{"version":"1.0.0","segments":[{"speaker":"Aaron Moncur","startTime":14.34,"endTime":17.16,"body":"Hello and welcome"},{"speaker":"Aaron Moncur","startTime":14.34,"endTime":17.16,"body":"to the being an engineer podcast"},{"speaker":"Aaron Moncur","startTime":17.52,"endTime":21.54,"body":"today we welcome Sam Holland, co"},{"speaker":"Aaron Moncur","startTime":17.52,"endTime":21.54,"body":"founder and product design"},{"speaker":"Aaron Moncur","startTime":21.54,"endTime":25.365,"body":"engineer at informal where he"},{"speaker":"Aaron Moncur","startTime":21.54,"endTime":25.365,"body":"empowers startups to bring"},{"speaker":"Aaron Moncur","startTime":25.365,"endTime":28.965,"body":"hardware ideas to life through"},{"speaker":"Aaron Moncur","startTime":25.365,"endTime":28.965,"body":"CAD modeling design for"},{"speaker":"Aaron Moncur","startTime":28.965,"endTime":34.305,"body":"manufacturing and assembly. With"},{"speaker":"Aaron Moncur","startTime":28.965,"endTime":34.305,"body":"a background at MakerBot and"},{"speaker":"Aaron Moncur","startTime":34.305,"endTime":38.625,"body":"Vimeo, Sam has led engineering"},{"speaker":"Aaron Moncur","startTime":34.305,"endTime":38.625,"body":"teams, guided product launches"},{"speaker":"Aaron Moncur","startTime":38.625,"endTime":42.165,"body":"and holds patents in 3d printing"},{"speaker":"Aaron Moncur","startTime":38.625,"endTime":42.165,"body":"innovation, a passionate"},{"speaker":"Aaron Moncur","startTime":42.165,"endTime":46.125,"body":"collaborator. He's also the mind"},{"speaker":"Aaron Moncur","startTime":42.165,"endTime":46.125,"body":"behind the informal hardware"},{"speaker":"Aaron Moncur","startTime":46.125,"endTime":49.77,"body":"handbook and a fixture in the"},{"speaker":"Aaron Moncur","startTime":46.125,"endTime":49.77,"body":"New York City hardware"},{"speaker":"Aaron Moncur","startTime":49.77,"endTime":52.47,"body":"community. Sam, thanks so much"},{"speaker":"Aaron Moncur","startTime":49.77,"endTime":52.47,"body":"for being with us today."},{"speaker":"Sam Holland","startTime":52.54,"endTime":55.12,"body":"Thanks for having"},{"speaker":"Sam Holland","startTime":52.54,"endTime":55.12,"body":"me. That's a great summary."},{"speaker":"Sam Holland","startTime":55.36,"endTime":56.02,"body":"Appreciate it."},{"speaker":"Aaron Moncur","startTime":56.319,"endTime":59.019,"body":"Well, you've got"},{"speaker":"Aaron Moncur","startTime":56.319,"endTime":59.019,"body":"such an interesting and varied"},{"speaker":"Aaron Moncur","startTime":59.019,"endTime":62.039,"body":"background. You've done some"},{"speaker":"Aaron Moncur","startTime":59.019,"endTime":62.039,"body":"really cool things, and I'm"},{"speaker":"Aaron Moncur","startTime":62.039,"endTime":66.239,"body":"super excited to dig into all of"},{"speaker":"Aaron Moncur","startTime":62.039,"endTime":66.239,"body":"this and share your wealth of"},{"speaker":"Aaron Moncur","startTime":66.239,"endTime":69.539,"body":"knowledge and engineering"},{"speaker":"Aaron Moncur","startTime":66.239,"endTime":69.539,"body":"insights with all the listeners."},{"speaker":"Aaron Moncur","startTime":69.539,"endTime":73.439,"body":"So let's start with the standard"},{"speaker":"Aaron Moncur","startTime":69.539,"endTime":73.439,"body":"question I always ask, what made"},{"speaker":"Aaron Moncur","startTime":73.439,"endTime":75.119,"body":"you decide to become an"},{"speaker":"Aaron Moncur","startTime":73.439,"endTime":75.119,"body":"engineer?"},{"speaker":"Sam Holland","startTime":76.2,"endTime":79.14,"body":"It's on my arm,"},{"speaker":"Sam Holland","startTime":76.2,"endTime":79.14,"body":"Lego. I grew up playing with"},{"speaker":"Sam Holland","startTime":79.14,"endTime":82.22,"body":"Lego. I grew up taking apart"},{"speaker":"Sam Holland","startTime":79.14,"endTime":82.22,"body":"things. My parents had a"},{"speaker":"Sam Holland","startTime":82.22,"endTime":85.28,"body":"cardboard box of old"},{"speaker":"Sam Holland","startTime":82.22,"endTime":85.28,"body":"electronics, and I love just"},{"speaker":"Sam Holland","startTime":85.28,"endTime":87.98,"body":"like unscrewing them, seeing"},{"speaker":"Sam Holland","startTime":85.28,"endTime":87.98,"body":"what's inside. I never put them"},{"speaker":"Sam Holland","startTime":87.98,"endTime":90.26,"body":"back together, but I just had"},{"speaker":"Sam Holland","startTime":87.98,"endTime":90.26,"body":"this pile. And, you know,"},{"speaker":"Sam Holland","startTime":90.26,"endTime":93.14,"body":"learning how things were made"},{"speaker":"Sam Holland","startTime":90.26,"endTime":93.14,"body":"was really fun, and building"},{"speaker":"Sam Holland","startTime":93.14,"endTime":96.38,"body":"things as well. And so I got"},{"speaker":"Sam Holland","startTime":93.14,"endTime":96.38,"body":"into Legos, into mind storms,"},{"speaker":"Sam Holland","startTime":96.38,"endTime":98.96,"body":"building what was on the"},{"speaker":"Sam Holland","startTime":96.38,"endTime":98.96,"body":"instructions, and then taking it"},{"speaker":"Sam Holland","startTime":98.96,"endTime":102.22,"body":"apart and building whatever my"},{"speaker":"Sam Holland","startTime":98.96,"endTime":102.22,"body":"mind came up with. So that was"},{"speaker":"Sam Holland","startTime":102.22,"endTime":105.64,"body":"definitely the, like, physical"},{"speaker":"Sam Holland","startTime":102.22,"endTime":105.64,"body":"learning tour that got me into"},{"speaker":"Sam Holland","startTime":105.64,"endTime":109.72,"body":"Legos, that got me into"},{"speaker":"Sam Holland","startTime":105.64,"endTime":109.72,"body":"engineering, and just, yeah,"},{"speaker":"Sam Holland","startTime":109.72,"endTime":110.44,"body":"fell in love from"},{"speaker":"Aaron Moncur","startTime":110.44,"endTime":115.0,"body":"there. Nice. Once"},{"speaker":"Aaron Moncur","startTime":110.44,"endTime":115.0,"body":"you got to, you know, senior"},{"speaker":"Aaron Moncur","startTime":115.0,"endTime":118.9,"body":"year in high school or so, were"},{"speaker":"Aaron Moncur","startTime":115.0,"endTime":118.9,"body":"you already convinced you knew"},{"speaker":"Aaron Moncur","startTime":118.9,"endTime":121.14,"body":"for sure that engineering,"},{"speaker":"Aaron Moncur","startTime":118.9,"endTime":121.14,"body":"that's what I want to do."},{"speaker":"Sam Holland","startTime":121.74,"endTime":124.14,"body":"Yeah, I was in I"},{"speaker":"Sam Holland","startTime":121.74,"endTime":124.14,"body":"was that super cool kid in"},{"speaker":"Sam Holland","startTime":124.14,"endTime":127.8,"body":"engineering club in high school,"},{"speaker":"Sam Holland","startTime":124.14,"endTime":127.8,"body":"in middle school, we built a"},{"speaker":"Sam Holland","startTime":127.8,"endTime":133.2,"body":"robotic chair with, like a Buick"},{"speaker":"Sam Holland","startTime":127.8,"endTime":133.2,"body":"car seat on top of a robot base."},{"speaker":"Sam Holland","startTime":133.2,"endTime":136.56,"body":"It was like an old wheelchair."},{"speaker":"Sam Holland","startTime":133.2,"endTime":136.56,"body":"So I was working on the"},{"speaker":"Sam Holland","startTime":136.56,"endTime":139.14,"body":"integration of that, like the"},{"speaker":"Sam Holland","startTime":136.56,"endTime":139.14,"body":"hardware in middle school, and"},{"speaker":"Sam Holland","startTime":139.14,"endTime":143.48,"body":"then in high school, was like a"},{"speaker":"Sam Holland","startTime":139.14,"endTime":143.48,"body":"science counselor, and I had"},{"speaker":"Sam Holland","startTime":143.48,"endTime":146.12,"body":"some summer internships that my"},{"speaker":"Sam Holland","startTime":143.48,"endTime":146.12,"body":"technology teacher lined me up"},{"speaker":"Sam Holland","startTime":146.12,"endTime":149.3,"body":"with with a local engineering"},{"speaker":"Sam Holland","startTime":146.12,"endTime":149.3,"body":"firm. So before I graduated, I"},{"speaker":"Sam Holland","startTime":149.3,"endTime":153.26,"body":"already knew what it was like to"},{"speaker":"Sam Holland","startTime":149.3,"endTime":153.26,"body":"be in an engineering company,"},{"speaker":"Sam Holland","startTime":153.56,"endTime":156.32,"body":"designing robots and working"},{"speaker":"Sam Holland","startTime":153.56,"endTime":156.32,"body":"with them, and I actually did my"},{"speaker":"Sam Holland","startTime":156.32,"endTime":159.44,"body":"first internship in electrical"},{"speaker":"Sam Holland","startTime":156.32,"endTime":159.44,"body":"engineering, and I hated it. I"},{"speaker":"Sam Holland","startTime":159.44,"endTime":162.28,"body":"was like, I don't understand"},{"speaker":"Sam Holland","startTime":159.44,"endTime":162.28,"body":"this. I can't see when things"},{"speaker":"Sam Holland","startTime":162.28,"endTime":165.4,"body":"aren't working. And so I"},{"speaker":"Sam Holland","startTime":162.28,"endTime":165.4,"body":"switched over to mechanical"},{"speaker":"Sam Holland","startTime":165.4,"endTime":168.22,"body":"engineering, and immediately was"},{"speaker":"Sam Holland","startTime":165.4,"endTime":168.22,"body":"like, this is this is exactly"},{"speaker":"Sam Holland","startTime":168.22,"endTime":171.28,"body":"the thing I wanted. So when I"},{"speaker":"Sam Holland","startTime":168.22,"endTime":171.28,"body":"graduated, I went to UVM, and"},{"speaker":"Sam Holland","startTime":171.28,"endTime":173.86,"body":"immediately knew mechanical"},{"speaker":"Sam Holland","startTime":171.28,"endTime":173.86,"body":"engineering. This is the degree"},{"speaker":"Sam Holland","startTime":173.86,"endTime":174.22,"body":"for me."},{"speaker":"Aaron Moncur","startTime":175.24,"endTime":178.36,"body":"That's awesome"},{"speaker":"Aaron Moncur","startTime":175.24,"endTime":178.36,"body":"that you started so early. I"},{"speaker":"Aaron Moncur","startTime":178.36,"endTime":181.38,"body":"can't claim the same was true"},{"speaker":"Aaron Moncur","startTime":178.36,"endTime":181.38,"body":"for me. I spent my high school"},{"speaker":"Aaron Moncur","startTime":181.38,"endTime":184.86,"body":"days surfing and hanging out"},{"speaker":"Aaron Moncur","startTime":181.38,"endTime":184.86,"body":"with friends, and I didn't"},{"speaker":"Aaron Moncur","startTime":184.86,"endTime":187.98,"body":"really even understand what"},{"speaker":"Aaron Moncur","startTime":184.86,"endTime":187.98,"body":"engineering was until I started"},{"speaker":"Aaron Moncur","startTime":187.98,"endTime":191.88,"body":"taking classes in college. How"},{"speaker":"Aaron Moncur","startTime":187.98,"endTime":191.88,"body":"do you think such an early"},{"speaker":"Aaron Moncur","startTime":194.04,"endTime":198.24,"body":"discipleship within engineering"},{"speaker":"Aaron Moncur","startTime":194.04,"endTime":198.24,"body":"helped you, you know, start your"},{"speaker":"Aaron Moncur","startTime":198.24,"endTime":198.96,"body":"career?"},{"speaker":"Sam Holland","startTime":200.22,"endTime":202.16,"body":"Well, I think the"},{"speaker":"Sam Holland","startTime":200.22,"endTime":202.16,"body":"other side of it is, I've been"},{"speaker":"Sam Holland","startTime":202.16,"endTime":205.28,"body":"working. I'm 34 I've been"},{"speaker":"Sam Holland","startTime":202.16,"endTime":205.28,"body":"working since I was 16, like non"},{"speaker":"Sam Holland","startTime":205.28,"endTime":208.58,"body":"stop. So there's probably some"},{"speaker":"Sam Holland","startTime":205.28,"endTime":208.58,"body":"some mental health in there that"},{"speaker":"Sam Holland","startTime":208.58,"endTime":212.12,"body":"I should look into. But from the"},{"speaker":"Sam Holland","startTime":208.58,"endTime":212.12,"body":"the learning side, it's awesome."},{"speaker":"Sam Holland","startTime":212.36,"endTime":216.8,"body":"It was really cool to see the"},{"speaker":"Sam Holland","startTime":212.36,"endTime":216.8,"body":"process, the the team stand ups."},{"speaker":"Sam Holland","startTime":216.8,"endTime":220.66,"body":"Everyone has different roles,"},{"speaker":"Sam Holland","startTime":216.8,"endTime":220.66,"body":"knowing that. You know, there's"},{"speaker":"Sam Holland","startTime":220.66,"endTime":223.36,"body":"a spectrum of mechanical"},{"speaker":"Sam Holland","startTime":220.66,"endTime":223.36,"body":"engineering. Some people are"},{"speaker":"Sam Holland","startTime":223.66,"endTime":227.14,"body":"hardcore, like robot people, and"},{"speaker":"Sam Holland","startTime":223.66,"endTime":227.14,"body":"some people are CNC machining"},{"speaker":"Sam Holland","startTime":227.14,"endTime":230.26,"body":"blocks of metal, and other"},{"speaker":"Sam Holland","startTime":227.14,"endTime":230.26,"body":"people are integrators. That"},{"speaker":"Sam Holland","startTime":230.26,"endTime":232.9,"body":"wasn't really taught to me in"},{"speaker":"Sam Holland","startTime":230.26,"endTime":232.9,"body":"school, and that's something you"},{"speaker":"Sam Holland","startTime":232.9,"endTime":235.96,"body":"learn when you're working. And"},{"speaker":"Sam Holland","startTime":232.9,"endTime":235.96,"body":"so getting that just firsthand"},{"speaker":"Sam Holland","startTime":235.96,"endTime":239.5,"body":"knowledge was amazing. I had a"},{"speaker":"Sam Holland","startTime":235.96,"endTime":239.5,"body":"second internship on a CNC"},{"speaker":"Sam Holland","startTime":239.5,"endTime":243.96,"body":"machine manufacturing line, and"},{"speaker":"Sam Holland","startTime":239.5,"endTime":243.96,"body":"we worked on this fly fishing"},{"speaker":"Sam Holland","startTime":243.96,"endTime":246.9,"body":"reel here, and being able to"},{"speaker":"Sam Holland","startTime":243.96,"endTime":246.9,"body":"actually design parts and then"},{"speaker":"Sam Holland","startTime":246.9,"endTime":249.3,"body":"run down the hallway and get"},{"speaker":"Sam Holland","startTime":246.9,"endTime":249.3,"body":"yelled at by machinists for"},{"speaker":"Sam Holland","startTime":249.3,"endTime":252.0,"body":"doing it wrong, was like, this"},{"speaker":"Sam Holland","startTime":249.3,"endTime":252.0,"body":"amazing feedback loop that you"},{"speaker":"Sam Holland","startTime":252.0,"endTime":254.58,"body":"don't really get from, you know,"},{"speaker":"Sam Holland","startTime":252.0,"endTime":254.58,"body":"sending parts overseas and"},{"speaker":"Sam Holland","startTime":255.12,"endTime":257.88,"body":"getting a DFM report, like"},{"speaker":"Sam Holland","startTime":255.12,"endTime":257.88,"body":"getting to see how things are"},{"speaker":"Sam Holland","startTime":257.88,"endTime":260.72,"body":"made and helping tweak them was"},{"speaker":"Sam Holland","startTime":257.88,"endTime":260.72,"body":"huge. And that was that was"},{"speaker":"Sam Holland","startTime":260.72,"endTime":263.96,"body":"really fun to do as a kid."},{"speaker":"Sam Holland","startTime":260.72,"endTime":263.96,"body":"Invaluable."},{"speaker":"Aaron Moncur","startTime":264.14,"endTime":266.9,"body":"Yeah, yeah, that's"},{"speaker":"Aaron Moncur","startTime":264.14,"endTime":266.9,"body":"awesome. It's funny that you"},{"speaker":"Aaron Moncur","startTime":266.9,"endTime":269.72,"body":"mentioned electrical"},{"speaker":"Aaron Moncur","startTime":266.9,"endTime":269.72,"body":"engineering. I didn't start in"},{"speaker":"Aaron Moncur","startTime":269.72,"endTime":272.12,"body":"electrical engineering, but I"},{"speaker":"Aaron Moncur","startTime":269.72,"endTime":272.12,"body":"had to take, you know, an"},{"speaker":"Aaron Moncur","startTime":272.12,"endTime":276.14,"body":"electrical engineering class as"},{"speaker":"Aaron Moncur","startTime":272.12,"endTime":276.14,"body":"part of the me degree, and I"},{"speaker":"Aaron Moncur","startTime":276.14,"endTime":279.86,"body":"hated it. I did not get it like"},{"speaker":"Aaron Moncur","startTime":276.14,"endTime":279.86,"body":"I didn't understand electrons,"},{"speaker":"Aaron Moncur","startTime":279.86,"endTime":284.5,"body":"what I don't know, and"},{"speaker":"Aaron Moncur","startTime":279.86,"endTime":284.5,"body":"definitely to this day, I'm so"},{"speaker":"Aaron Moncur","startTime":284.5,"endTime":288.34,"body":"bad with anything electrical, my"},{"speaker":"Aaron Moncur","startTime":284.5,"endTime":288.34,"body":"team knows this. I'm not allowed"},{"speaker":"Aaron Moncur","startTime":288.34,"endTime":291.88,"body":"within 20 feet of anything"},{"speaker":"Aaron Moncur","startTime":288.34,"endTime":291.88,"body":"that's electrical. It's just"},{"speaker":"Aaron Moncur","startTime":291.88,"endTime":294.88,"body":"hands off totally for me. But"},{"speaker":"Aaron Moncur","startTime":291.88,"endTime":294.88,"body":"mechanical, it just makes sense,"},{"speaker":"Aaron Moncur","startTime":294.88,"endTime":297.46,"body":"right? I can hold it, I can"},{"speaker":"Aaron Moncur","startTime":294.88,"endTime":297.46,"body":"touch it, I can feel it. I get"},{"speaker":"Aaron Moncur","startTime":297.46,"endTime":297.76,"body":"it,"},{"speaker":"Sam Holland","startTime":298.18,"endTime":300.96,"body":"yep, and it's that"},{"speaker":"Sam Holland","startTime":298.18,"endTime":300.96,"body":"intuition, right? There is"},{"speaker":"Sam Holland","startTime":300.96,"endTime":303.48,"body":"awesome. And, you know, people"},{"speaker":"Sam Holland","startTime":300.96,"endTime":303.48,"body":"make analogies. It's like moving"},{"speaker":"Sam Holland","startTime":303.48,"endTime":307.56,"body":"liquids through pipes or"},{"speaker":"Sam Holland","startTime":303.48,"endTime":307.56,"body":"whatever. It's lost on me. I"},{"speaker":"Sam Holland","startTime":307.56,"endTime":309.96,"body":"have a great friend up here"},{"speaker":"Sam Holland","startTime":307.56,"endTime":309.96,"body":"who's an electrician, which has"},{"speaker":"Sam Holland","startTime":309.96,"endTime":314.46,"body":"been very helpful. So I don't"},{"speaker":"Sam Holland","startTime":309.96,"endTime":314.46,"body":"even touch electrical work, but"},{"speaker":"Sam Holland","startTime":314.52,"endTime":317.52,"body":"I found in college I really"},{"speaker":"Sam Holland","startTime":314.52,"endTime":317.52,"body":"liked firmware, and playing with"},{"speaker":"Sam Holland","startTime":317.52,"endTime":321.74,"body":"programming Arduinos was another"},{"speaker":"Sam Holland","startTime":317.52,"endTime":321.74,"body":"like, fun avenue for keeping"},{"speaker":"Sam Holland","startTime":321.74,"endTime":324.2,"body":"myself busy and playing with"},{"speaker":"Sam Holland","startTime":321.74,"endTime":324.2,"body":"toys. I could never do it"},{"speaker":"Sam Holland","startTime":324.2,"endTime":326.54,"body":"professionally, but it"},{"speaker":"Sam Holland","startTime":324.2,"endTime":326.54,"body":"definitely scratched that itch"},{"speaker":"Sam Holland","startTime":326.54,"endTime":329.3,"body":"of like, the software side is so"},{"speaker":"Sam Holland","startTime":326.54,"endTime":329.3,"body":"much fun because you can make"},{"speaker":"Sam Holland","startTime":329.3,"endTime":331.88,"body":"things quickly and iterate, and"},{"speaker":"Sam Holland","startTime":329.3,"endTime":331.88,"body":"the hardware side is so much"},{"speaker":"Sam Holland","startTime":332.12,"endTime":336.26,"body":"slower and purposeful. So"},{"speaker":"Sam Holland","startTime":332.12,"endTime":336.26,"body":"having, I don't know, I'm"},{"speaker":"Sam Holland","startTime":336.26,"endTime":339.62,"body":"sometimes jealous that I should"},{"speaker":"Sam Holland","startTime":336.26,"endTime":339.62,"body":"have done more software firmware"},{"speaker":"Sam Holland","startTime":339.62,"endTime":342.28,"body":"work where you don't have to"},{"speaker":"Sam Holland","startTime":339.62,"endTime":342.28,"body":"wait for a part to show up in"},{"speaker":"Sam Holland","startTime":342.28,"endTime":343.48,"body":"the mail or something like that."},{"speaker":"Aaron Moncur","startTime":343.84,"endTime":348.58,"body":"I sometimes think"},{"speaker":"Aaron Moncur","startTime":343.84,"endTime":348.58,"body":"that when I retire, quote,"},{"speaker":"Aaron Moncur","startTime":348.58,"endTime":352.3,"body":"unquote, I'll start learning"},{"speaker":"Aaron Moncur","startTime":348.58,"endTime":352.3,"body":"software and some electronics,"},{"speaker":"Aaron Moncur","startTime":352.3,"endTime":356.38,"body":"and that would be fun. Several"},{"speaker":"Aaron Moncur","startTime":352.3,"endTime":356.38,"body":"years ago, I'm here in my home"},{"speaker":"Aaron Moncur","startTime":356.38,"endTime":361.26,"body":"office right now, and there's a"},{"speaker":"Aaron Moncur","startTime":356.38,"endTime":361.26,"body":"mini split AC up overhead, and"},{"speaker":"Aaron Moncur","startTime":361.26,"endTime":364.26,"body":"it broke. And I'm here in"},{"speaker":"Aaron Moncur","startTime":361.26,"endTime":364.26,"body":"Arizona, and it gets really hot"},{"speaker":"Aaron Moncur","startTime":364.26,"endTime":367.62,"body":"during the summer, so I need"},{"speaker":"Aaron Moncur","startTime":364.26,"endTime":367.62,"body":"this mini split AC. It broke,"},{"speaker":"Aaron Moncur","startTime":367.86,"endTime":371.76,"body":"and I couldn't get a AC"},{"speaker":"Aaron Moncur","startTime":367.86,"endTime":371.76,"body":"technician to come out soon"},{"speaker":"Aaron Moncur","startTime":371.76,"endTime":374.16,"body":"enough, right there, like three"},{"speaker":"Aaron Moncur","startTime":371.76,"endTime":374.16,"body":"days or whatever. And I was not"},{"speaker":"Aaron Moncur","startTime":374.16,"endTime":379.02,"body":"willing to wait three days in"},{"speaker":"Aaron Moncur","startTime":374.16,"endTime":379.02,"body":"this sweat box. And so I got a"},{"speaker":"Aaron Moncur","startTime":379.02,"endTime":382.58,"body":"voltmeter, and it was one of the"},{"speaker":"Aaron Moncur","startTime":379.02,"endTime":382.58,"body":"great accomplishments of my life"},{"speaker":"Aaron Moncur","startTime":382.58,"endTime":385.88,"body":"that I was able to use a"},{"speaker":"Aaron Moncur","startTime":382.58,"endTime":385.88,"body":"voltmeter and figure out, you"},{"speaker":"Aaron Moncur","startTime":385.88,"endTime":389.12,"body":"know, where the the voltage"},{"speaker":"Aaron Moncur","startTime":385.88,"endTime":389.12,"body":"wasn't flowing, and replace a"},{"speaker":"Aaron Moncur","startTime":389.12,"endTime":392.9,"body":"breaker. I had to strip out the"},{"speaker":"Aaron Moncur","startTime":389.12,"endTime":392.9,"body":"what, what's it called the main"},{"speaker":"Aaron Moncur","startTime":392.9,"endTime":396.08,"body":"bus bar in the electrical panel,"},{"speaker":"Aaron Moncur","startTime":392.9,"endTime":396.08,"body":"you know, out on the side of the"},{"speaker":"Aaron Moncur","startTime":396.08,"endTime":400.66,"body":"home. And I was so pleased with"},{"speaker":"Aaron Moncur","startTime":396.08,"endTime":400.66,"body":"myself that I was able to do"},{"speaker":"Aaron Moncur","startTime":400.66,"endTime":404.26,"body":"something that was electrical"},{"speaker":"Aaron Moncur","startTime":400.66,"endTime":404.26,"body":"related. It was, it was a great,"},{"speaker":"Aaron Moncur","startTime":404.26,"endTime":405.1,"body":"great win for me."