{"version":"1.0.0","segments":[{"speaker":"Aaron Moncur","startTime":13.68,"endTime":16.8,"body":"Hello and welcome"},{"speaker":"Aaron Moncur","startTime":13.68,"endTime":16.8,"body":"to another exciting episode of"},{"speaker":"Aaron Moncur","startTime":16.8,"endTime":21.18,"body":"The being an engineer podcast"},{"speaker":"Aaron Moncur","startTime":16.8,"endTime":21.18,"body":"today we have something special"},{"speaker":"Aaron Moncur","startTime":21.24,"endTime":26.745,"body":"and unique, an announcement, a"},{"speaker":"Aaron Moncur","startTime":21.24,"endTime":26.745,"body":"new effort that we're launching,"},{"speaker":"Aaron Moncur","startTime":26.745,"endTime":29.925,"body":"which encompasses not just the"},{"speaker":"Aaron Moncur","startTime":26.745,"endTime":29.925,"body":"being an engineer podcast, but"},{"speaker":"Aaron Moncur","startTime":30.105,"endTime":35.505,"body":"all of our community engineering"},{"speaker":"Aaron Moncur","startTime":30.105,"endTime":35.505,"body":"related brands. And we'll talk"},{"speaker":"Aaron Moncur","startTime":35.505,"endTime":40.245,"body":"about that in more detail. It's"},{"speaker":"Aaron Moncur","startTime":35.505,"endTime":40.245,"body":"called PML, or the pipeline"},{"speaker":"Aaron Moncur","startTime":40.305,"endTime":43.965,"body":"Media Lab. And those of you who"},{"speaker":"Aaron Moncur","startTime":40.305,"endTime":43.965,"body":"are already on our newsletter"},{"speaker":"Aaron Moncur","startTime":44.205,"endTime":47.49,"body":"know about this, for those of"},{"speaker":"Aaron Moncur","startTime":44.205,"endTime":47.49,"body":"you who aren't, and even for"},{"speaker":"Aaron Moncur","startTime":47.49,"endTime":49.83,"body":"those of you who have read the"},{"speaker":"Aaron Moncur","startTime":47.49,"endTime":49.83,"body":"newsletter, you might not, not"},{"speaker":"Aaron Moncur","startTime":49.83,"endTime":53.73,"body":"know all of the different"},{"speaker":"Aaron Moncur","startTime":49.83,"endTime":53.73,"body":"channels and efforts that are"},{"speaker":"Aaron Moncur","startTime":54.21,"endTime":57.09,"body":"undergoing right now. So we're"},{"speaker":"Aaron Moncur","startTime":54.21,"endTime":57.09,"body":"going to talk about that in some"},{"speaker":"Aaron Moncur","startTime":57.09,"endTime":61.77,"body":"detail detail, and let all of"},{"speaker":"Aaron Moncur","startTime":57.09,"endTime":61.77,"body":"you know what you can expect."},{"speaker":"Aaron Moncur","startTime":61.77,"endTime":65.85,"body":"And also ask for your feedback,"},{"speaker":"Aaron Moncur","startTime":61.77,"endTime":65.85,"body":"because we want this to be an"},{"speaker":"Aaron Moncur","startTime":65.91,"endTime":69.87,"body":"interactive effort where we hear"},{"speaker":"Aaron Moncur","startTime":65.91,"endTime":69.87,"body":"from you, the community, dear"},{"speaker":"Aaron Moncur","startTime":69.87,"endTime":73.335,"body":"listener. And tell us what do"},{"speaker":"Aaron Moncur","startTime":69.87,"endTime":73.335,"body":"you want to hear, what kind of"},{"speaker":"Aaron Moncur","startTime":73.335,"endTime":78.195,"body":"content is interesting or useful"},{"speaker":"Aaron Moncur","startTime":73.335,"endTime":78.195,"body":"for you. And then I also want to"},{"speaker":"Aaron Moncur","startTime":78.195,"endTime":82.455,"body":"introduce my good friend here,"},{"speaker":"Aaron Moncur","startTime":78.195,"endTime":82.455,"body":"Brad Hirayama, and we'll talk"},{"speaker":"Aaron Moncur","startTime":82.455,"endTime":86.595,"body":"about him a little bit more"},{"speaker":"Aaron Moncur","startTime":82.455,"endTime":86.595,"body":"later, who he is, why he's here,"},{"speaker":"Aaron Moncur","startTime":86.595,"endTime":90.735,"body":"what he's doing, what his"},{"speaker":"Aaron Moncur","startTime":86.595,"endTime":90.735,"body":"background is, but that's the"},{"speaker":"Aaron Moncur","startTime":90.735,"endTime":93.24,"body":"basics we're going to this"},{"speaker":"Aaron Moncur","startTime":90.735,"endTime":93.24,"body":"episode is going to be entirely"},{"speaker":"Aaron Moncur","startTime":93.24,"endTime":97.32,"body":"about pipeline, Media Lab, what"},{"speaker":"Aaron Moncur","startTime":93.24,"endTime":97.32,"body":"it entails and how it's going to"},{"speaker":"Aaron Moncur","startTime":97.32,"endTime":99.42,"body":"benefit you The listener."},{"speaker":"Brad Hirayama","startTime":100.34,"endTime":102.76,"body":"Yeah, and Aaron,"},{"speaker":"Brad Hirayama","startTime":100.34,"endTime":102.76,"body":"thanks for that introduction"},{"speaker":"Brad Hirayama","startTime":102.82,"endTime":107.86,"body":"before we get started. You know,"},{"speaker":"Brad Hirayama","startTime":102.82,"endTime":107.86,"body":"PML has been birthed out of so"},{"speaker":"Brad Hirayama","startTime":107.86,"endTime":110.44,"body":"much that you've already built"},{"speaker":"Brad Hirayama","startTime":107.86,"endTime":110.44,"body":"around engineering community, so"},{"speaker":"Brad Hirayama","startTime":110.44,"endTime":113.56,"body":"I would just love a little bit"},{"speaker":"Brad Hirayama","startTime":110.44,"endTime":113.56,"body":"of a backstory."},{"speaker":"Aaron Moncur","startTime":114.94,"endTime":115.96,"body":"What is the"},{"speaker":"Brad Hirayama","startTime":116.14,"endTime":119.08,"body":"reason that you"},{"speaker":"Brad Hirayama","startTime":116.14,"endTime":119.08,"body":"started the being an engineer"},{"speaker":"Brad Hirayama","startTime":119.08,"endTime":123.0,"body":"podcast? Wanted to undertake"},{"speaker":"Brad Hirayama","startTime":119.08,"endTime":123.0,"body":"something like PDX. Wanted to"},{"speaker":"Brad Hirayama","startTime":123.3,"endTime":126.42,"body":"build a community like like the"},{"speaker":"Brad Hirayama","startTime":123.3,"endTime":126.42,"body":"wave. Just, just tell me how"},{"speaker":"Brad Hirayama","startTime":126.42,"endTime":128.46,"body":"that all started. Yeah, I"},{"speaker":"Aaron Moncur","startTime":129.9,"endTime":132.3,"body":"so I've been an"},{"speaker":"Aaron Moncur","startTime":129.9,"endTime":132.3,"body":"engineer for over 20 years now,"},{"speaker":"Aaron Moncur","startTime":132.6,"endTime":138.0,"body":"and I have recognized more and"},{"speaker":"Aaron Moncur","startTime":132.6,"endTime":138.0,"body":"more as I've gotten older, that"},{"speaker":"Aaron Moncur","startTime":138.24,"endTime":143.48,"body":"my core strengths are not doing"},{"speaker":"Aaron Moncur","startTime":138.24,"endTime":143.48,"body":"the hardcore analytical"},{"speaker":"Aaron Moncur","startTime":143.48,"endTime":147.26,"body":"engineering work, but are more"},{"speaker":"Aaron Moncur","startTime":143.48,"endTime":147.26,"body":"in the communication and"},{"speaker":"Aaron Moncur","startTime":147.26,"endTime":150.2,"body":"organization areas. Of course, I"},{"speaker":"Aaron Moncur","startTime":147.26,"endTime":150.2,"body":"am an engineer. I have the"},{"speaker":"Aaron Moncur","startTime":150.2,"endTime":155.18,"body":"engineering background. I"},{"speaker":"Aaron Moncur","startTime":150.2,"endTime":155.18,"body":"understand engineering talk, but"},{"speaker":"Aaron Moncur","startTime":155.18,"endTime":159.32,"body":"if I'm being honest, what I"},{"speaker":"Aaron Moncur","startTime":155.18,"endTime":159.32,"body":"enjoy more than the actual"},{"speaker":"Aaron Moncur","startTime":159.32,"endTime":162.7,"body":"engineering is sharing the"},{"speaker":"Aaron Moncur","startTime":159.32,"endTime":162.7,"body":"engineering with with other"},{"speaker":"Aaron Moncur","startTime":162.7,"endTime":167.98,"body":"people promoting the the"},{"speaker":"Aaron Moncur","startTime":162.7,"endTime":167.98,"body":"discipline of engineering. The"},{"speaker":"Aaron Moncur","startTime":167.98,"endTime":173.38,"body":"podcast came about when I it was"},{"speaker":"Aaron Moncur","startTime":167.98,"endTime":173.38,"body":"during covid, towards the very"},{"speaker":"Aaron Moncur","startTime":173.38,"endTime":177.7,"body":"beginning of covid, and I was"},{"speaker":"Aaron Moncur","startTime":173.38,"endTime":177.7,"body":"part of this coaching group. And"},{"speaker":"Aaron Moncur","startTime":177.76,"endTime":181.92,"body":"the the mentor, who was in"},{"speaker":"Aaron Moncur","startTime":177.76,"endTime":181.92,"body":"charge of our group, he asked"},{"speaker":"Aaron Moncur","startTime":181.92,"endTime":184.8,"body":"us, hey, what if covid decimates"},{"speaker":"Aaron Moncur","startTime":181.92,"endTime":184.8,"body":"your business and you have to"},{"speaker":"Aaron Moncur","startTime":184.8,"endTime":187.62,"body":"close shop? What would you do"},{"speaker":"Aaron Moncur","startTime":184.8,"endTime":187.62,"body":"next? And I thought, Oh, that's"},{"speaker":"Aaron Moncur","startTime":187.62,"endTime":190.08,"body":"such an interesting question."},{"speaker":"Aaron Moncur","startTime":187.62,"endTime":190.08,"body":"And I thought about all these"},{"speaker":"Aaron Moncur","startTime":190.08,"endTime":192.9,"body":"different things that I might"},{"speaker":"Aaron Moncur","startTime":190.08,"endTime":192.9,"body":"try, but kept coming back to"},{"speaker":"Aaron Moncur","startTime":193.14,"endTime":197.1,"body":"engineering and communication."},{"speaker":"Aaron Moncur","startTime":193.14,"endTime":197.1,"body":"And I thought, wow, podcasts"},{"speaker":"Aaron Moncur","startTime":197.1,"endTime":200.78,"body":"would be really cool, and that"},{"speaker":"Aaron Moncur","startTime":197.1,"endTime":200.78,"body":"would be a great way to share"},{"speaker":"Aaron Moncur","startTime":200.78,"endTime":203.42,"body":"engineering stories and"},{"speaker":"Aaron Moncur","startTime":200.78,"endTime":203.42,"body":"information with this community."},{"speaker":"Aaron Moncur","startTime":204.14,"endTime":208.82,"body":"I could do that, and it didn't"},{"speaker":"Aaron Moncur","startTime":204.14,"endTime":208.82,"body":"take long to realize that, well,"},{"speaker":"Aaron Moncur","startTime":208.82,"endTime":212.12,"body":"I could just start a podcast"},{"speaker":"Aaron Moncur","startTime":208.82,"endTime":212.12,"body":"right away. I don't have to wait"},{"speaker":"Aaron Moncur","startTime":212.12,"endTime":215.06,"body":"until pipeline shuts down."},{"speaker":"Aaron Moncur","startTime":212.12,"endTime":215.06,"body":"Thankfully that that never"},{"speaker":"Aaron Moncur","startTime":215.06,"endTime":217.64,"body":"actually covid was pretty good"},{"speaker":"Aaron Moncur","startTime":215.06,"endTime":217.64,"body":"for us, but that's another"},{"speaker":"Aaron Moncur","startTime":217.64,"endTime":221.5,"body":"story. So I started the podcast,"},{"speaker":"Aaron Moncur","startTime":217.64,"endTime":221.5,"body":"and that was almost six years"},{"speaker":"Aaron Moncur","startTime":221.5,"endTime":225.04,"body":"ago, which is crazy to think"},{"speaker":"Aaron Moncur","startTime":221.5,"endTime":225.04,"body":"about. Now we're coming up on on"},{"speaker":"Aaron Moncur","startTime":225.1,"endTime":229.66,"body":"six years of the being an"},{"speaker":"Aaron Moncur","startTime":225.1,"endTime":229.66,"body":"engineer podcast. So that was"},{"speaker":"Aaron Moncur","startTime":229.66,"endTime":234.4,"body":"just one part of the story."