we get into like what you"},{"speaker":"Brian Berneman","startTime":104.455,"endTime":110.095,"body":"are doing and the, the mission and,"},{"speaker":"Brian Berneman","startTime":110.304,"endTime":117.705,"body":"and like how all of that is happening,"},{"speaker":"Brian Berneman","startTime":110.304,"endTime":117.705,"body":"Can you share with us, like what from"},{"speaker":"Brian Berneman","startTime":117.705,"endTime":119.935,"body":"your life experience led you to this?"},{"speaker":"Tom Jackson","startTime":121.425,"endTime":121.875,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":121.875,"endTime":127.335,"body":"So, um, I very much, I've always been"},{"speaker":"Tom Jackson","startTime":121.875,"endTime":127.335,"body":"conscious and eco and, and looking"},{"speaker":"Tom Jackson","startTime":127.335,"endTime":131.835,"body":"for that sort of, uh, as consumers as"},{"speaker":"Tom Jackson","startTime":127.335,"endTime":131.835,"body":"we are looking for the eco options."},{"speaker":"Tom Jackson","startTime":132.285,"endTime":137.265,"body":"Uh, and yeah, I, I worked on,"},{"speaker":"Tom Jackson","startTime":132.285,"endTime":137.265,"body":"uh, private yachts for, for many"},{"speaker":"Tom Jackson","startTime":137.265,"endTime":138.885,"body":"years, uh, six, seven years."},{"speaker":"Tom Jackson","startTime":139.365,"endTime":141.615,"body":"Um, you know, moving."},{"speaker":"Tom Jackson","startTime":142.35,"endTime":147.269,"body":"From America to Europe and doing,"},{"speaker":"Tom Jackson","startTime":142.35,"endTime":147.269,"body":"uh, not only Atlantic, but Pacific"},{"speaker":"Tom Jackson","startTime":147.269,"endTime":151.619,"body":"crossings as well, and seeing"},{"speaker":"Tom Jackson","startTime":147.269,"endTime":151.619,"body":"plastic build up in the ocean, uh,"},{"speaker":"Tom Jackson","startTime":151.649,"endTime":153.54,"body":"it really didn't sit well with me."},{"speaker":"Tom Jackson","startTime":153.899,"endTime":160.44,"body":"Um, and so I, you know, I, I looked at"},{"speaker":"Tom Jackson","startTime":153.899,"endTime":160.44,"body":"leaving that world and, and moved into"},{"speaker":"Tom Jackson","startTime":160.445,"endTime":166.35,"body":"a, uh, a supplement startup, which we've"},{"speaker":"Tom Jackson","startTime":160.445,"endTime":166.35,"body":"all sort of seen those pharmaceutical."},{"speaker":"Tom Jackson","startTime":167.175,"endTime":170.204,"body":"Tubes with our, with pills"},{"speaker":"Tom Jackson","startTime":167.175,"endTime":170.204,"body":"in and those kind of things."},{"speaker":"Tom Jackson","startTime":170.204,"endTime":174.945,"body":"And, um, yeah, we, we, it was, you"},{"speaker":"Tom Jackson","startTime":170.204,"endTime":174.945,"body":"know, they were plant based supplements."},{"speaker":"Tom Jackson","startTime":174.945,"endTime":177.315,"body":"They were fantastic, you"},{"speaker":"Tom Jackson","startTime":174.945,"endTime":177.315,"body":"know, really great product."},{"speaker":"Tom Jackson","startTime":177.315,"endTime":181.095,"body":"But we had this packaging, which was"},{"speaker":"Tom Jackson","startTime":177.315,"endTime":181.095,"body":"horrible, uh, and it was plastic and we"},{"speaker":"Tom Jackson","startTime":181.095,"endTime":186.315,"body":"wanted to do a refillable option, like"},{"speaker":"Tom Jackson","startTime":181.095,"endTime":186.315,"body":"where the, it was an eCommerce space."},{"speaker":"Tom Jackson","startTime":186.315,"endTime":189.875,"body":"So they, um, Because humans could"},{"speaker":"Tom Jackson","startTime":186.315,"endTime":189.875,"body":"send it back and we'd refill it."},{"speaker":"Tom Jackson","startTime":190.265,"endTime":193.415,"body":"Um, and yeah, that, that"},{"speaker":"Tom Jackson","startTime":190.265,"endTime":193.415,"body":"was really hard to do."},{"speaker":"Tom Jackson","startTime":193.415,"endTime":197.255,"body":"And, and using metal packaging or"},{"speaker":"Tom Jackson","startTime":193.415,"endTime":197.255,"body":"aluminum wasn't an option otherwise"},{"speaker":"Tom Jackson","startTime":197.315,"endTime":200.575,"body":"because we'd have to wrap the products"},{"speaker":"Tom Jackson","startTime":197.315,"endTime":200.575,"body":"in different things anyway, so."},{"speaker":"Tom Jackson","startTime":201.555,"endTime":205.695,"body":"I spoke to the, the supplier and"},{"speaker":"Tom Jackson","startTime":201.555,"endTime":205.695,"body":"it had a long, uh, conversation"},{"speaker":"Tom Jackson","startTime":205.695,"endTime":209.895,"body":"around what, you know, what are the"},{"speaker":"Tom Jackson","startTime":205.695,"endTime":209.895,"body":"eco options for, for brands to use."},{"speaker":"Tom Jackson","startTime":209.895,"endTime":215.025,"body":"And um, again, this goes back to me"},{"speaker":"Tom Jackson","startTime":209.895,"endTime":215.025,"body":"always being aware of conscious buying"},{"speaker":"Tom Jackson","startTime":215.025,"endTime":219.255,"body":"and me thinking on the other end of this,"},{"speaker":"Tom Jackson","startTime":215.025,"endTime":219.255,"body":"receiving those products in the mail."},{"speaker":"Tom Jackson","startTime":219.255,"endTime":221.775,"body":"Like, I would be annoyed"},{"speaker":"Tom Jackson","startTime":219.255,"endTime":221.775,"body":"if I saw that in plastic."},{"speaker":"Tom Jackson","startTime":221.775,"endTime":226.695,"body":"And, uh, I looked into it and I said,"},{"speaker":"Tom Jackson","startTime":221.775,"endTime":226.695,"body":"Guys, if I go and find a, a different,"},{"speaker":"Tom Jackson","startTime":226.845,"endTime":231.234,"body":"you know, option for this, would"},{"speaker":"Tom Jackson","startTime":226.845,"endTime":231.234,"body":"you, um, would you, Interested in,"},{"speaker":"Tom Jackson","startTime":231.295,"endTime":235.315,"body":"in, uh, me potentially supplying you"},{"speaker":"Tom Jackson","startTime":231.295,"endTime":235.315,"body":"if I come up with, with the goods."},{"speaker":"Tom Jackson","startTime":235.615,"endTime":239.665,"body":"And they said, Yeah, I mean we are,"},{"speaker":"Tom Jackson","startTime":235.615,"endTime":239.665,"body":"we are looking for the eco options."},{"speaker":"Tom Jackson","startTime":239.67,"endTime":240.715,"body":"There's just nothing out there."},{"speaker":"Tom Jackson","startTime":240.775,"endTime":242.245,"body":"So that really kick started."},{"speaker":"Tom Jackson","startTime":242.685,"endTime":246.075,"body":"Me doing what I'm doing now and, and"},{"speaker":"Tom Jackson","startTime":242.685,"endTime":246.075,"body":"moving to Indonesia and looking for that."},{"speaker":"Tom Jackson","startTime":246.674,"endTime":249.465,"body":"Yeah, the progression of always"},{"speaker":"Tom Jackson","startTime":246.674,"endTime":249.465,"body":"looking, I think Prime is"},{"speaker":"Tom Jackson","startTime":249.465,"endTime":250.575,"body":"probably the same for yourself."},{"speaker":"Tom Jackson","startTime":250.575,"endTime":253.665,"body":"Always looking for eco options, reusable."},{"speaker":"Tom Jackson","startTime":253.905,"endTime":258.255,"body":"Uh, and you know, when you find"},{"speaker":"Tom Jackson","startTime":253.905,"endTime":258.255,"body":"a brand or, or anything, we've."},{"speaker":"Tom Jackson","startTime":258.8,"endTime":261.26,"body":"Buy, and they, they stand for"},{"speaker":"Tom Jackson","startTime":258.8,"endTime":261.26,"body":"something a little bit different."},{"speaker":"Tom Jackson","startTime":261.38,"endTime":265.07,"body":"Uh, I, I usually cling onto them"},{"speaker":"Tom Jackson","startTime":261.38,"endTime":265.07,"body":"with other products they bring out"},{"speaker":"Tom Jackson","startTime":265.07,"endTime":267.26,"body":"or refillables, anything like that."},{"speaker":"Tom Jackson","startTime":267.35,"endTime":272.45,"body":"Um, yeah, it's a really important part"},{"speaker":"Tom Jackson","startTime":267.35,"endTime":272.45,"body":"of, um, the ecosystem of life, and"},{"speaker":"Tom Jackson","startTime":272.51,"endTime":274.52,"body":"that's kind of how it started for me."},{"speaker":"Tom Jackson","startTime":274.61,"endTime":281.51,"body":"Um, but yeah, always, always had, um,"},{"speaker":"Tom Jackson","startTime":274.61,"endTime":281.51,"body":"the interest and, and, uh, yeah, looking"},{"speaker":"Tom Jackson","startTime":281.51,"endTime":286.49,"body":"into things that people, uh, are talking"},{"speaker":"Tom Jackson","startTime":281.51,"endTime":286.49,"body":"about and no one's asking why that's"},{"speaker":"Tom Jackson","startTime":286.495,"endTime":287.9,"body":"happening or why isn't that happen."},{"speaker":"Brian Berneman","startTime":288.645,"endTime":289.185,"body":"Mm."},{"speaker":"Brian Berneman","startTime":289.455,"endTime":293.205,"body":"Yeah, and you know, it's, I think that"},{"speaker":"Brian Berneman","startTime":289.455,"endTime":293.205,"body":"I've been having this conversation"},{"speaker":"Brian Berneman","startTime":293.205,"endTime":298.875,"body":"now for the last few years with lots"},{"speaker":"Brian Berneman","startTime":293.205,"endTime":298.875,"body":"of people with, and there's more, not"},{"speaker":"Brian Berneman","startTime":298.875,"endTime":301.335,"body":"only awareness of what's happening."},{"speaker":"Brian Berneman","startTime":301.724,"endTime":305.664,"body":"Also, I think that a lot of"},{"speaker":"Brian Berneman","startTime":301.724,"endTime":305.664,"body":"people are understanding."},{"speaker":"Brian Berneman","startTime":306.645,"endTime":311.525,"body":"How they're voting with their dollars and"},{"speaker":"Brian Berneman","startTime":306.645,"endTime":311.525,"body":"how every purchase that they make actually"},{"speaker":"Brian Berneman","startTime":311.53,"endTime":317.505,"body":"matters and, and understanding, you know,"},{"speaker":"Brian Berneman","startTime":311.53,"endTime":317.505,"body":"like how does my values align with what"},{"speaker":"Brian Berneman","startTime":317.505,"endTime":321.645,"body":"I'm purchasing or with the businesses and"},{"speaker":"Brian Berneman","startTime":317.505,"endTime":321.645,"body":"organizations that I'm purchasing from."},{"speaker":"Brian Berneman","startTime":322.215,"endTime":328.515,"body":"Um, you know, I, I, I can say I definitely"},{"speaker":"Brian Berneman","startTime":322.215,"endTime":328.515,"body":"stopped buying lots of things that I"},{"speaker":"Brian Berneman","startTime":328.515,"endTime":332.445,"body":"was consuming in terms of food because"},{"speaker":"Brian Berneman","startTime":328.515,"endTime":332.445,"body":"of the packaging that they come."},{"speaker":"Brian Berneman","startTime":333.21,"endTime":337.68,"body":"And, and, and as you're saying, you know,"},{"speaker":"Brian Berneman","startTime":333.21,"endTime":337.68,"body":"like, what's, what's the alternative?"},{"speaker":"Brian Berneman","startTime":337.68,"endTime":339.21,"body":"Is there an alternative there?"},{"speaker":"Brian Berneman","startTime":339.27,"endTime":344.76,"body":"And, and I'm aware with a lot of"},{"speaker":"Brian Berneman","startTime":339.27,"endTime":344.76,"body":"these, um, you know, like these"},{"speaker":"Brian Berneman","startTime":344.76,"endTime":350.17,"body":"things that sometimes the, there's no"},{"speaker":"Brian Berneman","startTime":344.76,"endTime":350.17,"body":"perfection in certain alternatives."},{"speaker":"Brian Berneman","startTime":351.87,"endTime":355.91,"body":"It's like, well, we have"},{"speaker":"Brian Berneman","startTime":351.87,"endTime":355.91,"body":"all of these big issues."},{"speaker":"Brian Berneman","startTime":357.21,"endTime":360.66,"body":"Some things, it's like we need"},{"speaker":"Brian Berneman","startTime":357.21,"endTime":360.66,"body":"to rethink the entire system."},{"speaker":"Brian Berneman","startTime":361.41,"endTime":365.88,"body":"And some things it like, well, whilst"},{"speaker":"Brian Berneman","startTime":361.41,"endTime":365.88,"body":"the system is actually happening, how"},{"speaker":"Brian Berneman","startTime":365.88,"endTime":372.0,"body":"can we lower the footprint and how"},{"speaker":"Brian Berneman","startTime":365.88,"endTime":372.0,"body":"can we be a little bit more conscious?"},{"speaker":"Brian Berneman","startTime":372.03,"endTime":378.36,"body":"How can we like bring a little bit more"},{"speaker":"Brian Berneman","startTime":372.03,"endTime":378.36,"body":"awareness into like the entire supply"},{"speaker":"Brian Berneman","startTime":378.36,"endTime":381.75,"body":"chain or, or all of these different"},{"speaker":"Brian Berneman","startTime":378.36,"endTime":381.75,"body":"aspects as you're saying, because"},{"speaker":"Brian Berneman","startTime":381.75,"endTime":384.12,"body":"you might have an amazing product."},{"speaker":"Brian Berneman","startTime":384.975,"endTime":387.765,"body":"Um, that is solving something."},{"speaker":"Brian Berneman","startTime":387.915,"endTime":392.655,"body":"Yet, if that product is coming in,"},{"speaker":"Brian Berneman","startTime":387.915,"endTime":392.655,"body":"like this plastic packaging that"},{"speaker":"Brian Berneman","startTime":392.655,"endTime":397.815,"body":"is completely virgin plastic, the"},{"speaker":"Brian Berneman","startTime":392.655,"endTime":397.815,"body":"footprint of that, then it's like,"},{"speaker":"Brian Berneman","startTime":398.175,"endTime":400.095,"body":"Oh, this is, this is challenging."},{"speaker":"Tom Jackson","startTime":401.295,"endTime":402.225,"body":"Really challenging."