},{"speaker":"Sam Holland","startTime":405.94,"endTime":408.04,"body":"I distinctly"},{"speaker":"Sam Holland","startTime":405.94,"endTime":408.04,"body":"remember taking my multimeter"},{"speaker":"Sam Holland","startTime":408.04,"endTime":411.88,"body":"out to check something last year"},{"speaker":"Sam Holland","startTime":408.04,"endTime":411.88,"body":"and short circuiting, and it"},{"speaker":"Sam Holland","startTime":411.88,"endTime":413.98,"body":"popped and it like burned the"},{"speaker":"Sam Holland","startTime":411.88,"endTime":413.98,"body":"wire. And I was like, I did"},{"speaker":"Sam Holland","startTime":413.98,"endTime":417.46,"body":"something wrong. So I'm glad it"},{"speaker":"Sam Holland","startTime":413.98,"endTime":417.46,"body":"went well. There was a"},{"speaker":"Aaron Moncur","startTime":417.46,"endTime":419.98,"body":"solid 5050, chance"},{"speaker":"Aaron Moncur","startTime":417.46,"endTime":419.98,"body":"that would have happened to me"},{"speaker":"Aaron Moncur","startTime":419.98,"endTime":422.94,"body":"as well. I just got lucky, I"},{"speaker":"Aaron Moncur","startTime":419.98,"endTime":422.94,"body":"guess. But it's great to hear"},{"speaker":"Aaron Moncur","startTime":422.94,"endTime":427.38,"body":"that that you also are not"},{"speaker":"Aaron Moncur","startTime":422.94,"endTime":427.38,"body":"Sparky, it makes me feel better"},{"speaker":"Aaron Moncur","startTime":427.38,"endTime":430.26,"body":"about myself. So thanks for"},{"speaker":"Aaron Moncur","startTime":427.38,"endTime":430.26,"body":"sharing that. I wish I could be"},{"speaker":"Aaron Moncur","startTime":430.5,"endTime":435.48,"body":"Yeah, someday, right? Yeah."},{"speaker":"Aaron Moncur","startTime":430.5,"endTime":435.48,"body":"Well, let's talk a little bit"},{"speaker":"Aaron Moncur","startTime":435.48,"endTime":439.86,"body":"about informal. So you are a co"},{"speaker":"Aaron Moncur","startTime":435.48,"endTime":439.86,"body":"founder. You, along with Nate"},{"speaker":"Aaron Moncur","startTime":439.86,"endTime":443.78,"body":"Padgett, founded informal. Tell"},{"speaker":"Aaron Moncur","startTime":439.86,"endTime":443.78,"body":"us a little bit about informal."},{"speaker":"Aaron Moncur","startTime":443.9,"endTime":446.9,"body":"What it is, why you started it?"},{"speaker":"Aaron Moncur","startTime":443.9,"endTime":446.9,"body":"Sure."},{"speaker":"Sam Holland","startTime":446.9,"endTime":449.66,"body":"Yeah, it's, it's an"},{"speaker":"Sam Holland","startTime":446.9,"endTime":449.66,"body":"eight year old company now. So"},{"speaker":"Sam Holland","startTime":449.66,"endTime":453.08,"body":"we started it back pre covid."},{"speaker":"Sam Holland","startTime":449.66,"endTime":453.08,"body":"Nate and I both lived in New"},{"speaker":"Sam Holland","startTime":453.08,"endTime":456.5,"body":"York City. I was working full"},{"speaker":"Sam Holland","startTime":453.08,"endTime":456.5,"body":"time at a job, and kind of"},{"speaker":"Sam Holland","startTime":456.5,"endTime":461.86,"body":"getting a little bored with the"},{"speaker":"Sam Holland","startTime":456.5,"endTime":461.86,"body":"slow work cycle that I had, and"},{"speaker":"Sam Holland","startTime":462.22,"endTime":464.74,"body":"fell in love with moonlighting"},{"speaker":"Sam Holland","startTime":462.22,"endTime":464.74,"body":"and freelancing, and also fell"},{"speaker":"Sam Holland","startTime":464.74,"endTime":468.52,"body":"in love with CAD program called"},{"speaker":"Sam Holland","startTime":464.74,"endTime":468.52,"body":"onshape, and I wanted to start"},{"speaker":"Sam Holland","startTime":468.52,"endTime":471.7,"body":"doing classes at a local"},{"speaker":"Sam Holland","startTime":468.52,"endTime":471.7,"body":"Makerspace on how to use this"},{"speaker":"Sam Holland","startTime":471.7,"endTime":475.06,"body":"CAD program. Called up a local"},{"speaker":"Sam Holland","startTime":471.7,"endTime":475.06,"body":"makerspace. Nate was on the"},{"speaker":"Sam Holland","startTime":475.06,"endTime":479.38,"body":"other side. He and I spoke about"},{"speaker":"Sam Holland","startTime":475.06,"endTime":479.38,"body":"freelance, Moonlighting, our"},{"speaker":"Sam Holland","startTime":479.38,"endTime":482.58,"body":"love for this. We never spoke"},{"speaker":"Sam Holland","startTime":479.38,"endTime":482.58,"body":"about this cat program. Then we"},{"speaker":"Sam Holland","startTime":482.58,"endTime":485.7,"body":"met up that night. It was our"},{"speaker":"Sam Holland","startTime":482.58,"endTime":485.7,"body":"first time chatting, and he"},{"speaker":"Sam Holland","startTime":485.7,"endTime":489.42,"body":"actually founded the company"},{"speaker":"Sam Holland","startTime":485.7,"endTime":489.42,"body":"that night. So Nate is sales and"},{"speaker":"Sam Holland","startTime":489.42,"endTime":492.54,"body":"marketing go to market strategy."},{"speaker":"Sam Holland","startTime":489.42,"endTime":492.54,"body":"He can run a mean Kickstarter"},{"speaker":"Sam Holland","startTime":492.54,"endTime":496.02,"body":"campaign. I'm the guy in the"},{"speaker":"Sam Holland","startTime":492.54,"endTime":496.02,"body":"shadows doing the engineering"},{"speaker":"Sam Holland","startTime":496.02,"endTime":498.42,"body":"work and building the teams. And"},{"speaker":"Sam Holland","startTime":496.02,"endTime":498.42,"body":"it's a really perfect"},{"speaker":"Sam Holland","startTime":498.42,"endTime":501.92,"body":"combination of like left and"},{"speaker":"Sam Holland","startTime":498.42,"endTime":501.92,"body":"right brain. And we had"},{"speaker":"Sam Holland","startTime":501.92,"endTime":506.42,"body":"overlapping folks that we knew"},{"speaker":"Sam Holland","startTime":501.92,"endTime":506.42,"body":"in the hardware space. But the"},{"speaker":"Sam Holland","startTime":506.42,"endTime":509.18,"body":"beauty is, like he knows these"},{"speaker":"Sam Holland","startTime":506.42,"endTime":509.18,"body":"marketing people and creatives,"},{"speaker":"Sam Holland","startTime":509.18,"endTime":511.7,"body":"and I know these electrical"},{"speaker":"Sam Holland","startTime":509.18,"endTime":511.7,"body":"engineers, and then there's that"},{"speaker":"Sam Holland","startTime":511.7,"endTime":515.06,"body":"crossover, and we built this"},{"speaker":"Sam Holland","startTime":511.7,"endTime":515.06,"body":"network from referrals. So my"},{"speaker":"Sam Holland","startTime":515.06,"endTime":517.64,"body":"favorite example, I have a good"},{"speaker":"Sam Holland","startTime":515.06,"endTime":517.64,"body":"friend who's an electrical"},{"speaker":"Sam Holland","startTime":517.64,"endTime":519.8,"body":"engineer, and he said, You got"},{"speaker":"Sam Holland","startTime":517.64,"endTime":519.8,"body":"to talk to this firmware"},{"speaker":"Sam Holland","startTime":519.8,"endTime":522.7,"body":"developer I worked with my"},{"speaker":"Sam Holland","startTime":519.8,"endTime":522.7,"body":"startup, brought him into the"},{"speaker":"Sam Holland","startTime":522.7,"endTime":527.08,"body":"network, and that's how we've"},{"speaker":"Sam Holland","startTime":522.7,"endTime":527.08,"body":"grown up to 450 contractors now,"},{"speaker":"Sam Holland","startTime":527.44,"endTime":531.52,"body":"wow, predominantly word of mouth"},{"speaker":"Sam Holland","startTime":527.44,"endTime":531.52,"body":"referrals, and that keeps like"},{"speaker":"Sam Holland","startTime":531.52,"endTime":535.6,"body":"quality super high, and it's"},{"speaker":"Sam Holland","startTime":531.52,"endTime":535.6,"body":"always hard to add new people."},{"speaker":"Sam Holland","startTime":535.6,"endTime":538.3,"body":"But like you know that that"},{"speaker":"Sam Holland","startTime":535.6,"endTime":538.3,"body":"referral system has been really"},{"speaker":"Sam Holland","startTime":538.3,"endTime":539.2,"body":"powerful for us."},{"speaker":"Aaron Moncur","startTime":539.68,"endTime":542.46,"body":"So how does that"},{"speaker":"Aaron Moncur","startTime":539.68,"endTime":542.46,"body":"work? I'm fascinated by the"},{"speaker":"Aaron Moncur","startTime":542.46,"endTime":545.82,"body":"concept of informal. It's a"},{"speaker":"Aaron Moncur","startTime":542.46,"endTime":545.82,"body":"collective, right? So you don't"},{"speaker":"Aaron Moncur","startTime":545.82,"endTime":550.8,"body":"have a whole bunch of w2 salary"},{"speaker":"Aaron Moncur","startTime":545.82,"endTime":550.8,"body":"employees. Everyone's 1099, if I"},{"speaker":"Aaron Moncur","startTime":550.8,"endTime":553.8,"body":"understand correctly, how does,"},{"speaker":"Aaron Moncur","startTime":550.8,"endTime":553.8,"body":"how does the business model"},{"speaker":"Aaron Moncur","startTime":553.8,"endTime":555.24,"body":"work? Yeah."},{"speaker":"Sam Holland","startTime":555.24,"endTime":558.06,"body":"So there's three of"},{"speaker":"Sam Holland","startTime":555.24,"endTime":558.06,"body":"us full time, myself and Nate"},{"speaker":"Sam Holland","startTime":558.06,"endTime":562.16,"body":"and our CMO Lindsay. She was a"},{"speaker":"Sam Holland","startTime":558.06,"endTime":562.16,"body":"new a new person. We brought on."},{"speaker":"Sam Holland","startTime":562.16,"endTime":564.62,"body":"She was doing some contract"},{"speaker":"Sam Holland","startTime":562.16,"endTime":564.62,"body":"work, and we converted her, so"},{"speaker":"Sam Holland","startTime":564.62,"endTime":568.04,"body":"she's our first, like, full time"},{"speaker":"Sam Holland","startTime":564.62,"endTime":568.04,"body":"hire, and it's awesome, but it's"},{"speaker":"Sam Holland","startTime":568.04,"endTime":571.88,"body":"really the three of us and a few"},{"speaker":"Sam Holland","startTime":568.04,"endTime":571.88,"body":"sales folks and contractors we"},{"speaker":"Sam Holland","startTime":571.88,"endTime":576.26,"body":"work with building the plane as"},{"speaker":"Sam Holland","startTime":571.88,"endTime":576.26,"body":"we fly it. But we have this"},{"speaker":"Sam Holland","startTime":576.26,"endTime":579.26,"body":"network of these 450,"},{"speaker":"Sam Holland","startTime":576.26,"endTime":579.26,"body":"subcontractors that we leverage,"},{"speaker":"Sam Holland","startTime":579.56,"endTime":583.66,"body":"and our job is the middle, the"},{"speaker":"Sam Holland","startTime":579.56,"endTime":583.66,"body":"middle work of client and"},{"speaker":"Sam Holland","startTime":583.66,"endTime":587.2,"body":"Freelancer relationships. So"},{"speaker":"Sam Holland","startTime":583.66,"endTime":587.2,"body":"scoping work, matchmaking and"},{"speaker":"Sam Holland","startTime":587.2,"endTime":591.34,"body":"finding the right person, time,"},{"speaker":"Sam Holland","startTime":587.2,"endTime":591.34,"body":"tracking, invoicing, payroll,"},{"speaker":"Sam Holland","startTime":591.58,"endTime":594.94,"body":"legal, Docs, all the stuff that"},{"speaker":"Sam Holland","startTime":591.58,"endTime":594.94,"body":"nobody wants to do and that I"},{"speaker":"Sam Holland","startTime":594.94,"endTime":599.26,"body":"hated doing as a contractor I"},{"speaker":"Sam Holland","startTime":594.94,"endTime":599.26,"body":"now do for everybody. So there"},{"speaker":"Sam Holland","startTime":599.26,"endTime":601.5,"body":"was a pain point. In there, and"},{"speaker":"Sam Holland","startTime":599.26,"endTime":601.5,"body":"we accidentally have, like,"},{"speaker":"Sam Holland","startTime":601.5,"endTime":605.58,"body":"figured out, like, you know,"},{"speaker":"Sam Holland","startTime":601.5,"endTime":605.58,"body":"nobody wants to get a contractor"},{"speaker":"Sam Holland","startTime":605.58,"endTime":608.7,"body":"on boarded, a contractor doesn't"},{"speaker":"Sam Holland","startTime":605.58,"endTime":608.7,"body":"want to do a Statement of Work."},{"speaker":"Sam Holland","startTime":608.7,"endTime":611.7,"body":"Everyone just wants to go back"},{"speaker":"Sam Holland","startTime":608.7,"endTime":611.7,"body":"to doing what they are good at."},{"speaker":"Sam Holland","startTime":612.18,"endTime":616.74,"body":"And we fill that gap. So"},{"speaker":"Sam Holland","startTime":612.18,"endTime":616.74,"body":"primary, primarily, we're just,"},{"speaker":"Sam Holland","startTime":616.74,"endTime":619.74,"body":"like a we connect dots, we"},{"speaker":"Sam Holland","startTime":616.74,"endTime":619.74,"body":"handle all the stuff that sucks."},{"speaker":"Sam Holland","startTime":620.04,"endTime":623.54,"body":"And then I built custom software"},{"speaker":"Sam Holland","startTime":620.04,"endTime":623.54,"body":"over the last five or so years"},{"speaker":"Sam Holland","startTime":623.54,"endTime":626.36,"body":"that allows us to streamline"},{"speaker":"Sam Holland","startTime":623.54,"endTime":626.36,"body":"this process so lots of"},{"speaker":"Sam Holland","startTime":626.36,"endTime":630.08,"body":"automations, lots of tying off"},{"speaker":"Sam Holland","startTime":626.36,"endTime":630.08,"body":"the shelf, tools together,"},{"speaker":"Sam Holland","startTime":630.08,"endTime":634.28,"body":"software tools, and allowing"},{"speaker":"Sam Holland","startTime":630.08,"endTime":634.28,"body":"this team of three to manage,"},{"speaker":"Sam Holland","startTime":634.28,"endTime":637.16,"body":"you know, hundreds of projects"},{"speaker":"Sam Holland","startTime":634.28,"endTime":637.16,"body":"and hundreds of clients and"},{"speaker":"Sam Holland","startTime":637.16,"endTime":640.58,"body":"hundreds of freelancers working"},{"speaker":"Sam Holland","startTime":637.16,"endTime":640.58,"body":"simultaneously without too many"},{"speaker":"Sam Holland","startTime":640.7,"endTime":643.12,"body":"errors. I'm not going to say"},{"speaker":"Sam Holland","startTime":640.7,"endTime":643.12,"body":"it's perfect, but we're learning"},{"speaker":"Sam Holland","startTime":643.12,"endTime":646.24,"body":"every month, and we fix things,"},{"speaker":"Sam Holland","startTime":643.12,"endTime":646.24,"body":"and we have very patient"},{"speaker":"Sam Holland","startTime":646.24,"endTime":647.8,"body":"freelancers and clients with us."},{"speaker":"Aaron Moncur","startTime":648.16,"endTime":650.92,"body":"That's amazing."},{"speaker":"Aaron Moncur","startTime":648.16,"endTime":650.92,"body":"Well, congratulations on what"},{"speaker":"Aaron Moncur","startTime":650.92,"endTime":657.94,"body":"you and Nate have built. I think"},{"speaker":"Aaron Moncur","startTime":650.92,"endTime":657.94,"body":"that's so awesome. When you"},{"speaker":"Aaron Moncur","startTime":657.94,"endTime":662.76,"body":"first started informal what what"},{"speaker":"Aaron Moncur","startTime":657.94,"endTime":662.76,"body":"was the vision for the future,"},{"speaker":"Aaron Moncur","startTime":662.76,"endTime":666.24,"body":"and has that come to fruition,"},{"speaker":"Aaron Moncur","startTime":662.76,"endTime":666.24,"body":"or have you ended up somewhere"},{"speaker":"Aaron Moncur","startTime":666.24,"endTime":667.92,"body":"very different than what you"},{"speaker":"Aaron Moncur","startTime":666.24,"endTime":667.92,"body":"expected?"},{"speaker":"Sam Holland","startTime":668.94,"endTime":671.64,"body":"I think the core"},{"speaker":"Sam Holland","startTime":668.94,"endTime":671.64,"body":"vision was, we love freelance"},{"speaker":"Sam Holland","startTime":671.64,"endTime":673.92,"body":"and moonlighting and contract"},{"speaker":"Sam Holland","startTime":671.64,"endTime":673.92,"body":"work. We don't want to be"},{"speaker":"Sam Holland","startTime":673.92,"endTime":676.8,"body":"beholden to a certain employer"},{"speaker":"Sam Holland","startTime":673.92,"endTime":676.8,"body":"and stuck in this loop of"},{"speaker":"Sam Holland","startTime":676.98,"endTime":679.02,"body":"working on the same types of"},{"speaker":"Sam Holland","startTime":676.98,"endTime":679.02,"body":"products. So, you know, there's"},{"speaker":"Sam Holland","startTime":679.02,"endTime":681.42,"body":"traditional engineering and"},{"speaker":"Sam Holland","startTime":679.02,"endTime":681.42,"body":"design firms, but we're like,"},{"speaker":"Sam Holland","startTime":681.42,"endTime":683.54,"body":"what if we did it a little"},{"speaker":"Sam Holland","startTime":681.42,"endTime":683.54,"body":"different? Did it a little"},{"speaker":"Sam Holland","startTime":683.72,"endTime":686.6,"body":"differently? People reference"},{"speaker":"Sam Holland","startTime":683.72,"endTime":686.6,"body":"Upwork or Fiverr as this talent"},{"speaker":"Sam Holland","startTime":686.6,"endTime":692.24,"body":"marketplace, and we were"},{"speaker":"Sam Holland","startTime":686.6,"endTime":692.24,"body":"thinking of a more high quality"},{"speaker":"Sam Holland","startTime":692.3,"endTime":695.96,"body":"and handheld process than that,"},{"speaker":"Sam Holland","startTime":692.3,"endTime":695.96,"body":"but it's somewhere in between"},{"speaker":"Sam Holland","startTime":695.96,"endTime":700.9,"body":"working with a firm and a talent"},{"speaker":"Sam Holland","startTime":695.96,"endTime":700.9,"body":"marketplace. And these existed"},{"speaker":"Sam Holland","startTime":700.9,"endTime":704.02,"body":"for the software world, but"},{"speaker":"Sam Holland","startTime":700.9,"endTime":704.02,"body":"nothing for hardware. So this"},{"speaker":"Sam Holland","startTime":704.02,"endTime":707.38,"body":"was our goal. Was like, Let's"},{"speaker":"Sam Holland","startTime":704.02,"endTime":707.38,"body":"build this amazing community,"},{"speaker":"Sam Holland","startTime":708.1,"endTime":711.28,"body":"and let's get as many folks on"},{"speaker":"Sam Holland","startTime":708.1,"endTime":711.28,"body":"amazing projects as possible."},{"speaker":"Sam Holland","startTime":711.82,"endTime":714.82,"body":"And the other stuff that we're"},{"speaker":"Sam Holland","startTime":711.82,"endTime":714.82,"body":"doing around here is also very"},{"speaker":"Sam Holland","startTime":714.82,"endTime":718.9,"body":"cool, like the hardware meetup"},{"speaker":"Sam Holland","startTime":714.82,"endTime":718.9,"body":"events that we run in 50 cities,"},{"speaker":"Sam Holland","startTime":718.9,"endTime":722.22,"body":"I want to say across the world,"},{"speaker":"Sam Holland","startTime":718.9,"endTime":722.22,"body":"these are opportunities to meet"},{"speaker":"Sam Holland","startTime":722.22,"endTime":724.98,"body":"new clients, freelancers,"},{"speaker":"Sam Holland","startTime":722.22,"endTime":724.98,"body":"connect folks to each other, new"},{"speaker":"Sam Holland","startTime":724.98,"endTime":731.28,"body":"founders, VCs. Nate runs the"},{"speaker":"Sam Holland","startTime":724.98,"endTime":731.28,"body":"studio in in San Francisco,"},{"speaker":"Sam Holland","startTime":731.28,"endTime":734.52,"body":"which is a physical location for"},{"speaker":"Sam Holland","startTime":731.28,"endTime":734.52,"body":"building hardware. So we have"},{"speaker":"Sam Holland","startTime":734.52,"endTime":736.8,"body":"different models that we're"},{"speaker":"Sam Holland","startTime":734.52,"endTime":736.8,"body":"playing with and testing. They"},{"speaker":"Sam Holland","startTime":736.8,"endTime":739.68,"body":"all kind of connect back to each"},{"speaker":"Sam Holland","startTime":736.8,"endTime":739.68,"body":"other and help everything grow"},{"speaker":"Sam Holland","startTime":739.68,"endTime":742.58,"body":"and move forward. It's really"},{"speaker":"Sam Holland","startTime":739.68,"endTime":742.58,"body":"cool. I had to give Nate all the"},{"speaker":"Sam Holland","startTime":742.58,"endTime":745.34,"body":"credit for, like, all these"},{"speaker":"Sam Holland","startTime":742.58,"endTime":745.34,"body":"other things, and how He's tying"},{"speaker":"Sam Holland","startTime":745.34,"endTime":748.22,"body":"them together. He's the"},{"speaker":"Sam Holland","startTime":745.34,"endTime":748.22,"body":"visionary there. I'm really"},{"speaker":"Sam Holland","startTime":748.58,"endTime":751.34,"body":"focused on informal, growing"},{"speaker":"Sam Holland","startTime":748.58,"endTime":751.34,"body":"informal, building these tools"},{"speaker":"Sam Holland","startTime":751.34,"endTime":754.88,"body":"and platforms and being kind of"},{"speaker":"Sam Holland","startTime":751.34,"endTime":754.88,"body":"the voice of the freelancer,"},{"speaker":"Sam Holland","startTime":754.88,"endTime":755.42,"body":"almost."},{"speaker":"Aaron Moncur","startTime":756.92,"endTime":760.36,"body":"What's the benefit"},{"speaker":"Aaron Moncur","startTime":756.92,"endTime":760.36,"body":"for customers, right? So I don't"},{"speaker":"Aaron Moncur","startTime":760.42,"endTime":764.98,"body":"know, device manufacturer,"},{"speaker":"Aaron Moncur","startTime":760.42,"endTime":764.98,"body":"product manufacturer, they they"},{"speaker":"Aaron Moncur","startTime":764.98,"endTime":770.2,"body":"come to informal. Why? Why go to"},{"speaker":"Aaron Moncur","startTime":764.98,"endTime":770.2,"body":"informal? As opposed to going to"},{"speaker":"Aaron Moncur","startTime":770.2,"endTime":775.12,"body":"Fiverr or going to, you know, a"},{"speaker":"Aaron Moncur","startTime":770.2,"endTime":775.12,"body":"big engineering firm, yeah,"},{"speaker":"Sam Holland","startTime":775.18,"endTime":777.64,"body":"I think part of it"},{"speaker":"Sam Holland","startTime":775.18,"endTime":777.64,"body":"is our target customer currently"},{"speaker":"Sam Holland","startTime":777.64,"endTime":781.5,"body":"are early stage hardware folks."},{"speaker":"Sam Holland","startTime":777.64,"endTime":781.5,"body":"So these are people who are"},{"speaker":"Sam Holland","startTime":781.5,"endTime":784.62,"body":"first time founders. We're"},{"speaker":"Sam Holland","startTime":781.5,"endTime":784.62,"body":"seeing a lot of software"},{"speaker":"Sam Holland","startTime":784.62,"endTime":788.46,"body":"developers who are building"},{"speaker":"Sam Holland","startTime":784.62,"endTime":788.46,"body":"hardware. So when we do new"},{"speaker":"Sam Holland","startTime":788.46,"endTime":791.16,"body":"product design and development,"},{"speaker":"Sam Holland","startTime":788.46,"endTime":791.16,"body":"we're typically working with"},{"speaker":"Sam Holland","startTime":791.16,"endTime":795.06,"body":"somebody who's bootstrapped, who"},{"speaker":"Sam Holland","startTime":791.16,"endTime":795.06,"body":"doesn't have $500,000 laying"},{"speaker":"Sam Holland","startTime":795.06,"endTime":797.34,"body":"around, where they could tap"},{"speaker":"Sam Holland","startTime":795.06,"endTime":797.34,"body":"five firms and have them go"},{"speaker":"Sam Holland","startTime":797.34,"endTime":801.92,"body":"right so we tend to be less"},{"speaker":"Sam Holland","startTime":797.34,"endTime":801.92,"body":"expensive because we don't have"},{"speaker":"Sam Holland","startTime":801.92,"endTime":805.76,"body":"formalized processes and ways"},{"speaker":"Sam Holland","startTime":801.92,"endTime":805.76,"body":"that we have to work. So we can"},{"speaker":"Sam Holland","startTime":805.76,"endTime":809.42,"body":"put an individual on a project."},{"speaker":"Sam Holland","startTime":805.76,"endTime":809.42,"body":"We can be very scrappy, and we"},{"speaker":"Sam Holland","startTime":809.48,"endTime":811.94,"body":"custom tailor what we're doing"},{"speaker":"Sam Holland","startTime":809.48,"endTime":811.94,"body":"for each application, which I'm"},{"speaker":"Sam Holland","startTime":811.94,"endTime":814.4,"body":"sure you all do as well, right?"},{"speaker":"Sam Holland","startTime":811.94,"endTime":814.4,"body":"Like it's not a one size fits"},{"speaker":"Sam Holland","startTime":814.4,"endTime":817.94,"body":"all thing. We really see it as"},{"speaker":"Sam Holland","startTime":814.4,"endTime":817.94,"body":"how do we stretch the customer's"},{"speaker":"Sam Holland","startTime":817.94,"endTime":821.38,"body":"money so that we can then get"},{"speaker":"Sam Holland","startTime":817.94,"endTime":821.38,"body":"them a Kickstarter, raise that"},{"speaker":"Sam Holland","startTime":821.38,"endTime":823.84,"body":"money, use it for engineering,"},{"speaker":"Sam Holland","startTime":821.38,"endTime":823.84,"body":"and there's this kind of"},{"speaker":"Sam Holland","startTime":823.84,"endTime":827.86,"body":"timeline in planning that we do."