},{"speaker":"Aaron Moncur","startTime":229.66,"endTime":234.4,"body":"There was an experience I had so"},{"speaker":"Aaron Moncur","startTime":234.46,"endTime":239.08,"body":"pipeline my company, we've done"},{"speaker":"Aaron Moncur","startTime":234.46,"endTime":239.08,"body":"test fixtures and motion control"},{"speaker":"Aaron Moncur","startTime":239.08,"endTime":243.3,"body":"and automation machine building"},{"speaker":"Aaron Moncur","startTime":239.08,"endTime":243.3,"body":"for about a decade now, and"},{"speaker":"Aaron Moncur","startTime":243.36,"endTime":246.66,"body":"about 10 years ago, when we"},{"speaker":"Aaron Moncur","startTime":243.36,"endTime":246.66,"body":"first started dipping our toes"},{"speaker":"Aaron Moncur","startTime":246.66,"endTime":252.36,"body":"into that water, that pond, we"},{"speaker":"Aaron Moncur","startTime":246.66,"endTime":252.36,"body":"didn't really have experience"},{"speaker":"Aaron Moncur","startTime":252.36,"endTime":255.78,"body":"with like motors and pneumatics"},{"speaker":"Aaron Moncur","startTime":252.36,"endTime":255.78,"body":"and motion control and all these"},{"speaker":"Aaron Moncur","startTime":255.78,"endTime":259.98,"body":"things. And I remember the first"},{"speaker":"Aaron Moncur","startTime":255.78,"endTime":259.98,"body":"project we did that that used a"},{"speaker":"Aaron Moncur","startTime":259.98,"endTime":264.02,"body":"motor and trying to get that"},{"speaker":"Aaron Moncur","startTime":259.98,"endTime":264.02,"body":"motor not just spinning, but"},{"speaker":"Aaron Moncur","startTime":264.02,"endTime":267.14,"body":"spinning in a very controlled"},{"speaker":"Aaron Moncur","startTime":264.02,"endTime":267.14,"body":"manner right, spin for at this"},{"speaker":"Aaron Moncur","startTime":267.14,"endTime":269.84,"body":"RPM for this amount of time, and"},{"speaker":"Aaron Moncur","startTime":267.14,"endTime":269.84,"body":"then pause and then do this"},{"speaker":"Aaron Moncur","startTime":269.84,"endTime":273.26,"body":"other thing, reverse direction,"},{"speaker":"Aaron Moncur","startTime":269.84,"endTime":273.26,"body":"whatever it was a pain in the"},{"speaker":"Aaron Moncur","startTime":273.26,"endTime":276.92,"body":"butt, and I couldn't believe how"},{"speaker":"Aaron Moncur","startTime":273.26,"endTime":276.92,"body":"difficult it was just to get a"},{"speaker":"Aaron Moncur","startTime":276.92,"endTime":283.78,"body":"motor spinning. And it made me"},{"speaker":"Aaron Moncur","startTime":276.92,"endTime":283.78,"body":"realize that it's hard to find,"},{"speaker":"Aaron Moncur","startTime":284.02,"endTime":288.1,"body":"like, the detailed engineering"},{"speaker":"Aaron Moncur","startTime":284.02,"endTime":288.1,"body":"information that one needs to"},{"speaker":"Aaron Moncur","startTime":288.1,"endTime":291.7,"body":"actually complete a project to"},{"speaker":"Aaron Moncur","startTime":288.1,"endTime":291.7,"body":"move the needle. And wouldn't it"},{"speaker":"Aaron Moncur","startTime":291.7,"endTime":294.94,"body":"be wonderful if there was a"},{"speaker":"Aaron Moncur","startTime":291.7,"endTime":294.94,"body":"place where you could just go"},{"speaker":"Aaron Moncur","startTime":295.12,"endTime":298.12,"body":"and, like, learn those things"},{"speaker":"Aaron Moncur","startTime":295.12,"endTime":298.12,"body":"that that you need to"},{"speaker":"Aaron Moncur","startTime":298.12,"endTime":302.16,"body":"understand. There is. So much"},{"speaker":"Aaron Moncur","startTime":298.12,"endTime":302.16,"body":"knowledge already out there in"},{"speaker":"Aaron Moncur","startTime":302.16,"endTime":305.04,"body":"the world. The problem with with"},{"speaker":"Aaron Moncur","startTime":302.16,"endTime":305.04,"body":"our industry, probably most"},{"speaker":"Aaron Moncur","startTime":305.04,"endTime":308.52,"body":"industries, this isn't unique or"},{"speaker":"Aaron Moncur","startTime":305.04,"endTime":308.52,"body":"specific to engineering, is is"},{"speaker":"Aaron Moncur","startTime":308.52,"endTime":313.2,"body":"not that an insufficient amount"},{"speaker":"Aaron Moncur","startTime":308.52,"endTime":313.2,"body":"of knowledge, it's access to"},{"speaker":"Aaron Moncur","startTime":313.2,"endTime":319.74,"body":"that knowledge in like, an easy,"},{"speaker":"Aaron Moncur","startTime":313.2,"endTime":319.74,"body":"straightforward manner. So that"},{"speaker":"Aaron Moncur","startTime":319.74,"endTime":323.66,"body":"kind of led to creating the wave"},{"speaker":"Aaron Moncur","startTime":319.74,"endTime":323.66,"body":"dot engineer, our online"},{"speaker":"Aaron Moncur","startTime":323.66,"endTime":328.46,"body":"community tools, education and"},{"speaker":"Aaron Moncur","startTime":323.66,"endTime":328.46,"body":"community for engineers. And"},{"speaker":"Aaron Moncur","startTime":328.58,"endTime":330.8,"body":"there are all kinds of cool"},{"speaker":"Aaron Moncur","startTime":328.58,"endTime":330.8,"body":"things we'll talk about, maybe a"},{"speaker":"Aaron Moncur","startTime":330.8,"endTime":333.08,"body":"little bit later, about the"},{"speaker":"Aaron Moncur","startTime":330.8,"endTime":333.08,"body":"wave, that where engineers can"},{"speaker":"Aaron Moncur","startTime":333.08,"endTime":338.96,"body":"benefit. And then after the"},{"speaker":"Aaron Moncur","startTime":333.08,"endTime":338.96,"body":"wave, I had this idea for an in"},{"speaker":"Aaron Moncur","startTime":338.96,"endTime":342.46,"body":"person event, and that became"},{"speaker":"Aaron Moncur","startTime":338.96,"endTime":342.46,"body":"PDX, which I think all of you"},{"speaker":"Aaron Moncur","startTime":342.46,"endTime":346.06,"body":"have heard me talk about at this"},{"speaker":"Aaron Moncur","startTime":342.46,"endTime":346.06,"body":"point. Technically, we had our"},{"speaker":"Aaron Moncur","startTime":346.06,"endTime":350.2,"body":"second year in last month, in"},{"speaker":"Aaron Moncur","startTime":346.06,"endTime":350.2,"body":"October, although it was kind of"},{"speaker":"Aaron Moncur","startTime":350.2,"endTime":353.86,"body":"the first year for, like, the"},{"speaker":"Aaron Moncur","startTime":350.2,"endTime":353.86,"body":"new format and the format that"},{"speaker":"Aaron Moncur","startTime":353.86,"endTime":358.06,"body":"we will be using moving forward."},{"speaker":"Aaron Moncur","startTime":353.86,"endTime":358.06,"body":"So now we've got the being an"},{"speaker":"Aaron Moncur","startTime":358.06,"endTime":361.68,"body":"engineer podcast, we've got the"},{"speaker":"Aaron Moncur","startTime":358.06,"endTime":361.68,"body":"wave dot engineer website. We've"},{"speaker":"Aaron Moncur","startTime":361.68,"endTime":366.06,"body":"got this PDX in person event."},{"speaker":"Aaron Moncur","startTime":361.68,"endTime":366.06,"body":"And we're also doing, and have"},{"speaker":"Aaron Moncur","startTime":366.06,"endTime":370.62,"body":"been for the past year, kind of"},{"speaker":"Aaron Moncur","startTime":366.06,"endTime":370.62,"body":"every other month ish, free"},{"speaker":"Aaron Moncur","startTime":370.62,"endTime":375.06,"body":"online PDX webinars. So we had"},{"speaker":"Aaron Moncur","startTime":370.62,"endTime":375.06,"body":"got the in person version of"},{"speaker":"Aaron Moncur","startTime":375.06,"endTime":377.76,"body":"PDX, which is super cool, show"},{"speaker":"Aaron Moncur","startTime":375.06,"endTime":377.76,"body":"up there in person, learn"},{"speaker":"Aaron Moncur","startTime":377.76,"endTime":381.5,"body":"things, meet new people, and"},{"speaker":"Aaron Moncur","startTime":377.76,"endTime":381.5,"body":"then. But there's, you know, a"},{"speaker":"Aaron Moncur","startTime":381.5,"endTime":384.68,"body":"charge to be there. There's a"},{"speaker":"Aaron Moncur","startTime":381.5,"endTime":384.68,"body":"ticket you have to buy. And if"},{"speaker":"Aaron Moncur","startTime":384.68,"endTime":387.68,"body":"you're not here in the Phoenix"},{"speaker":"Aaron Moncur","startTime":384.68,"endTime":387.68,"body":"area, there's some travel costs"},{"speaker":"Aaron Moncur","startTime":387.74,"endTime":391.94,"body":"associated with it. So we also"},{"speaker":"Aaron Moncur","startTime":387.74,"endTime":391.94,"body":"have the PDX webinars, which are"},{"speaker":"Aaron Moncur","startTime":392.06,"endTime":396.56,"body":"kind of like super mini segments"},{"speaker":"Aaron Moncur","startTime":392.06,"endTime":396.56,"body":"of the full PDX experience,"},{"speaker":"Aaron Moncur","startTime":396.56,"endTime":401.62,"body":"where anyone, regardless where"},{"speaker":"Aaron Moncur","startTime":396.56,"endTime":401.62,"body":"you are, can join for free and"},{"speaker":"Aaron Moncur","startTime":401.98,"endTime":406.12,"body":"learn something from an expert"},{"speaker":"Aaron Moncur","startTime":401.98,"endTime":406.12,"body":"in our field. So we had all"},{"speaker":"Aaron Moncur","startTime":406.12,"endTime":410.44,"body":"these these different like"},{"speaker":"Aaron Moncur","startTime":406.12,"endTime":410.44,"body":"brands and channels, and I"},{"speaker":"Aaron Moncur","startTime":410.44,"endTime":413.74,"body":"realized that, man, we've"},{"speaker":"Aaron Moncur","startTime":410.44,"endTime":413.74,"body":"actually created, like, a pretty"},{"speaker":"Aaron Moncur","startTime":413.74,"endTime":419.32,"body":"robust media or content"},{"speaker":"Aaron Moncur","startTime":413.74,"endTime":419.32,"body":"generation and dissemination"},{"speaker":"Aaron Moncur","startTime":419.98,"endTime":423.9,"body":"engine, and maybe all of that"},{"speaker":"Aaron Moncur","startTime":419.98,"endTime":423.9,"body":"should be, like, coordinated a"},{"speaker":"Aaron Moncur","startTime":423.9,"endTime":427.2,"body":"little bit more tightly. And"},{"speaker":"Aaron Moncur","startTime":423.9,"endTime":427.2,"body":"that's where the idea for PML"},{"speaker":"Aaron Moncur","startTime":427.2,"endTime":431.46,"body":"pipeline Media Lab came from,"},{"speaker":"Aaron Moncur","startTime":427.2,"endTime":431.46,"body":"kind of a parent brand for all"},{"speaker":"Aaron Moncur","startTime":431.46,"endTime":434.64,"body":"of these other channels that"},{"speaker":"Aaron Moncur","startTime":431.46,"endTime":434.64,"body":"that, that we have,"},{"speaker":"Brad Hirayama","startTime":436.5,"endTime":440.24,"body":"yeah, and then I"},{"speaker":"Brad Hirayama","startTime":436.5,"endTime":440.24,"body":"came along one day, you know,"},{"speaker":"Brad Hirayama","startTime":440.24,"endTime":444.44,"body":"getting a little bit more into"},{"speaker":"Brad Hirayama","startTime":440.24,"endTime":444.44,"body":"who I am, Aaron approached me on"},{"speaker":"Brad Hirayama","startTime":444.44,"endTime":447.8,"body":"LinkedIn. I was on the podcast."},{"speaker":"Brad Hirayama","startTime":444.44,"endTime":447.8,"body":"You guys may have seen me, or, I"},{"speaker":"Brad Hirayama","startTime":447.8,"endTime":449.24,"body":"guess, heard me at that point."