},{"speaker":"Tom Jackson","startTime":402.285,"endTime":404.955,"body":"And yeah, like you said, you"},{"speaker":"Tom Jackson","startTime":402.285,"endTime":404.955,"body":"know, virgin plastic, new"},{"speaker":"Tom Jackson","startTime":404.955,"endTime":407.475,"body":"plastic is derivative from oil."},{"speaker":"Tom Jackson","startTime":407.835,"endTime":414.255,"body":"Uh, so it's controlled by, you know, the"},{"speaker":"Tom Jackson","startTime":407.835,"endTime":414.255,"body":"prices of oil market and in our space"},{"speaker":"Tom Jackson","startTime":414.26,"endTime":416.045,"body":"here with, with plastic is a great."},{"speaker":"Tom Jackson","startTime":416.675,"endTime":420.185,"body":"Cheap product, which is why's"},{"speaker":"Tom Jackson","startTime":416.675,"endTime":420.185,"body":"in every part of our life."},{"speaker":"Tom Jackson","startTime":420.185,"endTime":424.115,"body":"And there was never a management for"},{"speaker":"Tom Jackson","startTime":420.185,"endTime":424.115,"body":"the end, you know, end use of that,"},{"speaker":"Tom Jackson","startTime":424.355,"endTime":425.975,"body":"uh, for the recycling side of it."},{"speaker":"Tom Jackson","startTime":425.975,"endTime":431.195,"body":"So it's constantly being a catch up"},{"speaker":"Tom Jackson","startTime":425.975,"endTime":431.195,"body":"with plastic recycling and, uh, you're"},{"speaker":"Tom Jackson","startTime":431.195,"endTime":433.055,"body":"right, every, every part of our lives."},{"speaker":"Tom Jackson","startTime":433.055,"endTime":437.585,"body":"I think we need to reduce not"},{"speaker":"Tom Jackson","startTime":433.055,"endTime":437.585,"body":"only in plastic and clothes"},{"speaker":"Tom Jackson","startTime":437.585,"endTime":441.185,"body":"and just consciously buying and"},{"speaker":"Tom Jackson","startTime":437.585,"endTime":441.185,"body":"customers, uh, sorry, companies."},{"speaker":"Tom Jackson","startTime":442.315,"endTime":445.585,"body":"To, uh, you know, provide for consumers."},{"speaker":"Tom Jackson","startTime":445.815,"endTime":447.465,"body":"So like you touched on just there."},{"speaker":"Tom Jackson","startTime":448.32,"endTime":451.92,"body":"With, uh, how you buy with your"},{"speaker":"Tom Jackson","startTime":448.32,"endTime":451.92,"body":"dollars, you know, it's really"},{"speaker":"Tom Jackson","startTime":451.92,"endTime":455.37,"body":"important and it doesn't feel like"},{"speaker":"Tom Jackson","startTime":451.92,"endTime":455.37,"body":"you have much power cause you are an"},{"speaker":"Tom Jackson","startTime":455.37,"endTime":459.57,"body":"individual and you see all this plastic"},{"speaker":"Tom Jackson","startTime":455.37,"endTime":459.57,"body":"bottles wrapped in plastic wrap."},{"speaker":"Tom Jackson","startTime":459.78,"endTime":462.57,"body":"Um, and you think you"},{"speaker":"Tom Jackson","startTime":459.78,"endTime":462.57,"body":"don't have many options."},{"speaker":"Tom Jackson","startTime":462.57,"endTime":465.09,"body":"And, you know, that's very much"},{"speaker":"Tom Jackson","startTime":462.57,"endTime":465.09,"body":"what we are trying to, trying"},{"speaker":"Tom Jackson","startTime":465.09,"endTime":466.14,"body":"to change on the shelves."},{"speaker":"Tom Jackson","startTime":466.14,"endTime":468.295,"body":"But, um, Yeah, you really do."},{"speaker":"Tom Jackson","startTime":468.3,"endTime":472.195,"body":"Cause if you are thinking like that and"},{"speaker":"Tom Jackson","startTime":468.3,"endTime":472.195,"body":"you're in a supermarket or your local"},{"speaker":"Tom Jackson","startTime":472.195,"endTime":475.765,"body":"store, then other people, you know,"},{"speaker":"Tom Jackson","startTime":472.195,"endTime":475.765,"body":"someone else in a different part of the"},{"speaker":"Tom Jackson","startTime":475.77,"endTime":477.865,"body":"country or region would be doing the same."},{"speaker":"Tom Jackson","startTime":477.865,"endTime":481.585,"body":"And before you know it, uh,"},{"speaker":"Tom Jackson","startTime":477.865,"endTime":481.585,"body":"that, that starts adding up."},{"speaker":"Tom Jackson","startTime":481.585,"endTime":486.655,"body":"And um, yeah, there's, there's been"},{"speaker":"Tom Jackson","startTime":481.585,"endTime":486.655,"body":"sort of things over the last few years"},{"speaker":"Tom Jackson","startTime":486.655,"endTime":490.825,"body":"where, I dunno, you saw in Bristol"},{"speaker":"Tom Jackson","startTime":486.655,"endTime":490.825,"body":"in the UK where, uh, in a Tesco"},{"speaker":"Tom Jackson","startTime":490.825,"endTime":492.415,"body":"supermarket, they all started pulling."},{"speaker":"Tom Jackson","startTime":493.5,"endTime":497.49,"body":"Pulling the produce out of plastic"},{"speaker":"Tom Jackson","startTime":493.5,"endTime":497.49,"body":"and left all, you know, left all"},{"speaker":"Tom Jackson","startTime":497.49,"endTime":499.56,"body":"the plastic there on the conveyor."},{"speaker":"Tom Jackson","startTime":499.8,"endTime":501.63,"body":"In the end they were like,"},{"speaker":"Tom Jackson","startTime":499.8,"endTime":501.63,"body":"You guys deal with it."},{"speaker":"Tom Jackson","startTime":501.63,"endTime":503.73,"body":"We don't wanna have to throw that away."},{"speaker":"Tom Jackson","startTime":503.73,"endTime":505.5,"body":"Or, or we don't wanna buy that."},{"speaker":"Tom Jackson","startTime":505.89,"endTime":510.0,"body":"And again, there's this big fight"},{"speaker":"Tom Jackson","startTime":505.89,"endTime":510.0,"body":"at the moment between like, um,"},{"speaker":"Tom Jackson","startTime":510.03,"endTime":513.63,"body":"putting it in plastic and you know,"},{"speaker":"Tom Jackson","startTime":510.03,"endTime":513.63,"body":"traveling all the way from the"},{"speaker":"Tom Jackson","startTime":514.059,"endTime":517.59,"body":"locations the food does, and health"},{"speaker":"Tom Jackson","startTime":514.059,"endTime":517.59,"body":"and safety and blah blah versus you."},{"speaker":"Tom Jackson","startTime":518.294,"endTime":519.375,"body":"Not having it in that."},{"speaker":"Tom Jackson","startTime":519.405,"endTime":523.905,"body":"So it's, yeah, it's a, it's a really"},{"speaker":"Tom Jackson","startTime":519.405,"endTime":523.905,"body":"interesting time for us to be in this"},{"speaker":"Tom Jackson","startTime":523.905,"endTime":528.135,"body":"sort of, uh, timeline of history,"},{"speaker":"Tom Jackson","startTime":523.905,"endTime":528.135,"body":"of working out these problems and."},{"speaker":"Tom Jackson","startTime":528.915,"endTime":534.045,"body":"It wasn't fixed from generations before,"},{"speaker":"Tom Jackson","startTime":528.915,"endTime":534.045,"body":"and you know, all of us consciously or"},{"speaker":"Tom Jackson","startTime":534.045,"endTime":536.235,"body":"unconsciously need to, need to solve it."},{"speaker":"Tom Jackson","startTime":536.565,"endTime":536.955,"body":"Mm."},{"speaker":"Tom Jackson","startTime":537.105,"endTime":537.375,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":537.375,"endTime":537.825,"body":"I, you"},{"speaker":"Brian Berneman","startTime":537.825,"endTime":540.855,"body":"know, I think it's"},{"speaker":"Brian Berneman","startTime":537.825,"endTime":540.855,"body":"interesting as well, understanding"},{"speaker":"Brian Berneman","startTime":540.855,"endTime":545.535,"body":"for me a lot of times with, with how"},{"speaker":"Brian Berneman","startTime":540.855,"endTime":545.535,"body":"I'm choosing to live my life, that"},{"speaker":"Brian Berneman","startTime":545.925,"endTime":549.666,"body":"I'm choosing to live more consciously,"},{"speaker":"Brian Berneman","startTime":545.925,"endTime":549.666,"body":"which means living a little bit"},{"speaker":"Brian Berneman","startTime":549.671,"endTime":552.795,"body":"slower pace, living more locally."},{"speaker":"Brian Berneman","startTime":553.365,"endTime":557.445,"body":"Like, I still do other things, you"},{"speaker":"Brian Berneman","startTime":553.365,"endTime":557.445,"body":"know, like I travel to see my family"},{"speaker":"Brian Berneman","startTime":557.45,"endTime":562.785,"body":"and I buy certain products that are"},{"speaker":"Brian Berneman","startTime":557.45,"endTime":562.785,"body":"not from here in New Zealand yet."},{"speaker":"Brian Berneman","startTime":563.145,"endTime":565.905,"body":"Most of what I do is like, like that."},{"speaker":"Brian Berneman","startTime":566.115,"endTime":570.675,"body":"And for me it's, it's always been"},{"speaker":"Brian Berneman","startTime":566.115,"endTime":570.675,"body":"really interesting that there's this"},{"speaker":"Brian Berneman","startTime":571.125,"endTime":573.345,"body":"idea that, well, this is how it is."},{"speaker":"Brian Berneman","startTime":573.405,"endTime":575.025,"body":"Well, like we haven't been."},{"speaker":"Brian Berneman","startTime":575.575,"endTime":577.615,"body":"Plastics for that long."},{"speaker":"Brian Berneman","startTime":577.675,"endTime":580.975,"body":"Like just look 200, 300 years ago."},{"speaker":"Brian Berneman","startTime":581.095,"endTime":583.675,"body":"Like we didn't have that plastic."},{"speaker":"Brian Berneman","startTime":584.065,"endTime":586.645,"body":"How were, you know, our ancestors living."},{"speaker":"Brian Berneman","startTime":586.885,"endTime":589.165,"body":"And that doesn't mean that they"},{"speaker":"Brian Berneman","startTime":586.885,"endTime":589.165,"body":"were, you know, like going to go"},{"speaker":"Brian Berneman","startTime":589.165,"endTime":592.045,"body":"back to old ways on everything."},{"speaker":"Brian Berneman","startTime":592.405,"endTime":595.705,"body":"But there's certain things that's like,"},{"speaker":"Brian Berneman","startTime":592.405,"endTime":595.705,"body":"well this, this actually, you know,"},{"speaker":"Brian Berneman","startTime":595.705,"endTime":601.915,"body":"like people used to live a little bit"},{"speaker":"Brian Berneman","startTime":595.705,"endTime":601.915,"body":"more locally, like people used to, to."},{"speaker":"Brian Berneman","startTime":603.145,"endTime":609.885,"body":"A lot more to repair, a lot more and, and"},{"speaker":"Brian Berneman","startTime":603.145,"endTime":609.885,"body":"to understand the cycle of things and the"},{"speaker":"Brian Berneman","startTime":609.89,"endTime":613.285,"body":"importance of what we were purchasing."},{"speaker":"Brian Berneman","startTime":613.675,"endTime":615.385,"body":"And I think that that"},{"speaker":"Brian Berneman","startTime":613.675,"endTime":615.385,"body":"is, that's important."},{"speaker":"Brian Berneman","startTime":615.475,"endTime":619.375,"body":"Cause as you mentioned, like a lot"},{"speaker":"Brian Berneman","startTime":615.475,"endTime":619.375,"body":"of times the end of life of certain"},{"speaker":"Brian Berneman","startTime":619.375,"endTime":622.285,"body":"products is not like, kept in mind."},{"speaker":"Brian Berneman","startTime":623.155,"endTime":628.015,"body":"And I think that, you know, I'd love for"},{"speaker":"Brian Berneman","startTime":623.155,"endTime":628.015,"body":"you to share a little bit more about the,"},{"speaker":"Brian Berneman","startTime":628.135,"endTime":634.68,"body":"like what you're doing with Honest Ocean"},{"speaker":"Brian Berneman","startTime":628.135,"endTime":634.68,"body":"Materials is like, Getting something that"},{"speaker":"Brian Berneman","startTime":634.68,"endTime":636.79,"body":"is an issue and actually repurposing."},{"speaker":"Tom Jackson","startTime":638.19,"endTime":638.61,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":638.67,"endTime":639.57,"body":"Yeah, exactly."},{"speaker":"Tom Jackson","startTime":639.57,"endTime":642.96,"body":"And, uh, just to touch on that, Yeah,"},{"speaker":"Tom Jackson","startTime":639.57,"endTime":642.96,"body":"I mean, we, we look back to like"},{"speaker":"Tom Jackson","startTime":643.11,"endTime":648.0,"body":"canned, uh, you know, uh, veg, which"},{"speaker":"Tom Jackson","startTime":643.11,"endTime":648.0,"body":"they made them in these old, you know,"},{"speaker":"Tom Jackson","startTime":648.0,"endTime":651.54,"body":"the tins back in, you know, the days"},{"speaker":"Tom Jackson","startTime":648.0,"endTime":651.54,"body":"of the war and, and things like that."},{"speaker":"Tom Jackson","startTime":651.84,"endTime":654.96,"body":"They made these really, you"},{"speaker":"Tom Jackson","startTime":651.84,"endTime":654.96,"body":"know, nice tins, which you can"},{"speaker":"Tom Jackson","startTime":654.96,"endTime":656.73,"body":"actually still find around today."},{"speaker":"Tom Jackson","startTime":656.79,"endTime":659.2,"body":"They might be a bit"},{"speaker":"Tom Jackson","startTime":656.79,"endTime":659.2,"body":"rusty, but you know, that."},{"speaker":"Tom Jackson","startTime":659.755,"endTime":663.085,"body":"That was the, the level of,"},{"speaker":"Tom Jackson","startTime":659.755,"endTime":663.085,"body":"of like engineering around"},{"speaker":"Tom Jackson","startTime":663.444,"endTime":665.335,"body":"cans and even sardine cans."},{"speaker":"Tom Jackson","startTime":665.335,"endTime":669.235,"body":"Now we have like these little plastics"},{"speaker":"Tom Jackson","startTime":665.335,"endTime":669.235,"body":"fish trays with a transparent bit"},{"speaker":"Tom Jackson","startTime":669.235,"endTime":673.465,"body":"of plastic and yeah, slowing down's"},{"speaker":"Tom Jackson","startTime":669.235,"endTime":673.465,"body":"really important, uh, for sure."