Craft Brewery Financial Training Podcast

The BEST Brewery Marketing Tool You've Never Heard Of...

November 10, 2022 Craft Brewery Financial Training Podcast

Today we hear from Chris Overlay from Get Hoptimized.com, a digital marketing agency that is laser focused on craft beverage.

Chris shares the details on the wifi-gateway. What is the wifi-gateway?  Possibly, the best marketing tool you've never heard of.

Key Topics

  • Recent trends in brewery marketing
  • Chris' Hot Takes: Google Display, Loyalty Programs, and the wifi-gateway 
  • Top SEO metrics to track: bounce rate, pages/session, time on site
  • How to win more customers by understanding the customer journey

Resources