In this week's podcast, we speak to Sarah Coonan, the Buying Director of one of British retail's most loved department stores, Liberty.
After studying fashion at university and a stint as a beauty buyer at Harrods, Sarah has made Liberty home for over a decade. Along with her team, she's responsible for the edit of each floor at the iconic retailer.
A self-confessed data geek, Sarah tells us how she uses consumer data matched with her creative flair to find unique brands to introduce to the customers at Liberty.
We also ask her the million dollar question: If she could stock any brand, what do would it would be?