},{"speaker":"Tom Jackson","startTime":673.465,"endTime":678.265,"body":"And, and, and every part of that and, you"},{"speaker":"Tom Jackson","startTime":673.465,"endTime":678.265,"body":"know, life's getting quicker, uh, and,"},{"speaker":"Tom Jackson","startTime":678.265,"endTime":682.314,"body":"you know, dogs and children and, you know,"},{"speaker":"Tom Jackson","startTime":678.265,"endTime":682.314,"body":"everyone's trying to make life easier."},{"speaker":"Tom Jackson","startTime":683.069,"endTime":687.0,"body":"Being able to, to create community"},{"speaker":"Tom Jackson","startTime":683.069,"endTime":687.0,"body":"environments where you can, um,"},{"speaker":"Tom Jackson","startTime":687.39,"endTime":691.079,"body":"you can have return policies and"},{"speaker":"Tom Jackson","startTime":687.39,"endTime":691.079,"body":"it's not all about big corporates,"},{"speaker":"Tom Jackson","startTime":691.085,"endTime":694.62,"body":"you know, trying to take profit"},{"speaker":"Tom Jackson","startTime":691.085,"endTime":694.62,"body":"and margins and all this stuff."},{"speaker":"Tom Jackson","startTime":694.625,"endTime":697.29,"body":"It's about, uh, a little"},{"speaker":"Tom Jackson","startTime":694.625,"endTime":697.29,"body":"bit closer to home."},{"speaker":"Tom Jackson","startTime":697.29,"endTime":700.829,"body":"And, and, you know, personal impact"},{"speaker":"Tom Jackson","startTime":697.29,"endTime":700.829,"body":"in community is a, is a lovely"},{"speaker":"Tom Jackson","startTime":700.829,"endTime":702.54,"body":"feeling that everyone wants to have."},{"speaker":"Tom Jackson","startTime":702.63,"endTime":704.25,"body":"So that's a big part of it."},{"speaker":"Tom Jackson","startTime":704.49,"endTime":705.12,"body":"But yeah."},{"speaker":"Tom Jackson","startTime":705.18,"endTime":705.84,"body":"Uh, moving on."},{"speaker":"Tom Jackson","startTime":706.995,"endTime":712.395,"body":"So what we do is, is, um, and yeah, I,"},{"speaker":"Tom Jackson","startTime":706.995,"endTime":712.395,"body":"I moved here two years ago and I got"},{"speaker":"Tom Jackson","startTime":712.395,"endTime":716.204,"body":"off the airplane and I went straight"},{"speaker":"Tom Jackson","startTime":712.395,"endTime":716.204,"body":"into the communities here, uh, to"},{"speaker":"Tom Jackson","startTime":716.209,"endTime":720.405,"body":"go and look at it with my own eyes"},{"speaker":"Tom Jackson","startTime":716.209,"endTime":720.405,"body":"to see how bad it, how bad it was."},{"speaker":"Tom Jackson","startTime":720.405,"endTime":723.525,"body":"And it was surprisingly,"},{"speaker":"Tom Jackson","startTime":720.405,"endTime":723.525,"body":"um, the overflow of waste."},{"speaker":"Tom Jackson","startTime":723.944,"endTime":727.485,"body":"Um, there's a, there's a many"},{"speaker":"Tom Jackson","startTime":723.944,"endTime":727.485,"body":"things that contribute to it here."},{"speaker":"Tom Jackson","startTime":727.605,"endTime":731.415,"body":"The household collection, it"},{"speaker":"Tom Jackson","startTime":727.605,"endTime":731.415,"body":"really doesn't exist too much here."},{"speaker":"Tom Jackson","startTime":731.475,"endTime":732.885,"body":"There is a little bit of it, and when it."},{"speaker":"Tom Jackson","startTime":733.585,"endTime":734.245,"body":"It's mixed."},{"speaker":"Tom Jackson","startTime":734.455,"endTime":739.975,"body":"So like organic waste, uh, plastic of"},{"speaker":"Tom Jackson","startTime":734.455,"endTime":739.975,"body":"value like your, your plastic bottles."},{"speaker":"Tom Jackson","startTime":740.005,"endTime":744.565,"body":"Um, and yeah, uh, non-recyclable"},{"speaker":"Tom Jackson","startTime":740.005,"endTime":744.565,"body":"waste all goes together."},{"speaker":"Tom Jackson","startTime":744.655,"endTime":747.805,"body":"So that's, first of all,"},{"speaker":"Tom Jackson","startTime":744.655,"endTime":747.805,"body":"that's that high contamination."},{"speaker":"Tom Jackson","startTime":747.805,"endTime":751.795,"body":"So that won't, uh, that won't be,"},{"speaker":"Tom Jackson","startTime":747.805,"endTime":751.795,"body":"uh, that won't be as high value"},{"speaker":"Tom Jackson","startTime":751.915,"endTime":755.365,"body":"as when it was cleaned before or"},{"speaker":"Tom Jackson","startTime":751.915,"endTime":755.365,"body":"if, if the person cleaned it out."},{"speaker":"Tom Jackson","startTime":755.605,"endTime":756.835,"body":"Education is a big thing."},{"speaker":"Tom Jackson","startTime":757.625,"endTime":760.685,"body":"And then the third thing is the"},{"speaker":"Tom Jackson","startTime":757.625,"endTime":760.685,"body":"infrastructure to deal with that."},{"speaker":"Tom Jackson","startTime":760.865,"endTime":764.705,"body":"Um, there's a lot of virgin plastic"},{"speaker":"Tom Jackson","startTime":760.865,"endTime":764.705,"body":"producers here, uh, with closer"},{"speaker":"Tom Jackson","startTime":764.705,"endTime":768.425,"body":"Australia, Japan, Korea, uh, China."},{"speaker":"Tom Jackson","startTime":768.425,"endTime":770.105,"body":"So there's cheap labor here."},{"speaker":"Tom Jackson","startTime":770.11,"endTime":772.685,"body":"So there's a lot of infrastructure"},{"speaker":"Tom Jackson","startTime":770.11,"endTime":772.685,"body":"for creating new products, and"},{"speaker":"Tom Jackson","startTime":772.685,"endTime":776.225,"body":"there's very little to be able"},{"speaker":"Tom Jackson","startTime":772.685,"endTime":776.225,"body":"to recycle it and, and redo it."},{"speaker":"Tom Jackson","startTime":776.615,"endTime":779.855,"body":"But, um, yeah, we'll, we'll"},{"speaker":"Tom Jackson","startTime":776.615,"endTime":779.855,"body":"go into communities and"},{"speaker":"Tom Jackson","startTime":779.855,"endTime":781.775,"body":"speak to, uh, the villages."},{"speaker":"Tom Jackson","startTime":781.775,"endTime":785.105,"body":"Usually the, uh, the chief of the"},{"speaker":"Tom Jackson","startTime":781.775,"endTime":785.105,"body":"village, the head of the, the village."},{"speaker":"Tom Jackson","startTime":786.255,"endTime":790.395,"body":"And we'll look at the problem with"},{"speaker":"Tom Jackson","startTime":786.255,"endTime":790.395,"body":"them and, you know, they very much"},{"speaker":"Tom Jackson","startTime":790.395,"endTime":791.564,"body":"want to help their communities."},{"speaker":"Tom Jackson","startTime":791.564,"endTime":795.074,"body":"We haven't had any experiences"},{"speaker":"Tom Jackson","startTime":791.564,"endTime":795.074,"body":"where they're not willing to talk"},{"speaker":"Tom Jackson","startTime":795.074,"endTime":797.355,"body":"to us, which is, uh, fantastic."},{"speaker":"Tom Jackson","startTime":797.745,"endTime":801.375,"body":"Um, and yeah, we, we look at"},{"speaker":"Tom Jackson","startTime":797.745,"endTime":801.375,"body":"where the plastic's coming from."},{"speaker":"Tom Jackson","startTime":801.38,"endTime":802.395,"body":"Is it coming from the city?"},{"speaker":"Tom Jackson","startTime":802.4,"endTime":803.625,"body":"Is it coming from the ocean?"},{"speaker":"Tom Jackson","startTime":804.074,"endTime":807.38,"body":"These guys all along the coast,"},{"speaker":"Tom Jackson","startTime":804.074,"endTime":807.38,"body":"Um, and it's primarily the"},{"speaker":"Tom Jackson","startTime":807.38,"endTime":808.79,"body":"coastline that we concentrate on."},{"speaker":"Tom Jackson","startTime":809.24,"endTime":813.26,"body":"Uh, they're ending up with this waste on,"},{"speaker":"Tom Jackson","startTime":809.24,"endTime":813.26,"body":"on, in their village, you know, doorstep,"},{"speaker":"Tom Jackson","startTime":813.439,"endTime":815.569,"body":"um, or heading past them to the ocean."},{"speaker":"Tom Jackson","startTime":816.05,"endTime":819.92,"body":"So it's how, how do we, um,"},{"speaker":"Tom Jackson","startTime":816.05,"endTime":819.92,"body":"how do we work with them, you"},{"speaker":"Tom Jackson","startTime":819.92,"endTime":821.449,"body":"know, to, to get rid of that."},{"speaker":"Tom Jackson","startTime":821.449,"endTime":823.52,"body":"It's not their fault that"},{"speaker":"Tom Jackson","startTime":821.449,"endTime":823.52,"body":"it's there most of the time."},{"speaker":"Tom Jackson","startTime":823.91,"endTime":825.439,"body":"Um, it's come from other sources."},{"speaker":"Tom Jackson","startTime":826.01,"endTime":831.89,"body":"So we work with, um, the communities on,"},{"speaker":"Tom Jackson","startTime":826.01,"endTime":831.89,"body":"uh, the river banks and the coastline."},{"speaker":"Tom Jackson","startTime":832.219,"endTime":833.449,"body":"Uh, and then also."},{"speaker":"Tom Jackson","startTime":833.88,"endTime":838.47,"body":"We work with, um, fishermen as"},{"speaker":"Tom Jackson","startTime":833.88,"endTime":838.47,"body":"well, which used to collect fish."},{"speaker":"Tom Jackson","startTime":838.92,"endTime":843.6,"body":"Uh, and those, uh, fish stocks are now"},{"speaker":"Tom Jackson","startTime":838.92,"endTime":843.6,"body":"gone down dramatically and they've got"},{"speaker":"Tom Jackson","startTime":843.6,"endTime":844.86,"body":"the nets and they've got the boats."},{"speaker":"Tom Jackson","startTime":845.13,"endTime":847.95,"body":"So it's them collecting plastic for us."},{"speaker":"Tom Jackson","startTime":847.95,"endTime":851.07,"body":"And, you know, it's a very time consuming,"},{"speaker":"Tom Jackson","startTime":847.95,"endTime":851.07,"body":"it's very expensive way to do it."},{"speaker":"Tom Jackson","startTime":851.43,"endTime":857.13,"body":"And um, only the real way you can"},{"speaker":"Tom Jackson","startTime":851.43,"endTime":857.13,"body":"really, um, help this environmental"},{"speaker":"Tom Jackson","startTime":857.13,"endTime":859.77,"body":"space is not just collecting"},{"speaker":"Tom Jackson","startTime":857.13,"endTime":859.77,"body":"plastic, which is worth money."},{"speaker":"Tom Jackson","startTime":860.31,"endTime":862.38,"body":"Um, and back into the recycling market."},{"speaker":"Tom Jackson","startTime":862.38,"endTime":863.22,"body":"It's collecting everyth."},{"speaker":"Tom Jackson","startTime":863.91,"endTime":864.48,"body":"Because."},{"speaker":"Tom Jackson","startTime":865.395,"endTime":870.375,"body":"Whether it's plastic or value or, or stuff"},{"speaker":"Tom Jackson","startTime":865.395,"endTime":870.375,"body":"that can't be recycled, uh, it's in the"},{"speaker":"Tom Jackson","startTime":870.375,"endTime":872.324,"body":"environment, so all of it has to come out."},{"speaker":"Tom Jackson","startTime":872.324,"endTime":875.385,"body":"So we've had to spend a long"},{"speaker":"Tom Jackson","startTime":872.324,"endTime":875.385,"body":"time working out how it's"},{"speaker":"Tom Jackson","startTime":875.385,"endTime":877.064,"body":"financially viable to do that."},{"speaker":"Tom Jackson","startTime":877.515,"endTime":880.935,"body":"And we're a for profit company"},{"speaker":"Tom Jackson","startTime":877.515,"endTime":880.935,"body":"so that we can actually give"},{"speaker":"Tom Jackson","startTime":880.935,"endTime":882.425,"body":"these guys long term jobs in the."},{"speaker":"Tom Jackson","startTime":882.745,"endTime":884.275,"body":"In the coast that we can work with."},{"speaker":"Tom Jackson","startTime":884.875,"endTime":889.615,"body":"Um, so yeah, that's, and that's"},{"speaker":"Tom Jackson","startTime":884.875,"endTime":889.615,"body":"basically the first, first step of it."},{"speaker":"Tom Jackson","startTime":889.615,"endTime":892.315,"body":"And, you know, we, we"},{"speaker":"Tom Jackson","startTime":889.615,"endTime":892.315,"body":"work with the communities."},{"speaker":"Tom Jackson","startTime":892.555,"endTime":896.545,"body":"Um, we, we're not in competition with"},{"speaker":"Tom Jackson","startTime":892.555,"endTime":896.545,"body":"them, we just want to work with 'em"},{"speaker":"Tom Jackson","startTime":896.545,"endTime":897.895,"body":"to get the plastic away from there."},{"speaker":"Tom Jackson","startTime":897.895,"endTime":901.465,"body":"And we'll, we'll buy it from"},{"speaker":"Tom Jackson","startTime":897.895,"endTime":901.465,"body":"them, uh, after we've helped them"},{"speaker":"Tom Jackson","startTime":901.555,"endTime":902.845,"body":"organized with the collection."},{"speaker":"Tom Jackson","startTime":903.175,"endTime":906.385,"body":"Um, and then from there"},{"speaker":"Tom Jackson","startTime":903.175,"endTime":906.385,"body":"it'll go to our recycling."},{"speaker":"Tom Jackson","startTime":907.41,"endTime":910.65,"body":"Which from our location is, is no"},{"speaker":"Tom Jackson","startTime":907.41,"endTime":910.65,"body":"more than an hour away usually."},{"speaker":"Tom Jackson","startTime":910.98,"endTime":914.28,"body":"Uh, we've started in a few more of"},{"speaker":"Tom Jackson","startTime":910.98,"endTime":914.28,"body":"the remote islands of Indonesia, which"},{"speaker":"Tom Jackson","startTime":914.37,"endTime":916.17,"body":"has to come from boats unfortunately."},{"speaker":"Tom Jackson","startTime":916.17,"endTime":922.17,"body":"But, um, yeah, it'll be recycled,"},{"speaker":"Tom Jackson","startTime":916.17,"endTime":922.17,"body":"uh, separated, recycled washed, um,"},{"speaker":"Tom Jackson","startTime":922.935,"endTime":927.645,"body":"And then we, we partner with, uh,"},{"speaker":"Tom Jackson","startTime":922.935,"endTime":927.645,"body":"companies and brands that socially care"},{"speaker":"Tom Jackson","startTime":927.645,"endTime":932.025,"body":"about, uh, the people in, uh, and the"},{"speaker":"Tom Jackson","startTime":927.645,"endTime":932.025,"body":"plastic in these effective regions."},{"speaker":"Tom Jackson","startTime":932.085,"endTime":935.865,"body":"And, um, yeah, that's really, we"},{"speaker":"Tom Jackson","startTime":932.085,"endTime":935.865,"body":"had to control everything from"},{"speaker":"Tom Jackson","startTime":935.865,"endTime":938.385,"body":"collection to sending to customers."