},{"speaker":"Sam Holland","startTime":823.84,"endTime":827.86,"body":"So I mentioned entrepreneurs,"},{"speaker":"Sam Holland","startTime":827.86,"endTime":830.74,"body":"first time founders. We work"},{"speaker":"Sam Holland","startTime":827.86,"endTime":830.74,"body":"with them a lot, but what we can"},{"speaker":"Sam Holland","startTime":830.74,"endTime":834.76,"body":"also do is augment existing"},{"speaker":"Sam Holland","startTime":830.74,"endTime":834.76,"body":"firms and agencies. And we do"},{"speaker":"Sam Holland","startTime":834.76,"endTime":838.18,"body":"that often as well, where a"},{"speaker":"Sam Holland","startTime":834.76,"endTime":838.18,"body":"design firm may say, Look, we're"},{"speaker":"Sam Holland","startTime":838.18,"endTime":841.5,"body":"awesome. In industrial design,"},{"speaker":"Sam Holland","startTime":838.18,"endTime":841.5,"body":"we do a little bit of R and D."},{"speaker":"Sam Holland","startTime":841.92,"endTime":844.8,"body":"We occasionally need a firmware"},{"speaker":"Sam Holland","startTime":841.92,"endTime":844.8,"body":"developer, and it's not worth me"},{"speaker":"Sam Holland","startTime":844.86,"endTime":848.64,"body":"hiring them full time, but when"},{"speaker":"Sam Holland","startTime":844.86,"endTime":848.64,"body":"I land that gig, I need somebody"},{"speaker":"Sam Holland","startTime":848.64,"endTime":850.8,"body":"for three months, and we are"},{"speaker":"Sam Holland","startTime":848.64,"endTime":850.8,"body":"behind the scenes, kind of"},{"speaker":"Sam Holland","startTime":850.8,"endTime":854.34,"body":"supplementing a lot of these"},{"speaker":"Sam Holland","startTime":850.8,"endTime":854.34,"body":"design firms and agencies with"},{"speaker":"Sam Holland","startTime":854.34,"endTime":859.2,"body":"that talent so we don't compete,"},{"speaker":"Sam Holland","startTime":854.34,"endTime":859.2,"body":"we augment, is kind of how I"},{"speaker":"Sam Holland","startTime":859.2,"endTime":862.52,"body":"like to phrase it. And when we"},{"speaker":"Sam Holland","startTime":859.2,"endTime":862.52,"body":"talk to different clients,"},{"speaker":"Sam Holland","startTime":862.52,"endTime":864.86,"body":"depending on who they are, I"},{"speaker":"Sam Holland","startTime":862.52,"endTime":864.86,"body":"have to shift kind of how we"},{"speaker":"Sam Holland","startTime":864.86,"endTime":868.46,"body":"pitch ourselves, right? Because"},{"speaker":"Sam Holland","startTime":864.86,"endTime":868.46,"body":"we can do so much. But it's"},{"speaker":"Sam Holland","startTime":868.46,"endTime":871.46,"body":"never trying to compete. It's"},{"speaker":"Sam Holland","startTime":868.46,"endTime":871.46,"body":"just trying to fill in that the"},{"speaker":"Sam Holland","startTime":871.46,"endTime":873.62,"body":"cracks between what people might"},{"speaker":"Sam Holland","startTime":871.46,"endTime":873.62,"body":"need."},{"speaker":"Aaron Moncur","startTime":874.52,"endTime":877.82,"body":"You know, I just"},{"speaker":"Aaron Moncur","startTime":874.52,"endTime":877.82,"body":"realized a great way to think"},{"speaker":"Aaron Moncur","startTime":877.82,"endTime":880.96,"body":"about informal which isn't going"},{"speaker":"Aaron Moncur","startTime":877.82,"endTime":880.96,"body":"to help anyone but me, because"},{"speaker":"Aaron Moncur","startTime":881.02,"endTime":883.9,"body":"they don't know the other side"},{"speaker":"Aaron Moncur","startTime":881.02,"endTime":883.9,"body":"of the analogy, there's a"},{"speaker":"Aaron Moncur","startTime":883.9,"endTime":888.34,"body":"company here locally that they"},{"speaker":"Aaron Moncur","startTime":883.9,"endTime":888.34,"body":"do for manufacturing what you"},{"speaker":"Aaron Moncur","startTime":888.34,"endTime":892.54,"body":"guys do for product design. They"},{"speaker":"Aaron Moncur","startTime":888.34,"endTime":892.54,"body":"don't have a machine shop. They"},{"speaker":"Aaron Moncur","startTime":892.54,"endTime":895.42,"body":"don't run Mills or lays or"},{"speaker":"Aaron Moncur","startTime":892.54,"endTime":895.42,"body":"anything like that, but they"},{"speaker":"Aaron Moncur","startTime":895.42,"endTime":898.54,"body":"have relationships with hundreds"},{"speaker":"Aaron Moncur","startTime":895.42,"endTime":898.54,"body":"of different machine shops, both"},{"speaker":"Aaron Moncur","startTime":898.54,"endTime":901.08,"body":"here locally in Arizona and."},{"speaker":"Aaron Moncur","startTime":898.54,"endTime":901.08,"body":"And, you know, out of state,"},{"speaker":"Aaron Moncur","startTime":901.08,"endTime":904.2,"body":"overseas, and they know what"},{"speaker":"Aaron Moncur","startTime":901.08,"endTime":904.2,"body":"shops are best at what kind of"},{"speaker":"Aaron Moncur","startTime":904.2,"endTime":907.32,"body":"work. And so when those jobs"},{"speaker":"Aaron Moncur","startTime":904.2,"endTime":907.32,"body":"come in, they say, Okay, we're"},{"speaker":"Aaron Moncur","startTime":907.32,"endTime":909.72,"body":"going to send this to shop a. We"},{"speaker":"Aaron Moncur","startTime":907.32,"endTime":909.72,"body":"know that they're going to kick"},{"speaker":"Aaron Moncur","startTime":909.72,"endTime":912.96,"body":"butt on this project, and we're"},{"speaker":"Aaron Moncur","startTime":909.72,"endTime":912.96,"body":"going to send these ones to shop"},{"speaker":"Aaron Moncur","startTime":912.96,"endTime":915.72,"body":"B and C and D all the way"},{"speaker":"Aaron Moncur","startTime":912.96,"endTime":915.72,"body":"through, through triple Z or"},{"speaker":"Aaron Moncur","startTime":915.96,"endTime":920.54,"body":"whatever. And it's a cool model."},{"speaker":"Aaron Moncur","startTime":915.96,"endTime":920.54,"body":"And you guys, I just that just"},{"speaker":"Aaron Moncur","startTime":920.54,"endTime":923.78,"body":"clicked for me. That's you're"},{"speaker":"Aaron Moncur","startTime":920.54,"endTime":923.78,"body":"doing the same thing for for"},{"speaker":"Aaron Moncur","startTime":923.78,"endTime":929.12,"body":"product design, yeah, another"},{"speaker":"Aaron Moncur","startTime":923.78,"endTime":929.12,"body":"question I have for you is, I'm"},{"speaker":"Aaron Moncur","startTime":929.72,"endTime":932.6,"body":"pretty sure that there are"},{"speaker":"Aaron Moncur","startTime":929.72,"endTime":932.6,"body":"listeners right now, right"},{"speaker":"Aaron Moncur","startTime":932.6,"endTime":934.7,"body":"they're listening to this"},{"speaker":"Aaron Moncur","startTime":932.6,"endTime":934.7,"body":"conversation thinking, Man, I"},{"speaker":"Aaron Moncur","startTime":934.7,"endTime":938.06,"body":"would love to do some some"},{"speaker":"Aaron Moncur","startTime":934.7,"endTime":938.06,"body":"freelance work on the side. How"},{"speaker":"Aaron Moncur","startTime":938.06,"endTime":941.32,"body":"do I become part of the informal"},{"speaker":"Aaron Moncur","startTime":938.06,"endTime":941.32,"body":"collective,"},{"speaker":"Unknown","startTime":993.8299999999999,"endTime":997.19,"body":"from motors and"},{"speaker":"Unknown","startTime":993.8299999999999,"endTime":997.19,"body":"robotics to controls automation"},{"speaker":"Unknown","startTime":997.19,"endTime":1001.03,"body":"and precision prototyping."},{"speaker":"Unknown","startTime":997.19,"endTime":1001.03,"body":"Simutek brings ANSYS simulation"},{"speaker":"Unknown","startTime":1001.03,"endTime":1004.77,"body":"tools and expert insight"},{"speaker":"Unknown","startTime":1001.03,"endTime":1004.77,"body":"directly to your team. 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We call ourselves"},{"speaker":"Sam Holland","startTime":1054.67,"endTime":1057.25,"body":"matchmakers. That's what Nate"},{"speaker":"Sam Holland","startTime":1057.25,"endTime":1060.37,"body":"and I do pretty much full time,"},{"speaker":"Sam Holland","startTime":1057.25,"endTime":1060.37,"body":"is we're not looking at"},{"speaker":"Sam Holland","startTime":1060.37,"endTime":1063.55,"body":"scrolling through a list of 400"},{"speaker":"Sam Holland","startTime":1060.37,"endTime":1063.55,"body":"mechanical engineers and saying,"},{"speaker":"Sam Holland","startTime":1063.55,"endTime":1066.09,"body":"Here you go. You guys choose, we"},{"speaker":"Sam Holland","startTime":1063.55,"endTime":1066.09,"body":"say, based on your needs. You"},{"speaker":"Sam Holland","startTime":1066.09,"endTime":1069.21,"body":"need a mechanical engineer with"},{"speaker":"Sam Holland","startTime":1066.09,"endTime":1069.21,"body":"onshape experience in the New"},{"speaker":"Sam Holland","startTime":1069.21,"endTime":1072.15,"body":"England area who's worked on"},{"speaker":"Sam Holland","startTime":1069.21,"endTime":1072.15,"body":"wearables. Here are the three"},{"speaker":"Sam Holland","startTime":1072.15,"endTime":1075.27,"body":"folks I recommend, and why. And"},{"speaker":"Sam Holland","startTime":1072.15,"endTime":1075.27,"body":"then from there, we can say this"},{"speaker":"Sam Holland","startTime":1075.27,"endTime":1077.91,"body":"person's also worked with this"},{"speaker":"Sam Holland","startTime":1075.27,"endTime":1077.91,"body":"electrical engineer. So we're"},{"speaker":"Sam Holland","startTime":1077.91,"endTime":1080.8500000000001,"body":"going to put them back together."},{"speaker":"Sam Holland","startTime":1077.91,"endTime":1080.8500000000001,"body":"And those links and that kind of"},{"speaker":"Sam Holland","startTime":1080.8500000000001,"endTime":1085.53,"body":"matchmaking is, I think, what"},{"speaker":"Sam Holland","startTime":1080.8500000000001,"endTime":1085.53,"body":"makes this stand apart. And like"},{"speaker":"Sam Holland","startTime":1085.53,"endTime":1088.97,"body":"we can get hyper specific, we"},{"speaker":"Sam Holland","startTime":1085.53,"endTime":1088.97,"body":"did a wearable product where"},{"speaker":"Sam Holland","startTime":1089.3300000000002,"endTime":1093.29,"body":"everyone has worked on smart"},{"speaker":"Sam Holland","startTime":1089.3300000000002,"endTime":1093.29,"body":"glasses, and that's really hard"},{"speaker":"Sam Holland","startTime":1093.29,"endTime":1097.8500000000001,"body":"to do as a agency or a firm."},{"speaker":"Sam Holland","startTime":1093.29,"endTime":1097.8500000000001,"body":"Either you get too specialized"},{"speaker":"Sam Holland","startTime":1097.8500000000001,"endTime":1101.03,"body":"near the wearable firm, or you"},{"speaker":"Sam Holland","startTime":1097.8500000000001,"endTime":1101.03,"body":"have a couple of engineers"},{"speaker":"Sam Holland","startTime":1101.03,"endTime":1103.43,"body":"sitting around that you need to"},{"speaker":"Sam Holland","startTime":1101.03,"endTime":1103.43,"body":"keep busy, and you just put the"},{"speaker":"Sam Holland","startTime":1103.43,"endTime":1106.75,"body":"next person on right. So we have"},{"speaker":"Sam Holland","startTime":1103.43,"endTime":1106.75,"body":"this interesting blend where we"},{"speaker":"Sam Holland","startTime":1106.75,"endTime":1109.51,"body":"can tap the specific need and"},{"speaker":"Sam Holland","startTime":1106.75,"endTime":1109.51,"body":"the specific people and build"},{"speaker":"Sam Holland","startTime":1109.51,"endTime":1112.75,"body":"them up. So this project is,"},{"speaker":"Sam Holland","startTime":1109.51,"endTime":1112.75,"body":"like, hyper focused. Everyone's"},{"speaker":"Sam Holland","startTime":1112.75,"endTime":1114.67,"body":"worked on the right thing"},{"speaker":"Sam Holland","startTime":1112.75,"endTime":1114.67,"body":"before, and those are the ones"},{"speaker":"Sam Holland","startTime":1114.67,"endTime":1117.97,"body":"that get me really, like,"},{"speaker":"Sam Holland","startTime":1114.67,"endTime":1117.97,"body":"jazzed. If people are looking to"},{"speaker":"Sam Holland","startTime":1117.97,"endTime":1121.3300000000002,"body":"work with us, we recommend going"},{"speaker":"Sam Holland","startTime":1117.97,"endTime":1121.3300000000002,"body":"to a hardware meetup first. And"},{"speaker":"Sam Holland","startTime":1121.3300000000002,"endTime":1125.31,"body":"that's kind of been our way in,"},{"speaker":"Sam Holland","startTime":1121.3300000000002,"endTime":1125.31,"body":"is become part of the hardware"},{"speaker":"Sam Holland","startTime":1125.31,"endTime":1128.0700000000002,"body":"scene where you live, make some"},{"speaker":"Sam Holland","startTime":1125.31,"endTime":1128.0700000000002,"body":"connections, chat with the"},{"speaker":"Sam Holland","startTime":1128.0700000000002,"endTime":1133.71,"body":"organizers. We have a contact us"},{"speaker":"Sam Holland","startTime":1128.0700000000002,"endTime":1133.71,"body":"page as well. We've been slow to"},{"speaker":"Sam Holland","startTime":1133.71,"endTime":1137.6100000000001,"body":"add new folks, and part of that"},{"speaker":"Sam Holland","startTime":1133.71,"endTime":1137.6100000000001,"body":"is just time. Part of that is"},{"speaker":"Sam Holland","startTime":1137.6100000000001,"endTime":1141.69,"body":"quality control. Nate's on"},{"speaker":"Sam Holland","startTime":1137.6100000000001,"endTime":1141.69,"body":"paternity leave, so I'm kind of"},{"speaker":"Sam Holland","startTime":1141.69,"endTime":1144.0900000000001,"body":"running with one arm, kind of"},{"speaker":"Sam Holland","startTime":1141.69,"endTime":1144.0900000000001,"body":"behind my back right now as"},{"speaker":"Sam Holland","startTime":1144.0900000000001,"endTime":1147.29,"body":"well. So it's just, you know, we"},{"speaker":"Sam Holland","startTime":1144.0900000000001,"endTime":1147.29,"body":"try and move everything forward"},{"speaker":"Sam Holland","startTime":1147.29,"endTime":1147.77,"body":"when we can."},{"speaker":"Aaron Moncur","startTime":1148.13,"endTime":1152.93,"body":"Yeah, let's talk a"},{"speaker":"Aaron Moncur","startTime":1148.13,"endTime":1152.93,"body":"little bit about the the"},{"speaker":"Aaron Moncur","startTime":1154.91,"endTime":1158.75,"body":"informal hardware handbook. This"},{"speaker":"Aaron Moncur","startTime":1154.91,"endTime":1158.75,"body":"is something that you created."},{"speaker":"Aaron Moncur","startTime":1160.67,"endTime":1163.3700000000001,"body":"It's helpful starting to"},{"speaker":"Aaron Moncur","startTime":1160.67,"endTime":1163.3700000000001,"body":"understand the roles between you"},{"speaker":"Aaron Moncur","startTime":1163.3700000000001,"endTime":1166.45,"body":"and Nate now, because I didn't"},{"speaker":"Aaron Moncur","startTime":1163.3700000000001,"endTime":1166.45,"body":"really understand it before. So"},{"speaker":"Aaron Moncur","startTime":1166.45,"endTime":1169.03,"body":"it sounds like Nate's more like"},{"speaker":"Aaron Moncur","startTime":1166.45,"endTime":1169.03,"body":"business development, sales,"},{"speaker":"Aaron Moncur","startTime":1169.03,"endTime":1173.89,"body":"marketing, and you're more like"},{"speaker":"Aaron Moncur","startTime":1169.03,"endTime":1173.89,"body":"operations, right? The taking"},{"speaker":"Aaron Moncur","startTime":1173.89,"endTime":1176.29,"body":"care of the engineering and"},{"speaker":"Aaron Moncur","startTime":1173.89,"endTime":1176.29,"body":"building the systems internally"},{"speaker":"Aaron Moncur","startTime":1176.29,"endTime":1179.89,"body":"that facilitate the work, which"},{"speaker":"Aaron Moncur","startTime":1176.29,"endTime":1179.89,"body":"now makes total sense that I"},{"speaker":"Aaron Moncur","startTime":1179.89,"endTime":1183.55,"body":"think correct me, if I'm wrong"},{"speaker":"Aaron Moncur","startTime":1179.89,"endTime":1183.55,"body":"here, but you are the author of"},{"speaker":"Aaron Moncur","startTime":1183.55,"endTime":1185.79,"body":"this hardware handbook, is that"},{"speaker":"Aaron Moncur","startTime":1183.55,"endTime":1185.79,"body":"right?"},{"speaker":"Sam Holland","startTime":1186.45,"endTime":1191.67,"body":"I wrote, I would"},{"speaker":"Sam Holland","startTime":1186.45,"endTime":1191.67,"body":"say 70% and they did. And we"},{"speaker":"Sam Holland","startTime":1191.67,"endTime":1194.67,"body":"have, like other folks"},{"speaker":"Sam Holland","startTime":1191.67,"endTime":1194.67,"body":"contributing anything about go"},{"speaker":"Sam Holland","startTime":1194.67,"endTime":1197.79,"body":"to market strategy, product,"},{"speaker":"Sam Holland","startTime":1194.67,"endTime":1197.79,"body":"market fit, anything on that"},{"speaker":"Sam Holland","startTime":1197.79,"endTime":1201.51,"body":"side was definitely Nate,"},{"speaker":"Sam Holland","startTime":1197.79,"endTime":1201.51,"body":"anything really nerdy, is"},{"speaker":"Sam Holland","startTime":1201.51,"endTime":1205.43,"body":"probably me, our methodology"},{"speaker":"Sam Holland","startTime":1201.51,"endTime":1205.43,"body":"was. These were articles we had"},{"speaker":"Sam Holland","startTime":1205.43,"endTime":1209.3300000000002,"body":"online, and I got tired of"},{"speaker":"Sam Holland","startTime":1205.43,"endTime":1209.3300000000002,"body":"repeating myself to a client or"},{"speaker":"Sam Holland","startTime":1209.3300000000002,"endTime":1212.69,"body":"different clients over and over."},{"speaker":"Sam Holland","startTime":1209.3300000000002,"endTime":1212.69,"body":"Of like, injection molding takes"},{"speaker":"Sam Holland","startTime":1212.69,"endTime":1215.75,"body":"six to eight weeks minimum."},{"speaker":"Sam Holland","startTime":1212.69,"endTime":1215.75,"body":"Here's why, right? If I keep"},{"speaker":"Sam Holland","startTime":1215.75,"endTime":1219.3500000000001,"body":"saying it over and over, I made"},{"speaker":"Sam Holland","startTime":1215.75,"endTime":1219.3500000000001,"body":"up a rule to myself, if I said"},{"speaker":"Sam Holland","startTime":1219.3500000000001,"endTime":1221.8700000000001,"body":"it three times, I'd write an"},{"speaker":"Sam Holland","startTime":1219.3500000000001,"endTime":1221.8700000000001,"body":"article, and that way I can"},{"speaker":"Sam Holland","startTime":1221.8700000000001,"endTime":1224.8300000000002,"body":"shoot them over. Here's"},{"speaker":"Sam Holland","startTime":1221.8700000000001,"endTime":1224.8300000000002,"body":"prototyping methods. Here's what"},{"speaker":"Sam Holland","startTime":1224.8300000000002,"endTime":1227.3500000000001,"body":"tooling is, here's the different"},{"speaker":"Sam Holland","startTime":1224.8300000000002,"endTime":1227.3500000000001,"body":"roles you might need. Here's all"},{"speaker":"Sam Holland","startTime":1227.3500000000001,"endTime":1230.05,"body":"the acronyms that people"},{"speaker":"Sam Holland","startTime":1227.3500000000001,"endTime":1230.05,"body":"accidentally use in hardware"},{"speaker":"Sam Holland","startTime":1230.3500000000001,"endTime":1234.19,"body":"that can be gatekeeping. So we"},{"speaker":"Sam Holland","startTime":1230.3500000000001,"endTime":1234.19,"body":"started building these articles"},{"speaker":"Sam Holland","startTime":1234.19,"endTime":1236.77,"body":"out and realizing there's kind"},{"speaker":"Sam Holland","startTime":1234.19,"endTime":1236.77,"body":"of a theme here of educating"},{"speaker":"Sam Holland","startTime":1236.77,"endTime":1240.55,"body":"folks who are new to hardware"},{"speaker":"Sam Holland","startTime":1236.77,"endTime":1240.55,"body":"with this terminology the"},{"speaker":"Sam Holland","startTime":1240.55,"endTime":1245.19,"body":"process. Why is it so slow and"},{"speaker":"Sam Holland","startTime":1240.55,"endTime":1245.19,"body":"so. It's just grown from there."},{"speaker":"Sam Holland","startTime":1245.19,"endTime":1248.0700000000002,"body":"We came up with the hard book,"},{"speaker":"Sam Holland","startTime":1245.19,"endTime":1248.0700000000002,"body":"The Handbook, about a year and a"},{"speaker":"Sam Holland","startTime":1248.0700000000002,"endTime":1251.19,"body":"half ago, and we have so much"},{"speaker":"Sam Holland","startTime":1248.0700000000002,"endTime":1251.19,"body":"more stuff we could add into it."},{"speaker":"Sam Holland","startTime":1251.19,"endTime":1254.8500000000001,"body":"We may do a new revision, or,"},{"speaker":"Sam Holland","startTime":1251.19,"endTime":1254.8500000000001,"body":"like, a new chapter. We've been"},{"speaker":"Sam Holland","startTime":1254.8500000000001,"endTime":1257.43,"body":"talking about, like, printing"},{"speaker":"Sam Holland","startTime":1254.8500000000001,"endTime":1257.43,"body":"one out and making a physical"},{"speaker":"Sam Holland","startTime":1257.43,"endTime":1260.91,"body":"thing again, which is always"},{"speaker":"Sam Holland","startTime":1257.43,"endTime":1260.91,"body":"fun, yeah, and we're always"},{"speaker":"Sam Holland","startTime":1260.91,"endTime":1263.79,"body":"growing resources that we offer"},{"speaker":"Sam Holland","startTime":1260.91,"endTime":1263.79,"body":"as well."},{"speaker":"Aaron Moncur","startTime":1264.15,"endTime":1267.8300000000002,"body":"That's awesome. Is"},{"speaker":"Aaron Moncur","startTime":1264.15,"endTime":1267.8300000000002,"body":"the handbook more focused on,"},{"speaker":"Aaron Moncur","startTime":1267.89,"endTime":1270.89,"body":"like, a customer's needs and"},{"speaker":"Aaron Moncur","startTime":1267.89,"endTime":1270.89,"body":"educating the customer about the"},{"speaker":"Aaron Moncur","startTime":1270.89,"endTime":1275.21,"body":"process? Or is there a lot in"},{"speaker":"Aaron Moncur","startTime":1270.89,"endTime":1275.21,"body":"there that's that's useful for"},{"speaker":"Aaron Moncur","startTime":1275.27,"endTime":1278.75,"body":"engineers who are themselves,"},{"speaker":"Aaron Moncur","startTime":1275.27,"endTime":1278.75,"body":"product development engineers"},{"speaker":"Aaron Moncur","startTime":1278.75,"endTime":1281.75,"body":"and need to understand some of"},{"speaker":"Aaron Moncur","startTime":1278.75,"endTime":1281.75,"body":"the technical info, like, don't"},{"speaker":"Aaron Moncur","startTime":1281.75,"endTime":1284.8300000000002,"body":"put chart internal corners on a"},{"speaker":"Aaron Moncur","startTime":1281.75,"endTime":1284.8300000000002,"body":"part that's going to be CNC, you"},{"speaker":"Aaron Moncur","startTime":1284.8300000000002,"endTime":1286.15,"body":"know, that type of thing."},{"speaker":"Sam Holland","startTime":1286.93,"endTime":1289.51,"body":"I would say there's"},{"speaker":"Sam Holland","startTime":1286.93,"endTime":1289.51,"body":"a lot of resources out there for"},{"speaker":"Sam Holland","startTime":1289.51,"endTime":1293.1100000000001,"body":"like CNC, DFM guides. So we're"},{"speaker":"Sam Holland","startTime":1289.51,"endTime":1293.1100000000001,"body":"not really touching that. I'm"},{"speaker":"Sam Holland","startTime":1293.1100000000001,"endTime":1296.23,"body":"trying to touch the the messy"},{"speaker":"Sam Holland","startTime":1293.1100000000001,"endTime":1296.23,"body":"stuff in between, which is, why"},{"speaker":"Sam Holland","startTime":1296.23,"endTime":1299.05,"body":"do I need an industrial designer"},{"speaker":"Sam Holland","startTime":1296.23,"endTime":1299.05,"body":"here? Or what is an industrial"},{"speaker":"Sam Holland","startTime":1299.05,"endTime":1301.51,"body":"designer? Can a mechanical"},{"speaker":"Sam Holland","startTime":1299.05,"endTime":1301.51,"body":"engineer do that? And what's an"},{"speaker":"Sam Holland","startTime":1301.51,"endTime":1305.31,"body":"industrial engineer? Like these"},{"speaker":"Sam Holland","startTime":1301.51,"endTime":1305.31,"body":"worlds and roles get confusing,"},{"speaker":"Sam Holland","startTime":1305.67,"endTime":1308.13,"body":"so it's almost like a peek"},{"speaker":"Sam Holland","startTime":1305.67,"endTime":1308.13,"body":"behind the curtain of the"},{"speaker":"Sam Holland","startTime":1308.13,"endTime":1313.05,"body":"process. Things like, how do we"},{"speaker":"Sam Holland","startTime":1308.13,"endTime":1313.05,"body":"apply logos to a product? You"},{"speaker":"Sam Holland","startTime":1313.05,"endTime":1317.67,"body":"can maybe find this online, but"},{"speaker":"Sam Holland","startTime":1313.05,"endTime":1317.67,"body":"you know, one might be a pad"},{"speaker":"Sam Holland","startTime":1317.67,"endTime":1320.01,"body":"printing guide that's way too"},{"speaker":"Sam Holland","startTime":1317.67,"endTime":1320.01,"body":"technical, and the other one's"},{"speaker":"Sam Holland","startTime":1320.01,"endTime":1323.0700000000002,"body":"locked behind the paywall. So"},{"speaker":"Sam Holland","startTime":1320.01,"endTime":1323.0700000000002,"body":"we're just trying to expose this"},{"speaker":"Sam Holland","startTime":1323.0700000000002,"endTime":1327.1100000000001,"body":"information. I would say folks"},{"speaker":"Sam Holland","startTime":1323.0700000000002,"endTime":1327.1100000000001,"body":"who want to develop their skills"},{"speaker":"Sam Holland","startTime":1327.1100000000001,"endTime":1329.99,"body":"further, take a look. If you're"},{"speaker":"Sam Holland","startTime":1327.1100000000001,"endTime":1329.99,"body":"new to hardware, take a look. If"},{"speaker":"Sam Holland","startTime":1330.1100000000001,"endTime":1334.49,"body":"you're hardware curious, take a"},{"speaker":"Sam Holland","startTime":1330.1100000000001,"endTime":1334.49,"body":"look. We're trying not to be too"},{"speaker":"Sam Holland","startTime":1334.73,"endTime":1337.79,"body":"advanced in these guides so that"},{"speaker":"Sam Holland","startTime":1334.73,"endTime":1337.79,"body":"anyone can kind of pick it up"},{"speaker":"Sam Holland","startTime":1337.79,"endTime":1341.15,"body":"and learn and find it fun,"},{"speaker":"Sam Holland","startTime":1337.79,"endTime":1341.15,"body":"hopefully nice. And our writing"},{"speaker":"Sam Holland","startTime":1341.15,"endTime":1343.6100000000001,"body":"style tries to convey that too."