},{"speaker":"Aaron Moncur","startTime":451.76,"endTime":453.02,"body":"And I was"},{"speaker":"Brad Hirayama","startTime":453.02,"endTime":455.54,"body":"really searching"},{"speaker":"Brad Hirayama","startTime":453.02,"endTime":455.54,"body":"for other creative outlets at"},{"speaker":"Brad Hirayama","startTime":455.54,"endTime":461.74,"body":"that point. And I kept pestering"},{"speaker":"Brad Hirayama","startTime":455.54,"endTime":461.74,"body":"Aaron about ideas, and I think I"},{"speaker":"Brad Hirayama","startTime":461.74,"endTime":467.32,"body":"replied to a LinkedIn post that"},{"speaker":"Brad Hirayama","startTime":461.74,"endTime":467.32,"body":"you had around that time, and I"},{"speaker":"Brad Hirayama","startTime":467.32,"endTime":470.92,"body":"was talking about, I think"},{"speaker":"Brad Hirayama","startTime":467.32,"endTime":470.92,"body":"newsletters are really cool,"},{"speaker":"Brad Hirayama","startTime":471.34,"endTime":476.5,"body":"being able to just write both"},{"speaker":"Brad Hirayama","startTime":471.34,"endTime":476.5,"body":"long form and short form give"},{"speaker":"Brad Hirayama","startTime":476.56,"endTime":481.44,"body":"value really Quick email inbox"},{"speaker":"Brad Hirayama","startTime":476.56,"endTime":481.44,"body":"value to whoever your readers"},{"speaker":"Brad Hirayama","startTime":481.44,"endTime":486.9,"body":"are. And after a little bit more"},{"speaker":"Brad Hirayama","startTime":481.44,"endTime":486.9,"body":"pestering, Aaron agreed to let"},{"speaker":"Brad Hirayama","startTime":486.9,"endTime":490.74,"body":"me start the newsletter. So I've"},{"speaker":"Brad Hirayama","startTime":486.9,"endTime":490.74,"body":"been writing now the newsletter"},{"speaker":"Brad Hirayama","startTime":490.74,"endTime":494.1,"body":"to be part of this ecosystem for"},{"speaker":"Brad Hirayama","startTime":490.74,"endTime":494.1,"body":"almost the last year. Now I"},{"speaker":"Brad Hirayama","startTime":494.1,"endTime":497.7,"body":"think we're almost, we're almost"},{"speaker":"Brad Hirayama","startTime":494.1,"endTime":497.7,"body":"at a year since the since the"},{"speaker":"Brad Hirayama","startTime":497.7,"endTime":503.6,"body":"newsletter launched, you know."},{"speaker":"Brad Hirayama","startTime":497.7,"endTime":503.6,"body":"And it gave me a really nice"},{"speaker":"Brad Hirayama","startTime":503.6,"endTime":508.46,"body":"outlet to share ideas, to share"},{"speaker":"Brad Hirayama","startTime":503.6,"endTime":508.46,"body":"stories, and, you know, to"},{"speaker":"Brad Hirayama","startTime":508.46,"endTime":512.48,"body":"really tell engineering history,"},{"speaker":"Brad Hirayama","startTime":508.46,"endTime":512.48,"body":"like I don't think I've seen,"},{"speaker":"Brad Hirayama","startTime":512.78,"endTime":516.98,"body":"you know, and give people that"},{"speaker":"Brad Hirayama","startTime":512.78,"endTime":516.98,"body":"that level of information. So"},{"speaker":"Brad Hirayama","startTime":518.12,"endTime":520.84,"body":"that's where I came along. And"},{"speaker":"Brad Hirayama","startTime":518.12,"endTime":520.84,"body":"then, you know, Aaron pitched me"},{"speaker":"Brad Hirayama","startTime":520.9,"endTime":526.3,"body":"this idea of pipeline Media Lab"},{"speaker":"Brad Hirayama","startTime":520.9,"endTime":526.3,"body":"and what it could, how it could"},{"speaker":"Brad Hirayama","startTime":526.3,"endTime":530.98,"body":"affect the greater engineering"},{"speaker":"Brad Hirayama","startTime":526.3,"endTime":530.98,"body":"community, what he already has"},{"speaker":"Brad Hirayama","startTime":530.98,"endTime":535.96,"body":"built, what he wants to build,"},{"speaker":"Brad Hirayama","startTime":530.98,"endTime":535.96,"body":"the vision that he has for This"},{"speaker":"Brad Hirayama","startTime":535.96,"endTime":541.68,"body":"dissemination of information and"},{"speaker":"Brad Hirayama","startTime":535.96,"endTime":541.68,"body":"kind of democratizing access to"},{"speaker":"Brad Hirayama","startTime":543.12,"endTime":547.2,"body":"complex topics, or even the"},{"speaker":"Brad Hirayama","startTime":543.12,"endTime":547.2,"body":"fundamentals of simple things,"},{"speaker":"Brad Hirayama","startTime":547.56,"endTime":551.22,"body":"you know, to help people get"},{"speaker":"Brad Hirayama","startTime":547.56,"endTime":551.22,"body":"involved in more complex"},{"speaker":"Brad Hirayama","startTime":551.22,"endTime":558.72,"body":"automation or processes. And I"},{"speaker":"Brad Hirayama","startTime":551.22,"endTime":558.72,"body":"bought in, I bought in 100% you"},{"speaker":"Brad Hirayama","startTime":558.72,"endTime":562.58,"body":"know, and I think that I'm"},{"speaker":"Brad Hirayama","startTime":558.72,"endTime":562.58,"body":"really excited about what we are"},{"speaker":"Brad Hirayama","startTime":562.58,"endTime":568.76,"body":"building and what is to come,"},{"speaker":"Brad Hirayama","startTime":562.58,"endTime":568.76,"body":"because like Aaron, I share the"},{"speaker":"Brad Hirayama","startTime":568.82,"endTime":575.42,"body":"same vision that engineers need"},{"speaker":"Brad Hirayama","startTime":568.82,"endTime":575.42,"body":"access to information, and"},{"speaker":"Brad Hirayama","startTime":575.42,"endTime":578.72,"body":"that's how we push the envelope,"},{"speaker":"Brad Hirayama","startTime":575.42,"endTime":578.72,"body":"and that's how we innovate. And"},{"speaker":"Brad Hirayama","startTime":578.72,"endTime":582.22,"body":"so really excited to be here. I"},{"speaker":"Brad Hirayama","startTime":578.72,"endTime":582.22,"body":"didn't mean to take that over"},{"speaker":"Brad Hirayama","startTime":582.22,"endTime":587.14,"body":"Aaron, but, you know, I think we"},{"speaker":"Brad Hirayama","startTime":582.22,"endTime":587.14,"body":"have a lot of really exciting"},{"speaker":"Brad Hirayama","startTime":587.14,"endTime":591.88,"body":"things that we're going to talk"},{"speaker":"Brad Hirayama","startTime":587.14,"endTime":591.88,"body":"about later on today, coming up,"},{"speaker":"Brad Hirayama","startTime":591.88,"endTime":595.12,"body":"and I'm really excited. I know"},{"speaker":"Brad Hirayama","startTime":591.88,"endTime":595.12,"body":"Aaron's really excited. I hope"},{"speaker":"Brad Hirayama","startTime":595.12,"endTime":597.1,"body":"that you guys get really excited"},{"speaker":"Brad Hirayama","startTime":595.12,"endTime":597.1,"body":"with us."},{"speaker":"Aaron Moncur","startTime":597.46,"endTime":600.12,"body":"Yeah, and I need"},{"speaker":"Aaron Moncur","startTime":597.46,"endTime":600.12,"body":"to say something about Brad. I'm"},{"speaker":"Aaron Moncur","startTime":600.12,"endTime":605.46,"body":"gonna make him blush here, but"},{"speaker":"Aaron Moncur","startTime":600.12,"endTime":605.46,"body":"he took on the newsletter. It"},{"speaker":"Aaron Moncur","startTime":605.46,"endTime":609.3,"body":"was all him, you know, it wasn't"},{"speaker":"Aaron Moncur","startTime":605.46,"endTime":609.3,"body":"even really on my radar. And he"},{"speaker":"Aaron Moncur","startTime":609.3,"endTime":611.88,"body":"reached out and said, Hey, I'd"},{"speaker":"Aaron Moncur","startTime":609.3,"endTime":611.88,"body":"love to just do this. And I was"},{"speaker":"Aaron Moncur","startTime":611.88,"endTime":616.2,"body":"like, Ah, okay, how does that"},{"speaker":"Aaron Moncur","startTime":611.88,"endTime":616.2,"body":"work? Like? And he just grabbed"},{"speaker":"Aaron Moncur","startTime":616.2,"endTime":619.62,"body":"the bull by the horns and did it"},{"speaker":"Aaron Moncur","startTime":616.2,"endTime":619.62,"body":"and took it over. And if I'm"},{"speaker":"Aaron Moncur","startTime":619.62,"endTime":622.94,"body":"being perfectly honest. This is"},{"speaker":"Aaron Moncur","startTime":619.62,"endTime":622.94,"body":"back when Brad and I didn't know"},{"speaker":"Aaron Moncur","startTime":622.94,"endTime":625.58,"body":"each other very well. At that"},{"speaker":"Aaron Moncur","startTime":622.94,"endTime":625.58,"body":"time, I was like, Ah, maybe"},{"speaker":"Aaron Moncur","startTime":625.58,"endTime":628.82,"body":"he'll do a few episodes of the"},{"speaker":"Aaron Moncur","startTime":625.58,"endTime":628.82,"body":"newsletter, and then it'll it'll"},{"speaker":"Aaron Moncur","startTime":628.82,"endTime":631.76,"body":"come to end. You know, it's a"},{"speaker":"Aaron Moncur","startTime":628.82,"endTime":631.76,"body":"lot of work. And is one person"},{"speaker":"Aaron Moncur","startTime":631.76,"endTime":636.5,"body":"really going to sustain this?"},{"speaker":"Aaron Moncur","startTime":631.76,"endTime":636.5,"body":"And to his credit, he 100% has"},{"speaker":"Aaron Moncur","startTime":636.5,"endTime":641.38,"body":"not just sustained it, but but"},{"speaker":"Aaron Moncur","startTime":636.5,"endTime":641.38,"body":"grown it and made it into an"},{"speaker":"Aaron Moncur","startTime":641.38,"endTime":645.58,"body":"even more compelling piece of"},{"speaker":"Aaron Moncur","startTime":641.38,"endTime":645.58,"body":"content than than when it"},{"speaker":"Aaron Moncur","startTime":645.58,"endTime":649.6,"body":"started. So I've just been super"},{"speaker":"Aaron Moncur","startTime":645.58,"endTime":649.6,"body":"impressed with with Brad. And"},{"speaker":"Aaron Moncur","startTime":649.6,"endTime":653.92,"body":"it's not often that you meet"},{"speaker":"Aaron Moncur","startTime":649.6,"endTime":653.92,"body":"someone who aligns so well with"},{"speaker":"Aaron Moncur","startTime":653.92,"endTime":657.34,"body":"with your vision and your"},{"speaker":"Aaron Moncur","startTime":653.92,"endTime":657.34,"body":"mindset and your way of doing"},{"speaker":"Aaron Moncur","startTime":657.34,"endTime":660.96,"body":"things, and is actually"},{"speaker":"Aaron Moncur","startTime":657.34,"endTime":660.96,"body":"effective, like actually get"},{"speaker":"Aaron Moncur","startTime":660.96,"endTime":665.82,"body":"stuff done, knows how to to"},{"speaker":"Aaron Moncur","startTime":660.96,"endTime":665.82,"body":"work, and so I've been so"},{"speaker":"Aaron Moncur","startTime":666.12,"endTime":670.68,"body":"impressed with his work ethic"},{"speaker":"Aaron Moncur","startTime":666.12,"endTime":670.68,"body":"and his capability and in his"},{"speaker":"Aaron Moncur","startTime":670.68,"endTime":674.76,"body":"mindset and and all these"},{"speaker":"Aaron Moncur","startTime":670.68,"endTime":674.76,"body":"things. So just very grateful"},{"speaker":"Aaron Moncur","startTime":674.76,"endTime":678.96,"body":"that our paths crossed and we"},{"speaker":"Aaron Moncur","startTime":674.76,"endTime":678.96,"body":"had the opportunity to work"},{"speaker":"Aaron Moncur","startTime":678.96,"endTime":682.76,"body":"together now and build out PML"},{"speaker":"Aaron Moncur","startTime":678.96,"endTime":682.76,"body":"into something even bigger and"},{"speaker":"Aaron Moncur","startTime":682.76,"endTime":683.72,"body":"better for everyone."},{"speaker":"Aaron Moncur","startTime":732.81,"endTime":735.69,"body":"Have you ever built a test"},{"speaker":"Aaron Moncur","startTime":732.81,"endTime":735.69,"body":"fixture that didn't work well?"