},{"speaker":"Tom Jackson","startTime":938.805,"endTime":942.855,"body":"And usually this supply chain, Brian"},{"speaker":"Tom Jackson","startTime":938.805,"endTime":942.855,"body":"is like, what everyone does one step"},{"speaker":"Tom Jackson","startTime":943.125,"endTime":944.516,"body":"and that's the easier way to do it."},{"speaker":"Tom Jackson","startTime":944.835,"endTime":947.955,"body":"And it's been really difficult for"},{"speaker":"Tom Jackson","startTime":944.835,"endTime":947.955,"body":"us to control every step of that."},{"speaker":"Tom Jackson","startTime":948.045,"endTime":949.215,"body":"Uh, but it's really important."},{"speaker":"Tom Jackson","startTime":949.245,"endTime":950.565,"body":"You have to be accountable for."},{"speaker":"Tom Jackson","startTime":951.27,"endTime":955.23,"body":"And there's loads of technology around"},{"speaker":"Tom Jackson","startTime":951.27,"endTime":955.23,"body":"now, so we can track all our orders,"},{"speaker":"Tom Jackson","startTime":955.68,"endTime":959.069,"body":"which is really important to show"},{"speaker":"Tom Jackson","startTime":955.68,"endTime":959.069,"body":"consumers, um, you know, where it's"},{"speaker":"Tom Jackson","startTime":959.069,"endTime":963.54,"body":"come from and, you know, the end, end"},{"speaker":"Tom Jackson","startTime":959.069,"endTime":963.54,"body":"user, end user, manufacturer, customer."},{"speaker":"Tom Jackson","startTime":963.959,"endTime":967.65,"body":"Um, you know, there's a, there's a"},{"speaker":"Tom Jackson","startTime":963.959,"endTime":967.65,"body":"lot of greenwashing around these days,"},{"speaker":"Tom Jackson","startTime":967.65,"endTime":969.15,"body":"which I'm sure you Sure you've seen."},{"speaker":"Tom Jackson","startTime":969.15,"endTime":973.15,"body":"So being able to, um, provide evidence"},{"speaker":"Tom Jackson","startTime":969.15,"endTime":973.15,"body":"of where it comes from is really."},{"speaker":"Tom Jackson","startTime":973.695,"endTime":974.115,"body":"Mm."},{"speaker":"Brian Berneman","startTime":974.445,"endTime":974.775,"body":"Yeah."},{"speaker":"Brian Berneman","startTime":974.775,"endTime":978.195,"body":"And, and you know, I think that"},{"speaker":"Brian Berneman","startTime":974.775,"endTime":978.195,"body":"it's, it's so important as, as you've"},{"speaker":"Brian Berneman","startTime":978.195,"endTime":982.185,"body":"been sharing, you know, all of this"},{"speaker":"Brian Berneman","startTime":978.195,"endTime":982.185,"body":"is, is already in the environment."},{"speaker":"Brian Berneman","startTime":982.695,"endTime":987.085,"body":"This is one of the things for me of,"},{"speaker":"Brian Berneman","startTime":982.695,"endTime":987.085,"body":"you know, like, of understanding like"},{"speaker":"Brian Berneman","startTime":987.975,"endTime":994.305,"body":"what's, what's important in terms of,"},{"speaker":"Brian Berneman","startTime":987.975,"endTime":994.305,"body":"um, how we want the system to run."},{"speaker":"Brian Berneman","startTime":994.545,"endTime":1000.155,"body":"We want our team to run in a reusable"},{"speaker":"Brian Berneman","startTime":994.545,"endTime":1000.155,"body":"way, which means, I'm like, plastic is"},{"speaker":"Brian Berneman","startTime":1000.155,"endTime":1006.425,"body":"not, uh, especially single use plastic"},{"speaker":"Brian Berneman","startTime":1000.155,"endTime":1006.425,"body":"is not the solution yet for whatever"},{"speaker":"Brian Berneman","startTime":1006.425,"endTime":1011.314,"body":"is already created there is, Well, do"},{"speaker":"Brian Berneman","startTime":1006.425,"endTime":1011.314,"body":"we want it to be waste in the ocean,"},{"speaker":"Brian Berneman","startTime":1011.465,"endTime":1017.045,"body":"like incinerated creating, you know,"},{"speaker":"Brian Berneman","startTime":1011.465,"endTime":1017.045,"body":"pollution, Uh, or do we want it to"},{"speaker":"Brian Berneman","startTime":1017.165,"endTime":1023.165,"body":"actually, with all of that, do something,"},{"speaker":"Brian Berneman","startTime":1017.165,"endTime":1023.165,"body":"turn it around and create something."},{"speaker":"Brian Berneman","startTime":1023.81,"endTime":1024.68,"body":"More valuable."},{"speaker":"Brian Berneman","startTime":1024.68,"endTime":1025.7,"body":"Something that as well."},{"speaker":"Brian Berneman","startTime":1025.79,"endTime":1029.0,"body":"And, and I, you know, one of the things"},{"speaker":"Brian Berneman","startTime":1025.79,"endTime":1029.0,"body":"that I appreciate about what you're"},{"speaker":"Brian Berneman","startTime":1029.0,"endTime":1035.24,"body":"doing is that it's also, like for"},{"speaker":"Brian Berneman","startTime":1029.0,"endTime":1035.24,"body":"me, like in the climate crisis, it's"},{"speaker":"Brian Berneman","startTime":1035.24,"endTime":1039.35,"body":"also, uh, climate justice like issue."},{"speaker":"Brian Berneman","startTime":1039.89,"endTime":1044.3,"body":"And a lot of times, you know, like"},{"speaker":"Brian Berneman","startTime":1039.89,"endTime":1044.3,"body":"small communities or like the, the"},{"speaker":"Brian Berneman","startTime":1044.3,"endTime":1048.65,"body":"islands here in the Pacific, like"},{"speaker":"Brian Berneman","startTime":1044.3,"endTime":1048.65,"body":"they are taking a lot of what."},{"speaker":"Brian Berneman","startTime":1049.325,"endTime":1055.685,"body":"Us in the industrialized world are"},{"speaker":"Brian Berneman","startTime":1049.325,"endTime":1055.685,"body":"sending to them and it's not their"},{"speaker":"Brian Berneman","startTime":1055.685,"endTime":1059.585,"body":"fault, but they don't have the"},{"speaker":"Brian Berneman","startTime":1055.685,"endTime":1059.585,"body":"systems in place to also deal with it."},{"speaker":"Brian Berneman","startTime":1060.005,"endTime":1063.605,"body":"So as well, you know, like the fact"},{"speaker":"Brian Berneman","startTime":1060.005,"endTime":1063.605,"body":"that you are partnering with the"},{"speaker":"Brian Berneman","startTime":1063.61,"endTime":1067.985,"body":"communities and with the villages and"},{"speaker":"Brian Berneman","startTime":1063.61,"endTime":1067.985,"body":"to be able to provide them with not"},{"speaker":"Brian Berneman","startTime":1067.99,"endTime":1074.135,"body":"only a way to reduce the pollution"},{"speaker":"Brian Berneman","startTime":1067.99,"endTime":1074.135,"body":"in their doorstep, but as well to, to"},{"speaker":"Brian Berneman","startTime":1074.14,"endTime":1078.215,"body":"make a living or to, you know, like"},{"speaker":"Brian Berneman","startTime":1074.14,"endTime":1078.215,"body":"to be able to have something positive."},{"speaker":"Brian Berneman","startTime":1078.405,"endTime":1082.455,"body":"From that experience and to"},{"speaker":"Brian Berneman","startTime":1078.405,"endTime":1082.455,"body":"turn that into a product."},{"speaker":"Brian Berneman","startTime":1082.695,"endTime":1087.075,"body":"Uh, so what, like, one of the things"},{"speaker":"Brian Berneman","startTime":1082.695,"endTime":1087.075,"body":"with that, that I'm, I'm interested is"},{"speaker":"Brian Berneman","startTime":1087.285,"endTime":1094.274,"body":"what kind of products have you been, um,"},{"speaker":"Brian Berneman","startTime":1087.285,"endTime":1094.274,"body":"creating or have been created from all"},{"speaker":"Brian Berneman","startTime":1094.274,"endTime":1097.035,"body":"of these materials that you're recycling?"},{"speaker":"Tom Jackson","startTime":1098.195,"endTime":1099.815,"body":"So, yeah,"},{"speaker":"Tom Jackson","startTime":1098.195,"endTime":1099.815,"body":"that's a great question."},{"speaker":"Tom Jackson","startTime":1099.815,"endTime":1101.795,"body":"There's, there's quite a"},{"speaker":"Tom Jackson","startTime":1099.815,"endTime":1101.795,"body":"few different ones, Brian."},{"speaker":"Tom Jackson","startTime":1101.795,"endTime":1104.885,"body":"I mean, the really exciting stuff"},{"speaker":"Tom Jackson","startTime":1101.795,"endTime":1104.885,"body":"that we work on, we work on,"},{"speaker":"Tom Jackson","startTime":1105.395,"endTime":1108.845,"body":"uh, so we operate in Java, which"},{"speaker":"Tom Jackson","startTime":1105.395,"endTime":1108.845,"body":"is the main strip of Indonesia."},{"speaker":"Tom Jackson","startTime":1108.935,"endTime":1111.605,"body":"And so I live in Barley, but"},{"speaker":"Tom Jackson","startTime":1108.935,"endTime":1111.605,"body":"we don't do too much here."},{"speaker":"Tom Jackson","startTime":1111.605,"endTime":1117.395,"body":"But we've got fantastic company, uh,"},{"speaker":"Tom Jackson","startTime":1111.605,"endTime":1117.395,"body":"here that, um, manufacturers from Body"},{"speaker":"Tom Jackson","startTime":1117.395,"endTime":1119.535,"body":"Shop and they use some of our materials."},{"speaker":"Tom Jackson","startTime":1119.535,"endTime":1120.725,"body":"So that's a really exciting."},{"speaker":"Tom Jackson","startTime":1121.58,"endTime":1126.59,"body":"Um, uh, way to see our, our products"},{"speaker":"Tom Jackson","startTime":1121.58,"endTime":1126.59,"body":"going into, you know, shops and things"},{"speaker":"Tom Jackson","startTime":1126.59,"endTime":1130.58,"body":"like that, and these guys manufacture"},{"speaker":"Tom Jackson","startTime":1126.59,"endTime":1130.58,"body":"coasters and all sorts of great things."},{"speaker":"Tom Jackson","startTime":1130.585,"endTime":1132.11,"body":"So that's the exciting stuff."},{"speaker":"Tom Jackson","startTime":1132.2,"endTime":1137.93,"body":"Uh, the bigger stuff, you know, is made"},{"speaker":"Tom Jackson","startTime":1132.2,"endTime":1137.93,"body":"into, um, buckets and things like that."},{"speaker":"Tom Jackson","startTime":1137.935,"endTime":1142.85,"body":"We, we try and make sure all our"},{"speaker":"Tom Jackson","startTime":1137.935,"endTime":1142.85,"body":"products go into, you know, long term,"},{"speaker":"Tom Jackson","startTime":1143.18,"endTime":1148.13,"body":"uh, applications, uh, application"},{"speaker":"Tom Jackson","startTime":1143.18,"endTime":1148.13,"body":"meaning, uh, into, into buckets of"},{"speaker":"Tom Jackson","startTime":1148.13,"endTime":1149.6,"body":"shampoo bottles and things like."},{"speaker":"Tom Jackson","startTime":1150.23,"endTime":1154.88,"body":"Um, uh, we don't really do too much"},{"speaker":"Tom Jackson","startTime":1150.23,"endTime":1154.88,"body":"of the plastic water bottles, um,"},{"speaker":"Tom Jackson","startTime":1154.91,"endTime":1158.48,"body":"which goes from, you know, waste"},{"speaker":"Tom Jackson","startTime":1154.91,"endTime":1158.48,"body":"and then back into those again."},{"speaker":"Tom Jackson","startTime":1158.48,"endTime":1162.11,"body":"We try and find sustainable,"},{"speaker":"Tom Jackson","startTime":1158.48,"endTime":1162.11,"body":"uh, long term products."},{"speaker":"Tom Jackson","startTime":1162.2,"endTime":1164.66,"body":"Um, so yeah, it's a bit of a mix really."},{"speaker":"Tom Jackson","startTime":1164.81,"endTime":1167.75,"body":"Um, and, you know, um, yeah."},{"speaker":"Tom Jackson","startTime":1168.14,"endTime":1172.11,"body":"Uh, Sort of eco shampoo bottles"},{"speaker":"Tom Jackson","startTime":1168.14,"endTime":1172.11,"body":"we've done a lot of recently."},{"speaker":"Tom Jackson","startTime":1172.379,"endTime":1178.08,"body":"Um, and yeah, so sort of when we, our"},{"speaker":"Tom Jackson","startTime":1172.379,"endTime":1178.08,"body":"job finishes when we create these little"},{"speaker":"Tom Jackson","startTime":1178.199,"endTime":1183.78,"body":"pellets recycled plastic pellets, which,"},{"speaker":"Tom Jackson","startTime":1178.199,"endTime":1183.78,"body":"um, we, they go in big sort of 500"},{"speaker":"Tom Jackson","startTime":1183.78,"endTime":1186.209,"body":"kg bags and into, into the container."},{"speaker":"Tom Jackson","startTime":1186.845,"endTime":1191.045,"body":"And from there they, yeah, they turn"},{"speaker":"Tom Jackson","startTime":1186.845,"endTime":1191.045,"body":"into to lots of things and sometimes,"},{"speaker":"Tom Jackson","startTime":1191.045,"endTime":1194.285,"body":"you know, uh, we've got fiber as"},{"speaker":"Tom Jackson","startTime":1191.045,"endTime":1194.285,"body":"well, which will go into clothing."},{"speaker":"Tom Jackson","startTime":1194.555,"endTime":1196.565,"body":"Uh, we don't do very much"},{"speaker":"Tom Jackson","startTime":1194.555,"endTime":1196.565,"body":"of that at the moment."},{"speaker":"Tom Jackson","startTime":1196.895,"endTime":1200.465,"body":"Um, but yeah, there's, there's lots"},{"speaker":"Tom Jackson","startTime":1196.895,"endTime":1200.465,"body":"of different kind of things and"},{"speaker":"Tom Jackson","startTime":1200.465,"endTime":1204.665,"body":"it's, it's hard to think of, uh,"},{"speaker":"Tom Jackson","startTime":1200.465,"endTime":1204.665,"body":"specifically what they are, but, uh,"},{"speaker":"Tom Jackson","startTime":1204.67,"endTime":1208.355,"body":"yeah, the, the body shop sort of, uh,"},{"speaker":"Tom Jackson","startTime":1204.67,"endTime":1208.355,"body":"thing we're, we're really proud of."},{"speaker":"Tom Jackson","startTime":1208.355,"endTime":1211.805,"body":"And yeah, we're looking for, we're"},{"speaker":"Tom Jackson","startTime":1208.355,"endTime":1211.805,"body":"pretty small, so we've only got, you"},{"speaker":"Tom Jackson","startTime":1211.805,"endTime":1213.245,"body":"know, a few customers and we're looking."