The First Wealth Podcast
Hello and welcome to the First Wealth Podcast! I'm Rob Schwarz and I'm Scott Millar and we are both Financial Planners at First Wealth. We'll be your hosts for series 2 of the podcast supporting your journey whilst you carve your own path, disrupt industries and build innovative companies. This podcast is for the trailblazers, the visionaries and the rebels - who are consistently taking risks to push both their careers and lives to the next level. We’ll be having discussions with the figures standing out from the crowd, and making a name for themselves - and they’ll be sharing how you can do the same. At First Wealth, we offer an award-winning service to create confidence for tomorrow, so you can live life on your terms today, and with the First Wealth Podcast we’re talking entrepreneurial mindset and mastery to take your business to the next level - covering topics such as culture, communications, mindset, change management to name a few. Our mission is to make financial planning fun and joyous for our clients and we're very proud of our B-Corp status and passionate about our positive impact within the community - something we’re building upon within each new episode of this podcast.We'll be releasing a new episode every Tuesday, and you can follow the journey and find out more about us at https://www.firstwealth.co.uk/
The First Wealth Podcast
The Copywriter’s Secrets to Stellar Storytelling with Founder of Switchblade Lemonade, Caroline Mays #S1E7
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Anthony Villis, Caroline Mays
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Season 1
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Episode 7
Copywriting is a sometimes overlooked, but entirely essential, marketing tool with which to share the one thing that will always set you apart from the rest of an industry - your story.
Caroline Mays is the Founder of Switchblade Lemonade, a professional platform-building & bio-writing salon for thought leaders, speakers, authors, and artists.
In this exciting episode of The First Wealth Podcast Caroline dishes out the secrets to stellar storytelling, how to avoid cliches, and ways to turn a static bio into a sea of content about your journey.
This episode covers:
- The secrets to crafting bios that set you apart from your industry
- How copywriting can be considered its own niche worth learning, even for already-talented writers
- Weaving your journey into text and focusing on the art of storytelling
Get in touch: hello@firstwealth.co.uk
Links & references at: https://bit.ly/3taYezU
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