On the PRmoment Podcast this week with me Ben Smith we’re talking to Chris Curtis, head of political polling at Opinium in the first of a regular slot where we discuss the latest polling trends in UK politics.
Before we start, PRmoment’s webinar caravan is off again. We’ve got a programme of 8 webinars coming up in September and November which we’ll be launching over the next 6 weeks. Already up on the site are PR Analytics, LinkedIn as a B2B Marketing Channel and The intersection of Data, Insight and PR Planning so do have a look at the home page of PRmoment where you can see the full programmes. Tickets, as ever, are at the cheap end of affordable - from only £40 plus vat.
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Below is a summary of what we talk about, please note this podcast was recorded before Rishi Sunak and Sajid Javid quit Boris Johnson's government.
1.30 mins Will Boris will go this year?
3 mins “The Prime Minister has fallen to the level of approval rating that prime ministers don’t usually come back from and things are going to get a lot worse”
4 mins Chris on why The Tories are only 3 points behind in Opinium’s latest poll from 22nd June
5 mins Chris identifies the WAND (working age, no degree) voters who “will decide the next election.”
6.30 mins 58% of WAND’s voted to leave the EU.
8 mins Why the high rate of inflation and cost of living crisis has changed the communications response required from the government to the strikes.