Most General Prices Lists are confusing, poorly designed, and do very little to show the value you provide to families. The FTC mandates that you have it and give it out, but there is a missed opportunity by thinking about it only as a compliance tool and not as a marketing opportunity.
On this episode, we discuss ways to elevate your GPL that are low cost but have a big impact.
1. How to make it less confusing
2. Why you should hire a designer to create it
3. How creating a companion video to explain it builds trust
#elevatingfuneralservice