},{"speaker":"Sam Holland","startTime":1341.15,"endTime":1343.6100000000001,"body":"We're not trying to be too like"},{"speaker":"Sam Holland","startTime":1344.27,"endTime":1348.25,"body":"textbook. It's fun to like, you"},{"speaker":"Sam Holland","startTime":1344.27,"endTime":1348.25,"body":"know, make jokes when you can,"},{"speaker":"Sam Holland","startTime":1348.25,"endTime":1351.55,"body":"or be a little self deprecating"},{"speaker":"Sam Holland","startTime":1348.25,"endTime":1351.55,"body":"on things, things like that."},{"speaker":"Aaron Moncur","startTime":1352.63,"endTime":1354.55,"body":"Well, that goes"},{"speaker":"Aaron Moncur","startTime":1352.63,"endTime":1354.55,"body":"back to the name of the company,"},{"speaker":"Aaron Moncur","startTime":1354.55,"endTime":1357.3700000000001,"body":"right? Informal with the"},{"speaker":"Aaron Moncur","startTime":1354.55,"endTime":1357.3700000000001,"body":"lowercase i,"},{"speaker":"Sam Holland","startTime":1357.97,"endTime":1361.27,"body":"yes, which has been"},{"speaker":"Sam Holland","startTime":1357.97,"endTime":1361.27,"body":"an autocorrect nightmare, but"},{"speaker":"Sam Holland","startTime":1361.45,"endTime":1363.31,"body":"still fun."},{"speaker":"Aaron Moncur","startTime":1363.31,"endTime":1365.67,"body":"I actually have a"},{"speaker":"Aaron Moncur","startTime":1363.31,"endTime":1365.67,"body":"silly question about this. I've"},{"speaker":"Aaron Moncur","startTime":1365.67,"endTime":1372.93,"body":"noticed this trend. I see it"},{"speaker":"Aaron Moncur","startTime":1365.67,"endTime":1372.93,"body":"with Michael a lot as well, who"},{"speaker":"Aaron Moncur","startTime":1372.93,"endTime":1377.31,"body":"I know. You guys work with a lot"},{"speaker":"Aaron Moncur","startTime":1372.93,"endTime":1377.31,"body":"on the hardware meetups, but not"},{"speaker":"Aaron Moncur","startTime":1377.31,"endTime":1380.55,"body":"just with him. I've noticed it"},{"speaker":"Aaron Moncur","startTime":1377.31,"endTime":1380.55,"body":"from younger engineers,"},{"speaker":"Aaron Moncur","startTime":1380.55,"endTime":1384.77,"body":"generally not capitalizing"},{"speaker":"Aaron Moncur","startTime":1380.55,"endTime":1384.77,"body":"anything like very little"},{"speaker":"Aaron Moncur","startTime":1384.77,"endTime":1390.29,"body":"punctuation. I'm old. I'm 46 so"},{"speaker":"Aaron Moncur","startTime":1384.77,"endTime":1390.29,"body":"I'm it's cemented in my brain"},{"speaker":"Aaron Moncur","startTime":1390.29,"endTime":1392.21,"body":"that I have to have a capital"},{"speaker":"Aaron Moncur","startTime":1390.29,"endTime":1392.21,"body":"the first letter of the"},{"speaker":"Aaron Moncur","startTime":1392.21,"endTime":1394.55,"body":"sentence, and there needs to be"},{"speaker":"Aaron Moncur","startTime":1392.21,"endTime":1394.55,"body":"a sentence at the end and a"},{"speaker":"Aaron Moncur","startTime":1394.55,"endTime":1397.49,"body":"comma here and a semicolon"},{"speaker":"Aaron Moncur","startTime":1394.55,"endTime":1397.49,"body":"there. What tell me about is"},{"speaker":"Aaron Moncur","startTime":1397.49,"endTime":1400.67,"body":"this a trend that, like you"},{"speaker":"Aaron Moncur","startTime":1397.49,"endTime":1400.67,"body":"guys, are intentionally"},{"speaker":"Aaron Moncur","startTime":1400.67,"endTime":1401.69,"body":"perpetuating."},{"speaker":"Sam Holland","startTime":1403.0700000000002,"endTime":1406.5700000000002,"body":"My guess is it's"},{"speaker":"Sam Holland","startTime":1403.0700000000002,"endTime":1406.5700000000002,"body":"the phone's fault. I blame"},{"speaker":"Sam Holland","startTime":1406.5700000000002,"endTime":1410.65,"body":"everything on a phone. My guess"},{"speaker":"Sam Holland","startTime":1406.5700000000002,"endTime":1410.65,"body":"is, like quick chatting slack. I"},{"speaker":"Sam Holland","startTime":1410.65,"endTime":1414.91,"body":"am kind of conversation with"},{"speaker":"Sam Holland","startTime":1410.65,"endTime":1414.91,"body":"languages is seeped into day to"},{"speaker":"Sam Holland","startTime":1414.91,"endTime":1419.41,"body":"day. I'm I try and use my"},{"speaker":"Sam Holland","startTime":1414.91,"endTime":1419.41,"body":"punctuation correctly lowercase."},{"speaker":"Sam Holland","startTime":1419.41,"endTime":1423.55,"body":"I was definitely intentional."},{"speaker":"Sam Holland","startTime":1419.41,"endTime":1423.55,"body":"But I do apologize for for my"},{"speaker":"Sam Holland","startTime":1423.55,"endTime":1427.23,"body":"generation, just in general,"},{"speaker":"Aaron Moncur","startTime":1429.21,"endTime":1434.97,"body":"no apologies"},{"speaker":"Aaron Moncur","startTime":1429.21,"endTime":1434.97,"body":"necessary. That's funny. I had"},{"speaker":"Aaron Moncur","startTime":1434.97,"endTime":1437.97,"body":"another thought. This is a total"},{"speaker":"Aaron Moncur","startTime":1434.97,"endTime":1437.97,"body":"random thought that just came to"},{"speaker":"Aaron Moncur","startTime":1437.97,"endTime":1440.79,"body":"me. You talked, we talked about"},{"speaker":"Aaron Moncur","startTime":1437.97,"endTime":1440.79,"body":"the the hardware handbook,"},{"speaker":"Aaron Moncur","startTime":1440.79,"endTime":1444.89,"body":"right? Great resource, both for"},{"speaker":"Aaron Moncur","startTime":1440.79,"endTime":1444.89,"body":"engineers and especially for"},{"speaker":"Aaron Moncur","startTime":1444.95,"endTime":1447.5900000000001,"body":"customers who want to learn"},{"speaker":"Aaron Moncur","startTime":1444.95,"endTime":1447.5900000000001,"body":"about the hardware development"},{"speaker":"Aaron Moncur","startTime":1447.5900000000001,"endTime":1451.01,"body":"process. I've had this idea, and"},{"speaker":"Aaron Moncur","startTime":1447.5900000000001,"endTime":1451.01,"body":"I've been collecting notes for,"},{"speaker":"Aaron Moncur","startTime":1451.01,"endTime":1454.97,"body":"I don't know, a couple of years"},{"speaker":"Aaron Moncur","startTime":1451.01,"endTime":1454.97,"body":"now, to write a book that is"},{"speaker":"Aaron Moncur","startTime":1454.97,"endTime":1457.67,"body":"specifically focused on how to"},{"speaker":"Aaron Moncur","startTime":1454.97,"endTime":1457.67,"body":"accelerate the speed of"},{"speaker":"Aaron Moncur","startTime":1457.67,"endTime":1461.45,"body":"engineering within a product"},{"speaker":"Aaron Moncur","startTime":1457.67,"endTime":1461.45,"body":"development environment. I think"},{"speaker":"Aaron Moncur","startTime":1461.45,"endTime":1463.99,"body":"that would be, you don't have to"},{"speaker":"Aaron Moncur","startTime":1461.45,"endTime":1463.99,"body":"answer this right now. I think"},{"speaker":"Aaron Moncur","startTime":1463.99,"endTime":1466.21,"body":"that would be a cool"},{"speaker":"Aaron Moncur","startTime":1463.99,"endTime":1466.21,"body":"collaboration that we could all"},{"speaker":"Aaron Moncur","startTime":1466.21,"endTime":1468.6100000000001,"body":"work on. And there are probably"},{"speaker":"Aaron Moncur","startTime":1466.21,"endTime":1468.6100000000001,"body":"some other people in the"},{"speaker":"Aaron Moncur","startTime":1468.6100000000001,"endTime":1471.6100000000001,"body":"industry that we could pull in"},{"speaker":"Aaron Moncur","startTime":1468.6100000000001,"endTime":1471.6100000000001,"body":"as well and just collaboratively"},{"speaker":"Aaron Moncur","startTime":1471.6100000000001,"endTime":1473.8300000000002,"body":"put this, this book, together,"},{"speaker":"Sam Holland","startTime":1474.6100000000001,"endTime":1477.0700000000002,"body":"absolutely like we"},{"speaker":"Sam Holland","startTime":1474.6100000000001,"endTime":1477.0700000000002,"body":"should. We should absolutely"},{"speaker":"Sam Holland","startTime":1477.0700000000002,"endTime":1480.01,"body":"chat. So I mentioned I'm writing"},{"speaker":"Sam Holland","startTime":1477.0700000000002,"endTime":1480.01,"body":"a lot of our articles. I do it"},{"speaker":"Sam Holland","startTime":1480.01,"endTime":1484.47,"body":"when I get angry or repeat"},{"speaker":"Sam Holland","startTime":1480.01,"endTime":1484.47,"body":"myself, and I really want other"},{"speaker":"Sam Holland","startTime":1484.47,"endTime":1487.29,"body":"people's feedback and"},{"speaker":"Sam Holland","startTime":1484.47,"endTime":1487.29,"body":"perspectives here, right? And"},{"speaker":"Sam Holland","startTime":1487.65,"endTime":1491.0700000000002,"body":"especially hot takes. You know,"},{"speaker":"Sam Holland","startTime":1487.65,"endTime":1491.0700000000002,"body":"there's the standard practice on"},{"speaker":"Sam Holland","startTime":1491.0700000000002,"endTime":1494.67,"body":"how to do a Gantt chart and few"},{"speaker":"Sam Holland","startTime":1491.0700000000002,"endTime":1494.67,"body":"charts, but then there's also"},{"speaker":"Sam Holland","startTime":1494.67,"endTime":1497.49,"body":"shortcuts, and here's when you"},{"speaker":"Sam Holland","startTime":1494.67,"endTime":1497.49,"body":"can take a shortcut, here's when"},{"speaker":"Sam Holland","startTime":1497.49,"endTime":1500.43,"body":"you can't, and people's opinions"},{"speaker":"Sam Holland","startTime":1497.49,"endTime":1500.43,"body":"and feedback and experience on"},{"speaker":"Sam Holland","startTime":1500.43,"endTime":1503.73,"body":"that is really cool. I just"},{"speaker":"Sam Holland","startTime":1500.43,"endTime":1503.73,"body":"spoke with a technical project"},{"speaker":"Sam Holland","startTime":1503.73,"endTime":1506.21,"body":"manager this morning, and he"},{"speaker":"Sam Holland","startTime":1503.73,"endTime":1506.21,"body":"said, I'd love to write an"},{"speaker":"Sam Holland","startTime":1506.21,"endTime":1509.3300000000002,"body":"article about the different ways"},{"speaker":"Sam Holland","startTime":1506.21,"endTime":1509.3300000000002,"body":"of choosing timelines and"},{"speaker":"Sam Holland","startTime":1509.3300000000002,"endTime":1512.75,"body":"delivery dates, because"},{"speaker":"Sam Holland","startTime":1509.3300000000002,"endTime":1512.75,"body":"engineers will sniff out if you"},{"speaker":"Sam Holland","startTime":1512.75,"endTime":1515.5700000000002,"body":"make up a date, right? Like, if"},{"speaker":"Sam Holland","startTime":1512.75,"endTime":1515.5700000000002,"body":"you just say I need it by"},{"speaker":"Sam Holland","startTime":1515.8700000000001,"endTime":1519.29,"body":"December 1, they're going to"},{"speaker":"Sam Holland","startTime":1515.8700000000001,"endTime":1519.29,"body":"say, why? But if you say CES is"},{"speaker":"Sam Holland","startTime":1519.41,"endTime":1522.29,"body":"on this date, it's three weeks"},{"speaker":"Sam Holland","startTime":1519.41,"endTime":1522.29,"body":"before I need this in hand,"},{"speaker":"Sam Holland","startTime":1522.71,"endTime":1525.0700000000002,"body":"there's actual fire lit"},{"speaker":"Sam Holland","startTime":1522.71,"endTime":1525.0700000000002,"body":"underneath people's butts, and"},{"speaker":"Sam Holland","startTime":1525.0700000000002,"endTime":1528.43,"body":"they get things done. And so"},{"speaker":"Sam Holland","startTime":1525.0700000000002,"endTime":1528.43,"body":"just an article about, how do"},{"speaker":"Sam Holland","startTime":1528.43,"endTime":1530.3500000000001,"body":"you choose these dates? How do"},{"speaker":"Sam Holland","startTime":1528.43,"endTime":1530.3500000000001,"body":"you convey them? What's the"},{"speaker":"Sam Holland","startTime":1530.3500000000001,"endTime":1532.75,"body":"importance of them, and how do"},{"speaker":"Sam Holland","startTime":1530.3500000000001,"endTime":1532.75,"body":"you prevent slippage? It's"},{"speaker":"Sam Holland","startTime":1532.81,"endTime":1535.0900000000001,"body":"similar to like accelerating"},{"speaker":"Sam Holland","startTime":1532.81,"endTime":1535.0900000000001,"body":"teams, right? How do you keep"},{"speaker":"Sam Holland","startTime":1535.93,"endTime":1540.19,"body":"everything moving at once and"},{"speaker":"Sam Holland","startTime":1535.93,"endTime":1540.19,"body":"prevent blockages? These are"},{"speaker":"Sam Holland","startTime":1540.19,"endTime":1543.31,"body":"things you can learn, but you"},{"speaker":"Sam Holland","startTime":1540.19,"endTime":1543.31,"body":"learn by doing them more than"},{"speaker":"Sam Holland","startTime":1543.3700000000001,"endTime":1546.75,"body":"read. A book, right? Yeah. But"},{"speaker":"Sam Holland","startTime":1543.3700000000001,"endTime":1546.75,"body":"then I think the benefit is if"},{"speaker":"Sam Holland","startTime":1546.75,"endTime":1549.75,"body":"somebody like you, who's learned"},{"speaker":"Sam Holland","startTime":1546.75,"endTime":1549.75,"body":"it the hard way, can help other"},{"speaker":"Sam Holland","startTime":1549.75,"endTime":1552.15,"body":"people step up when they don't"},{"speaker":"Sam Holland","startTime":1549.75,"endTime":1552.15,"body":"make those mistakes again. So"},{"speaker":"Sam Holland","startTime":1552.15,"endTime":1555.81,"body":"it's this combination of like,"},{"speaker":"Sam Holland","startTime":1552.15,"endTime":1555.81,"body":"learn best practices, mess up a"},{"speaker":"Sam Holland","startTime":1555.81,"endTime":1559.77,"body":"bunch, learn new lessons, help"},{"speaker":"Sam Holland","startTime":1555.81,"endTime":1559.77,"body":"other people avoid it. The goal"},{"speaker":"Sam Holland","startTime":1559.77,"endTime":1560.55,"body":"is we all get better."},{"speaker":"Aaron Moncur","startTime":1560.67,"endTime":1562.8300000000002,"body":"Yeah, doing is"},{"speaker":"Aaron Moncur","startTime":1560.67,"endTime":1562.8300000000002,"body":"better than learning about"},{"speaker":"Aaron Moncur","startTime":1562.8300000000002,"endTime":1563.25,"body":"doing."},{"speaker":"Sam Holland","startTime":1564.75,"endTime":1567.17,"body":"That's kind of the"},{"speaker":"Sam Holland","startTime":1564.75,"endTime":1567.17,"body":"name of the game for me. I cut"},{"speaker":"Sam Holland","startTime":1567.17,"endTime":1569.75,"body":"my teeth at MakerBot. It threw"},{"speaker":"Sam Holland","startTime":1567.17,"endTime":1569.75,"body":"me in the deep end for DFM, and"},{"speaker":"Sam Holland","startTime":1569.75,"endTime":1571.97,"body":"I learned about plastic"},{"speaker":"Sam Holland","startTime":1569.75,"endTime":1571.97,"body":"injection molding by making"},{"speaker":"Sam Holland","startTime":1571.97,"endTime":1575.8700000000001,"body":"parts that were going to be"},{"speaker":"Sam Holland","startTime":1571.97,"endTime":1575.8700000000001,"body":"used, and 10 times better than"},{"speaker":"Sam Holland","startTime":1575.8700000000001,"endTime":1580.3700000000001,"body":"reading a book or guide or doing"},{"speaker":"Sam Holland","startTime":1575.8700000000001,"endTime":1580.3700000000001,"body":"a school project about it. It's"},{"speaker":"Sam Holland","startTime":1580.3700000000001,"endTime":1581.3300000000002,"body":"just Yep,"},{"speaker":"Aaron Moncur","startTime":1581.45,"endTime":1584.29,"body":"no substance"},{"speaker":"Aaron Moncur","startTime":1581.45,"endTime":1584.29,"body":"support, no, not at all. Yeah,"},{"speaker":"Aaron Moncur","startTime":1585.01,"endTime":1587.95,"body":"that brings to mind another"},{"speaker":"Aaron Moncur","startTime":1585.01,"endTime":1587.95,"body":"thought here. This is something"},{"speaker":"Aaron Moncur","startTime":1587.95,"endTime":1591.3700000000001,"body":"that we touched on earlier when"},{"speaker":"Aaron Moncur","startTime":1587.95,"endTime":1591.3700000000001,"body":"you started your engineering"},{"speaker":"Aaron Moncur","startTime":1591.3700000000001,"endTime":1594.13,"body":"career at 16. So you've been"},{"speaker":"Aaron Moncur","startTime":1591.3700000000001,"endTime":1594.13,"body":"doing this for like 20 years"},{"speaker":"Aaron Moncur","startTime":1594.13,"endTime":1599.77,"body":"already, which just points to"},{"speaker":"Aaron Moncur","startTime":1594.13,"endTime":1599.77,"body":"the correlation between this is"},{"speaker":"Aaron Moncur","startTime":1599.77,"endTime":1603.19,"body":"going to sound like duh, but I"},{"speaker":"Aaron Moncur","startTime":1599.77,"endTime":1603.19,"body":"think it's worth stating"},{"speaker":"Aaron Moncur","startTime":1603.19,"endTime":1606.93,"body":"explicitly the correlation"},{"speaker":"Aaron Moncur","startTime":1603.19,"endTime":1606.93,"body":"between time spent and"},{"speaker":"Aaron Moncur","startTime":1608.01,"endTime":1612.81,"body":"capability developed. I had a"},{"speaker":"Aaron Moncur","startTime":1608.01,"endTime":1612.81,"body":"young engineer ask me, years"},{"speaker":"Aaron Moncur","startTime":1612.81,"endTime":1617.31,"body":"ago, how do I accelerate the the"},{"speaker":"Aaron Moncur","startTime":1612.81,"endTime":1617.31,"body":"pace of the speed of my learning"},{"speaker":"Aaron Moncur","startTime":1617.49,"endTime":1621.63,"body":"becoming a talented engineer?"},{"speaker":"Aaron Moncur","startTime":1617.49,"endTime":1621.63,"body":"And I think there's really no"},{"speaker":"Aaron Moncur","startTime":1621.63,"endTime":1625.01,"body":"substitute for just time"},{"speaker":"Aaron Moncur","startTime":1621.63,"endTime":1625.01,"body":"spending time, you know, you"},{"speaker":"Aaron Moncur","startTime":1625.01,"endTime":1628.43,"body":"started really early. Another"},{"speaker":"Aaron Moncur","startTime":1625.01,"endTime":1628.43,"body":"way that people can do that is"},{"speaker":"Aaron Moncur","startTime":1628.43,"endTime":1632.15,"body":"just putting in more than the"},{"speaker":"Aaron Moncur","startTime":1628.43,"endTime":1632.15,"body":"standard 40 hours a week, right?"},{"speaker":"Aaron Moncur","startTime":1632.3300000000002,"endTime":1635.21,"body":"Even if it's personal projects,"},{"speaker":"Aaron Moncur","startTime":1632.3300000000002,"endTime":1635.21,"body":"nights and weekends, like"},{"speaker":"Aaron Moncur","startTime":1635.75,"endTime":1639.3500000000001,"body":"spending more time is probably"},{"speaker":"Aaron Moncur","startTime":1635.75,"endTime":1639.3500000000001,"body":"one of the most effective. As I"},{"speaker":"Aaron Moncur","startTime":1639.3500000000001,"endTime":1642.65,"body":"said, having a mentor is maybe"},{"speaker":"Aaron Moncur","startTime":1639.3500000000001,"endTime":1642.65,"body":"another one. But just truly"},{"speaker":"Aaron Moncur","startTime":1642.65,"endTime":1646.75,"body":"spending more time developing"},{"speaker":"Aaron Moncur","startTime":1642.65,"endTime":1646.75,"body":"your craft is is almost"},{"speaker":"Aaron Moncur","startTime":1646.75,"endTime":1649.8700000000001,"body":"unbeatable in terms of tools"},{"speaker":"Aaron Moncur","startTime":1646.75,"endTime":1649.8700000000001,"body":"that can help you develop"},{"speaker":"Aaron Moncur","startTime":1649.8700000000001,"endTime":1650.3500000000001,"body":"quicker."},{"speaker":"Sam Holland","startTime":1650.95,"endTime":1653.77,"body":"Oh, absolutely. And"},{"speaker":"Sam Holland","startTime":1650.95,"endTime":1653.77,"body":"I think the conversion when I"},{"speaker":"Sam Holland","startTime":1653.77,"endTime":1657.91,"body":"was full time, I was at, you"},{"speaker":"Sam Holland","startTime":1653.77,"endTime":1657.91,"body":"know, Nikki and Vimeo. And in"},{"speaker":"Sam Holland","startTime":1657.91,"endTime":1664.3300000000002,"body":"those let's see, seven years I"},{"speaker":"Sam Holland","startTime":1657.91,"endTime":1664.3300000000002,"body":"worked on 1235, projects. When I"},{"speaker":"Sam Holland","startTime":1664.3300000000002,"endTime":1667.05,"body":"converted to consulting and"},{"speaker":"Sam Holland","startTime":1664.3300000000002,"endTime":1667.05,"body":"Moonlighting, I was working on"},{"speaker":"Sam Holland","startTime":1667.05,"endTime":1670.47,"body":"five projects at once, and that"},{"speaker":"Sam Holland","startTime":1667.05,"endTime":1670.47,"body":"is the difference too, is like"},{"speaker":"Sam Holland","startTime":1670.8300000000002,"endTime":1673.71,"body":"that exposure to different"},{"speaker":"Sam Holland","startTime":1670.8300000000002,"endTime":1673.71,"body":"industries and project types and"},{"speaker":"Sam Holland","startTime":1673.71,"endTime":1677.8500000000001,"body":"speeds and requirements was just"},{"speaker":"Sam Holland","startTime":1673.71,"endTime":1677.8500000000001,"body":"like a step change for me. Of my"},{"speaker":"Sam Holland","startTime":1677.8500000000001,"endTime":1682.05,"body":"capabilities. I got really good"},{"speaker":"Sam Holland","startTime":1677.8500000000001,"endTime":1682.05,"body":"at plastic injection molding by"},{"speaker":"Sam Holland","startTime":1682.05,"endTime":1685.43,"body":"making 1000 parts, which you"},{"speaker":"Sam Holland","startTime":1682.05,"endTime":1685.43,"body":"can't really do at a full time"},{"speaker":"Sam Holland","startTime":1685.43,"endTime":1689.27,"body":"job all the time. You're very"},{"speaker":"Sam Holland","startTime":1685.43,"endTime":1689.27,"body":"much like, slowly on a path. And"},{"speaker":"Sam Holland","startTime":1689.27,"endTime":1692.51,"body":"there's huge benefits to working"},{"speaker":"Sam Holland","startTime":1689.27,"endTime":1692.51,"body":"at a company and learning the"},{"speaker":"Sam Holland","startTime":1692.51,"endTime":1695.45,"body":"full suite of engineering and"},{"speaker":"Sam Holland","startTime":1692.51,"endTime":1695.45,"body":"what you have to do to go from"},{"speaker":"Sam Holland","startTime":1695.45,"endTime":1698.81,"body":"concept to manufactured goods."},{"speaker":"Sam Holland","startTime":1695.45,"endTime":1698.81,"body":"And I think the benefit of like,"},{"speaker":"Sam Holland","startTime":1698.81,"endTime":1701.39,"body":"doing that first and then going"},{"speaker":"Sam Holland","startTime":1698.81,"endTime":1701.39,"body":"into consulting is, then you"},{"speaker":"Sam Holland","startTime":1701.39,"endTime":1703.73,"body":"say, I'm really good at this. I"},{"speaker":"Sam Holland","startTime":1701.39,"endTime":1703.73,"body":"want to do just this section."