},{"speaker":"Tom Jackson","startTime":1214.82,"endTime":1219.38,"body":"Uh, you know, small or bigger brands"},{"speaker":"Tom Jackson","startTime":1214.82,"endTime":1219.38,"body":"that really wanna, you know, see"},{"speaker":"Tom Jackson","startTime":1219.38,"endTime":1221.0,"body":"where their extra dollar goes to."},{"speaker":"Tom Jackson","startTime":1221.12,"endTime":1225.02,"body":"Um, so yeah, we're, we're always on the"},{"speaker":"Tom Jackson","startTime":1221.12,"endTime":1225.02,"body":"hunt, but it's mainly sort of buckets,"},{"speaker":"Tom Jackson","startTime":1225.23,"endTime":1229.55,"body":"shampoo bottles, um, things that have more"},{"speaker":"Tom Jackson","startTime":1225.23,"endTime":1229.55,"body":"than one life is really what we try and."},{"speaker":"Brian Berneman","startTime":1230.985,"endTime":1231.375,"body":"Mm."},{"speaker":"Brian Berneman","startTime":1231.705,"endTime":1235.365,"body":"And would you mind sharing them"},{"speaker":"Brian Berneman","startTime":1231.705,"endTime":1235.365,"body":"a little bit about like, why"},{"speaker":"Brian Berneman","startTime":1235.365,"endTime":1240.375,"body":"did you decide, like, Indonesia,"},{"speaker":"Brian Berneman","startTime":1235.365,"endTime":1240.375,"body":"and, and why, why are you there?"},{"speaker":"Brian Berneman","startTime":1240.554,"endTime":1244.965,"body":"Like, and, you know, you could be"},{"speaker":"Brian Berneman","startTime":1240.554,"endTime":1244.965,"body":"in a sense working from, from home"},{"speaker":"Brian Berneman","startTime":1245.205,"endTime":1247.365,"body":"and, and allowing that to happen"},{"speaker":"Tom Jackson","startTime":1247.635,"endTime":1248.084,"body":"over there."},{"speaker":"Tom Jackson","startTime":1249.02,"endTime":1249.53,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":1249.62,"endTime":1250.07,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":1250.07,"endTime":1255.02,"body":"Um, so yeah, I mean, Indonesia"},{"speaker":"Tom Jackson","startTime":1250.07,"endTime":1255.02,"body":"is the second worst after China"},{"speaker":"Tom Jackson","startTime":1255.11,"endTime":1258.86,"body":"in terms of affected by, um, by"},{"speaker":"Tom Jackson","startTime":1255.11,"endTime":1258.86,"body":"waste in, into the environment."},{"speaker":"Tom Jackson","startTime":1259.04,"endTime":1263.36,"body":"Um, and, you know, China's very"},{"speaker":"Tom Jackson","startTime":1259.04,"endTime":1263.36,"body":"much worked on their, um, worked"},{"speaker":"Tom Jackson","startTime":1263.365,"endTime":1265.94,"body":"on their problems and, and they,"},{"speaker":"Tom Jackson","startTime":1263.365,"endTime":1265.94,"body":"they're solving that at the moment,"},{"speaker":"Tom Jackson","startTime":1265.94,"endTime":1268.61,"body":"and that's a lot of that because"},{"speaker":"Tom Jackson","startTime":1265.94,"endTime":1268.61,"body":"they were taking foreign waste."},{"speaker":"Tom Jackson","startTime":1269.054,"endTime":1271.304,"body":"Similar to Indonesia"},{"speaker":"Tom Jackson","startTime":1269.054,"endTime":1271.304,"body":"for the last 25 years."},{"speaker":"Tom Jackson","startTime":1271.784,"endTime":1275.955,"body":"So yeah, it was a thing of looking"},{"speaker":"Tom Jackson","startTime":1271.784,"endTime":1275.955,"body":"at where Indonesia was, and I spent"},{"speaker":"Tom Jackson","startTime":1276.135,"endTime":1281.865,"body":"really four years looking at waste"},{"speaker":"Tom Jackson","startTime":1276.135,"endTime":1281.865,"body":"management, virgin manufacturing,"},{"speaker":"Tom Jackson","startTime":1282.705,"endTime":1284.085,"body":"and the recycling market."},{"speaker":"Tom Jackson","startTime":1284.465,"endTime":1286.865,"body":"The where, why it was going wrong."},{"speaker":"Tom Jackson","startTime":1286.895,"endTime":1291.575,"body":"How was, how was it in, you know, 20"},{"speaker":"Tom Jackson","startTime":1286.895,"endTime":1291.575,"body":"20, 20 18 when I was looking at it?"},{"speaker":"Tom Jackson","startTime":1291.815,"endTime":1295.055,"body":"How is this getting into the"},{"speaker":"Tom Jackson","startTime":1291.815,"endTime":1295.055,"body":"environment that, you know, we're a"},{"speaker":"Tom Jackson","startTime":1295.06,"endTime":1297.004,"body":"modern society, this shouldn't happen."},{"speaker":"Tom Jackson","startTime":1297.485,"endTime":1302.075,"body":"And so looking into how bad Indonesia"},{"speaker":"Tom Jackson","startTime":1297.485,"endTime":1302.075,"body":"was, and uh, like I mentioned, we've"},{"speaker":"Tom Jackson","startTime":1302.075,"endTime":1306.514,"body":"got, you know, Australia and China"},{"speaker":"Tom Jackson","startTime":1302.075,"endTime":1306.514,"body":"and Japan and Korea all very close."},{"speaker":"Tom Jackson","startTime":1306.514,"endTime":1309.605,"body":"And, um, lots of people have"},{"speaker":"Tom Jackson","startTime":1306.514,"endTime":1309.605,"body":"been sending waste here too."},{"speaker":"Tom Jackson","startTime":1309.605,"endTime":1315.165,"body":"So it was really, Getting here and"},{"speaker":"Tom Jackson","startTime":1309.605,"endTime":1315.165,"body":"understanding it for myself and, um,"},{"speaker":"Tom Jackson","startTime":1315.195,"endTime":1319.665,"body":"I very much believe in surrounding"},{"speaker":"Tom Jackson","startTime":1315.195,"endTime":1319.665,"body":"myself in the place that I work and"},{"speaker":"Tom Jackson","startTime":1319.754,"endTime":1325.635,"body":"me sitting in, in the UK or London"},{"speaker":"Tom Jackson","startTime":1319.754,"endTime":1325.635,"body":"and trusting people over here that,"},{"speaker":"Tom Jackson","startTime":1325.695,"endTime":1329.565,"body":"you know, if something's being done is"},{"speaker":"Tom Jackson","startTime":1325.695,"endTime":1329.565,"body":"just, it's just not good enough for me."},{"speaker":"Tom Jackson","startTime":1329.565,"endTime":1332.325,"body":"And I, I probably wouldn't"},{"speaker":"Tom Jackson","startTime":1329.565,"endTime":1332.325,"body":"accept that though."},{"speaker":"Tom Jackson","startTime":1332.325,"endTime":1333.195,"body":"I had to be here."},{"speaker":"Tom Jackson","startTime":1333.195,"endTime":1334.065,"body":"I had to underst."},{"speaker":"Tom Jackson","startTime":1335.0,"endTime":1338.36,"body":"The people, um, you know,"},{"speaker":"Tom Jackson","startTime":1335.0,"endTime":1338.36,"body":"what motivates them?"},{"speaker":"Tom Jackson","startTime":1338.48,"endTime":1340.43,"body":"Uh, the actual Yeah, the region I'm in."},{"speaker":"Tom Jackson","startTime":1340.43,"endTime":1344.54,"body":"Like, so why, um, yeah, what are"},{"speaker":"Tom Jackson","startTime":1340.43,"endTime":1344.54,"body":"the trends happening here with"},{"speaker":"Tom Jackson","startTime":1344.545,"endTime":1347.3,"body":"plastic waste and you really, and"},{"speaker":"Tom Jackson","startTime":1344.545,"endTime":1347.3,"body":"to learn the language, All these"},{"speaker":"Tom Jackson","startTime":1347.305,"endTime":1348.71,"body":"kind of things are really important."},{"speaker":"Tom Jackson","startTime":1348.98,"endTime":1353.98,"body":"Um, and since that, you know, uh,"},{"speaker":"Tom Jackson","startTime":1348.98,"endTime":1353.98,"body":"Anika, our operations directors"},{"speaker":"Tom Jackson","startTime":1353.98,"endTime":1357.98,"body":"come over here as well, and a j our"},{"speaker":"Tom Jackson","startTime":1353.98,"endTime":1357.98,"body":"marketing guy and, and the other guys"},{"speaker":"Tom Jackson","startTime":1357.98,"endTime":1361.85,"body":"were all kind of based here except"},{"speaker":"Tom Jackson","startTime":1357.98,"endTime":1361.85,"body":"for a co-founder Angus in, in the uk."},{"speaker":"Tom Jackson","startTime":1361.85,"endTime":1365.74,"body":"But that's really, For us to, to"},{"speaker":"Tom Jackson","startTime":1361.85,"endTime":1365.74,"body":"come over and, and look at it."},{"speaker":"Tom Jackson","startTime":1365.74,"endTime":1371.08,"body":"And, uh, there are so many companies that"},{"speaker":"Tom Jackson","startTime":1365.74,"endTime":1371.08,"body":"are in the west or or wherever they are."},{"speaker":"Tom Jackson","startTime":1371.59,"endTime":1375.31,"body":"And you know, they'll employ people over"},{"speaker":"Tom Jackson","startTime":1371.59,"endTime":1375.31,"body":"here and be like, Yep, okay, off you go."},{"speaker":"Tom Jackson","startTime":1375.37,"endTime":1378.19,"body":"Okay, we've got an office in"},{"speaker":"Tom Jackson","startTime":1375.37,"endTime":1378.19,"body":"wherever and we are doing this."},{"speaker":"Tom Jackson","startTime":1378.58,"endTime":1382.84,"body":"And you know, it's very hard to know"},{"speaker":"Tom Jackson","startTime":1378.58,"endTime":1382.84,"body":"if that's really what's happening."},{"speaker":"Tom Jackson","startTime":1383.139,"endTime":1383.35,"body":"Mm-hmm."},{"speaker":"Tom Jackson","startTime":1383.59,"endTime":1387.97,"body":". Um, so yeah, that was a big part"},{"speaker":"Tom Jackson","startTime":1383.59,"endTime":1387.97,"body":"of coming here and just putting"},{"speaker":"Tom Jackson","startTime":1387.97,"endTime":1389.23,"body":"a hundred percent into this."},{"speaker":"Tom Jackson","startTime":1389.23,"endTime":1391.93,"body":"And, you know, for our customers, we."},{"speaker":"Tom Jackson","startTime":1392.675,"endTime":1393.784,"body":"We have to be accountable."},{"speaker":"Tom Jackson","startTime":1393.784,"endTime":1397.895,"body":"You know, greenwashing is a really"},{"speaker":"Tom Jackson","startTime":1393.784,"endTime":1397.895,"body":"scary word around a, you know, if"},{"speaker":"Tom Jackson","startTime":1397.895,"endTime":1401.705,"body":"you've got a brand or a company that"},{"speaker":"Tom Jackson","startTime":1397.895,"endTime":1401.705,"body":"has a big reputation, you, you know,"},{"speaker":"Tom Jackson","startTime":1401.705,"endTime":1403.504,"body":"you can't be in those situations."},{"speaker":"Tom Jackson","startTime":1403.594,"endTime":1408.365,"body":"Um, so you know, it's on us to be"},{"speaker":"Tom Jackson","startTime":1403.594,"endTime":1408.365,"body":"here and, and to be doing exactly"},{"speaker":"Tom Jackson","startTime":1408.365,"endTime":1411.024,"body":"what we say we're doing, um,"},{"speaker":"Tom Jackson","startTime":1408.365,"endTime":1411.024,"body":"and to show how we're different."},{"speaker":"Tom Jackson","startTime":1411.59,"endTime":1415.61,"body":"Bruno, which, um, yeah, potentially"},{"speaker":"Tom Jackson","startTime":1411.59,"endTime":1415.61,"body":"aren't doing it, doing it that way."},{"speaker":"Tom Jackson","startTime":1415.94,"endTime":1419.75,"body":"So, yeah, it, it is really important"},{"speaker":"Tom Jackson","startTime":1415.94,"endTime":1419.75,"body":"part of our business being here."},{"speaker":"Tom Jackson","startTime":1419.96,"endTime":1423.83,"body":"Um, you know, business is"},{"speaker":"Tom Jackson","startTime":1419.96,"endTime":1423.83,"body":"Indonesian as well as a British one."},{"speaker":"Tom Jackson","startTime":1423.92,"endTime":1425.57,"body":"Um, so yeah."},{"speaker":"Tom Jackson","startTime":1425.72,"endTime":1430.37,"body":"Uh, it's about ingraining yourself"},{"speaker":"Tom Jackson","startTime":1425.72,"endTime":1430.37,"body":"in the roots of, um, Yeah."},{"speaker":"Tom Jackson","startTime":1430.37,"endTime":1431.78,"body":"Where, where you're operating."},{"speaker":"Brian Berneman","startTime":1432.47,"endTime":1433.04,"body":"Yeah."},{"speaker":"Brian Berneman","startTime":1433.37,"endTime":1436.94,"body":"And you know, I think that it's"},{"speaker":"Brian Berneman","startTime":1433.37,"endTime":1436.94,"body":"really important understanding the,"},{"speaker":"Brian Berneman","startTime":1437.0,"endTime":1443.39,"body":"the space of how to create the change"},{"speaker":"Brian Berneman","startTime":1437.0,"endTime":1443.39,"body":"and whose responsibility is it."},{"speaker":"Brian Berneman","startTime":1443.6,"endTime":1446.96,"body":"A lot of times, you know, I am"},{"speaker":"Brian Berneman","startTime":1443.6,"endTime":1446.96,"body":"a big advocate for like, taking"},{"speaker":"Brian Berneman","startTime":1446.96,"endTime":1452.3,"body":"responsibility for my life, yet I"},{"speaker":"Brian Berneman","startTime":1446.96,"endTime":1452.3,"body":"know that I'm in a place of privilege."},{"speaker":"Brian Berneman","startTime":1452.54,"endTime":1455.51,"body":"I know that, you know, like"},{"speaker":"Brian Berneman","startTime":1452.54,"endTime":1455.51,"body":"there's people that are literally"},{"speaker":"Brian Berneman","startTime":1455.51,"endTime":1457.43,"body":"every day surviving and."},{"speaker":"Brian Berneman","startTime":1457.995,"endTime":1461.625,"body":"If like plastic option is going"},{"speaker":"Brian Berneman","startTime":1457.995,"endTime":1461.625,"body":"to be the cheapest thing, then"},{"speaker":"Brian Berneman","startTime":1461.625,"endTime":1462.735,"body":"they're going to buy that."},{"speaker":"Brian Berneman","startTime":1463.185,"endTime":1464.105,"body":"So, mm-hmm."},{"speaker":"Brian Berneman","startTime":1464.185,"endTime":1469.605,"body":", like a lot of times it's like, as, as you"},{"speaker":"Brian Berneman","startTime":1464.185,"endTime":1469.605,"body":"mentioned, like how, how the organizations"},{"speaker":"Brian Berneman","startTime":1470.475,"endTime":1475.155,"body":"can, and businesses can create that"},{"speaker":"Brian Berneman","startTime":1470.475,"endTime":1475.155,"body":"change and not greenwash, like actual"},{"speaker":"Brian Berneman","startTime":1475.175,"endTime":1482.534,"body":"change to, to create new systems and"},{"speaker":"Brian Berneman","startTime":1475.175,"endTime":1482.534,"body":"to not put everything on the consumer."