},{"speaker":"Aaron Moncur","startTime":736.1099999999999,"endTime":739.6500000000001,"body":"Most engineers have, usually"},{"speaker":"Aaron Moncur","startTime":736.1099999999999,"endTime":739.6500000000001,"body":"because of hidden pitfalls you"},{"speaker":"Aaron Moncur","startTime":739.6500000000001,"endTime":742.77,"body":"wouldn't know to look for if you"},{"speaker":"Aaron Moncur","startTime":739.6500000000001,"endTime":742.77,"body":"don't design fixtures all day"},{"speaker":"Aaron Moncur","startTime":743.3699999999999,"endTime":746.3299999999999,"body":"after watching this happen for"},{"speaker":"Aaron Moncur","startTime":743.3699999999999,"endTime":746.3299999999999,"body":"years, we built a simple five"},{"speaker":"Aaron Moncur","startTime":746.3299999999999,"endTime":749.51,"body":"step framework that gets"},{"speaker":"Aaron Moncur","startTime":746.3299999999999,"endTime":749.51,"body":"fixtures right the first time,"},{"speaker":"Aaron Moncur","startTime":749.8699999999999,"endTime":753.77,"body":"and we packaged it in a free"},{"speaker":"Aaron Moncur","startTime":749.8699999999999,"endTime":753.77,"body":"guide called The Essential Guide"},{"speaker":"Aaron Moncur","startTime":753.8299999999999,"endTime":757.3699999999999,"body":"to designing test fixtures if"},{"speaker":"Aaron Moncur","startTime":753.8299999999999,"endTime":757.3699999999999,"body":"you want more accurate,"},{"speaker":"Aaron Moncur","startTime":757.3699999999999,"endTime":761.0899999999999,"body":"repeatable data and fewer"},{"speaker":"Aaron Moncur","startTime":757.3699999999999,"endTime":761.0899999999999,"body":"redesigns. Grab the guide at"},{"speaker":"Aaron Moncur","startTime":761.0899999999999,"endTime":766.69,"body":"PML, dot, engineer, forward"},{"speaker":"Aaron Moncur","startTime":761.0899999999999,"endTime":766.69,"body":"slash, test, dash, fixture, get"},{"speaker":"Aaron Moncur","startTime":766.69,"endTime":769.81,"body":"it, steal the framework and"},{"speaker":"Aaron Moncur","startTime":766.69,"endTime":769.81,"body":"level up your fixture. Game,"},{"speaker":"Brad Hirayama","startTime":774.3699999999999,"endTime":779.23,"body":"yeah, you know,"},{"speaker":"Brad Hirayama","startTime":774.3699999999999,"endTime":779.23,"body":"I, I was shocked when Aaron"},{"speaker":"Brad Hirayama","startTime":779.23,"endTime":783.19,"body":"reached out to me on LinkedIn. I"},{"speaker":"Brad Hirayama","startTime":779.23,"endTime":783.19,"body":"thought he was like a spam bot"},{"speaker":"Brad Hirayama","startTime":783.19,"endTime":787.53,"body":"at first. Who, who would"},{"speaker":"Brad Hirayama","startTime":783.19,"endTime":787.53,"body":"actually want some, you know,"},{"speaker":"Brad Hirayama","startTime":787.6500000000001,"endTime":791.79,"body":"random senior level engineer on"},{"speaker":"Brad Hirayama","startTime":787.6500000000001,"endTime":791.79,"body":"a podcast. You know, why? Why"},{"speaker":"Brad Hirayama","startTime":791.79,"endTime":795.3299999999999,"body":"would you want somebody like,"},{"speaker":"Brad Hirayama","startTime":791.79,"endTime":795.3299999999999,"body":"like me? And, you know, getting"},{"speaker":"Brad Hirayama","startTime":795.3299999999999,"endTime":801.0899999999999,"body":"to know Aaron over the last year"},{"speaker":"Brad Hirayama","startTime":795.3299999999999,"endTime":801.0899999999999,"body":"has just been, you know, such a,"},{"speaker":"Brad Hirayama","startTime":801.3900000000001,"endTime":805.97,"body":"such a great opportunity to"},{"speaker":"Brad Hirayama","startTime":801.3900000000001,"endTime":805.97,"body":"learn from somebody who has been"},{"speaker":"Brad Hirayama","startTime":805.97,"endTime":808.9100000000001,"body":"in the industry and who"},{"speaker":"Brad Hirayama","startTime":805.97,"endTime":808.9100000000001,"body":"understands what it means to"},{"speaker":"Brad Hirayama","startTime":809.6300000000001,"endTime":815.1500000000001,"body":"step into a world of a little"},{"speaker":"Brad Hirayama","startTime":809.6300000000001,"endTime":815.1500000000001,"body":"you know, some some questions."},{"speaker":"Brad Hirayama","startTime":815.21,"endTime":817.01,"body":"You know, you don't know"},{"speaker":"Brad Hirayama","startTime":815.21,"endTime":817.01,"body":"everything. You don't know"},{"speaker":"Brad Hirayama","startTime":817.01,"endTime":822.1700000000001,"body":"exactly how to do it, but then"},{"speaker":"Brad Hirayama","startTime":817.01,"endTime":822.1700000000001,"body":"just tackle it, take it, run"},{"speaker":"Brad Hirayama","startTime":822.1700000000001,"endTime":825.3699999999999,"body":"with it. Learn as you go, ask,"},{"speaker":"Brad Hirayama","startTime":822.1700000000001,"endTime":825.3699999999999,"body":"the right questions. And I think"},{"speaker":"Brad Hirayama","startTime":825.97,"endTime":829.03,"body":"that's what we've done over the"},{"speaker":"Brad Hirayama","startTime":825.97,"endTime":829.03,"body":"last year, and it's really"},{"speaker":"Brad Hirayama","startTime":829.03,"endTime":833.77,"body":"brought this PML vision to life."},{"speaker":"Brad Hirayama","startTime":829.03,"endTime":833.77,"body":"And yeah, again, just really"},{"speaker":"Brad Hirayama","startTime":833.77,"endTime":835.69,"body":"excited about what's coming"},{"speaker":"Brad Hirayama","startTime":833.77,"endTime":835.69,"body":"next."},{"speaker":"Aaron Moncur","startTime":835.75,"endTime":841.45,"body":"So go ahead, a"},{"speaker":"Aaron Moncur","startTime":835.75,"endTime":841.45,"body":"couple of thoughts there. Our"},{"speaker":"Aaron Moncur","startTime":841.51,"endTime":846.51,"body":"engineering manager, Michael"},{"speaker":"Aaron Moncur","startTime":841.51,"endTime":846.51,"body":"Hadley, who was the second guest"},{"speaker":"Aaron Moncur","startTime":846.51,"endTime":848.8499999999999,"body":"on the being an engineer"},{"speaker":"Aaron Moncur","startTime":846.51,"endTime":848.8499999999999,"body":"podcast. If you go all the way"},{"speaker":"Aaron Moncur","startTime":848.8499999999999,"endTime":851.31,"body":"back to the beginning, there's"},{"speaker":"Aaron Moncur","startTime":848.8499999999999,"endTime":851.31,"body":"kind of an intro with just me,"},{"speaker":"Aaron Moncur","startTime":851.31,"endTime":854.6099999999999,"body":"and then I guess the first real"},{"speaker":"Aaron Moncur","startTime":851.31,"endTime":854.6099999999999,"body":"guest was, was Michael Hadley,"},{"speaker":"Aaron Moncur","startTime":854.9100000000001,"endTime":858.5699999999999,"body":"and he's a super interesting"},{"speaker":"Aaron Moncur","startTime":854.9100000000001,"endTime":858.5699999999999,"body":"guy. Lots of stories in history,"},{"speaker":"Aaron Moncur","startTime":858.81,"endTime":863.55,"body":"and one of the very interesting"},{"speaker":"Aaron Moncur","startTime":858.81,"endTime":863.55,"body":"parts of his history is he"},{"speaker":"Aaron Moncur","startTime":863.55,"endTime":869.0899999999999,"body":"worked with Tony Robbins, the"},{"speaker":"Aaron Moncur","startTime":863.55,"endTime":869.0899999999999,"body":"motivational speaker, you know,"},{"speaker":"Aaron Moncur","startTime":869.0899999999999,"endTime":873.4100000000001,"body":"author, speaker, Tony Robbins,"},{"speaker":"Aaron Moncur","startTime":869.0899999999999,"endTime":873.4100000000001,"body":"is it Robbins or Robinson? I"},{"speaker":"Aaron Moncur","startTime":873.4100000000001,"endTime":875.8699999999999,"body":"think it's Robbins. Tony"},{"speaker":"Aaron Moncur","startTime":873.4100000000001,"endTime":875.8699999999999,"body":"Robbins, it's Robbins, yeah."},{"speaker":"Aaron Moncur","startTime":876.23,"endTime":881.1500000000001,"body":"Anyway, Michael has told me this"},{"speaker":"Aaron Moncur","startTime":876.23,"endTime":881.1500000000001,"body":"story a few times where he"},{"speaker":"Aaron Moncur","startTime":881.21,"endTime":884.53,"body":"somehow got introduced to Tony"},{"speaker":"Aaron Moncur","startTime":881.21,"endTime":884.53,"body":"way back in the day. This is"},{"speaker":"Aaron Moncur","startTime":884.53,"endTime":888.31,"body":"like, you know, 20 years ago, or"},{"speaker":"Aaron Moncur","startTime":884.53,"endTime":888.31,"body":"something, 25 years ago. And"},{"speaker":"Aaron Moncur","startTime":888.3699999999999,"endTime":893.47,"body":"they hit it off. They got along"},{"speaker":"Aaron Moncur","startTime":888.3699999999999,"endTime":893.47,"body":"really well. And at some point,"},{"speaker":"Aaron Moncur","startTime":893.47,"endTime":896.77,"body":"Tony approached Michael and"},{"speaker":"Aaron Moncur","startTime":893.47,"endTime":896.77,"body":"says, I'd like you to be my"},{"speaker":"Aaron Moncur","startTime":896.77,"endTime":899.71,"body":"business manager. I don't have a"},{"speaker":"Aaron Moncur","startTime":896.77,"endTime":899.71,"body":"business manager, and I need"},{"speaker":"Aaron Moncur","startTime":899.71,"endTime":903.3699999999999,"body":"one, and I'd like you to fill"},{"speaker":"Aaron Moncur","startTime":899.71,"endTime":903.3699999999999,"body":"that role. And Michael says, I"},{"speaker":"Aaron Moncur","startTime":903.3699999999999,"endTime":906.0899999999999,"body":"don't know anything about being"},{"speaker":"Aaron Moncur","startTime":903.3699999999999,"endTime":906.0899999999999,"body":"a business manager? How can I do"},{"speaker":"Aaron Moncur","startTime":906.0899999999999,"endTime":909.3900000000001,"body":"that? And Tony says, Well,"},{"speaker":"Aaron Moncur","startTime":906.0899999999999,"endTime":909.3900000000001,"body":"neither do I. We'll figure it"},{"speaker":"Aaron Moncur","startTime":909.3900000000001,"endTime":912.27,"body":"out. And that's what happened."},{"speaker":"Aaron Moncur","startTime":909.3900000000001,"endTime":912.27,"body":"So Michael became his business"},{"speaker":"Aaron Moncur","startTime":912.27,"endTime":915.8699999999999,"body":"manager for the next several"},{"speaker":"Aaron Moncur","startTime":912.27,"endTime":915.8699999999999,"body":"years. And I love that attitude,"},{"speaker":"Aaron Moncur","startTime":916.1700000000001,"endTime":921.75,"body":"and it's, it's, I think, I think"},{"speaker":"Aaron Moncur","startTime":916.1700000000001,"endTime":921.75,"body":"most engineers have that same"},{"speaker":"Aaron Moncur","startTime":921.75,"endTime":925.01,"body":"attitude of, I don't know how to"},{"speaker":"Aaron Moncur","startTime":921.75,"endTime":925.01,"body":"do this thing, but I'm an"},{"speaker":"Aaron Moncur","startTime":925.01,"endTime":928.8499999999999,"body":"engineer, I can figure it out."},{"speaker":"Aaron Moncur","startTime":925.01,"endTime":928.8499999999999,"body":"And I saw the same thing with"},{"speaker":"Aaron Moncur","startTime":928.8499999999999,"endTime":934.31,"body":"PDX. So PDX, we did a pilot two"},{"speaker":"Aaron Moncur","startTime":928.8499999999999,"endTime":934.31,"body":"years ago, and it was cool, but"},{"speaker":"Aaron Moncur","startTime":934.31,"endTime":938.3299999999999,"body":"it was pretty small, kind of a"},{"speaker":"Aaron Moncur","startTime":934.31,"endTime":938.3299999999999,"body":"very, very minimalistic format."