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The Hidden Risk In School Photos, with Andy Edwards, GeoSnapShot
The Dead Pixels Society Podcast
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The Dead Pixel Society host Gary Pageau interviews Andy Edwards, CEO and founder of GeoSnapshot, about the company’s origins and the overlooked privacy and governance risks in school photo workflows. Edwards explains GeoSnapshot began 12 years ago to centralize fragmented equestrian event photos and has since expanded to sports and education, now operating in 161 countries with 51 million photos and videos and about 1,000 events per month. He describes how schools often store images in scattered “shadow” systems (Google Drive, Dropbox, SharePoint, email, closed social groups), creating consent, security, retention, and reputational risks amplified by deepfakes and AI. GeoSnapshot for Education addresses the full media lifecycle with centralized storage, direct capture without saving to teachers’ devices, identity-aware multi-level consent integrated with student information systems, inappropriate-content filtering, and end-to-end auditing.
Edwards explains how centralized media management, identity-aware permissions connected to student information systems, and end-to-end audit trails create a clear chain of custody when a parent asks, “How did that photo get there?”
The conversation also get into the pressure cooker schools face right now: AI-driven misuse, deepfake concerns, and fast-changing regulations like retention and deletion requirements. Finally, we explore what video governance can look like, including optional facial recognition, finding a student inside long recordings, and generating short highlight snippets or show reels for events like graduations and performances.
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Hosted and produced by Gary Pageau
Announcer: Erin Manning