},{"speaker":"Brian Berneman","startTime":1482.9,"endTime":1485.21,"body":"Which is what ends up"},{"speaker":"Brian Berneman","startTime":1482.9,"endTime":1485.21,"body":"happening a lot of times."},{"speaker":"Brian Berneman","startTime":1485.21,"endTime":1485.81,"body":"Yeah."},{"speaker":"Brian Berneman","startTime":1485.815,"endTime":1486.06,"body":"Yeah."},{"speaker":"Brian Berneman","startTime":1486.41,"endTime":1490.19,"body":"Because not every consumer is"},{"speaker":"Brian Berneman","startTime":1486.41,"endTime":1490.19,"body":"aware of what's happening, of the"},{"speaker":"Brian Berneman","startTime":1490.19,"endTime":1494.39,"body":"impact of what they are purchasing,"},{"speaker":"Brian Berneman","startTime":1490.19,"endTime":1494.39,"body":"or they cannot make that choice."},{"speaker":"Brian Berneman","startTime":1494.39,"endTime":1498.56,"body":"So a lot of times I'm like, well,"},{"speaker":"Brian Berneman","startTime":1494.39,"endTime":1498.56,"body":"for anyone like me that is in a place"},{"speaker":"Brian Berneman","startTime":1498.565,"endTime":1504.5,"body":"of privilege in terms of education"},{"speaker":"Brian Berneman","startTime":1498.565,"endTime":1504.5,"body":"or knowledge, and has the, the, you."},{"speaker":"Brian Berneman","startTime":1505.05,"endTime":1509.73,"body":"They can make the decision of, I'm going"},{"speaker":"Brian Berneman","startTime":1505.05,"endTime":1509.73,"body":"to change the way that I'm doing things."},{"speaker":"Brian Berneman","startTime":1510.12,"endTime":1513.48,"body":"Then it's like, okay, what am"},{"speaker":"Brian Berneman","startTime":1510.12,"endTime":1513.48,"body":"I doing to create that change?"},{"speaker":"Brian Berneman","startTime":1513.6,"endTime":1518.88,"body":"And how am I in a sense creating"},{"speaker":"Brian Berneman","startTime":1513.6,"endTime":1518.88,"body":"more of the demand for the things"},{"speaker":"Brian Berneman","startTime":1518.88,"endTime":1520.77,"body":"that are actually creating?"},{"speaker":"Brian Berneman","startTime":1522.054,"endTime":1526.514,"body":"A benefit for people or the environment"},{"speaker":"Brian Berneman","startTime":1522.054,"endTime":1526.514,"body":"instead of their way around."},{"speaker":"Brian Berneman","startTime":1526.725,"endTime":1532.064,"body":"So like the more that I can as an"},{"speaker":"Brian Berneman","startTime":1526.725,"endTime":1532.064,"body":"individual do that, the more in a sense"},{"speaker":"Brian Berneman","startTime":1532.335,"endTime":1537.705,"body":"that the companies will see, oh, like"},{"speaker":"Brian Berneman","startTime":1532.335,"endTime":1537.705,"body":"there's this trend that is changing"},{"speaker":"Brian Berneman","startTime":1537.705,"endTime":1539.564,"body":"and people are becoming more aware."},{"speaker":"Brian Berneman","startTime":1539.715,"endTime":1543.585,"body":"And of course there's still millions"},{"speaker":"Brian Berneman","startTime":1539.715,"endTime":1543.585,"body":"or billions of people that are not."},{"speaker":"Brian Berneman","startTime":1544.125,"endTime":1545.835,"body":"But it's little by little, you know?"},{"speaker":"Brian Berneman","startTime":1547.01,"endTime":1547.909,"body":"Creating that change."},{"speaker":"Brian Berneman","startTime":1548.179,"endTime":1550.85,"body":"And I think that that's, as an"},{"speaker":"Brian Berneman","startTime":1548.179,"endTime":1550.85,"body":"individual, that's all that I can do"},{"speaker":"Brian Berneman","startTime":1551.06,"endTime":1554.21,"body":"is like, yeah, leading by example."},{"speaker":"Brian Berneman","startTime":1554.84,"endTime":1560.659,"body":"Um, and to, and to share with others and,"},{"speaker":"Brian Berneman","startTime":1554.84,"endTime":1560.659,"body":"and get others to question if what they're"},{"speaker":"Brian Berneman","startTime":1560.72,"endTime":1566.06,"body":"purchasing actually is needed, and if it's"},{"speaker":"Brian Berneman","startTime":1560.72,"endTime":1566.06,"body":"needed, if there's a better alternative."},{"speaker":"Tom Jackson","startTime":1567.065,"endTime":1567.455,"body":"Yeah."},{"speaker":"Tom Jackson","startTime":1567.605,"endTime":1568.534,"body":"Yeah, absolutely."},{"speaker":"Tom Jackson","startTime":1568.745,"endTime":1573.065,"body":"And it's actually really important,"},{"speaker":"Tom Jackson","startTime":1568.745,"endTime":1573.065,"body":"um, you know, uh, things we're talking"},{"speaker":"Tom Jackson","startTime":1573.065,"endTime":1577.235,"body":"about here, Brian, cause big business"},{"speaker":"Tom Jackson","startTime":1573.065,"endTime":1577.235,"body":"does blame consumers all the time."},{"speaker":"Tom Jackson","startTime":1577.235,"endTime":1581.675,"body":"Like, you need to separate your waste"},{"speaker":"Tom Jackson","startTime":1577.235,"endTime":1581.675,"body":"or, uh, you're not recycling it properly."},{"speaker":"Tom Jackson","startTime":1581.675,"endTime":1587.96,"body":"And big, you know, Manufacturers of,"},{"speaker":"Tom Jackson","startTime":1581.675,"endTime":1587.96,"body":"of, of plastic will, um, create it."},{"speaker":"Tom Jackson","startTime":1587.96,"endTime":1591.47,"body":"And then they, they don't care"},{"speaker":"Tom Jackson","startTime":1587.96,"endTime":1591.47,"body":"about the afterlife or the end of"},{"speaker":"Tom Jackson","startTime":1591.47,"endTime":1594.08,"body":"that, cuz you know, that's someone"},{"speaker":"Tom Jackson","startTime":1591.47,"endTime":1594.08,"body":"else's job of waste management."},{"speaker":"Tom Jackson","startTime":1594.08,"endTime":1599.21,"body":"So there's a big unaccountability side"},{"speaker":"Tom Jackson","startTime":1594.08,"endTime":1599.21,"body":"of things, and it's really interesting"},{"speaker":"Tom Jackson","startTime":1599.21,"endTime":1602.03,"body":"to see the brands that are trying"},{"speaker":"Tom Jackson","startTime":1599.21,"endTime":1602.03,"body":"to be game changers in this space,"},{"speaker":"Tom Jackson","startTime":1602.035,"endTime":1604.41,"body":"which are actually like, um, yeah."},{"speaker":"Tom Jackson","startTime":1604.67,"endTime":1608.42,"body":"TerraCycle and Loop and, and things"},{"speaker":"Tom Jackson","startTime":1604.67,"endTime":1608.42,"body":"like that, which is trying to, um,"},{"speaker":"Tom Jackson","startTime":1608.48,"endTime":1611.39,"body":"bring, you know, the, the actual."},{"speaker":"Tom Jackson","startTime":1611.915,"endTime":1615.125,"body":"The bottle, they own the packaging"},{"speaker":"Tom Jackson","startTime":1611.915,"endTime":1615.125,"body":"and it just gets refilled"},{"speaker":"Tom Jackson","startTime":1615.125,"endTime":1616.385,"body":"and it circulates that way."},{"speaker":"Tom Jackson","startTime":1616.745,"endTime":1617.855,"body":"Uh, it's really important."},{"speaker":"Tom Jackson","startTime":1617.855,"endTime":1619.925,"body":"And yeah, like you"},{"speaker":"Tom Jackson","startTime":1617.855,"endTime":1619.925,"body":"said, there were trends."},{"speaker":"Tom Jackson","startTime":1619.925,"endTime":1621.725,"body":"I look at the vegan movement, right?"},{"speaker":"Tom Jackson","startTime":1621.935,"endTime":1624.784,"body":"That was a massive, uh, part of."},{"speaker":"Tom Jackson","startTime":1625.189,"endTime":1631.129,"body":"Of, you know, um, the last like 15 years"},{"speaker":"Tom Jackson","startTime":1625.189,"endTime":1631.129,"body":"of, of, of, of, um, you know, food and,"},{"speaker":"Tom Jackson","startTime":1631.135,"endTime":1633.379,"body":"and dieting I guess if you would call it."},{"speaker":"Tom Jackson","startTime":1633.649,"endTime":1638.209,"body":"And that didn't start from, you know,"},{"speaker":"Tom Jackson","startTime":1633.649,"endTime":1638.209,"body":"uh, companies putting that on shelves"},{"speaker":"Tom Jackson","startTime":1638.215,"endTime":1639.629,"body":"and going, Hey, you guys might like this."},{"speaker":"Tom Jackson","startTime":1639.86,"endTime":1640.969,"body":"It's cause people after it."},{"speaker":"Tom Jackson","startTime":1640.969,"endTime":1643.459,"body":"And it started with a very small minority."},{"speaker":"Tom Jackson","startTime":1643.459,"endTime":1646.61,"body":"And, and now you see on shelves,"},{"speaker":"Tom Jackson","startTime":1643.459,"endTime":1646.61,"body":"it, you know, meat free takes."},{"speaker":"Tom Jackson","startTime":1647.66,"endTime":1649.94,"body":"Most of the shelves these day, these days."},{"speaker":"Tom Jackson","startTime":1649.94,"endTime":1654.47,"body":"So it's really exciting to,"},{"speaker":"Tom Jackson","startTime":1649.94,"endTime":1654.47,"body":"to see what consumers can do."},{"speaker":"Tom Jackson","startTime":1654.47,"endTime":1658.04,"body":"And it really shows that it works"},{"speaker":"Tom Jackson","startTime":1654.47,"endTime":1658.04,"body":"and those companies exist, you"},{"speaker":"Tom Jackson","startTime":1658.045,"endTime":1660.38,"body":"know, to supply us with things."},{"speaker":"Tom Jackson","startTime":1660.77,"endTime":1665.81,"body":"So, um, yeah, knowing the value of"},{"speaker":"Tom Jackson","startTime":1660.77,"endTime":1665.81,"body":"your purchase, I would say is as a,"},{"speaker":"Tom Jackson","startTime":1665.93,"endTime":1669.17,"body":"as a, as us, as a conscious consumer."},{"speaker":"Tom Jackson","startTime":1669.17,"endTime":1670.21,"body":"It's really, I."},{"speaker":"Tom Jackson","startTime":1670.6,"endTime":1675.7,"body":"Um, because yeah, alone you feel, you"},{"speaker":"Tom Jackson","startTime":1670.6,"endTime":1675.7,"body":"feel really empty and together you"},{"speaker":"Tom Jackson","startTime":1675.7,"endTime":1681.46,"body":"can, you know, achieve a lot . Um, and"},{"speaker":"Tom Jackson","startTime":1675.7,"endTime":1681.46,"body":"yeah, there, there is a lot of blame"},{"speaker":"Tom Jackson","startTime":1681.46,"endTime":1685.39,"body":"on consumers and it's easy to do that"},{"speaker":"Tom Jackson","startTime":1681.46,"endTime":1685.39,"body":"cause there's, you know, it's not one"},{"speaker":"Tom Jackson","startTime":1685.39,"endTime":1688.99,"body":"thing as many individuals, whereas"},{"speaker":"Tom Jackson","startTime":1685.39,"endTime":1688.99,"body":"a big business is one component."},{"speaker":"Tom Jackson","startTime":1689.32,"endTime":1690.55,"body":"Um, yeah."},{"speaker":"Tom Jackson","startTime":1690.64,"endTime":1694.0,"body":"And I think, you know, as"},{"speaker":"Tom Jackson","startTime":1690.64,"endTime":1694.0,"body":"we, as we get on and as."},{"speaker":"Tom Jackson","startTime":1694.53,"endTime":1698.13,"body":"Rise and startups come along, they"},{"speaker":"Tom Jackson","startTime":1694.53,"endTime":1698.13,"body":"are creating more accountability"},{"speaker":"Tom Jackson","startTime":1698.13,"endTime":1701.67,"body":"for what they're supplying and, and"},{"speaker":"Tom Jackson","startTime":1698.13,"endTime":1701.67,"body":"social impacts as well as, you know,"},{"speaker":"Tom Jackson","startTime":1701.67,"endTime":1703.23,"body":"the carbon side of things these days."},{"speaker":"Tom Jackson","startTime":1703.53,"endTime":1707.91,"body":"So yeah, I am, I am hopeful for the"},{"speaker":"Tom Jackson","startTime":1703.53,"endTime":1707.91,"body":"future and this is why I like to"},{"speaker":"Tom Jackson","startTime":1707.91,"endTime":1712.05,"body":"Brian cuz a lot of, there's a lot"},{"speaker":"Tom Jackson","startTime":1707.91,"endTime":1712.05,"body":"of negativity around, uh, the world."},{"speaker":"Tom Jackson","startTime":1712.055,"endTime":1715.23,"body":"But this, you know, we're talking about"},{"speaker":"Tom Jackson","startTime":1712.055,"endTime":1715.23,"body":"solutions and, and, and things that are"},{"speaker":"Tom Jackson","startTime":1715.62,"endTime":1717.03,"body":"trying to make the world a better place."},{"speaker":"Tom Jackson","startTime":1717.06,"endTime":1718.21,"body":"Um, So, yeah."},{"speaker":"Tom Jackson","startTime":1718.21,"endTime":1721.36,"body":"Really, really important part"},{"speaker":"Tom Jackson","startTime":1718.21,"endTime":1721.36,"body":"of, uh, the life cycle of, of our"},{"speaker":"Tom Jackson","startTime":1721.36,"endTime":1722.83,"body":"planet that we're in at the moment."},{"speaker":"Tom Jackson","startTime":1722.86,"endTime":1725.02,"body":"So it's, uh, exciting, exciting times."},{"speaker":"Tom Jackson","startTime":1725.56,"endTime":1726.49,"body":"Cause it will get better."},{"speaker":"Tom Jackson","startTime":1727.3,"endTime":1730.03,"body":"."},{"speaker":"Tom Jackson","startTime":1727.3,"endTime":1730.03,"body":"Brian Berneman: Yes, and, and you know,"},{"speaker":"Tom Jackson","startTime":1730.08,"endTime":1733.06,"body":"I, I do have, you know, like this."},{"speaker":"Tom Jackson","startTime":1733.595,"endTime":1739.935,"body":"Optimistic for some people view of"},{"speaker":"Tom Jackson","startTime":1733.595,"endTime":1739.935,"body":"going to a future that is actually"},{"speaker":"Tom Jackson","startTime":1739.94,"endTime":1745.295,"body":"thriving, that is more in connection"},{"speaker":"Tom Jackson","startTime":1739.94,"endTime":1745.295,"body":"with the, uh, with nature, with"},{"speaker":"Tom Jackson","startTime":1745.295,"endTime":1749.165,"body":"each other as communities and"},{"speaker":"Tom Jackson","startTime":1745.295,"endTime":1749.165,"body":"people and, and to understand,"},{"speaker":"Tom Jackson","startTime":1749.165,"endTime":1750.725,"body":"you know, like, we can get there."