},{"speaker":"Aaron Moncur","startTime":938.51,"endTime":940.9100000000001,"body":"And we thought, you know, that"},{"speaker":"Aaron Moncur","startTime":938.51,"endTime":940.9100000000001,"body":"went well enough. Let's do it"},{"speaker":"Aaron Moncur","startTime":940.9100000000001,"endTime":944.95,"body":"for real now. And so we did pdx"},{"speaker":"Aaron Moncur","startTime":940.9100000000001,"endTime":944.95,"body":"2020. Five, which just just"},{"speaker":"Aaron Moncur","startTime":944.95,"endTime":948.3699999999999,"body":"finished last month, and it was"},{"speaker":"Aaron Moncur","startTime":944.95,"endTime":948.3699999999999,"body":"stellar. It was a great success."},{"speaker":"Aaron Moncur","startTime":948.3699999999999,"endTime":951.0699999999999,"body":"People loved it. The attendees"},{"speaker":"Aaron Moncur","startTime":948.3699999999999,"endTime":951.0699999999999,"body":"loved it. The exhibitors loved"},{"speaker":"Aaron Moncur","startTime":951.0699999999999,"endTime":954.19,"body":"it. It was just a unique and"},{"speaker":"Aaron Moncur","startTime":951.0699999999999,"endTime":954.19,"body":"kind of innovative format, win,"},{"speaker":"Aaron Moncur","startTime":954.19,"endTime":960.0699999999999,"body":"win for everyone. And when we"},{"speaker":"Aaron Moncur","startTime":954.19,"endTime":960.0699999999999,"body":"first started planning pdx 2025"},{"speaker":"Aaron Moncur","startTime":961.45,"endTime":965.01,"body":"I told Nikki our we call her our"},{"speaker":"Aaron Moncur","startTime":961.45,"endTime":965.01,"body":"integrator, because she"},{"speaker":"Aaron Moncur","startTime":965.19,"endTime":968.1300000000001,"body":"integrates all the things behind"},{"speaker":"Aaron Moncur","startTime":965.19,"endTime":968.1300000000001,"body":"the scenes that just make"},{"speaker":"Aaron Moncur","startTime":968.1300000000001,"endTime":971.79,"body":"pipeline run. And I told her,"},{"speaker":"Aaron Moncur","startTime":968.1300000000001,"endTime":971.79,"body":"hey, I want to do like a"},{"speaker":"Aaron Moncur","startTime":971.97,"endTime":975.3299999999999,"body":"legitimate conference, you know,"},{"speaker":"Aaron Moncur","startTime":971.97,"endTime":975.3299999999999,"body":"almost like a trade show. And"},{"speaker":"Aaron Moncur","startTime":975.3299999999999,"endTime":978.99,"body":"she was like, we can't do that."},{"speaker":"Aaron Moncur","startTime":975.3299999999999,"endTime":978.99,"body":"We don't know how to put on a"},{"speaker":"Aaron Moncur","startTime":978.99,"endTime":983.6099999999999,"body":"trade show or plan and organize"},{"speaker":"Aaron Moncur","startTime":978.99,"endTime":983.6099999999999,"body":"like a big event like this. And"},{"speaker":"Aaron Moncur","startTime":983.73,"endTime":987.4100000000001,"body":"other people in the industry"},{"speaker":"Aaron Moncur","startTime":983.73,"endTime":987.4100000000001,"body":"also, in fact, after PDX"},{"speaker":"Aaron Moncur","startTime":987.71,"endTime":990.53,"body":"finished, and that actually was"},{"speaker":"Aaron Moncur","startTime":987.71,"endTime":990.53,"body":"successful, people reached out,"},{"speaker":"Aaron Moncur","startTime":990.53,"endTime":994.31,"body":"and they're like, Hey, I admit I"},{"speaker":"Aaron Moncur","startTime":990.53,"endTime":994.31,"body":"thought you were kind of crazy"},{"speaker":"Aaron Moncur","startTime":994.31,"endTime":997.79,"body":"for trying to do this, but wow,"},{"speaker":"Aaron Moncur","startTime":994.31,"endTime":997.79,"body":"it worked out. You guys pulled"},{"speaker":"Aaron Moncur","startTime":997.79,"endTime":1002.3499999999999,"body":"it off. And it just goes to show"},{"speaker":"Aaron Moncur","startTime":997.79,"endTime":1002.3499999999999,"body":"that engineering mindset, you"},{"speaker":"Aaron Moncur","startTime":1002.3499999999999,"endTime":1006.99,"body":"know, we don't know how to do a"},{"speaker":"Aaron Moncur","startTime":1002.3499999999999,"endTime":1006.99,"body":"lot of things, but we have the"},{"speaker":"Aaron Moncur","startTime":1008.25,"endTime":1011.25,"body":"that engineering education that"},{"speaker":"Aaron Moncur","startTime":1008.25,"endTime":1011.25,"body":"teaches us how to solve"},{"speaker":"Aaron Moncur","startTime":1011.25,"endTime":1016.23,"body":"problems, and so that's what"},{"speaker":"Aaron Moncur","startTime":1011.25,"endTime":1016.23,"body":"I've relied on most of my career"},{"speaker":"Aaron Moncur","startTime":1016.23,"endTime":1019.8299999999999,"body":"to just figure out how to do"},{"speaker":"Aaron Moncur","startTime":1016.23,"endTime":1019.8299999999999,"body":"something. Nine times out of 10,"},{"speaker":"Aaron Moncur","startTime":1020.3699999999999,"endTime":1023.81,"body":"I fake it till I make it right,"},{"speaker":"Aaron Moncur","startTime":1020.3699999999999,"endTime":1023.81,"body":"and then I figure it out as I go"},{"speaker":"Aaron Moncur","startTime":1023.81,"endTime":1024.23,"body":"along."},{"speaker":"Brad Hirayama","startTime":1025.85,"endTime":1027.77,"body":"Yeah, you know,"},{"speaker":"Brad Hirayama","startTime":1025.85,"endTime":1027.77,"body":"and I think the last year has"},{"speaker":"Brad Hirayama","startTime":1027.77,"endTime":1032.69,"body":"been a great testament to that"},{"speaker":"Brad Hirayama","startTime":1027.77,"endTime":1032.69,"body":"for the both of us, and we're at"},{"speaker":"Brad Hirayama","startTime":1032.69,"endTime":1036.53,"body":"the point now where, you know,"},{"speaker":"Brad Hirayama","startTime":1032.69,"endTime":1036.53,"body":"we have our guiding principles,"},{"speaker":"Brad Hirayama","startTime":1036.53,"endTime":1039.53,"body":"we have a direction. We know"},{"speaker":"Brad Hirayama","startTime":1036.53,"endTime":1039.53,"body":"what we want to do and what"},{"speaker":"Brad Hirayama","startTime":1039.53,"endTime":1043.13,"body":"we're building for. We have our"},{"speaker":"Brad Hirayama","startTime":1039.53,"endTime":1043.13,"body":"purpose, and I think that's"},{"speaker":"Brad Hirayama","startTime":1043.55,"endTime":1047.23,"body":"really what we're here to share"},{"speaker":"Brad Hirayama","startTime":1043.55,"endTime":1047.23,"body":"with you all today, because it's"},{"speaker":"Brad Hirayama","startTime":1047.23,"endTime":1051.31,"body":"now concrete. It's something"},{"speaker":"Brad Hirayama","startTime":1047.23,"endTime":1051.31,"body":"that we're both really, really"},{"speaker":"Brad Hirayama","startTime":1051.31,"endTime":1057.79,"body":"driving for in 2026 so you don't"},{"speaker":"Brad Hirayama","startTime":1051.31,"endTime":1057.79,"body":"mind, let's just kind of segue"},{"speaker":"Brad Hirayama","startTime":1057.97,"endTime":1065.19,"body":"into that. So what is pipeline"},{"speaker":"Brad Hirayama","startTime":1057.97,"endTime":1065.19,"body":"Media Lab? Right? What? What is"},{"speaker":"Brad Hirayama","startTime":1065.25,"endTime":1069.45,"body":"pipeline Media Lab gonna do? So"},{"speaker":"Brad Hirayama","startTime":1065.25,"endTime":1069.45,"body":"pipeline Media Lab, just as a"},{"speaker":"Brad Hirayama","startTime":1069.93,"endTime":1077.43,"body":"brand, is the umbrella that kind"},{"speaker":"Brad Hirayama","startTime":1069.93,"endTime":1077.43,"body":"of governs all of the different"},{"speaker":"Brad Hirayama","startTime":1077.43,"endTime":1081.5700000000002,"body":"media verticals that we already"},{"speaker":"Brad Hirayama","startTime":1077.43,"endTime":1081.5700000000002,"body":"have built out, and it unifies"},{"speaker":"Brad Hirayama","startTime":1081.99,"endTime":1089.21,"body":"the ecosystem into a one"},{"speaker":"Brad Hirayama","startTime":1081.99,"endTime":1089.21,"body":"cohesive mission, you know, and"},{"speaker":"Brad Hirayama","startTime":1089.21,"endTime":1092.8700000000001,"body":"that mission revolves around"},{"speaker":"Brad Hirayama","startTime":1089.21,"endTime":1092.8700000000001,"body":"educating the masses, right?"},{"speaker":"Brad Hirayama","startTime":1092.8700000000001,"endTime":1098.99,"body":"Really, disseminating"},{"speaker":"Brad Hirayama","startTime":1092.8700000000001,"endTime":1098.99,"body":"information. Aaron, he"},{"speaker":"Brad Hirayama","startTime":1099.29,"endTime":1103.73,"body":"approached me about this idea"},{"speaker":"Brad Hirayama","startTime":1099.29,"endTime":1103.73,"body":"that he had, that, you know, he"},{"speaker":"Brad Hirayama","startTime":1103.73,"endTime":1108.8500000000001,"body":"wanted to start to build more of"},{"speaker":"Brad Hirayama","startTime":1103.73,"endTime":1108.8500000000001,"body":"an ecosystem and kind of unify"},{"speaker":"Brad Hirayama","startTime":1109.51,"endTime":1114.0700000000002,"body":"all of our different media"},{"speaker":"Brad Hirayama","startTime":1109.51,"endTime":1114.0700000000002,"body":"distributions to together and"},{"speaker":"Brad Hirayama","startTime":1114.0700000000002,"endTime":1117.91,"body":"and, you know, after listening"},{"speaker":"Brad Hirayama","startTime":1114.0700000000002,"endTime":1117.91,"body":"to the 20 minute pitch that he"},{"speaker":"Brad Hirayama","startTime":1117.91,"endTime":1124.23,"body":"that he gave me, I was, I was I"},{"speaker":"Brad Hirayama","startTime":1117.91,"endTime":1124.23,"body":"was All in. And so we are here"},{"speaker":"Brad Hirayama","startTime":1124.3500000000001,"endTime":1131.25,"body":"to build content that connects"},{"speaker":"Brad Hirayama","startTime":1124.3500000000001,"endTime":1131.25,"body":"the engineering, the"},{"speaker":"Brad Hirayama","startTime":1131.25,"endTime":1138.81,"body":"manufacturing world, with"},{"speaker":"Brad Hirayama","startTime":1131.25,"endTime":1138.81,"body":"meaning, with purpose, and with"},{"speaker":"Brad Hirayama","startTime":1138.81,"endTime":1143.31,"body":"education first. And how are we"},{"speaker":"Brad Hirayama","startTime":1138.81,"endTime":1143.31,"body":"doing that? So we're going to be"},{"speaker":"Brad Hirayama","startTime":1143.31,"endTime":1148.79,"body":"partnering with companies in"},{"speaker":"Brad Hirayama","startTime":1143.31,"endTime":1148.79,"body":"order to have expert led talks,"},{"speaker":"Brad Hirayama","startTime":1148.79,"endTime":1152.5700000000002,"body":"webinars, amas, where you can"},{"speaker":"Brad Hirayama","startTime":1148.79,"endTime":1152.5700000000002,"body":"bring your problems and really"},{"speaker":"Brad Hirayama","startTime":1152.5700000000002,"endTime":1156.65,"body":"what we want you to do is we"},{"speaker":"Brad Hirayama","startTime":1152.5700000000002,"endTime":1156.65,"body":"want you to be able to come to"},{"speaker":"Brad Hirayama","startTime":1156.65,"endTime":1159.29,"body":"our events, to listen to our"},{"speaker":"Brad Hirayama","startTime":1156.65,"endTime":1159.29,"body":"podcast, maybe read our"},{"speaker":"Brad Hirayama","startTime":1159.29,"endTime":1163.73,"body":"newsletter, read the articles"},{"speaker":"Brad Hirayama","startTime":1159.29,"endTime":1163.73,"body":"that that we're posting, and"},{"speaker":"Brad Hirayama","startTime":1163.73,"endTime":1167.95,"body":"come away with a solution, or at"},{"speaker":"Brad Hirayama","startTime":1163.73,"endTime":1167.95,"body":"least an idea or framework that"},{"speaker":"Brad Hirayama","startTime":1167.95,"endTime":1171.79,"body":"leads to a solution. I think"},{"speaker":"Brad Hirayama","startTime":1167.95,"endTime":1171.79,"body":"that is the most important thing"},{"speaker":"Brad Hirayama","startTime":1171.79,"endTime":1175.39,"body":"for engineers, right? We don't"},{"speaker":"Brad Hirayama","startTime":1171.79,"endTime":1175.39,"body":"have to start from zero all the"},{"speaker":"Brad Hirayama","startTime":1175.39,"endTime":1178.5700000000002,"body":"time that there's so much"},{"speaker":"Brad Hirayama","startTime":1175.39,"endTime":1178.5700000000002,"body":"information that's art that's"},{"speaker":"Brad Hirayama","startTime":1178.5700000000002,"endTime":1181.8700000000001,"body":"already out there. There's so"},{"speaker":"Brad Hirayama","startTime":1178.5700000000002,"endTime":1181.8700000000001,"body":"many frameworks and people that"},{"speaker":"Brad Hirayama","startTime":1181.8700000000001,"endTime":1184.89,"body":"talks about the things that"},{"speaker":"Brad Hirayama","startTime":1181.8700000000001,"endTime":1184.89,"body":"they've used in order to solve"},{"speaker":"Brad Hirayama","startTime":1184.89,"endTime":1188.19,"body":"these complex problems, and"},{"speaker":"Brad Hirayama","startTime":1184.89,"endTime":1188.19,"body":"we're trying to bring that to"},{"speaker":"Brad Hirayama","startTime":1188.19,"endTime":1191.3700000000001,"body":"the forefront and make it really"},{"speaker":"Brad Hirayama","startTime":1188.19,"endTime":1191.3700000000001,"body":"accessible for everybody."