},{"speaker":"Sam Holland","startTime":1703.73,"endTime":1706.63,"body":"But folks ask me, like, you"},{"speaker":"Sam Holland","startTime":1703.73,"endTime":1706.63,"body":"know, I talk to new college"},{"speaker":"Sam Holland","startTime":1706.63,"endTime":1709.15,"body":"grads, and they say, I want to"},{"speaker":"Sam Holland","startTime":1706.63,"endTime":1709.15,"body":"do consulting or freelance, and"},{"speaker":"Sam Holland","startTime":1709.15,"endTime":1712.5700000000002,"body":"my feedback is, go to a real"},{"speaker":"Sam Holland","startTime":1709.15,"endTime":1712.5700000000002,"body":"job, do that for five years,"},{"speaker":"Sam Holland","startTime":1712.63,"endTime":1716.71,"body":"and, you know, get get your butt"},{"speaker":"Sam Holland","startTime":1712.63,"endTime":1716.71,"body":"kicked for a few reasons. One,"},{"speaker":"Sam Holland","startTime":1716.71,"endTime":1720.6100000000001,"body":"you won't get fired. That's how"},{"speaker":"Sam Holland","startTime":1716.71,"endTime":1720.6100000000001,"body":"you learn. The other one is,"},{"speaker":"Sam Holland","startTime":1720.73,"endTime":1723.25,"body":"like, you just get more"},{"speaker":"Sam Holland","startTime":1720.73,"endTime":1723.25,"body":"exposure. Some people don't know"},{"speaker":"Sam Holland","startTime":1723.25,"endTime":1725.77,"body":"all the different roles that are"},{"speaker":"Sam Holland","startTime":1723.25,"endTime":1725.77,"body":"involved yet, and being a"},{"speaker":"Sam Holland","startTime":1725.77,"endTime":1729.21,"body":"consultant or freelancer, I"},{"speaker":"Sam Holland","startTime":1725.77,"endTime":1729.21,"body":"think you need experience in the"},{"speaker":"Sam Holland","startTime":1729.21,"endTime":1730.1100000000001,"body":"industry first,"},{"speaker":"Aaron Moncur","startTime":1730.5900000000001,"endTime":1735.15,"body":"definitely. Yeah,"},{"speaker":"Aaron Moncur","startTime":1730.5900000000001,"endTime":1735.15,"body":"you mentioned onshape little bit"},{"speaker":"Aaron Moncur","startTime":1735.15,"endTime":1739.53,"body":"ago. That's your go to CAD"},{"speaker":"Aaron Moncur","startTime":1735.15,"endTime":1739.53,"body":"system. Of course, you're an"},{"speaker":"Aaron Moncur","startTime":1739.53,"endTime":1742.89,"body":"expert in SolidWorks as well,"},{"speaker":"Aaron Moncur","startTime":1739.53,"endTime":1742.89,"body":"and probably other CAD systems"},{"speaker":"Aaron Moncur","startTime":1742.89,"endTime":1746.27,"body":"too. But you love onshape."},{"speaker":"Aaron Moncur","startTime":1742.89,"endTime":1746.27,"body":"Onshape is not paying me to say"},{"speaker":"Aaron Moncur","startTime":1746.27,"endTime":1751.6100000000001,"body":"this, no formal affiliation with"},{"speaker":"Aaron Moncur","startTime":1746.27,"endTime":1751.6100000000001,"body":"them, but I, too, am a fan of"},{"speaker":"Aaron Moncur","startTime":1751.6100000000001,"endTime":1754.49,"body":"onshape, even though, honestly,"},{"speaker":"Aaron Moncur","startTime":1751.6100000000001,"endTime":1754.49,"body":"I don't really use it much,"},{"speaker":"Aaron Moncur","startTime":1754.49,"endTime":1757.43,"body":"except for our CAD club"},{"speaker":"Aaron Moncur","startTime":1754.49,"endTime":1757.43,"body":"volunteer program, where we"},{"speaker":"Aaron Moncur","startTime":1757.43,"endTime":1760.8500000000001,"body":"teach some high school and"},{"speaker":"Aaron Moncur","startTime":1757.43,"endTime":1760.8500000000001,"body":"middle school kids CAD. And it's"},{"speaker":"Aaron Moncur","startTime":1760.8500000000001,"endTime":1763.8700000000001,"body":"a great option there, because"},{"speaker":"Aaron Moncur","startTime":1760.8500000000001,"endTime":1763.8700000000001,"body":"there's nothing to install. It's"},{"speaker":"Aaron Moncur","startTime":1763.8700000000001,"endTime":1767.71,"body":"free, it's all cloud based, and"},{"speaker":"Aaron Moncur","startTime":1763.8700000000001,"endTime":1767.71,"body":"it just, it works. It works"},{"speaker":"Aaron Moncur","startTime":1767.71,"endTime":1772.39,"body":"great. And they also have really"},{"speaker":"Aaron Moncur","startTime":1767.71,"endTime":1772.39,"body":"good training material out there"},{"speaker":"Aaron Moncur","startTime":1772.39,"endTime":1775.51,"body":"for for onshape. But tell us a"},{"speaker":"Aaron Moncur","startTime":1772.39,"endTime":1775.51,"body":"little bit. How did you get into"},{"speaker":"Aaron Moncur","startTime":1775.51,"endTime":1778.99,"body":"onshape? Why? Why is it your,"},{"speaker":"Aaron Moncur","startTime":1775.51,"endTime":1778.99,"body":"your ride or die? CAD tool."},{"speaker":"Sam Holland","startTime":1779.5900000000001,"endTime":1781.69,"body":"Yeah, we actually,"},{"speaker":"Sam Holland","startTime":1779.5900000000001,"endTime":1781.69,"body":"I just wrote an article about it"},{"speaker":"Sam Holland","startTime":1781.69,"endTime":1784.03,"body":"because I was like, I need to"},{"speaker":"Sam Holland","startTime":1781.69,"endTime":1784.03,"body":"get my my ideas on paper. And"},{"speaker":"Sam Holland","startTime":1784.03,"endTime":1786.8700000000001,"body":"then I sent it to them. Be like,"},{"speaker":"Sam Holland","startTime":1784.03,"endTime":1786.8700000000001,"body":"do you want to publish this? So"},{"speaker":"Sam Holland","startTime":1787.23,"endTime":1789.63,"body":"we didn't get paid for that at"},{"speaker":"Sam Holland","startTime":1787.23,"endTime":1789.63,"body":"all. We just put it out there."},{"speaker":"Sam Holland","startTime":1789.63,"endTime":1791.91,"body":"Because I was like, this tool's"},{"speaker":"Sam Holland","startTime":1789.63,"endTime":1791.91,"body":"sick. I talk about it all the"},{"speaker":"Sam Holland","startTime":1791.91,"endTime":1796.71,"body":"time. I started using onshape"},{"speaker":"Sam Holland","startTime":1791.91,"endTime":1796.71,"body":"right before informal was born."},{"speaker":"Sam Holland","startTime":1796.71,"endTime":1801.8700000000001,"body":"So nine ish years ago, we used"},{"speaker":"Sam Holland","startTime":1796.71,"endTime":1801.8700000000001,"body":"it at the startup within Vimeo"},{"speaker":"Sam Holland","startTime":1801.8700000000001,"endTime":1805.6100000000001,"body":"slash livestream. And at the"},{"speaker":"Sam Holland","startTime":1801.8700000000001,"endTime":1805.6100000000001,"body":"time I was using Pro E, I got"},{"speaker":"Sam Holland","startTime":1805.6100000000001,"endTime":1808.25,"body":"fed up with it. Before that, I"},{"speaker":"Sam Holland","startTime":1805.6100000000001,"endTime":1808.25,"body":"was using SolidWorks. Was"},{"speaker":"Sam Holland","startTime":1808.25,"endTime":1811.73,"body":"totally fine. Crashed on me all"},{"speaker":"Sam Holland","startTime":1808.25,"endTime":1811.73,"body":"the time, playing with onshape."},{"speaker":"Sam Holland","startTime":1811.73,"endTime":1816.3500000000001,"body":"It was really early, and I just"},{"speaker":"Sam Holland","startTime":1811.73,"endTime":1816.3500000000001,"body":"saw like this, this should work."},{"speaker":"Sam Holland","startTime":1816.5900000000001,"endTime":1819.8300000000002,"body":"It's cloud based. Two people can"},{"speaker":"Sam Holland","startTime":1816.5900000000001,"endTime":1819.8300000000002,"body":"work on the same file all the"},{"speaker":"Sam Holland","startTime":1819.8300000000002,"endTime":1824.77,"body":"like, weird stuff about CAD"},{"speaker":"Sam Holland","startTime":1819.8300000000002,"endTime":1824.77,"body":"programs, isn't there? You don't"},{"speaker":"Sam Holland","startTime":1824.77,"endTime":1828.31,"body":"have to save and, like, open"},{"speaker":"Sam Holland","startTime":1824.77,"endTime":1828.31,"body":"weird files and check things in"},{"speaker":"Sam Holland","startTime":1828.31,"endTime":1831.43,"body":"and out. It's just got rid of"},{"speaker":"Sam Holland","startTime":1828.31,"endTime":1831.43,"body":"all the the friction points in"},{"speaker":"Sam Holland","startTime":1831.43,"endTime":1835.39,"body":"CAD and, you know, it's grown a"},{"speaker":"Sam Holland","startTime":1831.43,"endTime":1835.39,"body":"ton in those last eight years."},{"speaker":"Sam Holland","startTime":1835.39,"endTime":1838.5700000000002,"body":"It's actually feature complete."},{"speaker":"Sam Holland","startTime":1835.39,"endTime":1838.5700000000002,"body":"It's doing a lot more stuff."},{"speaker":"Sam Holland","startTime":1838.81,"endTime":1841.75,"body":"There's really cool"},{"speaker":"Sam Holland","startTime":1838.81,"endTime":1841.75,"body":"collaborative work and parallel"},{"speaker":"Sam Holland","startTime":1841.75,"endTime":1843.93,"body":"path processing stuff they're"},{"speaker":"Sam Holland","startTime":1841.75,"endTime":1843.93,"body":"doing to, like, rank. Under"},{"speaker":"Sam Holland","startTime":1843.93,"endTime":1849.0900000000001,"body":"cross sections faster. It's"},{"speaker":"Sam Holland","startTime":1843.93,"endTime":1849.0900000000001,"body":"cool, but the biggest thing is,"},{"speaker":"Sam Holland","startTime":1849.0900000000001,"endTime":1852.93,"body":"when I was a freelancer, I had"},{"speaker":"Sam Holland","startTime":1849.0900000000001,"endTime":1852.93,"body":"to buy my own tools, and I"},{"speaker":"Sam Holland","startTime":1852.93,"endTime":1855.75,"body":"wasn't going to spend multiple"},{"speaker":"Sam Holland","startTime":1852.93,"endTime":1855.75,"body":"1000s of dollars on a"},{"speaker":"Sam Holland","startTime":1855.75,"endTime":1859.29,"body":"performance computer, multiple"},{"speaker":"Sam Holland","startTime":1855.75,"endTime":1859.29,"body":"1000s of dollars on a license to"},{"speaker":"Sam Holland","startTime":1859.29,"endTime":1861.51,"body":"still have a crash on me, and"},{"speaker":"Sam Holland","startTime":1859.29,"endTime":1861.51,"body":"I'm talking to you on a $600"},{"speaker":"Sam Holland","startTime":1862.17,"endTime":1866.3300000000002,"body":"desktop and no graphics card at"},{"speaker":"Sam Holland","startTime":1862.17,"endTime":1866.3300000000002,"body":"all. It's just integrated"},{"speaker":"Sam Holland","startTime":1866.3300000000002,"endTime":1869.45,"body":"graphics. I run multiple tabs of"},{"speaker":"Sam Holland","startTime":1866.3300000000002,"endTime":1869.45,"body":"onshape at the same time. I have"},{"speaker":"Sam Holland","startTime":1869.75,"endTime":1873.29,"body":"a $400 laptop and bring the"},{"speaker":"Sam Holland","startTime":1869.75,"endTime":1873.29,"body":"customer visits like the"},{"speaker":"Sam Holland","startTime":1873.29,"endTime":1877.43,"body":"hardware costs are nothing. I've"},{"speaker":"Sam Holland","startTime":1873.29,"endTime":1877.43,"body":"been in the woods with my wife"},{"speaker":"Sam Holland","startTime":1877.67,"endTime":1881.27,"body":"on a hike, and I exported a file"},{"speaker":"Sam Holland","startTime":1877.67,"endTime":1881.27,"body":"from my phone and sent it over"},{"speaker":"Sam Holland","startTime":1881.27,"endTime":1882.1100000000001,"body":"WeChat to China."},{"speaker":"Aaron Moncur","startTime":1882.5900000000001,"endTime":1885.67,"body":"That's amazing."},{"speaker":"Aaron Moncur","startTime":1882.5900000000001,"endTime":1885.67,"body":"That's cool. Yeah, wow, that's a"},{"speaker":"Aaron Moncur","startTime":1885.67,"endTime":1886.3300000000002,"body":"cool story."},{"speaker":"Sam Holland","startTime":1886.93,"endTime":1889.45,"body":"Yeah, I shouldn't"},{"speaker":"Sam Holland","startTime":1886.93,"endTime":1889.45,"body":"have been on my phone in the"},{"speaker":"Sam Holland","startTime":1889.45,"endTime":1893.17,"body":"middle of the wood. That's the"},{"speaker":"Sam Holland","startTime":1889.45,"endTime":1893.17,"body":"consulting Freelancer always on"},{"speaker":"Sam Holland","startTime":1893.17,"endTime":1894.13,"body":"kind of problem"},{"speaker":"Aaron Moncur","startTime":1894.13,"endTime":1897.0700000000002,"body":"as well. Business"},{"speaker":"Aaron Moncur","startTime":1894.13,"endTime":1897.0700000000002,"body":"Owner, Yep, definitely. But,"},{"speaker":"Aaron Moncur","startTime":1897.0700000000002,"endTime":1898.0900000000001,"body":"yeah, I'm seeing a"},{"speaker":"Sam Holland","startTime":1898.0900000000001,"endTime":1900.0700000000002,"body":"trend. I'm seeing a"},{"speaker":"Sam Holland","startTime":1898.0900000000001,"endTime":1900.0700000000002,"body":"trend with new mechanical"},{"speaker":"Sam Holland","startTime":1900.0700000000002,"endTime":1903.99,"body":"engineers where, you know, for a"},{"speaker":"Sam Holland","startTime":1900.0700000000002,"endTime":1903.99,"body":"while, it was SolidWorks all the"},{"speaker":"Sam Holland","startTime":1903.99,"endTime":1907.3500000000001,"body":"time. And then NX, for anyone in"},{"speaker":"Sam Holland","startTime":1903.99,"endTime":1907.3500000000001,"body":"the bay who worked at an apple"},{"speaker":"Sam Holland","startTime":1907.3500000000001,"endTime":1911.19,"body":"related company, and then some"},{"speaker":"Sam Holland","startTime":1907.3500000000001,"endTime":1911.19,"body":"of the like new folks using"},{"speaker":"Sam Holland","startTime":1911.19,"endTime":1915.27,"body":"Fusion, those are the big ones."},{"speaker":"Sam Holland","startTime":1911.19,"endTime":1915.27,"body":"And now I'm seeing that market"},{"speaker":"Sam Holland","startTime":1915.27,"endTime":1918.5700000000002,"body":"share really kind of widen, and"},{"speaker":"Sam Holland","startTime":1915.27,"endTime":1918.5700000000002,"body":"a lot of the SolidWorks and"},{"speaker":"Sam Holland","startTime":1918.5700000000002,"endTime":1921.3300000000002,"body":"fusion folks are going to"},{"speaker":"Sam Holland","startTime":1918.5700000000002,"endTime":1921.3300000000002,"body":"onshape, and it's, it's cool to"},{"speaker":"Sam Holland","startTime":1921.3300000000002,"endTime":1923.6100000000001,"body":"see. And there's companies up"},{"speaker":"Sam Holland","startTime":1921.3300000000002,"endTime":1923.6100000000001,"body":"here that are using it. Now, a"},{"speaker":"Sam Holland","startTime":1923.6100000000001,"endTime":1928.73,"body":"lot of our freelancers use it. I"},{"speaker":"Sam Holland","startTime":1923.6100000000001,"endTime":1928.73,"body":"think it's the future. It's been"},{"speaker":"Sam Holland","startTime":1928.73,"endTime":1931.6100000000001,"body":"really fun. There's obviously"},{"speaker":"Sam Holland","startTime":1928.73,"endTime":1931.6100000000001,"body":"problems. There's problems with"},{"speaker":"Sam Holland","startTime":1931.6100000000001,"endTime":1935.75,"body":"every CAD tool. But I think the"},{"speaker":"Sam Holland","startTime":1931.6100000000001,"endTime":1935.75,"body":"problem to value ratio is, is"},{"speaker":"Sam Holland","startTime":1935.8700000000001,"endTime":1938.21,"body":"small. It's It's the smallest"},{"speaker":"Sam Holland","startTime":1935.8700000000001,"endTime":1938.21,"body":"I've seen."},{"speaker":"Aaron Moncur","startTime":1938.99,"endTime":1943.43,"body":"I echo everything"},{"speaker":"Aaron Moncur","startTime":1938.99,"endTime":1943.43,"body":"you've said. I my prediction is"},{"speaker":"Aaron Moncur","startTime":1943.55,"endTime":1946.75,"body":"that five to 10 years from now,"},{"speaker":"Aaron Moncur","startTime":1943.55,"endTime":1946.75,"body":"onshape is going to be the"},{"speaker":"Aaron Moncur","startTime":1946.75,"endTime":1950.29,"body":"dominant CAD platform. They've"},{"speaker":"Aaron Moncur","startTime":1946.75,"endTime":1950.29,"body":"done a really great job"},{"speaker":"Aaron Moncur","startTime":1950.29,"endTime":1953.5900000000001,"body":"introducing it at a very early"},{"speaker":"Aaron Moncur","startTime":1950.29,"endTime":1953.5900000000001,"body":"age, right? We're talking high"},{"speaker":"Aaron Moncur","startTime":1953.5900000000001,"endTime":1958.51,"body":"school age. My son is in 10th"},{"speaker":"Aaron Moncur","startTime":1953.5900000000001,"endTime":1958.51,"body":"grade right now. He's taken an"},{"speaker":"Aaron Moncur","startTime":1958.51,"endTime":1962.3500000000001,"body":"engineering class in high"},{"speaker":"Aaron Moncur","startTime":1958.51,"endTime":1962.3500000000001,"body":"school, and onshape is what they"},{"speaker":"Aaron Moncur","startTime":1962.3500000000001,"endTime":1965.3700000000001,"body":"use, right? So they're getting"},{"speaker":"Aaron Moncur","startTime":1962.3500000000001,"endTime":1965.3700000000001,"body":"exposed to onshape really early,"},{"speaker":"Aaron Moncur","startTime":1965.3700000000001,"endTime":1969.69,"body":"not not just college, but like,"},{"speaker":"Aaron Moncur","startTime":1965.3700000000001,"endTime":1969.69,"body":"high school level, right? And I"},{"speaker":"Aaron Moncur","startTime":1969.69,"endTime":1973.8300000000002,"body":"think, if I'm correct, they push"},{"speaker":"Aaron Moncur","startTime":1969.69,"endTime":1973.8300000000002,"body":"out updates every three weeks,"},{"speaker":"Aaron Moncur","startTime":1973.8300000000002,"endTime":1977.55,"body":"something like that. So it like,"},{"speaker":"Aaron Moncur","startTime":1973.8300000000002,"endTime":1977.55,"body":"very frequently, yeah,"},{"speaker":"Sam Holland","startTime":1977.6100000000001,"endTime":1980.25,"body":"right, not like,"},{"speaker":"Sam Holland","startTime":1977.6100000000001,"endTime":1980.25,"body":"fixed a bug where blah, blah,"},{"speaker":"Sam Holland","startTime":1980.25,"endTime":1983.01,"body":"blah, it's like, here's a brand"},{"speaker":"Sam Holland","startTime":1980.25,"endTime":1983.01,"body":"new set of features and tools"},{"speaker":"Sam Holland","startTime":1983.01,"endTime":1985.25,"body":"based on community requests."},{"speaker":"Sam Holland","startTime":1983.01,"endTime":1985.25,"body":"Yeah, it's,"},{"speaker":"Aaron Moncur","startTime":1985.25,"endTime":1988.67,"body":"yeah, crazy. I"},{"speaker":"Aaron Moncur","startTime":1985.25,"endTime":1988.67,"body":"have nothing against SolidWorks."},{"speaker":"Aaron Moncur","startTime":1988.67,"endTime":1991.97,"body":"In fact, I like SolidWorks. It's"},{"speaker":"Aaron Moncur","startTime":1988.67,"endTime":1991.97,"body":"what I've used for most of my"},{"speaker":"Aaron Moncur","startTime":1991.97,"endTime":1995.39,"body":"career. I think it's great. It's"},{"speaker":"Aaron Moncur","startTime":1991.97,"endTime":1995.39,"body":"been a wonderful tool. I enjoyed"},{"speaker":"Aaron Moncur","startTime":1995.39,"endTime":1999.71,"body":"using it. I just, I have a hard"},{"speaker":"Aaron Moncur","startTime":1995.39,"endTime":1999.71,"body":"time seeing how SolidWorks, or,"},{"speaker":"Aaron Moncur","startTime":1999.89,"endTime":2004.95,"body":"you know, fusion or NX, or any"},{"speaker":"Aaron Moncur","startTime":1999.89,"endTime":2004.95,"body":"of these legacy CAD systems are"},{"speaker":"Aaron Moncur","startTime":2004.95,"endTime":2011.0700000000002,"body":"going to keep up with the rate"},{"speaker":"Aaron Moncur","startTime":2004.95,"endTime":2011.0700000000002,"body":"of the speed with which onshape"},{"speaker":"Aaron Moncur","startTime":2011.19,"endTime":2013.41,"body":"is improving and adding new"},{"speaker":"Aaron Moncur","startTime":2011.19,"endTime":2013.41,"body":"technology."},{"speaker":"Sam Holland","startTime":2014.01,"endTime":2016.71,"body":"And I have to hats"},{"speaker":"Sam Holland","startTime":2014.01,"endTime":2016.71,"body":"off to PTC that when they"},{"speaker":"Sam Holland","startTime":2016.71,"endTime":2020.31,"body":"acquired onshape, I was actually"},{"speaker":"Sam Holland","startTime":2016.71,"endTime":2020.31,"body":"commenting on the forum, being"},{"speaker":"Sam Holland","startTime":2020.31,"endTime":2024.47,"body":"like, Do not screw this up. It"},{"speaker":"Sam Holland","startTime":2020.31,"endTime":2024.47,"body":"was like, John Hurston made a"},{"speaker":"Sam Holland","startTime":2024.47,"endTime":2027.1100000000001,"body":"post about it, and I think it"},{"speaker":"Sam Holland","startTime":2024.47,"endTime":2027.1100000000001,"body":"was the first one being like,"},{"speaker":"Sam Holland","startTime":2027.1100000000001,"endTime":2030.29,"body":"I'm very scared. They have not"},{"speaker":"Sam Holland","startTime":2027.1100000000001,"endTime":2030.29,"body":"touched they've been very good"},{"speaker":"Sam Holland","startTime":2030.29,"endTime":2033.29,"body":"about allowing it to continue to"},{"speaker":"Sam Holland","startTime":2030.29,"endTime":2033.29,"body":"exist, and not trying to force"},{"speaker":"Sam Holland","startTime":2033.29,"endTime":2036.47,"body":"things. And, you know, it is a"},{"speaker":"Sam Holland","startTime":2033.29,"endTime":2036.47,"body":"legacy CAD company owning"},{"speaker":"Sam Holland","startTime":2036.47,"endTime":2039.05,"body":"onshape, but they're doing a"},{"speaker":"Sam Holland","startTime":2036.47,"endTime":2039.05,"body":"great job letting it still do"},{"speaker":"Sam Holland","startTime":2039.05,"endTime":2041.5700000000002,"body":"its thing. And you and I were"},{"speaker":"Sam Holland","startTime":2039.05,"endTime":2041.5700000000002,"body":"talking about bamboo lab"},{"speaker":"Sam Holland","startTime":2041.5700000000002,"endTime":2044.41,"body":"printers for this, right? It's,"},{"speaker":"Sam Holland","startTime":2041.5700000000002,"endTime":2044.41,"body":"there's a parallel there. You"},{"speaker":"Sam Holland","startTime":2044.41,"endTime":2047.8300000000002,"body":"know, why would you buy a"},{"speaker":"Sam Holland","startTime":2044.41,"endTime":2047.8300000000002,"body":"Stratasys beast of a machine"},{"speaker":"Sam Holland","startTime":2047.8300000000002,"endTime":2051.07,"body":"that requires a technician and"},{"speaker":"Sam Holland","startTime":2047.8300000000002,"endTime":2051.07,"body":"locks you into their like"},{"speaker":"Sam Holland","startTime":2051.07,"endTime":2055.09,"body":"materials when you can get a"},{"speaker":"Sam Holland","startTime":2051.07,"endTime":2055.09,"body":"bamboo that does 90% for 10 to"},{"speaker":"Sam Holland","startTime":2055.09,"endTime":2059.0499999999997,"body":"the cost, right? It's that same"},{"speaker":"Sam Holland","startTime":2055.09,"endTime":2059.0499999999997,"body":"like value trade off. It's, it's"},{"speaker":"Sam Holland","startTime":2059.0499999999997,"endTime":2061.57,"body":"tipping pretty quickly into the"},{"speaker":"Sam Holland","startTime":2059.0499999999997,"endTime":2061.57,"body":"onshape world. To me,"},{"speaker":"Aaron Moncur","startTime":2061.75,"endTime":2064.39,"body":"Yeah, agreed."},{"speaker":"Aaron Moncur","startTime":2061.75,"endTime":2064.39,"body":"Alright,"},{"speaker":"Sam Holland","startTime":2065.59,"endTime":2070.23,"body":"I think also pay"},{"speaker":"Sam Holland","startTime":2065.59,"endTime":2070.23,"body":"us, sponsor us, great."},{"speaker":"Aaron Moncur","startTime":2070.5299999999997,"endTime":2075.75,"body":"Yeah, listen up on"},{"speaker":"Aaron Moncur","startTime":2070.5299999999997,"endTime":2075.75,"body":"shape, one of the things that I"},{"speaker":"Aaron Moncur","startTime":2075.75,"endTime":2080.49,"body":"think you're probably very good"},{"speaker":"Aaron Moncur","startTime":2075.75,"endTime":2080.49,"body":"at is from experience, not just"},{"speaker":"Aaron Moncur","startTime":2080.49,"endTime":2083.93,"body":"your own, but from your"},{"speaker":"Aaron Moncur","startTime":2080.49,"endTime":2083.93,"body":"collective of contractors out"},{"speaker":"Aaron Moncur","startTime":2083.93,"endTime":2091.19,"body":"there is doing engineering"},{"speaker":"Aaron Moncur","startTime":2083.93,"endTime":2091.19,"body":"projects on a budget. Are there"},{"speaker":"Aaron Moncur","startTime":2133.06,"endTime":2138.16,"body":"any pro tips or insights that"},{"speaker":"Aaron Moncur","startTime":2133.06,"endTime":2138.16,"body":"you can share with others about"},{"speaker":"Aaron Moncur","startTime":2138.16,"endTime":2143.74,"body":"how to execute engineering"},{"speaker":"Aaron Moncur","startTime":2138.16,"endTime":2143.74,"body":"projects, development projects"},{"speaker":"Aaron Moncur","startTime":2145.18,"endTime":2147.18,"body":"for as little cost as possible."