},{"speaker":"Tom Jackson","startTime":1750.815,"endTime":1754.335,"body":"It's not this, you know, for"},{"speaker":"Tom Jackson","startTime":1750.815,"endTime":1754.335,"body":"me in the future, it's not."},{"speaker":"Tom Jackson","startTime":1754.645,"endTime":1759.595,"body":"Apocalyptic, you know, like Armageddon"},{"speaker":"Tom Jackson","startTime":1754.645,"endTime":1759.595,"body":"type of world is like, well, like we're"},{"speaker":"Tom Jackson","startTime":1759.595,"endTime":1764.095,"body":"going back to, to that connection with"},{"speaker":"Tom Jackson","startTime":1759.595,"endTime":1764.095,"body":"nature and this possible as long as."},{"speaker":"Tom Jackson","startTime":1764.959,"endTime":1769.129,"body":"We move in that direction as"},{"speaker":"Tom Jackson","startTime":1764.959,"endTime":1769.129,"body":"long as the ones that we can"},{"speaker":"Tom Jackson","startTime":1769.129,"endTime":1770.87,"body":"make those decisions can do that."},{"speaker":"Tom Jackson","startTime":1771.169,"endTime":1776.27,"body":"You know, a lot of times as well as"},{"speaker":"Tom Jackson","startTime":1771.169,"endTime":1776.27,"body":"we are talking about the companies,"},{"speaker":"Tom Jackson","startTime":1776.27,"endTime":1781.669,"body":"putting everything on on people is like,"},{"speaker":"Tom Jackson","startTime":1776.27,"endTime":1781.669,"body":"well, you know, how can an individual"},{"speaker":"Tom Jackson","startTime":1782.09,"endTime":1789.52,"body":"see that someones plastic product"},{"speaker":"Tom Jackson","startTime":1782.09,"endTime":1789.52,"body":"is actually made from 100% recycled?"},{"speaker":"Tom Jackson","startTime":1790.28,"endTime":1790.52,"body":"Plastic."},{"speaker":"Tom Jackson","startTime":1791.179,"endTime":1796.07,"body":"It's like, yeah, it's trying to put"},{"speaker":"Tom Jackson","startTime":1791.179,"endTime":1796.07,"body":"everything back on the consumer."},{"speaker":"Tom Jackson","startTime":1796.129,"endTime":1800.479,"body":"Although it's important for me to take the"},{"speaker":"Tom Jackson","startTime":1796.129,"endTime":1800.479,"body":"time if I want to make the right choice."},{"speaker":"Tom Jackson","startTime":1800.479,"endTime":1804.439,"body":"It's like, oh, you know, like what"},{"speaker":"Tom Jackson","startTime":1800.479,"endTime":1804.439,"body":"are those things that I need to look,"},{"speaker":"Tom Jackson","startTime":1804.56,"endTime":1806.919,"body":"look out for in a company, because."},{"speaker":"Tom Jackson","startTime":1807.435,"endTime":1809.625,"body":"There's a lot of companies"},{"speaker":"Tom Jackson","startTime":1807.435,"endTime":1809.625,"body":"with grim washing."},{"speaker":"Tom Jackson","startTime":1809.625,"endTime":1810.015,"body":"I see."},{"speaker":"Tom Jackson","startTime":1810.015,"endTime":1814.945,"body":"You know, like some big companies that"},{"speaker":"Tom Jackson","startTime":1810.015,"endTime":1814.945,"body":"put out one product that is like, Oh, this"},{"speaker":"Tom Jackson","startTime":1814.945,"endTime":1817.425,"body":"is recycle made with recycled plastic."},{"speaker":"Tom Jackson","startTime":1817.425,"endTime":1820.125,"body":"And like a lot of people, you"},{"speaker":"Tom Jackson","startTime":1817.425,"endTime":1820.125,"body":"know, like jump into that."},{"speaker":"Tom Jackson","startTime":1820.125,"endTime":1822.285,"body":"And that company advertises that."},{"speaker":"Tom Jackson","startTime":1822.285,"endTime":1826.065,"body":"And then I found out reading the fine"},{"speaker":"Tom Jackson","startTime":1822.285,"endTime":1826.065,"body":"print, it's like, well, there's only"},{"speaker":"Tom Jackson","startTime":1826.065,"endTime":1829.875,"body":"a percentage of that and it's only in"},{"speaker":"Tom Jackson","startTime":1826.065,"endTime":1829.875,"body":"one product of the 500 that they do."},{"speaker":"Tom Jackson","startTime":1830.205,"endTime":1835.135,"body":"So it's like, You know, do I"},{"speaker":"Tom Jackson","startTime":1830.205,"endTime":1835.135,"body":"want to, to support that or not?"},{"speaker":"Tom Jackson","startTime":1835.375,"endTime":1839.995,"body":"And that's as an individual, my decision"},{"speaker":"Tom Jackson","startTime":1835.375,"endTime":1839.995,"body":"in a sense, whether I want, yeah, that big"},{"speaker":"Tom Jackson","startTime":1839.995,"endTime":1844.435,"body":"company to say like, Oh, this one product,"},{"speaker":"Tom Jackson","startTime":1839.995,"endTime":1844.435,"body":"like, you're going in the right direction."},{"speaker":"Tom Jackson","startTime":1844.435,"endTime":1847.105,"body":"Or like, No, you're making a"},{"speaker":"Tom Jackson","startTime":1844.435,"endTime":1847.105,"body":"mess of everything else, so"},{"speaker":"Tom Jackson","startTime":1847.105,"endTime":1848.845,"body":"I'm not going to jump to that."},{"speaker":"Tom Jackson","startTime":1849.115,"endTime":1852.895,"body":"And that's up to me as an individual"},{"speaker":"Tom Jackson","startTime":1849.115,"endTime":1852.895,"body":"to decide in which of those I want."},{"speaker":"Tom Jackson","startTime":1854.075,"endTime":1855.335,"body":"Yeah, absolutely."},{"speaker":"Tom Jackson","startTime":1855.455,"endTime":1859.715,"body":"And um, like yeah, like you said,"},{"speaker":"Tom Jackson","startTime":1855.455,"endTime":1859.715,"body":"it is, it is up to you and it's up"},{"speaker":"Tom Jackson","startTime":1859.715,"endTime":1861.305,"body":"to all of us to be a part of that."},{"speaker":"Tom Jackson","startTime":1861.305,"endTime":1866.675,"body":"And, um, you know, it's, it's not"},{"speaker":"Tom Jackson","startTime":1861.305,"endTime":1866.675,"body":"about these companies going, Oh,"},{"speaker":"Tom Jackson","startTime":1866.675,"endTime":1871.295,"body":"I need to hit, you know, my budget"},{"speaker":"Tom Jackson","startTime":1866.675,"endTime":1871.295,"body":"of, you know, or our 6% goals of"},{"speaker":"Tom Jackson","startTime":1871.295,"endTime":1874.185,"body":"sustainability or 25%, you know, we."},{"speaker":"Tom Jackson","startTime":1875.09,"endTime":1876.8,"body":"Typically work with companies like that."},{"speaker":"Tom Jackson","startTime":1876.86,"endTime":1883.1,"body":"If people want to physically have a"},{"speaker":"Tom Jackson","startTime":1876.86,"endTime":1883.1,"body":"change or in, you know, in society or"},{"speaker":"Tom Jackson","startTime":1883.129,"endTime":1886.909,"body":"create products for their end users,"},{"speaker":"Tom Jackson","startTime":1883.129,"endTime":1886.909,"body":"which, you know, from the core of their"},{"speaker":"Tom Jackson","startTime":1887.33,"endTime":1888.62,"body":"business, they actually want to help."},{"speaker":"Tom Jackson","startTime":1888.979,"endTime":1891.649,"body":"Then, you know, all day long we"},{"speaker":"Tom Jackson","startTime":1888.979,"endTime":1891.649,"body":"are gonna look at that and that's"},{"speaker":"Tom Jackson","startTime":1891.649,"endTime":1893.57,"body":"really exciting for us to do."},{"speaker":"Tom Jackson","startTime":1893.899,"endTime":1896.129,"body":"Um, people who want it cheap."},{"speaker":"Tom Jackson","startTime":1896.61,"endTime":1899.44,"body":"Want it quickly and just"},{"speaker":"Tom Jackson","startTime":1896.61,"endTime":1899.44,"body":"want to hit their targets."},{"speaker":"Tom Jackson","startTime":1899.44,"endTime":1902.05,"body":"Yeah, of course big companies"},{"speaker":"Tom Jackson","startTime":1899.44,"endTime":1902.05,"body":"have got targets, but like,"},{"speaker":"Tom Jackson","startTime":1902.08,"endTime":1903.07,"body":"what do you want to achieve?"},{"speaker":"Tom Jackson","startTime":1903.07,"endTime":1905.77,"body":"Do you want, do you want your consumers"},{"speaker":"Tom Jackson","startTime":1903.07,"endTime":1905.77,"body":"to come back and buy that product"},{"speaker":"Tom Jackson","startTime":1905.77,"endTime":1909.16,"body":"12 times or do you want 'em to buy"},{"speaker":"Tom Jackson","startTime":1905.77,"endTime":1909.16,"body":"it once and find out, you know, that"},{"speaker":"Tom Jackson","startTime":1909.16,"endTime":1912.67,"body":"actually, uh, you were doing the"},{"speaker":"Tom Jackson","startTime":1909.16,"endTime":1912.67,"body":"bare minimum and things like that."},{"speaker":"Tom Jackson","startTime":1912.67,"endTime":1915.97,"body":"And bring a time of traceability,"},{"speaker":"Tom Jackson","startTime":1912.67,"endTime":1915.97,"body":"not just for plastic, but."},{"speaker":"Tom Jackson","startTime":1916.28,"endTime":1918.2,"body":"For big companies to be accountable."},{"speaker":"Tom Jackson","startTime":1918.47,"endTime":1923.15,"body":"And, uh, this is a cool thing about where"},{"speaker":"Tom Jackson","startTime":1918.47,"endTime":1923.15,"body":"we see like, um, the next generation"},{"speaker":"Tom Jackson","startTime":1923.15,"endTime":1926.75,"body":"who don't wanna work so much for big"},{"speaker":"Tom Jackson","startTime":1923.15,"endTime":1926.75,"body":"companies and they wanna have a social"},{"speaker":"Tom Jackson","startTime":1926.75,"endTime":1931.1,"body":"impact and, you know, they won't do like,"},{"speaker":"Tom Jackson","startTime":1926.75,"endTime":1931.1,"body":"um, you know, the last generation, they"},{"speaker":"Tom Jackson","startTime":1931.105,"endTime":1934.67,"body":"won't do 25 years in the same job if"},{"speaker":"Tom Jackson","startTime":1931.105,"endTime":1934.67,"body":"they're not happy after a year, they."},{"speaker":"Tom Jackson","startTime":1935.645,"endTime":1936.905,"body":"You know, they're onto the next one."},{"speaker":"Tom Jackson","startTime":1936.905,"endTime":1940.475,"body":"And, and this is very much a"},{"speaker":"Tom Jackson","startTime":1936.905,"endTime":1940.475,"body":"workforce which is coming in, which,"},{"speaker":"Tom Jackson","startTime":1940.834,"endTime":1944.314,"body":"um, won't put up with that and"},{"speaker":"Tom Jackson","startTime":1940.834,"endTime":1944.314,"body":"wants to be a part of the change."},{"speaker":"Tom Jackson","startTime":1944.645,"endTime":1948.455,"body":"And it's a fantastic time to be"},{"speaker":"Tom Jackson","startTime":1944.645,"endTime":1948.455,"body":"able to see, uh, how relevant that's"},{"speaker":"Tom Jackson","startTime":1948.459,"endTime":1952.264,"body":"gonna be for the success of big"},{"speaker":"Tom Jackson","startTime":1948.459,"endTime":1952.264,"body":"businesses, or whether we're just"},{"speaker":"Tom Jackson","startTime":1952.264,"endTime":1956.344,"body":"gonna run with a network of medium to"},{"speaker":"Tom Jackson","startTime":1952.264,"endTime":1956.344,"body":"small businesses with massive social."},{"speaker":"Tom Jackson","startTime":1957.2,"endTime":1962.39,"body":"Um, and yeah, you know, big companies"},{"speaker":"Tom Jackson","startTime":1957.2,"endTime":1962.39,"body":"need to be aware of that and it's, you"},{"speaker":"Tom Jackson","startTime":1962.39,"endTime":1967.33,"body":"know, it's not about the politics and"},{"speaker":"Tom Jackson","startTime":1962.39,"endTime":1967.33,"body":"the, the gain in inside of a, a business,"},{"speaker":"Tom Jackson","startTime":1967.58,"endTime":1972.32,"body":"which, if anyone's worked in a corporate,"},{"speaker":"Tom Jackson","startTime":1967.58,"endTime":1972.32,"body":"you know that that's a big part of that."},{"speaker":"Tom Jackson","startTime":1972.53,"endTime":1973.79,"body":"It's about being."},{"speaker":"Tom Jackson","startTime":1974.165,"endTime":1978.485,"body":"More as one and, and especially as"},{"speaker":"Tom Jackson","startTime":1974.165,"endTime":1978.485,"body":"on Ocean, we are all on the same"},{"speaker":"Tom Jackson","startTime":1978.485,"endTime":1983.435,"body":"energy movement together, going that"},{"speaker":"Tom Jackson","startTime":1978.485,"endTime":1983.435,"body":"way, uh, with the value of that, it"},{"speaker":"Tom Jackson","startTime":1983.435,"endTime":1987.065,"body":"always comes back to the, um, the"},{"speaker":"Tom Jackson","startTime":1983.435,"endTime":1987.065,"body":"people on the ground who do this."},{"speaker":"Tom Jackson","startTime":1987.065,"endTime":1991.145,"body":"And, and we, we exist to help them"},{"speaker":"Tom Jackson","startTime":1987.065,"endTime":1991.145,"body":"and create a platform for them to,"},{"speaker":"Tom Jackson","startTime":1991.595,"endTime":1995.705,"body":"to um, that material to, and, you"},{"speaker":"Tom Jackson","startTime":1991.595,"endTime":1995.705,"body":"know, if every business starts having"},{"speaker":"Tom Jackson","startTime":1995.705,"endTime":1999.425,"body":"that, uh, sort of attitude, the world"},{"speaker":"Tom Jackson","startTime":1995.705,"endTime":1999.425,"body":"would be in a much better place."},{"speaker":"Tom Jackson","startTime":1999.98,"endTime":2004.45,"body":"You know, consumers and us going to"},{"speaker":"Tom Jackson","startTime":1999.98,"endTime":2004.45,"body":"purchase, you know, we wouldn't have"},{"speaker":"Tom Jackson","startTime":2004.45,"endTime":2008.65,"body":"to look for that and really struggle"},{"speaker":"Tom Jackson","startTime":2004.45,"endTime":2008.65,"body":"to spend time on finding that product"},{"speaker":"Tom Jackson","startTime":2008.65,"endTime":2012.88,"body":"which is better for the environment,"},{"speaker":"Tom Jackson","startTime":2008.65,"endTime":2012.88,"body":"or that company has a cause that if"},{"speaker":"Tom Jackson","startTime":2012.88,"endTime":2017.5,"body":"I put, if I pay 20 cents more for"},{"speaker":"Tom Jackson","startTime":2012.88,"endTime":2017.5,"body":"this product, actually it's gonna."