},{"speaker":"Aaron Moncur","startTime":1192.45,"endTime":1194.91,"body":"Yeah, Brad, you"},{"speaker":"Aaron Moncur","startTime":1192.45,"endTime":1194.91,"body":"talked about the guiding"},{"speaker":"Aaron Moncur","startTime":1194.91,"endTime":1198.3300000000002,"body":"principles that we've defined."},{"speaker":"Aaron Moncur","startTime":1194.91,"endTime":1198.3300000000002,"body":"Why don't you talk a little bit"},{"speaker":"Aaron Moncur","startTime":1198.3300000000002,"endTime":1200.6100000000001,"body":"about that? What are these"},{"speaker":"Aaron Moncur","startTime":1198.3300000000002,"endTime":1200.6100000000001,"body":"guiding principles?"},{"speaker":"Brad Hirayama","startTime":1201.39,"endTime":1206.39,"body":"Yeah, so we came"},{"speaker":"Brad Hirayama","startTime":1201.39,"endTime":1206.39,"body":"up with three, our three"},{"speaker":"Brad Hirayama","startTime":1206.39,"endTime":1210.29,"body":"principles, and this is really"},{"speaker":"Brad Hirayama","startTime":1206.39,"endTime":1210.29,"body":"going to be the definition of"},{"speaker":"Brad Hirayama","startTime":1210.29,"endTime":1215.27,"body":"how we operate. It's going to"},{"speaker":"Brad Hirayama","startTime":1210.29,"endTime":1215.27,"body":"make sure that we consistently"},{"speaker":"Brad Hirayama","startTime":1215.27,"endTime":1219.1100000000001,"body":"make strategic decisions that"},{"speaker":"Brad Hirayama","startTime":1215.27,"endTime":1219.1100000000001,"body":"are within what we're trying to"},{"speaker":"Brad Hirayama","startTime":1219.1100000000001,"endTime":1223.8700000000001,"body":"do. So number one, and I think"},{"speaker":"Brad Hirayama","startTime":1219.1100000000001,"endTime":1223.8700000000001,"body":"the most important for us, is"},{"speaker":"Brad Hirayama","startTime":1223.8700000000001,"endTime":1228.8500000000001,"body":"the principle of Teach, don't"},{"speaker":"Brad Hirayama","startTime":1223.8700000000001,"endTime":1228.8500000000001,"body":"sell. So within engineering, you"},{"speaker":"Brad Hirayama","startTime":1228.8500000000001,"endTime":1233.3500000000001,"body":"know, education is what builds"},{"speaker":"Brad Hirayama","startTime":1228.8500000000001,"endTime":1233.3500000000001,"body":"trust. So if you think about any"},{"speaker":"Brad Hirayama","startTime":1233.3500000000001,"endTime":1237.3700000000001,"body":"vendor relationships that you've"},{"speaker":"Brad Hirayama","startTime":1233.3500000000001,"endTime":1237.3700000000001,"body":"ever had when it's transactional"},{"speaker":"Brad Hirayama","startTime":1237.55,"endTime":1240.55,"body":"and they're just here to sell"},{"speaker":"Brad Hirayama","startTime":1237.55,"endTime":1240.55,"body":"you a product, and they kind of"},{"speaker":"Brad Hirayama","startTime":1240.55,"endTime":1245.31,"body":"back off after they after you"},{"speaker":"Brad Hirayama","startTime":1240.55,"endTime":1245.31,"body":"don't bite. That's, that's not"},{"speaker":"Brad Hirayama","startTime":1245.31,"endTime":1251.49,"body":"where trust is built. Trust is"},{"speaker":"Brad Hirayama","startTime":1245.31,"endTime":1251.49,"body":"built when you teach somebody"},{"speaker":"Brad Hirayama","startTime":1251.49,"endTime":1255.0900000000001,"body":"something and they can see that"},{"speaker":"Brad Hirayama","startTime":1251.49,"endTime":1255.0900000000001,"body":"you know what you're talking"},{"speaker":"Brad Hirayama","startTime":1255.0900000000001,"endTime":1260.8500000000001,"body":"about. And in our world,"},{"speaker":"Brad Hirayama","startTime":1255.0900000000001,"endTime":1260.8500000000001,"body":"education earns trust, and trust"},{"speaker":"Brad Hirayama","startTime":1260.8500000000001,"endTime":1264.53,"body":"is what drives engagement. And"},{"speaker":"Brad Hirayama","startTime":1260.8500000000001,"endTime":1264.53,"body":"in the flip side, of course,"},{"speaker":"Brad Hirayama","startTime":1264.53,"endTime":1267.47,"body":"then engagement is going to"},{"speaker":"Brad Hirayama","startTime":1264.53,"endTime":1267.47,"body":"what's is what drives revenue,"},{"speaker":"Brad Hirayama","startTime":1268.3700000000001,"endTime":1272.21,"body":"and I think that that's what"},{"speaker":"Brad Hirayama","startTime":1268.3700000000001,"endTime":1272.21,"body":"we're pitching for all of our"},{"speaker":"Brad Hirayama","startTime":1272.21,"endTime":1277.31,"body":"partners to be a part of, to"},{"speaker":"Brad Hirayama","startTime":1272.21,"endTime":1277.31,"body":"change that sales and marketing"},{"speaker":"Brad Hirayama","startTime":1277.31,"endTime":1281.63,"body":"business model away from just"},{"speaker":"Brad Hirayama","startTime":1277.31,"endTime":1281.63,"body":"sell, sell, sell. You know,"},{"speaker":"Brad Hirayama","startTime":1281.63,"endTime":1285.13,"body":"here's an ad, here's why we can"},{"speaker":"Brad Hirayama","startTime":1281.63,"endTime":1285.13,"body":"do whatever you want us to do,"},{"speaker":"Brad Hirayama","startTime":1285.49,"endTime":1287.8300000000002,"body":"but why don't I teach you a"},{"speaker":"Brad Hirayama","startTime":1285.49,"endTime":1287.8300000000002,"body":"little bit of something? Why"},{"speaker":"Brad Hirayama","startTime":1287.8300000000002,"endTime":1291.91,"body":"don't I show you that I have"},{"speaker":"Brad Hirayama","startTime":1287.8300000000002,"endTime":1291.91,"body":"expertise in whatever you know,"},{"speaker":"Brad Hirayama","startTime":1292.39,"endTime":1298.15,"body":"small, little niche that I'm in,"},{"speaker":"Brad Hirayama","startTime":1292.39,"endTime":1298.15,"body":"and that will bring you back to"},{"speaker":"Brad Hirayama","startTime":1298.15,"endTime":1300.79,"body":"me when you have that, that"},{"speaker":"Brad Hirayama","startTime":1298.15,"endTime":1300.79,"body":"problem. So that's, that's"},{"speaker":"Brad Hirayama","startTime":1300.79,"endTime":1301.0900000000001,"body":"number"},{"speaker":"Aaron Moncur","startTime":1301.0900000000001,"endTime":1303.79,"body":"one, and you"},{"speaker":"Aaron Moncur","startTime":1301.0900000000001,"endTime":1303.79,"body":"wanted to, yeah, interject real"},{"speaker":"Aaron Moncur","startTime":1303.79,"endTime":1308.01,"body":"quickly here, this was embodied"},{"speaker":"Aaron Moncur","startTime":1303.79,"endTime":1308.01,"body":"so perfectly at PDX last month,"},{"speaker":"Aaron Moncur","startTime":1308.43,"endTime":1312.27,"body":"all of our vendors were"},{"speaker":"Aaron Moncur","startTime":1308.43,"endTime":1312.27,"body":"contractually required to"},{"speaker":"Aaron Moncur","startTime":1312.27,"endTime":1317.01,"body":"provide some type of useful,"},{"speaker":"Aaron Moncur","startTime":1312.27,"endTime":1317.01,"body":"meaningful training to"},{"speaker":"Aaron Moncur","startTime":1317.01,"endTime":1322.05,"body":"attendees. They couldn't just"},{"speaker":"Aaron Moncur","startTime":1317.01,"endTime":1322.05,"body":"show up and provide a flyer or a"},{"speaker":"Aaron Moncur","startTime":1322.05,"endTime":1326.39,"body":"brochure. They had contractually"},{"speaker":"Aaron Moncur","startTime":1322.05,"endTime":1326.39,"body":"they had to provide meaningful"},{"speaker":"Aaron Moncur","startTime":1326.39,"endTime":1330.53,"body":"training to engineers, and this"},{"speaker":"Aaron Moncur","startTime":1326.39,"endTime":1330.53,"body":"was a very unique and innovative"},{"speaker":"Aaron Moncur","startTime":1330.53,"endTime":1335.63,"body":"format that people weren't used"},{"speaker":"Aaron Moncur","startTime":1330.53,"endTime":1335.63,"body":"to. And a lot of the vendors,"},{"speaker":"Aaron Moncur","startTime":1335.69,"endTime":1339.1100000000001,"body":"they got it right away, they're"},{"speaker":"Aaron Moncur","startTime":1335.69,"endTime":1339.1100000000001,"body":"like, 100% sign me up for this."},{"speaker":"Aaron Moncur","startTime":1339.71,"endTime":1344.3500000000001,"body":"So at the event itself, I mean,"},{"speaker":"Aaron Moncur","startTime":1339.71,"endTime":1344.3500000000001,"body":"too tall, Toby was was teaching"},{"speaker":"Aaron Moncur","startTime":1344.71,"endTime":1349.03,"body":"engineers SolidWorks pro tips."