},{"speaker":"Sam Holland","startTime":2148.14,"endTime":2151.32,"body":"Yeah, we're getting"},{"speaker":"Sam Holland","startTime":2148.14,"endTime":2151.32,"body":"good at this. We've created kind"},{"speaker":"Sam Holland","startTime":2151.32,"endTime":2155.82,"body":"of our own like methodology, and"},{"speaker":"Sam Holland","startTime":2151.32,"endTime":2155.82,"body":"I think it comes down to good"},{"speaker":"Sam Holland","startTime":2155.82,"endTime":2159.12,"body":"people working efficiently,"},{"speaker":"Sam Holland","startTime":2155.82,"endTime":2159.12,"body":"right? That's a big one is you"},{"speaker":"Sam Holland","startTime":2159.12,"endTime":2163.2,"body":"can go to Fiverr and Upwork. You"},{"speaker":"Sam Holland","startTime":2159.12,"endTime":2163.2,"body":"can get an engineer for 25 bucks"},{"speaker":"Sam Holland","startTime":2163.2,"endTime":2166.1,"body":"an hour, but they're going to"},{"speaker":"Sam Holland","startTime":2163.2,"endTime":2166.1,"body":"take eight times longer. So why"},{"speaker":"Sam Holland","startTime":2166.1,"endTime":2169.2799999999997,"body":"not just get the good one who"},{"speaker":"Sam Holland","startTime":2166.1,"endTime":2169.2799999999997,"body":"does it right for 170 Right? So"},{"speaker":"Sam Holland","startTime":2169.2799999999997,"endTime":2172.7599999999998,"body":"there's, like, a quality, high"},{"speaker":"Sam Holland","startTime":2169.2799999999997,"endTime":2172.7599999999998,"body":"quality folks who know what"},{"speaker":"Sam Holland","startTime":2172.7599999999998,"endTime":2177.2,"body":"they're doing, who can roll with"},{"speaker":"Sam Holland","startTime":2172.7599999999998,"endTime":2177.2,"body":"punches are kind of our secret"},{"speaker":"Sam Holland","startTime":2177.2,"endTime":2183.5,"body":"weapon. We also, I would say,"},{"speaker":"Sam Holland","startTime":2177.2,"endTime":2183.5,"body":"we're getting good at, like, I'm"},{"speaker":"Sam Holland","startTime":2183.5,"endTime":2187.0,"body":"a big fan of one person per role"},{"speaker":"Sam Holland","startTime":2183.5,"endTime":2187.0,"body":"on a project. Project. I have"},{"speaker":"Sam Holland","startTime":2187.0,"endTime":2189.34,"body":"yet to see a project where I"},{"speaker":"Sam Holland","startTime":2187.0,"endTime":2189.34,"body":"said, like, we need three"},{"speaker":"Sam Holland","startTime":2189.34,"endTime":2192.22,"body":"mechanical engineers in this"},{"speaker":"Sam Holland","startTime":2189.34,"endTime":2192.22,"body":"right now, and that's partially"},{"speaker":"Sam Holland","startTime":2192.22,"endTime":2196.0,"body":"the types of projects we work"},{"speaker":"Sam Holland","startTime":2192.22,"endTime":2196.0,"body":"on, but partially, just like a"},{"speaker":"Sam Holland","startTime":2196.0,"endTime":2200.08,"body":"mentality of the onboarding time"},{"speaker":"Sam Holland","startTime":2196.0,"endTime":2200.08,"body":"and the brain time of two people"},{"speaker":"Sam Holland","startTime":2200.08,"endTime":2203.08,"body":"sometimes doesn't make you move"},{"speaker":"Sam Holland","startTime":2200.08,"endTime":2203.08,"body":"two times faster. It can"},{"speaker":"Sam Holland","startTime":2203.08,"endTime":2206.38,"body":"actually slow you down. And just"},{"speaker":"Sam Holland","startTime":2203.08,"endTime":2206.38,"body":"being like, making lean, nimble"},{"speaker":"Sam Holland","startTime":2206.38,"endTime":2209.4,"body":"teams that can work as fast as"},{"speaker":"Sam Holland","startTime":2206.38,"endTime":2209.4,"body":"fast as possible and communicate"},{"speaker":"Sam Holland","startTime":2209.4,"endTime":2213.06,"body":"asynchronously has reduced cost."},{"speaker":"Sam Holland","startTime":2209.4,"endTime":2213.06,"body":"We don't usually have project"},{"speaker":"Sam Holland","startTime":2213.06,"endTime":2216.9,"body":"managers. We promote one person"},{"speaker":"Sam Holland","startTime":2213.06,"endTime":2216.9,"body":"as like a team lead, as I said,"},{"speaker":"Sam Holland","startTime":2216.9,"endTime":2219.6,"body":"not duplicating roles. We don't"},{"speaker":"Sam Holland","startTime":2216.9,"endTime":2219.6,"body":"have management layers, so it's"},{"speaker":"Sam Holland","startTime":2219.6,"endTime":2222.66,"body":"just very flat people who've"},{"speaker":"Sam Holland","startTime":2219.6,"endTime":2222.66,"body":"done this for years working well"},{"speaker":"Sam Holland","startTime":2222.66,"endTime":2224.4,"body":"together in communicating."},{"speaker":"Aaron Moncur","startTime":2226.56,"endTime":2231.44,"body":"Similar question,"},{"speaker":"Aaron Moncur","startTime":2226.56,"endTime":2231.44,"body":"what are some ways that you have"},{"speaker":"Aaron Moncur","startTime":2231.44,"endTime":2235.46,"body":"found to accelerate the speed of"},{"speaker":"Aaron Moncur","startTime":2231.44,"endTime":2235.46,"body":"engineering?"},{"speaker":"Aaron Moncur","startTime":2240.92,"endTime":2245.36,"body":"The Product Development expo or"},{"speaker":"Aaron Moncur","startTime":2240.92,"endTime":2245.36,"body":"PDX, is your chance to learn"},{"speaker":"Aaron Moncur","startTime":2245.36,"endTime":2248.74,"body":"from subject matter experts,"},{"speaker":"Aaron Moncur","startTime":2245.36,"endTime":2248.74,"body":"providing practical, hands on"},{"speaker":"Aaron Moncur","startTime":2248.74,"endTime":2252.88,"body":"training for dozens of different"},{"speaker":"Aaron Moncur","startTime":2248.74,"endTime":2252.88,"body":"engineering topics, Gd and T"},{"speaker":"Aaron Moncur","startTime":2253.24,"endTime":2256.7799999999997,"body":"advanced surface modeling, DFM,"},{"speaker":"Aaron Moncur","startTime":2253.24,"endTime":2256.7799999999997,"body":"plating and finishing"},{"speaker":"Aaron Moncur","startTime":2256.7799999999997,"endTime":2260.2,"body":"techniques, programming robots,"},{"speaker":"Aaron Moncur","startTime":2256.7799999999997,"endTime":2260.2,"body":"adhesive, dispensing,"},{"speaker":"Aaron Moncur","startTime":2260.2599999999998,"endTime":2264.82,"body":"prototyping, tips and tricks and"},{"speaker":"Aaron Moncur","startTime":2260.2599999999998,"endTime":2264.82,"body":"lots more. PDX happens October,"},{"speaker":"Aaron Moncur","startTime":2264.88,"endTime":2271.2599999999998,"body":"21 and 22nd in Phoenix, Arizona,"},{"speaker":"Aaron Moncur","startTime":2264.88,"endTime":2271.2599999999998,"body":"Learn more at PD Expo. Dot"},{"speaker":"Aaron Moncur","startTime":2271.2599999999998,"endTime":2277.14,"body":"engineer, that's p, d, e, x, p,"},{"speaker":"Aaron Moncur","startTime":2271.2599999999998,"endTime":2277.14,"body":"O, dot engineer,"},{"speaker":"Sam Holland","startTime":2281.34,"endTime":2285.86,"body":"yeah, I think"},{"speaker":"Sam Holland","startTime":2281.34,"endTime":2285.86,"body":"collaborate often, you know,"},{"speaker":"Sam Holland","startTime":2285.86,"endTime":2289.82,"body":"like we we've created some"},{"speaker":"Sam Holland","startTime":2285.86,"endTime":2289.82,"body":"processes that I'm sure other"},{"speaker":"Sam Holland","startTime":2289.82,"endTime":2294.08,"body":"it's not unique to any agency,"},{"speaker":"Sam Holland","startTime":2289.82,"endTime":2294.08,"body":"but like, Id starts Meki and"},{"speaker":"Sam Holland","startTime":2294.08,"endTime":2298.2799999999997,"body":"engineering give feedback."},{"speaker":"Sam Holland","startTime":2294.08,"endTime":2298.2799999999997,"body":"Mickey breaks it up, DXF files"},{"speaker":"Sam Holland","startTime":2298.2799999999997,"endTime":2301.46,"body":"for the PCB designer work"},{"speaker":"Sam Holland","startTime":2298.2799999999997,"endTime":2301.46,"body":"together, like getting those"},{"speaker":"Sam Holland","startTime":2301.46,"endTime":2303.98,"body":"workflows and, like, the order"},{"speaker":"Sam Holland","startTime":2301.46,"endTime":2303.98,"body":"of operations locked into a"},{"speaker":"Sam Holland","startTime":2303.98,"endTime":2306.7599999999998,"body":"process so that everyone knows."},{"speaker":"Sam Holland","startTime":2303.98,"endTime":2306.7599999999998,"body":"Okay, I'm doing this now. I'm"},{"speaker":"Sam Holland","startTime":2306.7599999999998,"endTime":2309.4,"body":"doing this now and just making"},{"speaker":"Sam Holland","startTime":2306.7599999999998,"endTime":2309.4,"body":"sure no one's just sitting"},{"speaker":"Sam Holland","startTime":2309.4,"endTime":2313.48,"body":"around waiting helps speed"},{"speaker":"Sam Holland","startTime":2309.4,"endTime":2313.48,"body":"things up a ton kind of time"},{"speaker":"Sam Holland","startTime":2313.48,"endTime":2316.36,"body":"bounding things, especially on"},{"speaker":"Sam Holland","startTime":2313.48,"endTime":2316.36,"body":"the upfront industrial design"},{"speaker":"Sam Holland","startTime":2316.36,"endTime":2319.7799999999997,"body":"work, I think it's been really"},{"speaker":"Sam Holland","startTime":2316.36,"endTime":2319.7799999999997,"body":"helpful. I love working with"},{"speaker":"Sam Holland","startTime":2319.7799999999997,"endTime":2322.66,"body":"industrial designers. I kind of"},{"speaker":"Sam Holland","startTime":2319.7799999999997,"endTime":2322.66,"body":"describe them as a gas. They"},{"speaker":"Sam Holland","startTime":2322.66,"endTime":2325.42,"body":"take up the space you give them,"},{"speaker":"Sam Holland","startTime":2322.66,"endTime":2325.42,"body":"and you want to give them room"},{"speaker":"Sam Holland","startTime":2325.42,"endTime":2328.86,"body":"to explore and 98 but you need"},{"speaker":"Sam Holland","startTime":2325.42,"endTime":2328.86,"body":"to also define that volume. And"},{"speaker":"Sam Holland","startTime":2328.86,"endTime":2333.18,"body":"so defining that in terms of"},{"speaker":"Sam Holland","startTime":2328.86,"endTime":2333.18,"body":"like time is helpful. You know,"},{"speaker":"Sam Holland","startTime":2333.18,"endTime":2335.94,"body":"you have two months to come up"},{"speaker":"Sam Holland","startTime":2333.18,"endTime":2335.94,"body":"with a design, or one month"},{"speaker":"Sam Holland","startTime":2335.94,"endTime":2340.5,"body":"that's been crucial, parallel"},{"speaker":"Sam Holland","startTime":2335.94,"endTime":2340.5,"body":"path work. So when we're doing"},{"speaker":"Sam Holland","startTime":2340.5,"endTime":2343.74,"body":"big projects with agency, like,"},{"speaker":"Sam Holland","startTime":2340.5,"endTime":2343.74,"body":"not agencies, but like"},{"speaker":"Sam Holland","startTime":2343.74,"endTime":2347.0,"body":"crowdfunding campaigns, lining"},{"speaker":"Sam Holland","startTime":2343.74,"endTime":2347.0,"body":"up our collateral early and"},{"speaker":"Sam Holland","startTime":2347.0,"endTime":2351.38,"body":"making sure that it's not"},{"speaker":"Sam Holland","startTime":2347.0,"endTime":2351.38,"body":"serial, it's parallel, right? We"},{"speaker":"Sam Holland","startTime":2351.38,"endTime":2353.7799999999997,"body":"get a cosmetic prototype made"},{"speaker":"Sam Holland","startTime":2351.38,"endTime":2353.7799999999997,"body":"the same time we're doing the"},{"speaker":"Sam Holland","startTime":2354.5,"endTime":2357.08,"body":"functional prototypes that we"},{"speaker":"Sam Holland","startTime":2354.5,"endTime":2357.08,"body":"can film our videos for the"},{"speaker":"Sam Holland","startTime":2357.08,"endTime":2359.84,"body":"Kickstarter campaign and launch"},{"speaker":"Sam Holland","startTime":2357.08,"endTime":2359.84,"body":"on time. It's just getting good"},{"speaker":"Sam Holland","startTime":2359.84,"endTime":2361.4,"body":"at, like, strategizing"},{"speaker":"Sam Holland","startTime":2359.84,"endTime":2361.4,"body":"timelines."},{"speaker":"Aaron Moncur","startTime":2363.14,"endTime":2366.46,"body":"Is the Kickstarter"},{"speaker":"Aaron Moncur","startTime":2363.14,"endTime":2366.46,"body":"campaign? Is that kind of the"},{"speaker":"Aaron Moncur","startTime":2366.46,"endTime":2371.86,"body":"like informal mo when it comes"},{"speaker":"Aaron Moncur","startTime":2366.46,"endTime":2371.86,"body":"to launching a product is that"},{"speaker":"Sam Holland","startTime":2373.96,"endTime":2377.02,"body":"there is no default"},{"speaker":"Sam Holland","startTime":2373.96,"endTime":2377.02,"body":"path. It really depends on the"},{"speaker":"Sam Holland","startTime":2377.02,"endTime":2382.6,"body":"project type, the client type."},{"speaker":"Sam Holland","startTime":2377.02,"endTime":2382.6,"body":"We've found consumer electronics"},{"speaker":"Sam Holland","startTime":2382.6,"endTime":2388.08,"body":"can sell well on Kickstarter or"},{"speaker":"Sam Holland","startTime":2382.6,"endTime":2388.08,"body":"Indiegogo more often. But I"},{"speaker":"Sam Holland","startTime":2388.08,"endTime":2390.36,"body":"think, you know, Lindsay and"},{"speaker":"Sam Holland","startTime":2388.08,"endTime":2390.36,"body":"Nate can speak further to"},{"speaker":"Sam Holland","startTime":2390.36,"endTime":2393.18,"body":"they're in the sorting hat. You"},{"speaker":"Sam Holland","startTime":2390.36,"endTime":2393.18,"body":"tell them your project, you tell"},{"speaker":"Sam Holland","startTime":2393.18,"endTime":2396.7799999999997,"body":"them who you are, your funding."},{"speaker":"Sam Holland","startTime":2393.18,"endTime":2396.7799999999997,"body":"They're really good at saying,"},{"speaker":"Sam Holland","startTime":2396.84,"endTime":2400.7999999999997,"body":"okay, build your own website and"},{"speaker":"Sam Holland","startTime":2396.84,"endTime":2400.7999999999997,"body":"launch on, you know, Shopify, or"},{"speaker":"Sam Holland","startTime":2401.1,"endTime":2404.34,"body":"let's do a pre launch campaign"},{"speaker":"Sam Holland","startTime":2401.1,"endTime":2404.34,"body":"and go to Indiegogo. Or, this is"},{"speaker":"Sam Holland","startTime":2404.34,"endTime":2406.7599999999998,"body":"a perfect Kickstarter project."},{"speaker":"Sam Holland","startTime":2404.34,"endTime":2406.7599999999998,"body":"They're really good at reading"},{"speaker":"Sam Holland","startTime":2406.7599999999998,"endTime":2409.82,"body":"those like tea leaves, and I'm"},{"speaker":"Sam Holland","startTime":2406.7599999999998,"endTime":2409.82,"body":"learning, but I'm not good at"},{"speaker":"Sam Holland","startTime":2409.82,"endTime":2412.34,"body":"it. But we had a client who's"},{"speaker":"Sam Holland","startTime":2409.82,"endTime":2412.34,"body":"like a professional athlete"},{"speaker":"Sam Holland","startTime":2412.34,"endTime":2417.02,"body":"making a product that's a toy,"},{"speaker":"Sam Holland","startTime":2412.34,"endTime":2417.02,"body":"and so he's got his own"},{"speaker":"Sam Holland","startTime":2417.7999999999997,"endTime":2420.2,"body":"following, right? And so that's"},{"speaker":"Sam Holland","startTime":2417.7999999999997,"endTime":2420.2,"body":"very different than a client who"},{"speaker":"Sam Holland","startTime":2420.2,"endTime":2422.84,"body":"just has an idea and trying to"},{"speaker":"Sam Holland","startTime":2420.2,"endTime":2422.84,"body":"sell it. We're going to want to"},{"speaker":"Sam Holland","startTime":2422.84,"endTime":2425.54,"body":"leverage his network and his"},{"speaker":"Sam Holland","startTime":2422.84,"endTime":2425.54,"body":"expertise and his background,"},{"speaker":"Sam Holland","startTime":2425.7799999999997,"endTime":2428.38,"body":"whereas, just like a mom and pop"},{"speaker":"Sam Holland","startTime":2425.7799999999997,"endTime":2428.38,"body":"designing something they might"},{"speaker":"Sam Holland","startTime":2428.38,"endTime":2432.64,"body":"not have their following to use."},{"speaker":"Sam Holland","startTime":2428.38,"endTime":2432.64,"body":"So it's all conditional. I would"},{"speaker":"Sam Holland","startTime":2432.64,"endTime":2437.74,"body":"say Kickstarters are really"},{"speaker":"Sam Holland","startTime":2432.64,"endTime":2437.74,"body":"awesome and really scary, and we"},{"speaker":"Sam Holland","startTime":2437.7999999999997,"endTime":2441.52,"body":"try and de risk it by getting"},{"speaker":"Sam Holland","startTime":2437.7999999999997,"endTime":2441.52,"body":"tooling costs, bomb costs,"},{"speaker":"Sam Holland","startTime":2441.7,"endTime":2444.82,"body":"timelines locked in before we"},{"speaker":"Sam Holland","startTime":2441.7,"endTime":2444.82,"body":"launch the campaign, because"},{"speaker":"Sam Holland","startTime":2444.82,"endTime":2448.5,"body":"anyone can say anything on those"},{"speaker":"Sam Holland","startTime":2444.82,"endTime":2448.5,"body":"campaign sites, and it's hard to"},{"speaker":"Sam Holland","startTime":2448.5,"endTime":2452.4,"body":"kind of sort through fact and"},{"speaker":"Sam Holland","startTime":2448.5,"endTime":2452.4,"body":"fiction. And I'd say we did a"},{"speaker":"Sam Holland","startTime":2452.4,"endTime":2454.38,"body":"really good job delivering"},{"speaker":"Sam Holland","startTime":2452.4,"endTime":2454.38,"body":"everything we've done on"},{"speaker":"Sam Holland","startTime":2454.38,"endTime":2456.96,"body":"Kickstarter so far by just being"},{"speaker":"Sam Holland","startTime":2454.38,"endTime":2456.96,"body":"like locked in on timeline,"},{"speaker":"Sam Holland","startTime":2456.96,"endTime":2461.58,"body":"budget expectations. Obviously,"},{"speaker":"Sam Holland","startTime":2456.96,"endTime":2461.58,"body":"things will slip, and tariffs"},{"speaker":"Sam Holland","startTime":2461.58,"endTime":2464.52,"body":"and covid slows things down, but"},{"speaker":"Sam Holland","startTime":2461.58,"endTime":2464.52,"body":"we're getting good at rolling"},{"speaker":"Sam Holland","startTime":2464.52,"endTime":2465.2999999999997,"body":"with the punches."},{"speaker":"Aaron Moncur","startTime":2465.6,"endTime":2469.34,"body":"Nice, nice. Okay,"},{"speaker":"Aaron Moncur","startTime":2465.6,"endTime":2469.34,"body":"we have to talk about the Donut"},{"speaker":"Aaron Moncur","startTime":2469.34,"endTime":2474.14,"body":"Holder. This is a passion"},{"speaker":"Aaron Moncur","startTime":2469.34,"endTime":2474.14,"body":"project for you. Maybe more than"},{"speaker":"Aaron Moncur","startTime":2474.14,"endTime":2477.14,"body":"a passion project, I don't know,"},{"speaker":"Aaron Moncur","startTime":2474.14,"endTime":2477.14,"body":"but I would love to hear about"},{"speaker":"Aaron Moncur","startTime":2477.14,"endTime":2482.06,"body":"the nexus of this project. Maybe"},{"speaker":"Aaron Moncur","startTime":2477.14,"endTime":2482.06,"body":"you can give us a quick summary"},{"speaker":"Aaron Moncur","startTime":2482.12,"endTime":2485.36,"body":"of what the Donut Holder is."},{"speaker":"Sam Holland","startTime":2486.34,"endTime":2490.7799999999997,"body":"Nice. Got the name,"},{"speaker":"Sam Holland","startTime":2486.34,"endTime":2490.7799999999997,"body":"right? Okay, zooming back out"},{"speaker":"Sam Holland","startTime":2490.96,"endTime":2493.48,"body":"during covid, things slowed"},{"speaker":"Sam Holland","startTime":2490.96,"endTime":2493.48,"body":"down. We were doing consulting,"},{"speaker":"Sam Holland","startTime":2493.48,"endTime":2497.32,"body":"freelance work. We were working"},{"speaker":"Sam Holland","startTime":2493.48,"endTime":2497.32,"body":"on this excellent project called"},{"speaker":"Sam Holland","startTime":2497.32,"endTime":2500.74,"body":"burrito pop. It's a device you"},{"speaker":"Sam Holland","startTime":2497.32,"endTime":2500.74,"body":"put a burrito in. It's like a"},{"speaker":"Sam Holland","startTime":2500.74,"endTime":2506.64,"body":"chopstick to twist it and you"},{"speaker":"Sam Holland","startTime":2500.74,"endTime":2506.64,"body":"can eat it. I found projects"},{"speaker":"Sam Holland","startTime":2506.64,"endTime":2509.46,"body":"because it's silly, but there's"},{"speaker":"Sam Holland","startTime":2506.64,"endTime":2509.46,"body":"real engineering challenges."},{"speaker":"Sam Holland","startTime":2509.46,"endTime":2512.16,"body":"There's no metal in this. It's"},{"speaker":"Sam Holland","startTime":2509.46,"endTime":2512.16,"body":"all ejection molded plastic that"},{"speaker":"Sam Holland","startTime":2512.16,"endTime":2515.7599999999998,"body":"snaps together. It's beautiful."},{"speaker":"Sam Holland","startTime":2512.16,"endTime":2515.7599999999998,"body":"We spend, like, time on"},{"speaker":"Sam Holland","startTime":2515.7599999999998,"endTime":2520.02,"body":"industrial design and branding."},{"speaker":"Sam Holland","startTime":2515.7599999999998,"endTime":2520.02,"body":"This is fun. It's silly, but"},{"speaker":"Sam Holland","startTime":2520.02,"endTime":2525.7999999999997,"body":"fun. And that's I love it. So I"},{"speaker":"Sam Holland","startTime":2520.02,"endTime":2525.7999999999997,"body":"built my first prototype of this"},{"speaker":"Sam Holland","startTime":2525.86,"endTime":2528.56,"body":"Munchkin holder being like, this"},{"speaker":"Sam Holland","startTime":2525.86,"endTime":2528.56,"body":"would be fun to kind of make one"},{"speaker":"Sam Holland","startTime":2528.92,"endTime":2531.7999999999997,"body":"for Dunkin Donuts. I grew up in"},{"speaker":"Sam Holland","startTime":2528.92,"endTime":2531.7999999999997,"body":"New England. There's a Dunkin"},{"speaker":"Sam Holland","startTime":2531.7999999999997,"endTime":2535.7,"body":"Donuts like, every 300 feet up"},{"speaker":"Sam Holland","startTime":2531.7999999999997,"endTime":2535.7,"body":"here. I built one. It kind of"},{"speaker":"Sam Holland","startTime":2535.7,"endTime":2538.88,"body":"sucked. It was funny. My friends"},{"speaker":"Sam Holland","startTime":2535.7,"endTime":2538.88,"body":"laughed about it, and I put it"},{"speaker":"Sam Holland","startTime":2538.88,"endTime":2542.72,"body":"on my shelf back here for six,"},{"speaker":"Sam Holland","startTime":2538.88,"endTime":2542.72,"body":"seven years. And then this year,"},{"speaker":"Sam Holland","startTime":2542.72,"endTime":2545.6,"body":"I was talking to a friend about"},{"speaker":"Sam Holland","startTime":2542.72,"endTime":2545.6,"body":"it, and he was like, You made"},{"speaker":"Sam Holland","startTime":2545.6,"endTime":2548.14,"body":"this thing. And I showed it to"},{"speaker":"Sam Holland","startTime":2545.6,"endTime":2548.14,"body":"him, and I realized it kind of"},{"speaker":"Sam Holland","startTime":2548.14,"endTime":2551.08,"body":"sucked. And I was like, I gotta"},{"speaker":"Sam Holland","startTime":2548.14,"endTime":2551.08,"body":"do this better. It used a rubber"},{"speaker":"Sam Holland","startTime":2551.08,"endTime":2554.44,"body":"band. It wasn't injection"},{"speaker":"Sam Holland","startTime":2551.08,"endTime":2554.44,"body":"moldable. And I was like, I can"},{"speaker":"Sam Holland","startTime":2554.5,"endTime":2559.42,"body":"do better than this. So I"},{"speaker":"Sam Holland","startTime":2554.5,"endTime":2559.42,"body":"started making a new one, and I"},{"speaker":"Sam Holland","startTime":2559.42,"endTime":2564.46,"body":"made 26 iterations of it, and I"},{"speaker":"Sam Holland","startTime":2559.42,"endTime":2564.46,"body":"got a patent on the mechanism."},{"speaker":"Sam Holland","startTime":2564.46,"endTime":2569.4,"body":"It looks like this. Now,"},{"speaker":"Sam Holland","startTime":2564.46,"endTime":2569.4,"body":"actually just got a really nice"},{"speaker":"Sam Holland","startTime":2569.4,"endTime":2572.58,"body":"cosmetic model made, so it's"},{"speaker":"Sam Holland","startTime":2569.4,"endTime":2572.58,"body":"like the final material finish."