},{"speaker":"Tom Jackson","startTime":2018.565,"endTime":2021.985,"body":"You know, that could, that could"},{"speaker":"Tom Jackson","startTime":2018.565,"endTime":2021.985,"body":"go towards, you know, a village's,"},{"speaker":"Tom Jackson","startTime":2022.285,"endTime":2027.085,"body":"uh, monthly, you know, rice"},{"speaker":"Tom Jackson","startTime":2022.285,"endTime":2027.085,"body":"or, or food buying, uh, habits."},{"speaker":"Tom Jackson","startTime":2027.09,"endTime":2029.845,"body":"You know, that's where we all"},{"speaker":"Tom Jackson","startTime":2027.09,"endTime":2029.845,"body":"wanna be in that environment."},{"speaker":"Tom Jackson","startTime":2029.845,"endTime":2033.025,"body":"Whereas if we have to buy these"},{"speaker":"Tom Jackson","startTime":2029.845,"endTime":2033.025,"body":"products off the shelf, which,"},{"speaker":"Tom Jackson","startTime":2033.085,"endTime":2036.925,"body":"you know, we do, um, you know, we"},{"speaker":"Tom Jackson","startTime":2033.085,"endTime":2036.925,"body":"want, we wanna see it go further."},{"speaker":"Tom Jackson","startTime":2037.225,"endTime":2040.135,"body":"Um, and, you know, you know,"},{"speaker":"Tom Jackson","startTime":2037.225,"endTime":2040.135,"body":"we're really getting to a time."},{"speaker":"Tom Jackson","startTime":2040.72,"endTime":2045.04,"body":"We see, you know, social media as"},{"speaker":"Tom Jackson","startTime":2040.72,"endTime":2045.04,"body":"bringing people together, like nothing,"},{"speaker":"Tom Jackson","startTime":2045.31,"endTime":2047.92,"body":"uh, in terms of, uh, sustainability."},{"speaker":"Tom Jackson","startTime":2048.43,"endTime":2052.0,"body":"Yeah, everyone's panicking cuz they're,"},{"speaker":"Tom Jackson","startTime":2048.43,"endTime":2052.0,"body":"they've gotta come up with new ways to,"},{"speaker":"Tom Jackson","startTime":2052.08,"endTime":2056.77,"body":"to help consumers and it just comes with"},{"speaker":"Tom Jackson","startTime":2052.08,"endTime":2056.77,"body":"being honest and truthful and, uh, humans"},{"speaker":"Tom Jackson","startTime":2056.77,"endTime":2060.55,"body":"connect the best on that way and that's"},{"speaker":"Tom Jackson","startTime":2056.77,"endTime":2060.55,"body":"why we're called Honest Ocean cuz you"},{"speaker":"Tom Jackson","startTime":2060.55,"endTime":2065.38,"body":"know, we wanted to set us apart from all"},{"speaker":"Tom Jackson","startTime":2060.55,"endTime":2065.38,"body":"the, all the bullshit that, that we find"},{"speaker":"Tom Jackson","startTime":2065.385,"endTime":2068.68,"body":"in this, in this industry and really"},{"speaker":"Tom Jackson","startTime":2065.385,"endTime":2068.68,"body":"just show people, you know, what we're"},{"speaker":"Tom Jackson","startTime":2068.68,"endTime":2073.21,"body":"doing and yeah, it's a massive part of,"},{"speaker":"Tom Jackson","startTime":2068.68,"endTime":2073.21,"body":"massive part of the future for any size"},{"speaker":"Tom Jackson","startTime":2073.21,"endTime":2075.04,"body":"of the company and creating that value."},{"speaker":"Tom Jackson","startTime":2075.07,"endTime":2076.2,"body":"It's, it's really, I."},{"speaker":"Tom Jackson","startTime":2076.63,"endTime":2077.56,"body":"Mm, yes."},{"speaker":"Brian Berneman","startTime":2077.56,"endTime":2081.04,"body":"That, that honesty,"},{"speaker":"Brian Berneman","startTime":2077.56,"endTime":2081.04,"body":"that transparency, and, and you know,"},{"speaker":"Brian Berneman","startTime":2081.04,"endTime":2086.23,"body":"as, as you're saying, more and more"},{"speaker":"Brian Berneman","startTime":2081.04,"endTime":2086.23,"body":"people are willing to work with or to"},{"speaker":"Brian Berneman","startTime":2086.23,"endTime":2091.69,"body":"purchase from those organizations and"},{"speaker":"Brian Berneman","startTime":2086.23,"endTime":2091.69,"body":"businesses that are transparent with"},{"speaker":"Brian Berneman","startTime":2091.69,"endTime":2096.22,"body":"their values, with their mission, and"},{"speaker":"Brian Berneman","startTime":2091.69,"endTime":2096.22,"body":"there's no such a thing as perfection."},{"speaker":"Brian Berneman","startTime":2096.63,"endTime":2101.28,"body":"Yet there's, there's a willingness"},{"speaker":"Brian Berneman","startTime":2096.63,"endTime":2101.28,"body":"to, to show, okay, this is what it"},{"speaker":"Brian Berneman","startTime":2101.28,"endTime":2104.85,"body":"is, This is where this is coming from,"},{"speaker":"Brian Berneman","startTime":2101.28,"endTime":2104.85,"body":"and this is how we are supporting"},{"speaker":"Brian Berneman","startTime":2105.21,"endTime":2107.31,"body":"the, the people that are working here."},{"speaker":"Brian Berneman","startTime":2107.31,"endTime":2110.91,"body":"This is how we're supporting the"},{"speaker":"Brian Berneman","startTime":2107.31,"endTime":2110.91,"body":"community and the larger community"},{"speaker":"Brian Berneman","startTime":2111.27,"endTime":2113.07,"body":"and, and the, and this planet."},{"speaker":"Brian Berneman","startTime":2113.07,"endTime":2115.62,"body":"So it's super important to do that."},{"speaker":"Brian Berneman","startTime":2115.62,"endTime":2116.84,"body":"Um, and to."},{"speaker":"Brian Berneman","startTime":2117.74,"endTime":2122.24,"body":"One of the things that, that I wanted"},{"speaker":"Brian Berneman","startTime":2117.74,"endTime":2122.24,"body":"to, to ask you as, as we are bringing"},{"speaker":"Brian Berneman","startTime":2122.24,"endTime":2127.34,"body":"this, this conversation toward end, is"},{"speaker":"Brian Berneman","startTime":2122.24,"endTime":2127.34,"body":"for anybody that wants to, you know,"},{"speaker":"Brian Berneman","startTime":2127.34,"endTime":2131.39,"body":"like learn more about what you're"},{"speaker":"Brian Berneman","startTime":2127.34,"endTime":2131.39,"body":"doing, potentially they have, you know,"},{"speaker":"Brian Berneman","startTime":2131.39,"endTime":2136.76,"body":"like some product that they are like,"},{"speaker":"Brian Berneman","startTime":2131.39,"endTime":2136.76,"body":"Ooh, I could actually get that, uh,"},{"speaker":"Brian Berneman","startTime":2136.94,"endTime":2139.28,"body":"recycled plastic from on this ocean."},{"speaker":"Brian Berneman","startTime":2139.67,"endTime":2140.99,"body":"How can they get in touch?"},{"speaker":"Tom Jackson","startTime":2142.465,"endTime":2143.275,"body":"A absolutely."},{"speaker":"Tom Jackson","startTime":2143.335,"endTime":2149.725,"body":"Uh, so yeah, the, the easiest one is, uh,"},{"speaker":"Tom Jackson","startTime":2143.335,"endTime":2149.725,"body":"honest hyphen ocean.com for our website."},{"speaker":"Tom Jackson","startTime":2149.995,"endTime":2152.785,"body":"Um, or actually, you know,"},{"speaker":"Tom Jackson","startTime":2149.995,"endTime":2152.785,"body":"just dms on Instagram."},{"speaker":"Tom Jackson","startTime":2152.79,"endTime":2154.525,"body":"That seems to be pretty good."},{"speaker":"Tom Jackson","startTime":2154.525,"endTime":2156.475,"body":"So Honest dot Ocean on there."},{"speaker":"Tom Jackson","startTime":2156.745,"endTime":2161.275,"body":"Um, and or you can find me"},{"speaker":"Tom Jackson","startTime":2156.745,"endTime":2161.275,"body":"directly on LinkedIn, which is Tom"},{"speaker":"Tom Jackson","startTime":2161.279,"endTime":2164.875,"body":"Jackson, h o Um, on, on LinkedIn."},{"speaker":"Tom Jackson","startTime":2164.875,"endTime":2165.384,"body":"I'm pretty active."},{"speaker":"Tom Jackson","startTime":2166.025,"endTime":2166.475,"body":"And yeah."},{"speaker":"Tom Jackson","startTime":2166.475,"endTime":2169.535,"body":"We'll, we'll get back and if you do"},{"speaker":"Tom Jackson","startTime":2166.475,"endTime":2169.535,"body":"have any product ideas or, or need"},{"speaker":"Tom Jackson","startTime":2169.535,"endTime":2173.315,"body":"some material, uh, some recycled"},{"speaker":"Tom Jackson","startTime":2169.535,"endTime":2173.315,"body":"material, yeah, please get in touch."},{"speaker":"Tom Jackson","startTime":2173.315,"endTime":2177.135,"body":"Um, it'd be fantastic to work with, with"},{"speaker":"Tom Jackson","startTime":2173.315,"endTime":2177.135,"body":"anyone, whatever size your business."},{"speaker":"Brian Berneman","startTime":2177.85,"endTime":2178.51,"body":"Beautiful."},{"speaker":"Brian Berneman","startTime":2178.57,"endTime":2179.08,"body":"Beautiful."},{"speaker":"Brian Berneman","startTime":2179.14,"endTime":2182.41,"body":"And thank you, Tom for, for taking"},{"speaker":"Brian Berneman","startTime":2179.14,"endTime":2182.41,"body":"the time for this conversation,"},{"speaker":"Brian Berneman","startTime":2182.5,"endTime":2184.09,"body":"uh, for the work that you're doing."},{"speaker":"Brian Berneman","startTime":2184.33,"endTime":2189.61,"body":"Keep that up as, as I mentioned, you"},{"speaker":"Brian Berneman","startTime":2184.33,"endTime":2189.61,"body":"know, like we need to actually create"},{"speaker":"Brian Berneman","startTime":2189.61,"endTime":2193.72,"body":"the change that we want to see, and"},{"speaker":"Brian Berneman","startTime":2189.61,"endTime":2193.72,"body":"you are doing that and supporting being"},{"speaker":"Brian Berneman","startTime":2193.725,"endTime":2199.09,"body":"on, like, on the, the island there"},{"speaker":"Brian Berneman","startTime":2193.725,"endTime":2199.09,"body":"with the people working alongside."},{"speaker":"Brian Berneman","startTime":2199.09,"endTime":2200.11,"body":"So yeah."},{"speaker":"Brian Berneman","startTime":2200.41,"endTime":2201.76,"body":"Amazing, amazing work."},{"speaker":"Brian Berneman","startTime":2201.76,"endTime":2203.02,"body":"So for everybody listening."},{"speaker":"Brian Berneman","startTime":2203.445,"endTime":2205.005,"body":"Again, go and check that out."},{"speaker":"Brian Berneman","startTime":2205.035,"endTime":2209.505,"body":"We'll put the links on the show"},{"speaker":"Brian Berneman","startTime":2205.035,"endTime":2209.505,"body":"notes so that you can access it, uh,"},{"speaker":"Brian Berneman","startTime":2209.565,"endTime":2212.415,"body":"easily, and check what you're buying."},{"speaker":"Brian Berneman","startTime":2212.655,"endTime":2216.585,"body":"Understand the power that you have on"},{"speaker":"Brian Berneman","startTime":2212.655,"endTime":2216.585,"body":"every purchase that, that you make."},{"speaker":"Brian Berneman","startTime":2216.945,"endTime":2222.225,"body":"Um, yeah, again, like if, if you have a,"},{"speaker":"Brian Berneman","startTime":2216.945,"endTime":2222.225,"body":"Tom was just saying business or an idea"},{"speaker":"Brian Berneman","startTime":2222.225,"endTime":2223.905,"body":"or something, just get in touch with them."},{"speaker":"Brian Berneman","startTime":2223.905,"endTime":2225.045,"body":"So, yeah."},{"speaker":"Brian Berneman","startTime":2225.195,"endTime":2226.605,"body":"Thank you Tom for being here."},{"speaker":"Tom Jackson","startTime":2227.815,"endTime":2228.595,"body":"Thank you very much."},{"speaker":"Tom Jackson","startTime":2228.595,"endTime":2231.445,"body":"Really enjoyed being on, and"},{"speaker":"Tom Jackson","startTime":2228.595,"endTime":2231.445,"body":"yeah, I look forward to speaking"},{"speaker":"Tom Jackson","startTime":2231.445,"endTime":2232.525,"body":"to you again sometime soon."},{"speaker":"Tom Jackson","startTime":2232.825,"endTime":2233.125,"body":"Thank you."},{"speaker":"Brian Berneman","startTime":2233.365,"endTime":2233.845,"body":"Awesome."},{"speaker":"Brian Berneman","startTime":2233.845,"endTime":2236.785,"body":"Thank you and thank you everyone, and"},{"speaker":"Brian Berneman","startTime":2233.845,"endTime":2236.785,"body":"we'll see you in the next episode."},{"speaker":"Brian Berneman","startTime":2237.235,"endTime":2237.895,"body":"Bye."},{"speaker":"Tom Jackson","startTime":2239.635,"endTime":2241.645,"body":"What did you like"},{"speaker":"Tom Jackson","startTime":2239.635,"endTime":2241.645,"body":"the most about this episode?"},{"speaker":"Tom Jackson","startTime":2241.855,"endTime":2245.335,"body":"Take a moment to think about what"},{"speaker":"Tom Jackson","startTime":2241.855,"endTime":2245.335,"body":"change you can make in your life today."},{"speaker":"Brian Berneman","startTime":2245.875,"endTime":2248.935,"body":"Share your conscious"},{"speaker":"Brian Berneman","startTime":2245.875,"endTime":2248.935,"body":"action on social media using hashtag"},{"speaker":"Brian Berneman","startTime":2248.935,"endTime":2253.615,"body":"conscious action and tagging at Conscious"},{"speaker":"Brian Berneman","startTime":2248.935,"endTime":2253.615,"body":"Action and said so we can celebrate your"},{"speaker":"Brian Berneman","startTime":2253.615,"endTime":2255.625,"body":"impact on the world and create a ripple."},{"speaker":"Brian Berneman","startTime":2256.404,"endTime":2257.065,"body":"One easy"},{"speaker":"Tom Jackson","startTime":2257.065,"endTime":2260.065,"body":"action we would love for"},{"speaker":"Tom Jackson","startTime":2257.065,"endTime":2260.065,"body":"you to take right now is to share,"},{"speaker":"Tom Jackson","startTime":2260.125,"endTime":2262.225,"body":"like, and subscribe to this podcast."},{"speaker":"Tom Jackson","startTime":2262.404,"endTime":2266.005,"body":"This will help us get these messages"},{"speaker":"Tom Jackson","startTime":2262.404,"endTime":2266.005,"body":"out into the world and inspire more"},{"speaker":"Tom Jackson","startTime":2266.005,"endTime":2269.555,"body":"people to take conscious action"},{"speaker":"Tom Jackson","startTime":2266.005,"endTime":2269.555,"body":"in their own lives, contributing"},{"speaker":"Tom Jackson","startTime":2269.555,"endTime":2270.895,"body":"to the better world we hope for."}]}