},{"speaker":"Aaron Moncur","startTime":1344.71,"endTime":1349.03,"body":"And he had hordes of people"},{"speaker":"Aaron Moncur","startTime":1349.03,"endTime":1352.39,"body":"around his booth during his"},{"speaker":"Aaron Moncur","startTime":1349.03,"endTime":1352.39,"body":"training sessions, all learning"},{"speaker":"Aaron Moncur","startTime":1352.39,"endTime":1355.75,"body":"the pro tips that he's gained"},{"speaker":"Aaron Moncur","startTime":1352.39,"endTime":1355.75,"body":"over the past, you know, 1520,"},{"speaker":"Aaron Moncur","startTime":1356.1100000000001,"endTime":1362.23,"body":"years as a SolidWorks Pro user,"},{"speaker":"Aaron Moncur","startTime":1356.1100000000001,"endTime":1362.23,"body":"we had a machine shop quick turn"},{"speaker":"Aaron Moncur","startTime":1362.29,"endTime":1366.3300000000002,"body":"machine who was teaching"},{"speaker":"Aaron Moncur","startTime":1362.29,"endTime":1366.3300000000002,"body":"engineers how to tap parts using"},{"speaker":"Aaron Moncur","startTime":1366.3300000000002,"endTime":1369.0900000000001,"body":"like a manual tap. You know,"},{"speaker":"Aaron Moncur","startTime":1366.3300000000002,"endTime":1369.0900000000001,"body":"every now and then you need to"},{"speaker":"Aaron Moncur","startTime":1369.0900000000001,"endTime":1371.67,"body":"break out a tap and create"},{"speaker":"Aaron Moncur","startTime":1369.0900000000001,"endTime":1371.67,"body":"threads in a hole, teaching"},{"speaker":"Aaron Moncur","startTime":1371.67,"endTime":1374.31,"body":"engineers how to do this without"},{"speaker":"Aaron Moncur","startTime":1371.67,"endTime":1374.31,"body":"breaking taps. Or, you know,"},{"speaker":"Aaron Moncur","startTime":1374.31,"endTime":1378.8700000000001,"body":"best practices associated with"},{"speaker":"Aaron Moncur","startTime":1374.31,"endTime":1378.8700000000001,"body":"this. We had Iris dynamics, who"},{"speaker":"Aaron Moncur","startTime":1378.8700000000001,"endTime":1382.05,"body":"is showing engineers how to use"},{"speaker":"Aaron Moncur","startTime":1378.8700000000001,"endTime":1382.05,"body":"linear motors, not just what"},{"speaker":"Aaron Moncur","startTime":1382.05,"endTime":1385.8500000000001,"body":"they are, but in detail. Here's"},{"speaker":"Aaron Moncur","startTime":1382.05,"endTime":1385.8500000000001,"body":"how you set one up, here's how"},{"speaker":"Aaron Moncur","startTime":1385.8500000000001,"endTime":1389.99,"body":"you program one. So we had"},{"speaker":"Aaron Moncur","startTime":1385.8500000000001,"endTime":1389.99,"body":"dozens of vendors, like 34"},{"speaker":"Aaron Moncur","startTime":1390.3500000000001,"endTime":1394.79,"body":"vendors, I think we had who were"},{"speaker":"Aaron Moncur","startTime":1390.3500000000001,"endTime":1394.79,"body":"all there to teach engineers how"},{"speaker":"Aaron Moncur","startTime":1394.79,"endTime":1398.03,"body":"to do something. And the"},{"speaker":"Aaron Moncur","startTime":1394.79,"endTime":1398.03,"body":"response from the engineers that"},{"speaker":"Aaron Moncur","startTime":1398.03,"endTime":1400.73,"body":"we received, we sent out a"},{"speaker":"Aaron Moncur","startTime":1398.03,"endTime":1400.73,"body":"survey afterwards and said, Hey,"},{"speaker":"Aaron Moncur","startTime":1400.73,"endTime":1403.93,"body":"how was this? I know it's kind"},{"speaker":"Aaron Moncur","startTime":1400.73,"endTime":1403.93,"body":"of a like a different thing. Was"},{"speaker":"Aaron Moncur","startTime":1403.93,"endTime":1407.89,"body":"it useful? Was it beneficial?"},{"speaker":"Aaron Moncur","startTime":1403.93,"endTime":1407.89,"body":"Overwhelmingly, engineers said,"},{"speaker":"Aaron Moncur","startTime":1407.89,"endTime":1411.13,"body":"Yes, this was awesome. We've"},{"speaker":"Aaron Moncur","startTime":1407.89,"endTime":1411.13,"body":"never been to an event like this"},{"speaker":"Aaron Moncur","startTime":1411.13,"endTime":1415.81,"body":"before, where we show up and we"},{"speaker":"Aaron Moncur","startTime":1411.13,"endTime":1415.81,"body":"actually learn something from"},{"speaker":"Aaron Moncur","startTime":1416.65,"endTime":1420.25,"body":"the exhibitors at the booths."},{"speaker":"Aaron Moncur","startTime":1416.65,"endTime":1420.25,"body":"And in fact, the exhibitors,"},{"speaker":"Aaron Moncur","startTime":1421.39,"endTime":1423.99,"body":"they were surprised. Afterwards,"},{"speaker":"Aaron Moncur","startTime":1421.39,"endTime":1423.99,"body":"they came to me, they said,"},{"speaker":"Aaron Moncur","startTime":1423.99,"endTime":1426.8700000000001,"body":"Aaron, we didn't expect this."},{"speaker":"Aaron Moncur","startTime":1423.99,"endTime":1426.8700000000001,"body":"Typically at a trade show,"},{"speaker":"Aaron Moncur","startTime":1426.99,"endTime":1430.05,"body":"historical, traditional trade"},{"speaker":"Aaron Moncur","startTime":1426.99,"endTime":1430.05,"body":"show, we're used to, you know,"},{"speaker":"Aaron Moncur","startTime":1430.05,"endTime":1432.8700000000001,"body":"we're trying to corral people"},{"speaker":"Aaron Moncur","startTime":1430.05,"endTime":1432.8700000000001,"body":"like pull them in from the"},{"speaker":"Aaron Moncur","startTime":1432.8700000000001,"endTime":1436.47,"body":"aisles and come talk to us at"},{"speaker":"Aaron Moncur","startTime":1432.8700000000001,"endTime":1436.47,"body":"their booth. In this case, all"},{"speaker":"Aaron Moncur","startTime":1436.47,"endTime":1439.8300000000002,"body":"the engineers, the attendees,"},{"speaker":"Aaron Moncur","startTime":1436.47,"endTime":1439.8300000000002,"body":"were organically just going to"},{"speaker":"Aaron Moncur","startTime":1440.01,"endTime":1443.55,"body":"the booth without any cajoling"},{"speaker":"Aaron Moncur","startTime":1440.01,"endTime":1443.55,"body":"at all, because that's where the"},{"speaker":"Aaron Moncur","startTime":1443.55,"endTime":1446.51,"body":"training sessions were"},{"speaker":"Aaron Moncur","startTime":1443.55,"endTime":1446.51,"body":"happening, and so it was just"},{"speaker":"Aaron Moncur","startTime":1446.51,"endTime":1450.89,"body":"this awesome. Win, win. Everyone"},{"speaker":"Aaron Moncur","startTime":1446.51,"endTime":1450.89,"body":"got some some benefit and value"},{"speaker":"Aaron Moncur","startTime":1450.89,"endTime":1455.3300000000002,"body":"from it. And that is kind of our"},{"speaker":"Aaron Moncur","startTime":1450.89,"endTime":1455.3300000000002,"body":"number one guiding principle for"},{"speaker":"Aaron Moncur","startTime":1455.3300000000002,"endTime":1461.45,"body":"PML, is teach. PML is all about"},{"speaker":"Aaron Moncur","startTime":1455.3300000000002,"endTime":1461.45,"body":"education and community for"},{"speaker":"Aaron Moncur","startTime":1461.45,"endTime":1462.23,"body":"engineers, and"},{"speaker":"Brad Hirayama","startTime":1463.25,"endTime":1465.31,"body":"what you're going"},{"speaker":"Brad Hirayama","startTime":1463.25,"endTime":1465.31,"body":"to see moving forward, and we'll"},{"speaker":"Brad Hirayama","startTime":1465.31,"endTime":1468.13,"body":"go into more detail in a little"},{"speaker":"Brad Hirayama","startTime":1465.31,"endTime":1468.13,"body":"bit when we talk about what's"},{"speaker":"Brad Hirayama","startTime":1468.13,"endTime":1473.5900000000001,"body":"coming. But this style is going"},{"speaker":"Brad Hirayama","startTime":1468.13,"endTime":1473.5900000000001,"body":"to really resonate across every"},{"speaker":"Brad Hirayama","startTime":1473.5900000000001,"endTime":1476.95,"body":"single media vertical that that"},{"speaker":"Brad Hirayama","startTime":1473.5900000000001,"endTime":1476.95,"body":"we have. We're going to be"},{"speaker":"Brad Hirayama","startTime":1476.95,"endTime":1482.53,"body":"running traditional ads, let's"},{"speaker":"Brad Hirayama","startTime":1476.95,"endTime":1482.53,"body":"say ads with air quotes, because"},{"speaker":"Brad Hirayama","startTime":1482.53,"endTime":1485.49,"body":"they're not actually going to be"},{"speaker":"Brad Hirayama","startTime":1482.53,"endTime":1485.49,"body":"ads. They're going to be"},{"speaker":"Brad Hirayama","startTime":1485.6100000000001,"endTime":1489.15,"body":"partners that we have that are"},{"speaker":"Brad Hirayama","startTime":1485.6100000000001,"endTime":1489.15,"body":"willing to teach something that"},{"speaker":"Brad Hirayama","startTime":1489.15,"endTime":1491.97,"body":"they know really well, or that"},{"speaker":"Brad Hirayama","startTime":1489.15,"endTime":1491.97,"body":"they've thought about, or that"},{"speaker":"Brad Hirayama","startTime":1491.97,"endTime":1495.51,"body":"they've done, and that's how,"},{"speaker":"Brad Hirayama","startTime":1491.97,"endTime":1495.51,"body":"like I said, we're going to"},{"speaker":"Brad Hirayama","startTime":1495.51,"endTime":1499.53,"body":"build trust, is through"},{"speaker":"Brad Hirayama","startTime":1495.51,"endTime":1499.53,"body":"education first. So that's our"},{"speaker":"Brad Hirayama","startTime":1499.53,"endTime":1502.65,"body":"first guiding principle, that is"},{"speaker":"Brad Hirayama","startTime":1499.53,"endTime":1502.65,"body":"the most important guiding"},{"speaker":"Brad Hirayama","startTime":1502.65,"endTime":1505.79,"body":"principle for everything that"},{"speaker":"Brad Hirayama","startTime":1502.65,"endTime":1505.79,"body":"we're going to do here at PML,"},{"speaker":"Brad Hirayama","startTime":1507.05,"endTime":1510.71,"body":"number two, number two, we've"},{"speaker":"Brad Hirayama","startTime":1507.05,"endTime":1510.71,"body":"already touched on, but number"},{"speaker":"Brad Hirayama","startTime":1510.71,"endTime":1516.29,"body":"two is to uncover and amplify"},{"speaker":"Brad Hirayama","startTime":1510.71,"endTime":1516.29,"body":"existing knowledge. So again,"},{"speaker":"Brad Hirayama","startTime":1516.71,"endTime":1521.99,"body":"all of the engineering education"},{"speaker":"Brad Hirayama","startTime":1516.71,"endTime":1521.99,"body":"and knowledge is out there. It's"},{"speaker":"Brad Hirayama","startTime":1521.99,"endTime":1524.65,"body":"out there somewhere, right?"},{"speaker":"Brad Hirayama","startTime":1521.99,"endTime":1524.65,"body":"Whether it's in somebody's head,"},{"speaker":"Brad Hirayama","startTime":1524.65,"endTime":1529.21,"body":"or it's buried in a white paper"},{"speaker":"Brad Hirayama","startTime":1524.65,"endTime":1529.21,"body":"on some, you know, a single"},{"speaker":"Brad Hirayama","startTime":1529.21,"endTime":1532.39,"body":"company's website. That"},{"speaker":"Brad Hirayama","startTime":1529.21,"endTime":1532.39,"body":"knowledge is out there, you"},{"speaker":"Brad Hirayama","startTime":1532.39,"endTime":1534.91,"body":"know, and that, I think, is the"},{"speaker":"Brad Hirayama","startTime":1532.39,"endTime":1534.91,"body":"challenge, right? So if I'm"},{"speaker":"Brad Hirayama","startTime":1534.91,"endTime":1539.3500000000001,"body":"finding a problem and I'm having"},{"speaker":"Brad Hirayama","startTime":1534.91,"endTime":1539.3500000000001,"body":"to search for that knowledge,"},{"speaker":"Brad Hirayama","startTime":1539.65,"endTime":1545.402,"body":"where am I going to go? Who am I"},{"speaker":"Brad Hirayama","startTime":1539.65,"endTime":1545.402,"body":"going to trust? So, PML. So our"},{"speaker":"Brad Hirayama","startTime":1545.462,"endTime":1549.362,"body":"our mission here is to really,"},{"speaker":"Brad Hirayama","startTime":1545.462,"endTime":1549.362,"body":"to package everything into"},{"speaker":"Brad Hirayama","startTime":1549.962,"endTime":1555.842,"body":"easily digestible, easily easy"},{"speaker":"Brad Hirayama","startTime":1549.962,"endTime":1555.842,"body":"to find kind of a single source"},{"speaker":"Brad Hirayama","startTime":1556.262,"endTime":1560.222,"body":"that you can go to in order to"},{"speaker":"Brad Hirayama","startTime":1556.262,"endTime":1560.222,"body":"find that that knowledge. And"},{"speaker":"Brad Hirayama","startTime":1560.5220000000002,"endTime":1563.162,"body":"the nice part too, about what"},{"speaker":"Brad Hirayama","startTime":1560.5220000000002,"endTime":1563.162,"body":"we're doing is we're building a"},{"speaker":"Brad Hirayama","startTime":1563.162,"endTime":1567.8300000000002,"body":"network of these experts. And so"},{"speaker":"Brad Hirayama","startTime":1563.162,"endTime":1567.8300000000002,"body":"maybe even if we haven't put the"},{"speaker":"Brad Hirayama","startTime":1567.8300000000002,"endTime":1574.19,"body":"knowledge out there yet, maybe"},{"speaker":"Brad Hirayama","startTime":1567.8300000000002,"endTime":1574.19,"body":"you know this partner hasn't put"},{"speaker":"Brad Hirayama","startTime":1574.19,"endTime":1577.67,"body":"any white papers or anything out"},{"speaker":"Brad Hirayama","startTime":1574.19,"endTime":1577.67,"body":"there for what their specialty"},{"speaker":"Brad Hirayama","startTime":1577.79,"endTime":1583.55,"body":"is, we already have that network"},{"speaker":"Brad Hirayama","startTime":1577.79,"endTime":1583.55,"body":"for you, so we can help you, and"},{"speaker":"Brad Hirayama","startTime":1583.6100000000001,"endTime":1589.8700000000001,"body":"we want to be that central hub"},{"speaker":"Brad Hirayama","startTime":1583.6100000000001,"endTime":1589.8700000000001,"body":"that people can go to and ask"},{"speaker":"Brad Hirayama","startTime":1589.8700000000001,"endTime":1594.73,"body":"their questions and help to"},{"speaker":"Brad Hirayama","startTime":1589.8700000000001,"endTime":1594.73,"body":"solve the really complex"},{"speaker":"Brad Hirayama","startTime":1594.73,"endTime":1599.1100000000001,"body":"challenges that are coming in"},{"speaker":"Brad Hirayama","startTime":1594.73,"endTime":1599.1100000000001,"body":"this in this world, right?"