},{"speaker":"Sam Holland","startTime":2572.58,"endTime":2576.2999999999997,"body":"Got this really cool deployment"},{"speaker":"Sam Holland","startTime":2572.58,"endTime":2576.2999999999997,"body":"mechanism that also holds the"},{"speaker":"Sam Holland","startTime":2576.2999999999997,"endTime":2579.72,"body":"donuts from falling. I spent too"},{"speaker":"Sam Holland","startTime":2576.2999999999997,"endTime":2579.72,"body":"much time in engineering effort"},{"speaker":"Sam Holland","startTime":2579.72,"endTime":2584.52,"body":"on this, but the Mo was to do"},{"speaker":"Sam Holland","startTime":2579.72,"endTime":2584.52,"body":"this try and get the the"},{"speaker":"Sam Holland","startTime":2584.64,"endTime":2588.5,"body":"attention of Dunkin Donuts,"},{"speaker":"Sam Holland","startTime":2584.64,"endTime":2588.5,"body":"ideally, to license this, but"},{"speaker":"Sam Holland","startTime":2588.86,"endTime":2591.44,"body":"also kind of use it as a Trojan"},{"speaker":"Sam Holland","startTime":2588.86,"endTime":2591.44,"body":"horse to teach people about"},{"speaker":"Sam Holland","startTime":2591.44,"endTime":2595.7,"body":"engineering, like I do silly"},{"speaker":"Sam Holland","startTime":2591.44,"endTime":2595.7,"body":"blog posts, but they're also"},{"speaker":"Sam Holland","startTime":2595.7,"endTime":2598.82,"body":"about, like, iterations. It took"},{"speaker":"Sam Holland","startTime":2595.7,"endTime":2598.82,"body":"26 iterations. Here's what I"},{"speaker":"Sam Holland","startTime":2598.82,"endTime":2602.54,"body":"changed, or I got a patent."},{"speaker":"Sam Holland","startTime":2598.82,"endTime":2602.54,"body":"Here's the process for it. So"},{"speaker":"Sam Holland","startTime":2602.84,"endTime":2605.74,"body":"I'm trying to build in public"},{"speaker":"Sam Holland","startTime":2602.84,"endTime":2605.74,"body":"and, like, share this thing,"},{"speaker":"Sam Holland","startTime":2605.74,"endTime":2609.2799999999997,"body":"even though it's really silly,"},{"speaker":"Sam Holland","startTime":2605.74,"endTime":2609.2799999999997,"body":"it's still educational, I hope."},{"speaker":"Sam Holland","startTime":2609.2799999999997,"endTime":2612.22,"body":"And I would love to do this with"},{"speaker":"Sam Holland","startTime":2609.2799999999997,"endTime":2612.22,"body":"other companies too. It's really"},{"speaker":"Sam Holland","startTime":2612.22,"endTime":2612.52,"body":"fun."},{"speaker":"Aaron Moncur","startTime":2613.24,"endTime":2617.44,"body":"I love this"},{"speaker":"Aaron Moncur","startTime":2613.24,"endTime":2617.44,"body":"project. I think it's, first of"},{"speaker":"Aaron Moncur","startTime":2617.44,"endTime":2622.06,"body":"all, it's so charming. If you go"},{"speaker":"Aaron Moncur","startTime":2617.44,"endTime":2622.06,"body":"to the website, what is it, dear"},{"speaker":"Aaron Moncur","startTime":2622.06,"endTime":2626.7,"body":"duncan.com is that right? Yeah,"},{"speaker":"Aaron Moncur","startTime":2622.06,"endTime":2626.7,"body":"yeah, yeah. Go to go to the"},{"speaker":"Aaron Moncur","startTime":2626.7,"endTime":2632.2799999999997,"body":"website and read it. It's It's"},{"speaker":"Aaron Moncur","startTime":2626.7,"endTime":2632.2799999999997,"body":"hilarious. It's so endearing"},{"speaker":"Aaron Moncur","startTime":2632.46,"endTime":2635.82,"body":"there, and it's funny. There are"},{"speaker":"Aaron Moncur","startTime":2632.46,"endTime":2635.82,"body":"a couple of phrases on there."},{"speaker":"Aaron Moncur","startTime":2635.82,"endTime":2639.7799999999997,"body":"Just had me cracking up"},{"speaker":"Aaron Moncur","startTime":2635.82,"endTime":2639.7799999999997,"body":"something about talking about"},{"speaker":"Aaron Moncur","startTime":2639.7799999999997,"endTime":2643.14,"body":"the donut holes. It works with"},{"speaker":"Aaron Moncur","startTime":2639.7799999999997,"endTime":2643.14,"body":"all the donut holes, even the"},{"speaker":"Aaron Moncur","startTime":2643.14,"endTime":2649.58,"body":"garbage ones, like blueberry or"},{"speaker":"Aaron Moncur","startTime":2643.14,"endTime":2649.58,"body":"something like that. And there's"},{"speaker":"Aaron Moncur","startTime":2649.58,"endTime":2652.46,"body":"a quote from your family, is"},{"speaker":"Aaron Moncur","startTime":2649.58,"endTime":2652.46,"body":"everything, okay?"},{"speaker":"Sam Holland","startTime":2654.14,"endTime":2656.2999999999997,"body":"I'm calling it my,"},{"speaker":"Sam Holland","startTime":2654.14,"endTime":2656.2999999999997,"body":"like, early midlife crisis,"},{"speaker":"Sam Holland","startTime":2657.2,"endTime":2660.2,"body":"because, you know, there's,"},{"speaker":"Sam Holland","startTime":2657.2,"endTime":2660.2,"body":"there's people like, unnecessary"},{"speaker":"Sam Holland","startTime":2660.2,"endTime":2663.92,"body":"inventions where they do this"},{"speaker":"Sam Holland","startTime":2660.2,"endTime":2663.92,"body":"for Instagram. They build four"},{"speaker":"Sam Holland","startTime":2663.92,"endTime":2665.72,"body":"of them. They go to the right"},{"speaker":"Sam Holland","startTime":2663.92,"endTime":2665.72,"body":"the next thing, they've made"},{"speaker":"Sam Holland","startTime":2665.72,"endTime":2667.9,"body":"money off of it. They did the"},{"speaker":"Sam Holland","startTime":2665.72,"endTime":2667.9,"body":"right thing. I'm doing the"},{"speaker":"Sam Holland","startTime":2667.9,"endTime":2670.7799999999997,"body":"opposite way. I've made no money"},{"speaker":"Sam Holland","startTime":2667.9,"endTime":2670.7799999999997,"body":"off of this. I'm, like, trying"},{"speaker":"Sam Holland","startTime":2670.7799999999997,"endTime":2673.42,"body":"to take a product all the way to"},{"speaker":"Sam Holland","startTime":2670.7799999999997,"endTime":2673.42,"body":"market with a fundamentally bad"},{"speaker":"Sam Holland","startTime":2673.42,"endTime":2677.68,"body":"idea that I think is funny, and"},{"speaker":"Sam Holland","startTime":2673.42,"endTime":2677.68,"body":"I just haven't learned to stop."},{"speaker":"Sam Holland","startTime":2677.68,"endTime":2679.9,"body":"But I taught myself how to make"},{"speaker":"Sam Holland","startTime":2677.68,"endTime":2679.9,"body":"the website. So I built that"},{"speaker":"Sam Holland","startTime":2679.9,"endTime":2682.7799999999997,"body":"Squarespace site. I'm actually"},{"speaker":"Sam Holland","startTime":2679.9,"endTime":2682.7799999999997,"body":"today. I played with packaging"},{"speaker":"Sam Holland","startTime":2682.7799999999997,"endTime":2688.92,"body":"designs and mock ups. I'm trying"},{"speaker":"Sam Holland","startTime":2682.7799999999997,"endTime":2688.92,"body":"to like fully do the thing, even"},{"speaker":"Sam Holland","startTime":2688.92,"endTime":2694.92,"body":"though no one seems to like it"},{"speaker":"Sam Holland","startTime":2688.92,"endTime":2694.92,"body":"yet. But I put it on LinkedIn,"},{"speaker":"Sam Holland","startTime":2695.1,"endTime":2698.22,"body":"and this is fun too. Like, I put"},{"speaker":"Sam Holland","startTime":2695.1,"endTime":2698.22,"body":"it on LinkedIn because that's"},{"speaker":"Sam Holland","startTime":2698.22,"endTime":2701.34,"body":"where I am for work. I don't"},{"speaker":"Sam Holland","startTime":2698.22,"endTime":2701.34,"body":"really have a social media"},{"speaker":"Sam Holland","startTime":2701.34,"endTime":2704.58,"body":"presence aside from it, and it"},{"speaker":"Sam Holland","startTime":2701.34,"endTime":2704.58,"body":"went viral, which is a hilarious"},{"speaker":"Sam Holland","startTime":2704.58,"endTime":2706.82,"body":"concept of like LinkedIn"},{"speaker":"Sam Holland","startTime":2704.58,"endTime":2706.82,"body":"virality, but like, 160,000"},{"speaker":"Sam Holland","startTime":2708.2,"endTime":2711.62,"body":"people saw it. It got reshared."},{"speaker":"Sam Holland","startTime":2708.2,"endTime":2711.62,"body":"It's still getting hits and"},{"speaker":"Sam Holland","startTime":2711.62,"endTime":2715.82,"body":"driving people to our website"},{"speaker":"Sam Holland","startTime":2711.62,"endTime":2715.82,"body":"and my site, I don't know"},{"speaker":"Sam Holland","startTime":2715.82,"endTime":2718.34,"body":"people, I think just want to"},{"speaker":"Sam Holland","startTime":2715.82,"endTime":2718.34,"body":"laugh sometimes, instead of,"},{"speaker":"Sam Holland","startTime":2718.4,"endTime":2721.64,"body":"like, pat themselves in the back"},{"speaker":"Sam Holland","startTime":2718.4,"endTime":2721.64,"body":"on LinkedIn. And it worked."},{"speaker":"Aaron Moncur","startTime":2722.12,"endTime":2724.64,"body":"I think so. Yeah,"},{"speaker":"Aaron Moncur","startTime":2722.12,"endTime":2724.64,"body":"I think it's brilliant. I mean,"},{"speaker":"Aaron Moncur","startTime":2724.64,"endTime":2728.98,"body":"to your point, not only has it"},{"speaker":"Aaron Moncur","startTime":2724.64,"endTime":2728.98,"body":"been a great like training and"},{"speaker":"Aaron Moncur","startTime":2728.98,"endTime":2731.7999999999997,"body":"education for you and everyone"},{"speaker":"Aaron Moncur","startTime":2728.98,"endTime":2731.7999999999997,"body":"who's followed you along that"},{"speaker":"Aaron Moncur","startTime":2731.7999999999997,"endTime":2735.58,"body":"journey, but it's been a great"},{"speaker":"Aaron Moncur","startTime":2731.7999999999997,"endTime":2735.58,"body":"marketing piece for for you and"},{"speaker":"Aaron Moncur","startTime":2735.58,"endTime":2736.54,"body":"informal, right?"},{"speaker":"Sam Holland","startTime":2736.54,"endTime":2740.44,"body":"It hasn't, I don't"},{"speaker":"Sam Holland","startTime":2736.54,"endTime":2740.44,"body":"know if it's yielded anything"},{"speaker":"Sam Holland","startTime":2740.44,"endTime":2744.4,"body":"yet, but I think it's gotten our"},{"speaker":"Sam Holland","startTime":2740.44,"endTime":2744.4,"body":"like, people's people have"},{"speaker":"Sam Holland","startTime":2744.4,"endTime":2746.94,"body":"looked at us from it, which is"},{"speaker":"Sam Holland","startTime":2744.4,"endTime":2746.94,"body":"great. And people were like, Oh,"},{"speaker":"Sam Holland","startTime":2746.94,"endTime":2750.48,"body":"you're that. You're that guy who"},{"speaker":"Sam Holland","startTime":2746.94,"endTime":2750.48,"body":"did that thing, which is always"},{"speaker":"Sam Holland","startTime":2750.48,"endTime":2754.98,"body":"fun. And you know, my dream is,"},{"speaker":"Sam Holland","startTime":2750.48,"endTime":2754.98,"body":"if another ad agency was like,"},{"speaker":"Sam Holland","startTime":2754.98,"endTime":2757.68,"body":"hey, we'd love to work with you"},{"speaker":"Sam Holland","startTime":2754.98,"endTime":2757.68,"body":"on this silly product idea and"},{"speaker":"Sam Holland","startTime":2757.68,"endTime":2760.32,"body":"make 1000 of them, please come"},{"speaker":"Sam Holland","startTime":2757.68,"endTime":2760.32,"body":"talk to me. I would love to do"},{"speaker":"Sam Holland","startTime":2760.32,"endTime":2763.56,"body":"that. I had one conversation"},{"speaker":"Sam Holland","startTime":2760.32,"endTime":2763.56,"body":"with an agency, and they said,"},{"speaker":"Sam Holland","startTime":2763.56,"endTime":2767.7799999999997,"body":"Can you do this with chicken"},{"speaker":"Sam Holland","startTime":2763.56,"endTime":2767.7799999999997,"body":"nuggets? So there's some need"},{"speaker":"Sam Holland","startTime":2767.7799999999997,"endTime":2768.68,"body":"there, which is great."},{"speaker":"Aaron Moncur","startTime":2769.82,"endTime":2771.86,"body":"Okay, you might"},{"speaker":"Aaron Moncur","startTime":2769.82,"endTime":2771.86,"body":"not be able to say anything"},{"speaker":"Aaron Moncur","startTime":2771.86,"endTime":2775.46,"body":"about this, but if you can, have"},{"speaker":"Aaron Moncur","startTime":2771.86,"endTime":2775.46,"body":"you heard from Dunkin Donuts at"},{"speaker":"Aaron Moncur","startTime":2775.46,"endTime":2775.88,"body":"all?"},{"speaker":"Sam Holland","startTime":2776.54,"endTime":2781.58,"body":"I have many irons"},{"speaker":"Sam Holland","startTime":2776.54,"endTime":2781.58,"body":"in the fire. I find it hard to"},{"speaker":"Sam Holland","startTime":2781.58,"endTime":2783.92,"body":"believe they are not aware of"},{"speaker":"Sam Holland","startTime":2781.58,"endTime":2783.92,"body":"this at this point, because I am"},{"speaker":"Sam Holland","startTime":2783.92,"endTime":2787.36,"body":"the most annoying person on the."},{"speaker":"Sam Holland","startTime":2783.92,"endTime":2787.36,"body":"You did not like poking anyone"},{"speaker":"Sam Holland","startTime":2787.36,"endTime":2791.08,"body":"with a marketing background on"},{"speaker":"Sam Holland","startTime":2787.36,"endTime":2791.08,"body":"someone just accepted my"},{"speaker":"Sam Holland","startTime":2791.08,"endTime":2793.66,"body":"connection, and I was just"},{"speaker":"Sam Holland","startTime":2791.08,"endTime":2793.66,"body":"shaking my head, like, I'm so"},{"speaker":"Sam Holland","startTime":2793.66,"endTime":2797.2,"body":"sorry you pressed that. Okay,"},{"speaker":"Sam Holland","startTime":2793.66,"endTime":2797.2,"body":"I'm gonna flip that inbox. But I"},{"speaker":"Sam Holland","startTime":2797.5,"endTime":2800.92,"body":"have a couple of, like, personal"},{"speaker":"Sam Holland","startTime":2797.5,"endTime":2800.92,"body":"connections, a really weird one"},{"speaker":"Sam Holland","startTime":2800.92,"endTime":2804.46,"body":"that's down and around and maybe"},{"speaker":"Sam Holland","startTime":2800.92,"endTime":2804.46,"body":"to the CEO. So my new move is"},{"speaker":"Sam Holland","startTime":2804.94,"endTime":2809.1,"body":"this beautiful cosmetic model."},{"speaker":"Sam Holland","startTime":2804.94,"endTime":2809.1,"body":"It's gonna get wrapped up and"},{"speaker":"Sam Holland","startTime":2809.1,"endTime":2814.7999999999997,"body":"sent directly to him through a"},{"speaker":"Sam Holland","startTime":2809.1,"endTime":2814.7999999999997,"body":"connection of his so it's a"},{"speaker":"Sam Holland","startTime":2814.7999999999997,"endTime":2819.84,"body":"little serial killer II, like, I"},{"speaker":"Sam Holland","startTime":2814.7999999999997,"endTime":2819.84,"body":"know you are, but that's not my"},{"speaker":"Sam Holland","startTime":2819.84,"endTime":2822.6,"body":"intention. My intention is just"},{"speaker":"Sam Holland","startTime":2819.84,"endTime":2822.6,"body":"to get your eyes on this thing."},{"speaker":"Sam Holland","startTime":2822.6,"endTime":2825.0,"body":"I promise. I promise you"},{"speaker":"Aaron Moncur","startTime":2824.999,"endTime":2827.899,"body":"like it. Pure"},{"speaker":"Aaron Moncur","startTime":2824.999,"endTime":2827.899,"body":"motives. I love it, yeah, that's"},{"speaker":"Aaron Moncur","startTime":2827.899,"endTime":2828.679,"body":"great motives,"},{"speaker":"Sam Holland","startTime":2828.979,"endTime":2831.739,"body":"slightly spooky"},{"speaker":"Sam Holland","startTime":2828.979,"endTime":2831.739,"body":"approach for doing it."},{"speaker":"Aaron Moncur","startTime":2832.58,"endTime":2837.2599999999998,"body":"I don't know I"},{"speaker":"Aaron Moncur","startTime":2832.58,"endTime":2837.2599999999998,"body":"like it a lot. I think it's the"},{"speaker":"Aaron Moncur","startTime":2837.2599999999998,"endTime":2842.9,"body":"kind of move that gets noticed,"},{"speaker":"Aaron Moncur","startTime":2837.2599999999998,"endTime":2842.9,"body":"right? I We had this project"},{"speaker":"Aaron Moncur","startTime":2842.9,"endTime":2847.18,"body":"long time ago. I did not do this"},{"speaker":"Aaron Moncur","startTime":2842.9,"endTime":2847.18,"body":"because it definitely crossed"},{"speaker":"Aaron Moncur","startTime":2847.18,"endTime":2850.66,"body":"the line of that, like, spooky"},{"speaker":"Aaron Moncur","startTime":2847.18,"endTime":2850.66,"body":"stalker ish vibe. But we had"},{"speaker":"Aaron Moncur","startTime":2850.66,"endTime":2855.22,"body":"this customer who himself was a"},{"speaker":"Aaron Moncur","startTime":2850.66,"endTime":2855.22,"body":"bit kooky, a bit is an"},{"speaker":"Aaron Moncur","startTime":2855.22,"endTime":2859.36,"body":"understatement, and he had us"},{"speaker":"Aaron Moncur","startTime":2855.22,"endTime":2859.36,"body":"design this, this. It was kind"},{"speaker":"Aaron Moncur","startTime":2859.36,"endTime":2861.88,"body":"of a cool thing, like, I don't"},{"speaker":"Aaron Moncur","startTime":2859.36,"endTime":2861.88,"body":"know whoever is going to use"},{"speaker":"Aaron Moncur","startTime":2861.88,"endTime":2864.94,"body":"this, but it was this, this orb."},{"speaker":"Aaron Moncur","startTime":2861.88,"endTime":2864.94,"body":"It was this perfect sphere. And"},{"speaker":"Aaron Moncur","startTime":2864.94,"endTime":2867.84,"body":"internally there are these"},{"speaker":"Aaron Moncur","startTime":2864.94,"endTime":2867.84,"body":"mechanisms, and you'd hang it"},{"speaker":"Aaron Moncur","startTime":2867.84,"endTime":2870.66,"body":"with wire rope from the ceiling,"},{"speaker":"Aaron Moncur","startTime":2867.84,"endTime":2870.66,"body":"and then you could connect other"},{"speaker":"Aaron Moncur","startTime":2870.66,"endTime":2874.2,"body":"things to it. Like his idea was,"},{"speaker":"Aaron Moncur","startTime":2870.66,"endTime":2874.2,"body":"instead of putting a computer"},{"speaker":"Aaron Moncur","startTime":2874.2,"endTime":2878.58,"body":"stand or speakers or a keyboard"},{"speaker":"Aaron Moncur","startTime":2874.2,"endTime":2878.58,"body":"or whatever on a desk, on a"},{"speaker":"Aaron Moncur","startTime":2878.58,"endTime":2881.94,"body":"stand, hang it from above,"},{"speaker":"Aaron Moncur","startTime":2878.58,"endTime":2881.94,"body":"instead, he's really passionate"},{"speaker":"Aaron Moncur","startTime":2881.94,"endTime":2884.7,"body":"about this. And again, I don't"},{"speaker":"Aaron Moncur","startTime":2881.94,"endTime":2884.7,"body":"know that there's much market"},{"speaker":"Aaron Moncur","startTime":2884.7,"endTime":2887.6,"body":"out there for but it was a lot"},{"speaker":"Aaron Moncur","startTime":2884.7,"endTime":2887.6,"body":"of fun to develop. And so we had"},{"speaker":"Aaron Moncur","startTime":2887.6,"endTime":2891.5,"body":"this, this little sphere, maybe"},{"speaker":"Aaron Moncur","startTime":2887.6,"endTime":2891.5,"body":"five inches in diameter or"},{"speaker":"Aaron Moncur","startTime":2891.5,"endTime":2894.92,"body":"something, and there was a"},{"speaker":"Aaron Moncur","startTime":2891.5,"endTime":2894.92,"body":"spring mechanism internally"},{"speaker":"Aaron Moncur","startTime":2894.92,"endTime":2898.2799999999997,"body":"where you could push a button"},{"speaker":"Aaron Moncur","startTime":2894.92,"endTime":2898.2799999999997,"body":"and it would retract, or you"},{"speaker":"Aaron Moncur","startTime":2898.2799999999997,"endTime":2900.2599999999998,"body":"could, you know, lift it up"},{"speaker":"Aaron Moncur","startTime":2898.2799999999997,"endTime":2900.2599999999998,"body":"higher, and then let go of the"},{"speaker":"Aaron Moncur","startTime":2900.2599999999998,"endTime":2902.48,"body":"spring. They would stay there."},{"speaker":"Aaron Moncur","startTime":2900.2599999999998,"endTime":2902.48,"body":"You could push it and pull it"},{"speaker":"Aaron Moncur","startTime":2902.48,"endTime":2905.9,"body":"down, and it would stay there."},{"speaker":"Aaron Moncur","startTime":2902.48,"endTime":2905.9,"body":"And so this customer of ours,"},{"speaker":"Aaron Moncur","startTime":2905.96,"endTime":2908.92,"body":"this is when Trump was first"},{"speaker":"Aaron Moncur","startTime":2905.96,"endTime":2908.92,"body":"elected president, right? So it"},{"speaker":"Aaron Moncur","startTime":2908.92,"endTime":2913.06,"body":"was a while ago. He says, I want"},{"speaker":"Aaron Moncur","startTime":2908.92,"endTime":2913.06,"body":"you to make a gold plated"},{"speaker":"Aaron Moncur","startTime":2913.06,"endTime":2916.72,"body":"version of this sphere, and I"},{"speaker":"Aaron Moncur","startTime":2913.06,"endTime":2916.72,"body":"want you to hand deliver it to"},{"speaker":"Aaron Moncur","startTime":2916.72,"endTime":2920.32,"body":"Trump Tower. Just go there and"},{"speaker":"Aaron Moncur","startTime":2916.72,"endTime":2920.32,"body":"wait for the President to walk"},{"speaker":"Aaron Moncur","startTime":2920.32,"endTime":2923.14,"body":"in or out and hand it over to"},{"speaker":"Aaron Moncur","startTime":2920.32,"endTime":2923.14,"body":"him. And I'm like, Are you"},{"speaker":"Aaron Moncur","startTime":2923.14,"endTime":2928.5,"body":"insane? Like, a, no and B, if I"},{"speaker":"Aaron Moncur","startTime":2923.14,"endTime":2928.5,"body":"did that, I'd be arrested, like,"},{"speaker":"Aaron Moncur","startTime":2928.56,"endTime":2933.36,"body":"on the spot, right? This, like,"},{"speaker":"Aaron Moncur","startTime":2928.56,"endTime":2933.36,"body":"weird mechanical orb that I'm"},{"speaker":"Aaron Moncur","startTime":2933.36,"endTime":2937.02,"body":"handing over to the President."},{"speaker":"Aaron Moncur","startTime":2933.36,"endTime":2937.02,"body":"Like, come on, yeah,"},{"speaker":"Sam Holland","startTime":2939.84,"endTime":2941.46,"body":"that's not gonna"},{"speaker":"Aaron Moncur","startTime":2941.46,"endTime":2944.88,"body":"happen. Not gonna"},{"speaker":"Aaron Moncur","startTime":2941.46,"endTime":2944.88,"body":"happen, yes, yeah, the local"},{"speaker":"Sam Holland","startTime":2944.88,"endTime":2946.7999999999997,"body":"Dunkin Donuts"},{"speaker":"Sam Holland","startTime":2944.88,"endTime":2946.7999999999997,"body":"chains with these and show them"},{"speaker":"Sam Holland","startTime":2946.7999999999997,"endTime":2948.74,"body":"off. And show them off. And"},{"speaker":"Sam Holland","startTime":2946.7999999999997,"endTime":2948.74,"body":"people are like, that's super"},{"speaker":"Sam Holland","startTime":2948.74,"endTime":2952.82,"body":"cool. The hard part is, like,"},{"speaker":"Sam Holland","startTime":2948.74,"endTime":2952.82,"body":"the cashier likes it, but then"},{"speaker":"Sam Holland","startTime":2952.82,"endTime":2954.62,"body":"you have to go through"},{"speaker":"Sam Holland","startTime":2952.82,"endTime":2954.62,"body":"management, and then upper"},{"speaker":"Sam Holland","startTime":2954.62,"endTime":2957.08,"body":"management, and then regional"},{"speaker":"Sam Holland","startTime":2954.62,"endTime":2957.08,"body":"management, and then, like,"},{"speaker":"Sam Holland","startTime":2957.32,"endTime":2959.84,"body":"marketing. So I'm trying to,"},{"speaker":"Sam Holland","startTime":2957.32,"endTime":2959.84,"body":"like, go around the corner."},{"speaker":"Sam Holland","startTime":2960.38,"endTime":2963.68,"body":"We'll see if this works. It's"},{"speaker":"Sam Holland","startTime":2960.38,"endTime":2963.68,"body":"like a friend of a friend's"},{"speaker":"Sam Holland","startTime":2963.68,"endTime":2968.44,"body":"friend works for and knows the a"},{"speaker":"Sam Holland","startTime":2963.68,"endTime":2968.44,"body":"person who knows the CEO. So"},{"speaker":"Sam Holland","startTime":2968.44,"endTime":2973.12,"body":"it's this crazy path that, uh,"},{"speaker":"Sam Holland","startTime":2968.44,"endTime":2973.12,"body":"yeah, I think it all lends into,"},{"speaker":"Sam Holland","startTime":2973.12,"endTime":2975.7599999999998,"body":"like, the manic energy of this"},{"speaker":"Sam Holland","startTime":2973.12,"endTime":2975.7599999999998,"body":"deer ducking campaign. It's"},{"speaker":"Sam Holland","startTime":2975.7599999999998,"endTime":2979.12,"body":"like, slightly manic and"},{"speaker":"Sam Holland","startTime":2975.7599999999998,"endTime":2979.12,"body":"slightly crazy, but like, still"},{"speaker":"Sam Holland","startTime":2979.12,"endTime":2982.0,"body":"on a leash. And I think the way"},{"speaker":"Sam Holland","startTime":2979.12,"endTime":2982.0,"body":"I'm approaching this delivery is"},{"speaker":"Sam Holland","startTime":2982.0,"endTime":2982.96,"body":"also there."},{"speaker":"Aaron Moncur","startTime":2982.96,"endTime":2984.82,"body":"That's so great."