This week Charli and Bethany talk about YouTube strategy in the final of a three-part series on B2B YouTube content marketing.
 
Then Charli interviews Jessie Hinther, Central Regional Manager – US Industrial Products at Franklin Electric. They discuss the decision to repair or replace and how a Texas community found a viable solution to costly maintenance using grinder pumps.

[Interview Starts @28:47]

Jessie has spent the last 20 years being heavily involved in the pump industry.  He began his career as a Product Engineer for Little Giant Pump Company’s fractional horsepower pump product line and moved from there to Product Management, handling all of Franklin Electric’s sump, sewage, effluent, and grinder pump product lines.  He has conducted training classes on submersible centrifugal wastewater pumps, designed low-pressure sewer systems, and is now leading the Industrial Sales effort in the Central Region.

He has also been very active with the Submersible Wastewater Pump Association (SWPA) and is currently serving as Chairman for the organization.  He has led and participated in several pump training seminars conducted by this organization over the last 10 years, following both SWPA and Franklin’s model to educate the industry.

https://franklinengineered.com/
https://www.linkedin.com/in/jessie-hinther-6b7aa949/

Watch this episode on YouTube

Resources and Links:

• Get the digital edition
• Sign up for the Newsletter
• Nominate an Industry Person of the Week
• Empowering Women Meetup - Wed. Oct. 13
• Empowering Women Podcast
• Industry Person of the Week
• Sponsor Empowering Women
• Lunch & Learn with Vince
• Leadership Summit
• System’s Engineering BESS
• Bearing assembly retrofits
• https://blog.hubspot.com/marketing/youtube-subscribers
• https://blog.hootsuite.com/how-to-get-free-youtube-subscribers/ 

https://empoweringpumps.com
https://empoweringwomeninindustry.com

Twitter | Facebook | LinkedIn | Instagram
podcast@empoweringpumps.com

http://creativecommons.org/licenses/by/4.0/