},{"speaker":"Aaron Moncur","startTime":2982.96,"endTime":2984.82,"body":"All right. Well, good luck with"},{"speaker":"Aaron Moncur","startTime":2984.82,"endTime":2988.5,"body":"that. I hope it works out, and"},{"speaker":"Aaron Moncur","startTime":2984.82,"endTime":2988.5,"body":"I'll be following along to to"},{"speaker":"Aaron Moncur","startTime":2988.5,"endTime":2993.06,"body":"hear what happens with that"},{"speaker":"Aaron Moncur","startTime":2988.5,"endTime":2993.06,"body":"effort. All right, let's see."},{"speaker":"Aaron Moncur","startTime":2993.54,"endTime":2996.2999999999997,"body":"Let's just do one more question,"},{"speaker":"Aaron Moncur","startTime":2993.54,"endTime":2996.2999999999997,"body":"and then we'll wrap things up"},{"speaker":"Aaron Moncur","startTime":2996.2999999999997,"endTime":2999.72,"body":"here. How do you stay inspired?"},{"speaker":"Aaron Moncur","startTime":2996.2999999999997,"endTime":2999.72,"body":"You know, you mentioned earlier"},{"speaker":"Aaron Moncur","startTime":2999.72,"endTime":3003.98,"body":"that when you were freelancing"},{"speaker":"Aaron Moncur","startTime":2999.72,"endTime":3003.98,"body":"before informal, you had to do"},{"speaker":"Aaron Moncur","startTime":3003.98,"endTime":3006.82,"body":"kind of the boring stuff, right,"},{"speaker":"Aaron Moncur","startTime":3003.98,"endTime":3006.82,"body":"the paperwork and like, the"},{"speaker":"Aaron Moncur","startTime":3006.82,"endTime":3009.7,"body":"logistics and things like that."},{"speaker":"Aaron Moncur","startTime":3006.82,"endTime":3009.7,"body":"And it wasn't the most fun"},{"speaker":"Aaron Moncur","startTime":3009.7,"endTime":3014.38,"body":"thing, but you did it, and now"},{"speaker":"Aaron Moncur","startTime":3009.7,"endTime":3014.38,"body":"you're doing that as that's part"},{"speaker":"Aaron Moncur","startTime":3014.38,"endTime":3019.7799999999997,"body":"of your core job. Okay, yeah,"},{"speaker":"Aaron Moncur","startTime":3014.38,"endTime":3019.7799999999997,"body":"so, like, I have to imagine"},{"speaker":"Aaron Moncur","startTime":3019.7799999999997,"endTime":3022.42,"body":"there are times when you're"},{"speaker":"Aaron Moncur","startTime":3019.7799999999997,"endTime":3022.42,"body":"like, Oh man, I really just"},{"speaker":"Aaron Moncur","startTime":3022.42,"endTime":3025.36,"body":"like, love to jump on, onshape"},{"speaker":"Aaron Moncur","startTime":3022.42,"endTime":3025.36,"body":"and design something like a"},{"speaker":"Aaron Moncur","startTime":3025.36,"endTime":3030.24,"body":"donut holder, right? So how do"},{"speaker":"Aaron Moncur","startTime":3025.36,"endTime":3030.24,"body":"you keep yourself inspired and"},{"speaker":"Aaron Moncur","startTime":3030.24,"endTime":3033.54,"body":"educated and up to date with"},{"speaker":"Aaron Moncur","startTime":3030.24,"endTime":3033.54,"body":"latest trends in the industry?"},{"speaker":"Sam Holland","startTime":3034.439,"endTime":3036.959,"body":"The Donut Holder is"},{"speaker":"Sam Holland","startTime":3034.439,"endTime":3036.959,"body":"a great example. It's teaching"},{"speaker":"Sam Holland","startTime":3037.0789999999997,"endTime":3039.659,"body":"me processes. I'm doing"},{"speaker":"Sam Holland","startTime":3037.0789999999997,"endTime":3039.659,"body":"packaging design for the first"},{"speaker":"Sam Holland","startTime":3039.659,"endTime":3042.779,"body":"time, like in depth and"},{"speaker":"Sam Holland","startTime":3039.659,"endTime":3042.779,"body":"learning, like site design,"},{"speaker":"Sam Holland","startTime":3042.899,"endTime":3046.399,"body":"doing my cat flexing my cab"},{"speaker":"Sam Holland","startTime":3042.899,"endTime":3046.399,"body":"brain. I do some client facing"},{"speaker":"Sam Holland","startTime":3046.399,"endTime":3049.699,"body":"work, try and take on one or two"},{"speaker":"Sam Holland","startTime":3046.399,"endTime":3049.699,"body":"projects every quarter and"},{"speaker":"Sam Holland","startTime":3050.5389999999998,"endTime":3053.359,"body":"really say no to others. We have"},{"speaker":"Sam Holland","startTime":3050.5389999999998,"endTime":3053.359,"body":"much better people than me in"},{"speaker":"Sam Holland","startTime":3053.359,"endTime":3056.719,"body":"the network for this, but I do"},{"speaker":"Sam Holland","startTime":3053.359,"endTime":3056.719,"body":"get to work on client stuff."},{"speaker":"Sam Holland","startTime":3057.019,"endTime":3061.219,"body":"What I love, though, is chatting"},{"speaker":"Sam Holland","startTime":3057.019,"endTime":3061.219,"body":"with people with ideas and then"},{"speaker":"Sam Holland","startTime":3061.219,"endTime":3065.419,"body":"helping them figure out how to"},{"speaker":"Sam Holland","startTime":3061.219,"endTime":3065.419,"body":"make it happen. Right? Like, I"},{"speaker":"Sam Holland","startTime":3065.419,"endTime":3068.259,"body":"hear a million ideas a year."},{"speaker":"Sam Holland","startTime":3065.419,"endTime":3068.259,"body":"Some are terrible, some are"},{"speaker":"Sam Holland","startTime":3068.259,"endTime":3070.719,"body":"great, but each time, like you"},{"speaker":"Sam Holland","startTime":3068.259,"endTime":3070.719,"body":"mentioned the orb, I'm already"},{"speaker":"Sam Holland","startTime":3070.719,"endTime":3072.999,"body":"thinking, like, Okay, how would"},{"speaker":"Sam Holland","startTime":3070.719,"endTime":3072.999,"body":"you mount that? And how do you"},{"speaker":"Sam Holland","startTime":3072.999,"endTime":3075.639,"body":"do that? Like, that spring"},{"speaker":"Sam Holland","startTime":3072.999,"endTime":3075.639,"body":"loaded mechanism, sounds so"},{"speaker":"Sam Holland","startTime":3075.639,"endTime":3078.879,"body":"cool. I'm a mercenary, is what"},{"speaker":"Sam Holland","startTime":3075.639,"endTime":3078.879,"body":"I've realized. And I just enjoy"},{"speaker":"Sam Holland","startTime":3079.0589999999997,"endTime":3082.359,"body":"the act of doing the thing, not"},{"speaker":"Sam Holland","startTime":3079.0589999999997,"endTime":3082.359,"body":"necessarily, if it's a good"},{"speaker":"Sam Holland","startTime":3082.359,"endTime":3086.0389999999998,"body":"idea. And there's really cool"},{"speaker":"Sam Holland","startTime":3082.359,"endTime":3086.0389999999998,"body":"products out there. And people"},{"speaker":"Sam Holland","startTime":3086.0389999999998,"endTime":3089.399,"body":"have amazing ideas. And helping"},{"speaker":"Sam Holland","startTime":3086.0389999999998,"endTime":3089.399,"body":"them figure out, who do you"},{"speaker":"Sam Holland","startTime":3089.399,"endTime":3092.699,"body":"need, who, who does what and"},{"speaker":"Sam Holland","startTime":3089.399,"endTime":3092.699,"body":"when, is actually really fun for"},{"speaker":"Sam Holland","startTime":3092.699,"endTime":3097.859,"body":"me. And then I've created all of"},{"speaker":"Sam Holland","startTime":3092.699,"endTime":3097.859,"body":"our software, and that's because"},{"speaker":"Sam Holland","startTime":3097.919,"endTime":3101.5789999999997,"body":"someone had to, and I guess I"},{"speaker":"Sam Holland","startTime":3097.919,"endTime":3101.5789999999997,"body":"drew the short straw, but that's"},{"speaker":"Sam Holland","startTime":3101.5789999999997,"endTime":3104.159,"body":"been really fun too, flexing a"},{"speaker":"Sam Holland","startTime":3101.5789999999997,"endTime":3104.159,"body":"different muscle software"},{"speaker":"Sam Holland","startTime":3104.159,"endTime":3107.5389999999998,"body":"development is really fun and"},{"speaker":"Sam Holland","startTime":3104.159,"endTime":3107.5389999999998,"body":"interesting, different. Yeah,"},{"speaker":"Sam Holland","startTime":3107.599,"endTime":3110.599,"body":"it's allowed me to kind of be"},{"speaker":"Sam Holland","startTime":3107.599,"endTime":3110.599,"body":"creative and build things and"},{"speaker":"Sam Holland","startTime":3110.599,"endTime":3113.659,"body":"iterate quickly, but I'm not 3d"},{"speaker":"Sam Holland","startTime":3110.599,"endTime":3113.659,"body":"printing anymore, so it's a"},{"speaker":"Sam Holland","startTime":3113.659,"endTime":3115.399,"body":"different it's a different use"},{"speaker":"Sam Holland","startTime":3113.659,"endTime":3115.399,"body":"of my brain."},{"speaker":"Aaron Moncur","startTime":3116.12,"endTime":3118.16,"body":"I'm glad you"},{"speaker":"Aaron Moncur","startTime":3116.12,"endTime":3118.16,"body":"mentioned that. I do want to ask"},{"speaker":"Aaron Moncur","startTime":3118.16,"endTime":3121.22,"body":"you one more question, so you"},{"speaker":"Aaron Moncur","startTime":3118.16,"endTime":3121.22,"body":"have spent a long time pulling"},{"speaker":"Aaron Moncur","startTime":3121.22,"endTime":3125.0,"body":"together different back end"},{"speaker":"Aaron Moncur","startTime":3121.22,"endTime":3125.0,"body":"processes and automation and and"},{"speaker":"Aaron Moncur","startTime":3125.0,"endTime":3128.62,"body":"software tools. I'm sure there"},{"speaker":"Aaron Moncur","startTime":3125.0,"endTime":3128.62,"body":"are people listening to this"},{"speaker":"Aaron Moncur","startTime":3128.62,"endTime":3131.44,"body":"thinking, I'd love to hear more"},{"speaker":"Aaron Moncur","startTime":3128.62,"endTime":3131.44,"body":"about that. What are some of the"},{"speaker":"Aaron Moncur","startTime":3131.44,"endTime":3133.72,"body":"tools that you've used to"},{"speaker":"Aaron Moncur","startTime":3131.44,"endTime":3133.72,"body":"automate these back end"},{"speaker":"Aaron Moncur","startTime":3133.72,"endTime":3138.22,"body":"processes? Are there any, you"},{"speaker":"Aaron Moncur","startTime":3133.72,"endTime":3138.22,"body":"know, a couple of of those tools"},{"speaker":"Aaron Moncur","startTime":3138.22,"endTime":3140.32,"body":"that you'd be comfortable"},{"speaker":"Aaron Moncur","startTime":3138.22,"endTime":3140.32,"body":"sharing that had been really"},{"speaker":"Aaron Moncur","startTime":3140.32,"endTime":3143.56,"body":"impactful for for informal Yeah,"},{"speaker":"Aaron Moncur","startTime":3140.32,"endTime":3143.56,"body":"we"},{"speaker":"Sam Holland","startTime":3143.74,"endTime":3146.7,"body":"so we used, we have"},{"speaker":"Sam Holland","startTime":3143.74,"endTime":3146.7,"body":"this amazing operations person"},{"speaker":"Sam Holland","startTime":3146.7,"endTime":3150.6,"body":"named Ezra, and they helped me"},{"speaker":"Sam Holland","startTime":3146.7,"endTime":3150.6,"body":"learn Zapier, which is an API"},{"speaker":"Sam Holland","startTime":3150.66,"endTime":3153.9,"body":"tool. And then I learned"},{"speaker":"Sam Holland","startTime":3150.66,"endTime":3153.9,"body":"eventually about another tool"},{"speaker":"Sam Holland","startTime":3153.9,"endTime":3158.2799999999997,"body":"called mint.com and switched"},{"speaker":"Sam Holland","startTime":3153.9,"endTime":3158.2799999999997,"body":"over there. So kudos to Ezra for"},{"speaker":"Sam Holland","startTime":3158.2799999999997,"endTime":3162.54,"body":"teaching me this and opening up"},{"speaker":"Sam Holland","startTime":3158.2799999999997,"endTime":3162.54,"body":"this world that they were like,"},{"speaker":"Sam Holland","startTime":3162.54,"endTime":3165.24,"body":"be careful, you know, great"},{"speaker":"Sam Holland","startTime":3162.54,"endTime":3165.24,"body":"power, great responsibility. And"},{"speaker":"Sam Holland","startTime":3165.24,"endTime":3170.2999999999997,"body":"I kept going. But make.com is"},{"speaker":"Sam Holland","startTime":3165.24,"endTime":3170.2999999999997,"body":"amazing. It's an automations"},{"speaker":"Sam Holland","startTime":3170.2999999999997,"endTime":3174.32,"body":"tool you can connect, you know,"},{"speaker":"Sam Holland","startTime":3170.2999999999997,"endTime":3174.32,"body":"harvest and air table and slack"},{"speaker":"Sam Holland","startTime":3174.32,"endTime":3177.98,"body":"and all these things and format"},{"speaker":"Sam Holland","startTime":3174.32,"endTime":3177.98,"body":"data and push it around. Super"},{"speaker":"Sam Holland","startTime":3177.98,"endTime":3180.98,"body":"powerful. So that's our back"},{"speaker":"Sam Holland","startTime":3177.98,"endTime":3180.98,"body":"end. Is air table, make.com"},{"speaker":"Sam Holland","startTime":3181.7,"endTime":3185.06,"body":"slack and harvest and, you know,"},{"speaker":"Sam Holland","startTime":3181.7,"endTime":3185.06,"body":"ancillary things like"},{"speaker":"Sam Holland","startTime":3185.06,"endTime":3188.2,"body":"QuickBooks, gusto. But we"},{"speaker":"Sam Holland","startTime":3185.06,"endTime":3188.2,"body":"everything's connected to this"},{"speaker":"Sam Holland","startTime":3188.2,"endTime":3194.08,"body":"weird automations core, and it"},{"speaker":"Sam Holland","startTime":3188.2,"endTime":3194.08,"body":"runs pretty well. It's pretty"},{"speaker":"Sam Holland","startTime":3194.08,"endTime":3196.24,"body":"sweet. We are considered"},{"speaker":"Sam Holland","startTime":3194.08,"endTime":3196.24,"body":"building it into its own"},{"speaker":"Sam Holland","startTime":3196.24,"endTime":3199.72,"body":"software package. But every"},{"speaker":"Sam Holland","startTime":3196.24,"endTime":3199.72,"body":"agency has their own needs and"},{"speaker":"Sam Holland","startTime":3199.72,"endTime":3202.48,"body":"workflows management, and I'm"},{"speaker":"Sam Holland","startTime":3199.72,"endTime":3202.48,"body":"sure you've seen it's hard to"},{"speaker":"Sam Holland","startTime":3202.48,"endTime":3205.12,"body":"just like, standardize people on"},{"speaker":"Sam Holland","startTime":3202.48,"endTime":3205.12,"body":"a single thing."},{"speaker":"Aaron Moncur","startTime":3205.66,"endTime":3209.04,"body":"Yeah, definitely."},{"speaker":"Aaron Moncur","startTime":3205.66,"endTime":3209.04,"body":"Well, very cool. Sam, man, this"},{"speaker":"Aaron Moncur","startTime":3209.04,"endTime":3212.58,"body":"has been such a fun"},{"speaker":"Aaron Moncur","startTime":3209.04,"endTime":3212.58,"body":"conversation. Thank you for for"},{"speaker":"Aaron Moncur","startTime":3212.58,"endTime":3215.7599999999998,"body":"sharing some of your history and"},{"speaker":"Aaron Moncur","startTime":3212.58,"endTime":3215.7599999999998,"body":"experience with with us here on"},{"speaker":"Aaron Moncur","startTime":3215.7599999999998,"endTime":3218.58,"body":"the podcast. Is there anything"},{"speaker":"Aaron Moncur","startTime":3215.7599999999998,"endTime":3218.58,"body":"else that we haven't touched on"},{"speaker":"Aaron Moncur","startTime":3218.58,"endTime":3221.88,"body":"that you'd like to say before we"},{"speaker":"Aaron Moncur","startTime":3218.58,"endTime":3221.88,"body":"wrap things up? No."},{"speaker":"Sam Holland","startTime":3221.88,"endTime":3223.68,"body":"I mean, that was"},{"speaker":"Sam Holland","startTime":3221.88,"endTime":3223.68,"body":"been really fun. I really"},{"speaker":"Sam Holland","startTime":3223.68,"endTime":3227.36,"body":"appreciate it. Yeah. Please"},{"speaker":"Sam Holland","startTime":3223.68,"endTime":3227.36,"body":"reach out to us if you ever"},{"speaker":"Sam Holland","startTime":3227.36,"endTime":3231.08,"body":"curious about freelancing,"},{"speaker":"Sam Holland","startTime":3227.36,"endTime":3231.08,"body":"consulting onshape automations,"},{"speaker":"Sam Holland","startTime":3231.62,"endTime":3235.7599999999998,"body":"donuts like come find me. I'm"},{"speaker":"Sam Holland","startTime":3231.62,"endTime":3235.7599999999998,"body":"perpetually online. For better"},{"speaker":"Sam Holland","startTime":3235.7599999999998,"endTime":3238.58,"body":"or worse, I will probably reply"},{"speaker":"Sam Holland","startTime":3235.7599999999998,"endTime":3238.58,"body":"to your message."},{"speaker":"Aaron Moncur","startTime":3239.12,"endTime":3240.92,"body":"What's the best"},{"speaker":"Aaron Moncur","startTime":3239.12,"endTime":3240.92,"body":"way to get in touch with you?"},{"speaker":"Sam Holland","startTime":3242.06,"endTime":3246.46,"body":"You can email me"},{"speaker":"Sam Holland","startTime":3242.06,"endTime":3246.46,"body":"directly, sam@informal.cc or"},{"speaker":"Sam Holland","startTime":3246.58,"endTime":3250.12,"body":"find us on our website,"},{"speaker":"Sam Holland","startTime":3246.58,"endTime":3250.12,"body":"informal.cc, or hunt me down on"},{"speaker":"Sam Holland","startTime":3250.18,"endTime":3253.2999999999997,"body":"LinkedIn. I'm the guy with the"},{"speaker":"Sam Holland","startTime":3250.18,"endTime":3253.2999999999997,"body":"hot dog body profile picture."},{"speaker":"Sam Holland","startTime":3255.1,"endTime":3255.58,"body":"Okay?"},{"speaker":"Aaron Moncur","startTime":3255.819,"endTime":3258.879,"body":"I remember seeing"},{"speaker":"Aaron Moncur","startTime":3255.819,"endTime":3258.879,"body":"that picture and thinking, is"},{"speaker":"Aaron Moncur","startTime":3258.879,"endTime":3261.999,"body":"that a bun around his neck? And"},{"speaker":"Aaron Moncur","startTime":3258.879,"endTime":3261.999,"body":"thinking, No, it must be some"},{"speaker":"Aaron Moncur","startTime":3261.999,"endTime":3265.179,"body":"kind of suit coat, jacket or"},{"speaker":"Aaron Moncur","startTime":3261.999,"endTime":3265.179,"body":"something. But no, it's a hot"},{"speaker":"Aaron Moncur","startTime":3265.179,"endTime":3265.719,"body":"dog bun."},{"speaker":"Sam Holland","startTime":3266.44,"endTime":3268.86,"body":"It's a hot dog."},{"speaker":"Sam Holland","startTime":3266.44,"endTime":3268.86,"body":"Three other people did it and"},{"speaker":"Sam Holland","startTime":3268.86,"endTime":3271.32,"body":"sent them to me, and I was like,"},{"speaker":"Sam Holland","startTime":3268.86,"endTime":3271.32,"body":"this is a great little micro"},{"speaker":"Sam Holland","startTime":3271.92,"endTime":3275.94,"body":"trend. I recommend it. It helps,"},{"speaker":"Sam Holland","startTime":3271.92,"endTime":3275.94,"body":"definitely helps turn down"},{"speaker":"Sam Holland","startTime":3275.94,"endTime":3278.52,"body":"people who aren't too serious,"},{"speaker":"Sam Holland","startTime":3275.94,"endTime":3278.52,"body":"like, I don't want to work with"},{"speaker":"Sam Holland","startTime":3278.52,"endTime":3281.7599999999998,"body":"people too serious. So if you"},{"speaker":"Sam Holland","startTime":3278.52,"endTime":3281.7599999999998,"body":"get past the hot dog body we're"},{"speaker":"Sam Holland","startTime":3281.7599999999998,"endTime":3282.0,"body":"in,"},{"speaker":"Aaron Moncur","startTime":3283.74,"endTime":3286.88,"body":"I love this trend"},{"speaker":"Aaron Moncur","startTime":3283.74,"endTime":3286.88,"body":"I've seen where people are not"},{"speaker":"Aaron Moncur","startTime":3286.88,"endTime":3289.7599999999998,"body":"being they're not taking"},{"speaker":"Aaron Moncur","startTime":3286.88,"endTime":3289.7599999999998,"body":"themselves so seriously on"},{"speaker":"Aaron Moncur","startTime":3289.7599999999998,"endTime":3293.54,"body":"LinkedIn, right, that instead of"},{"speaker":"Aaron Moncur","startTime":3289.7599999999998,"endTime":3293.54,"body":"the title of like TED speaker"},{"speaker":"Aaron Moncur","startTime":3293.54,"endTime":3299.6,"body":"and author and transformational"},{"speaker":"Aaron Moncur","startTime":3293.54,"endTime":3299.6,"body":"leader, it's Tony's is, what was"},{"speaker":"Aaron Moncur","startTime":3299.6,"endTime":3303.14,"body":"it? I can eat a Chipotle burrito"},{"speaker":"Aaron Moncur","startTime":3299.6,"endTime":3303.14,"body":"without spilling anything"},{"speaker":"Sam Holland","startTime":3304.04,"endTime":3306.02,"body":"like that. I met"},{"speaker":"Sam Holland","startTime":3304.04,"endTime":3306.02,"body":"Tony because I said on one of"},{"speaker":"Sam Holland","startTime":3306.02,"endTime":3308.92,"body":"these. I was like, Yo, can I?"},{"speaker":"Sam Holland","startTime":3306.02,"endTime":3308.92,"body":"Oh, yeah, one of these. Yeah,"},{"speaker":"Sam Holland","startTime":3311.32,"endTime":3314.68,"body":"yeah. It's awesome. Yeah. My"},{"speaker":"Sam Holland","startTime":3311.32,"endTime":3314.68,"body":"friend has one that's like, Uber"},{"speaker":"Sam Holland","startTime":3314.68,"endTime":3319.06,"body":"Eats, top 20 customer or"},{"speaker":"Sam Holland","startTime":3314.68,"endTime":3319.06,"body":"something like that. It's"},{"speaker":"Sam Holland","startTime":3319.06,"endTime":3322.12,"body":"LinkedIn is, is a weird spot."},{"speaker":"Sam Holland","startTime":3319.06,"endTime":3322.12,"body":"And if you don't embrace how"},{"speaker":"Sam Holland","startTime":3322.12,"endTime":3324.1,"body":"strange it is, I think you're,"},{"speaker":"Sam Holland","startTime":3322.12,"endTime":3324.1,"body":"you're doing it wrong."},{"speaker":"Aaron Moncur","startTime":3324.4,"endTime":3327.2999999999997,"body":"Yeah, yeah. I'm"},{"speaker":"Aaron Moncur","startTime":3324.4,"endTime":3327.2999999999997,"body":"trying to come up with mine"},{"speaker":"Aaron Moncur","startTime":3327.2999999999997,"endTime":3331.62,"body":"right now. Mine's pretty vanilla"},{"speaker":"Aaron Moncur","startTime":3327.2999999999997,"endTime":3331.62,"body":"and boring, so I need to have"},{"speaker":"Aaron Moncur","startTime":3331.62,"endTime":3336.7799999999997,"body":"something that's just kind of"},{"speaker":"Aaron Moncur","startTime":3331.62,"endTime":3336.7799999999997,"body":"fun and cheeky. So all right,"},{"speaker":"Aaron Moncur","startTime":3336.7799999999997,"endTime":3339.96,"body":"well, we'll get there. We'll get"},{"speaker":"Aaron Moncur","startTime":3336.7799999999997,"endTime":3339.96,"body":"there eventually. Yeah, Sam,"},{"speaker":"Aaron Moncur","startTime":3339.96,"endTime":3344.52,"body":"thank you again. So much. What a"},{"speaker":"Aaron Moncur","startTime":3339.96,"endTime":3344.52,"body":"fun conversation this was. And"},{"speaker":"Aaron Moncur","startTime":3345.06,"endTime":3347.66,"body":"yeah, we appreciate you sharing"},{"speaker":"Aaron Moncur","startTime":3345.06,"endTime":3347.66,"body":"all this with the listeners."},{"speaker":"Sam Holland","startTime":3348.62,"endTime":3350.36,"body":"Thank you. Thanks"},{"speaker":"Sam Holland","startTime":3348.62,"endTime":3350.36,"body":"for having me. This has been"},{"speaker":"Sam Holland","startTime":3351.74,"endTime":3351.98,"body":"awesome."},{"speaker":"Aaron Moncur","startTime":3351.7999999999997,"endTime":3355.34,"body":"I'm Aaron Moncur,"},{"speaker":"Aaron Moncur","startTime":3351.7999999999997,"endTime":3355.34,"body":"founder of pipeline design and"},{"speaker":"Aaron Moncur","startTime":3355.34,"endTime":3358.22,"body":"engineering. If you liked what"},{"speaker":"Aaron Moncur","startTime":3355.34,"endTime":3358.22,"body":"you heard today, please share"},{"speaker":"Aaron Moncur","startTime":3358.22,"endTime":3361.58,"body":"the episode to learn how your"},{"speaker":"Aaron Moncur","startTime":3358.22,"endTime":3361.58,"body":"team can leverage our team's"},{"speaker":"Aaron Moncur","startTime":3361.58,"endTime":3365.12,"body":"expertise developing advanced"},{"speaker":"Aaron Moncur","startTime":3361.58,"endTime":3365.12,"body":"manufacturing processes,"},{"speaker":"Aaron Moncur","startTime":3365.24,"endTime":3368.96,"body":"automated machines and custom"},{"speaker":"Aaron Moncur","startTime":3365.24,"endTime":3368.96,"body":"fixtures, complemented with"},{"speaker":"Aaron Moncur","startTime":3368.96,"endTime":3372.7999999999997,"body":"product design and R and D"},{"speaker":"Aaron Moncur","startTime":3368.96,"endTime":3372.7999999999997,"body":"services. Visit us at Team"},{"speaker":"Aaron Moncur","startTime":3372.92,"endTime":3378.245,"body":"pipeline.us. To join a vibrant"},{"speaker":"Aaron Moncur","startTime":3372.92,"endTime":3378.245,"body":"community of engineers online."},{"speaker":"Aaron Moncur","startTime":3378.245,"endTime":3382.3849999999998,"body":"Visit the wave. Dot, engineer,"},{"speaker":"Aaron Moncur","startTime":3378.245,"endTime":3382.3849999999998,"body":"thank you for listening. You."}]}