},{"speaker":"Brad Hirayama","startTime":1599.1100000000001,"endTime":1601.81,"body":"That's what we need to continue"},{"speaker":"Brad Hirayama","startTime":1599.1100000000001,"endTime":1601.81,"body":"to innovate and to push"},{"speaker":"Brad Hirayama","startTime":1601.81,"endTime":1610.5900000000001,"body":"engineering. Yeah, yeah, and so"},{"speaker":"Brad Hirayama","startTime":1601.81,"endTime":1610.5900000000001,"body":"that's number two, number three,"},{"speaker":"Brad Hirayama","startTime":1610.65,"endTime":1614.19,"body":"number three, I'm going to"},{"speaker":"Brad Hirayama","startTime":1610.65,"endTime":1614.19,"body":"introduce but I really want"},{"speaker":"Brad Hirayama","startTime":1656.06,"endTime":1660.02,"body":"Aaron to kind of talk a little"},{"speaker":"Brad Hirayama","startTime":1656.06,"endTime":1660.02,"body":"bit more about this, because"},{"speaker":"Brad Hirayama","startTime":1660.08,"endTime":1666.28,"body":"this is something that he talked"},{"speaker":"Brad Hirayama","startTime":1660.08,"endTime":1666.28,"body":"to me about. And I see the"},{"speaker":"Brad Hirayama","startTime":1666.28,"endTime":1670.36,"body":"passion, and I've really bought"},{"speaker":"Brad Hirayama","startTime":1666.28,"endTime":1670.36,"body":"into this passion, but our"},{"speaker":"Brad Hirayama","startTime":1670.36,"endTime":1674.5,"body":"guiding principle number three"},{"speaker":"Brad Hirayama","startTime":1670.36,"endTime":1674.5,"body":"is to use success to do good,"},{"speaker":"Brad Hirayama","startTime":1675.34,"endTime":1685.48,"body":"and what that means to us is PML"},{"speaker":"Brad Hirayama","startTime":1675.34,"endTime":1685.48,"body":"as an entire brand, is here to"},{"speaker":"Brad Hirayama","startTime":1685.48,"endTime":1690.78,"body":"support engineers in their"},{"speaker":"Brad Hirayama","startTime":1685.48,"endTime":1690.78,"body":"knowledge and engineering work,"},{"speaker":"Brad Hirayama","startTime":1691.1399999999999,"endTime":1694.44,"body":"but we also want to make sure"},{"speaker":"Brad Hirayama","startTime":1691.1399999999999,"endTime":1694.44,"body":"that we are uplifting our"},{"speaker":"Brad Hirayama","startTime":1694.44,"endTime":1700.6799999999998,"body":"community and that we are"},{"speaker":"Brad Hirayama","startTime":1694.44,"endTime":1700.6799999999998,"body":"enabling impact, humanitarian"},{"speaker":"Brad Hirayama","startTime":1700.6799999999998,"endTime":1707.72,"body":"impact, in a very altruistic way"},{"speaker":"Brad Hirayama","startTime":1700.6799999999998,"endTime":1707.72,"body":"as we grow right so our our work"},{"speaker":"Brad Hirayama","startTime":1707.72,"endTime":1713.54,"body":"that we're doing here is not"},{"speaker":"Brad Hirayama","startTime":1707.72,"endTime":1713.54,"body":"purely for just driving"},{"speaker":"Brad Hirayama","startTime":1713.54,"endTime":1716.36,"body":"engineering growth, but we're"},{"speaker":"Brad Hirayama","startTime":1713.54,"endTime":1716.36,"body":"going to be able to give back to"},{"speaker":"Brad Hirayama","startTime":1716.36,"endTime":1720.1399999999999,"body":"the community as well. And like"},{"speaker":"Brad Hirayama","startTime":1716.36,"endTime":1720.1399999999999,"body":"I say now, this is a topic that"},{"speaker":"Brad Hirayama","startTime":1720.1399999999999,"endTime":1724.22,"body":"Aaron is is, I know, is very"},{"speaker":"Brad Hirayama","startTime":1720.1399999999999,"endTime":1724.22,"body":"passionate about, and this is"},{"speaker":"Brad Hirayama","startTime":1724.22,"endTime":1727.24,"body":"something that you know he's"},{"speaker":"Brad Hirayama","startTime":1724.22,"endTime":1727.24,"body":"talked to me about multiple"},{"speaker":"Brad Hirayama","startTime":1727.24,"endTime":1731.32,"body":"times, and he's talked to me and"},{"speaker":"Brad Hirayama","startTime":1727.24,"endTime":1731.32,"body":"got me to buy into this as well,"},{"speaker":"Brad Hirayama","startTime":1731.3799999999999,"endTime":1735.1599999999999,"body":"that this is going to be a part"},{"speaker":"Brad Hirayama","startTime":1731.3799999999999,"endTime":1735.1599999999999,"body":"of how we operate and what we"},{"speaker":"Brad Hirayama","startTime":1735.22,"endTime":1738.28,"body":"do. So I would love to just kind"},{"speaker":"Brad Hirayama","startTime":1735.22,"endTime":1738.28,"body":"of hear, you know, where this"},{"speaker":"Brad Hirayama","startTime":1738.28,"endTime":1742.1799999999998,"body":"came from a little bit, and why"},{"speaker":"Brad Hirayama","startTime":1738.28,"endTime":1742.1799999999998,"body":"this is important to you."},{"speaker":"Aaron Moncur","startTime":1743.3799999999999,"endTime":1747.4199999999998,"body":"I have two stories"},{"speaker":"Aaron Moncur","startTime":1743.3799999999999,"endTime":1747.4199999999998,"body":"that I'd like to share, and even"},{"speaker":"Aaron Moncur","startTime":1747.4199999999998,"endTime":1751.2,"body":"before these stories, I'll share"},{"speaker":"Aaron Moncur","startTime":1747.4199999999998,"endTime":1751.2,"body":"that I have always had this"},{"speaker":"Aaron Moncur","startTime":1751.26,"endTime":1755.46,"body":"intrinsic desire to help people."},{"speaker":"Aaron Moncur","startTime":1751.26,"endTime":1755.46,"body":"I don't know where it came from,"},{"speaker":"Aaron Moncur","startTime":1755.46,"endTime":1759.3,"body":"maybe my parents, the way I was"},{"speaker":"Aaron Moncur","startTime":1755.46,"endTime":1759.3,"body":"raised, I don't know, but I've"},{"speaker":"Aaron Moncur","startTime":1759.48,"endTime":1766.8799999999999,"body":"always had this desire to help"},{"speaker":"Aaron Moncur","startTime":1759.48,"endTime":1766.8799999999999,"body":"people. And so fast forward to"},{"speaker":"Aaron Moncur","startTime":1767.6,"endTime":1771.26,"body":"maybe four or five years ago,"},{"speaker":"Aaron Moncur","startTime":1767.6,"endTime":1771.26,"body":"something like that. My wife"},{"speaker":"Aaron Moncur","startTime":1771.26,"endTime":1775.7,"body":"works in the front office at our"},{"speaker":"Aaron Moncur","startTime":1771.26,"endTime":1775.7,"body":"local high school, and so she"},{"speaker":"Aaron Moncur","startTime":1775.7,"endTime":1779.72,"body":"hears, you know, whenever,"},{"speaker":"Aaron Moncur","startTime":1775.7,"endTime":1779.72,"body":"whenever something noteworthy"},{"speaker":"Aaron Moncur","startTime":1779.78,"endTime":1782.96,"body":"happens at the high school, she"},{"speaker":"Aaron Moncur","startTime":1779.78,"endTime":1782.96,"body":"generally hears about it first,"},{"speaker":"Aaron Moncur","startTime":1782.96,"endTime":1786.76,"body":"because she's there in the front"},{"speaker":"Aaron Moncur","startTime":1782.96,"endTime":1786.76,"body":"office. So one day something"},{"speaker":"Aaron Moncur","startTime":1786.76,"endTime":1789.28,"body":"noteworthy occurred."},{"speaker":"Aaron Moncur","startTime":1786.76,"endTime":1789.28,"body":"Unfortunately, it was not a good"},{"speaker":"Aaron Moncur","startTime":1789.28,"endTime":1791.9199999999998,"body":"something. They got a phone call"},{"speaker":"Aaron Moncur","startTime":1789.28,"endTime":1791.9199999999998,"body":"from a parent, and this this"},{"speaker":"Aaron Moncur","startTime":1791.9199999999998,"endTime":1797.32,"body":"father said, My son just left"},{"speaker":"Aaron Moncur","startTime":1791.9199999999998,"endTime":1797.32,"body":"the house. He has a gun, and he"},{"speaker":"Aaron Moncur","startTime":1797.32,"endTime":1801.8799999999999,"body":"is heading to the school right"},{"speaker":"Aaron Moncur","startTime":1797.32,"endTime":1801.8799999999999,"body":"now. So they immediately called"},{"speaker":"Aaron Moncur","startTime":1801.8799999999999,"endTime":1805.3,"body":"the police. They locked"},{"speaker":"Aaron Moncur","startTime":1801.8799999999999,"endTime":1805.3,"body":"everything down, followed all"},{"speaker":"Aaron Moncur","startTime":1805.36,"endTime":1808.08,"body":"the safety protocols that,"},{"speaker":"Aaron Moncur","startTime":1805.36,"endTime":1808.08,"body":"thankfully, they had in place."},{"speaker":"Aaron Moncur","startTime":1808.08,"endTime":1812.46,"body":"Police showed up very quickly,"},{"speaker":"Aaron Moncur","startTime":1808.08,"endTime":1812.46,"body":"not just, you know, a patrol"},{"speaker":"Aaron Moncur","startTime":1812.46,"endTime":1820.08,"body":"car, but an army of police"},{"speaker":"Aaron Moncur","startTime":1812.46,"endTime":1820.08,"body":"showed up, heavily armed. They"},{"speaker":"Aaron Moncur","startTime":1820.08,"endTime":1823.08,"body":"had a there was a helicopter"},{"speaker":"Aaron Moncur","startTime":1820.08,"endTime":1823.08,"body":"flying overhead. I mean, to"},{"speaker":"Aaron Moncur","startTime":1823.08,"endTime":1825.98,"body":"their credit, they took this"},{"speaker":"Aaron Moncur","startTime":1823.08,"endTime":1825.98,"body":"very seriously, which they"},{"speaker":"Aaron Moncur","startTime":1825.98,"endTime":1833.06,"body":"should have. And so a army of"},{"speaker":"Aaron Moncur","startTime":1825.98,"endTime":1833.06,"body":"police officers around the"},{"speaker":"Aaron Moncur","startTime":1833.06,"endTime":1836.4199999999998,"body":"perimeter of the high school,"},{"speaker":"Aaron Moncur","startTime":1833.06,"endTime":1836.4199999999998,"body":"heavily armed police helicopter"},{"speaker":"Aaron Moncur","startTime":1836.4199999999998,"endTime":1840.1399999999999,"body":"flying overhead, and thankfully,"},{"speaker":"Aaron Moncur","startTime":1836.4199999999998,"endTime":1840.1399999999999,"body":"they did. They caught the kid"},{"speaker":"Aaron Moncur","startTime":1840.3799999999999,"endTime":1843.32,"body":"before he was able to do"},{"speaker":"Aaron Moncur","startTime":1840.3799999999999,"endTime":1843.32,"body":"anything, and sure enough, he"},{"speaker":"Aaron Moncur","startTime":1843.32,"endTime":1846.7,"body":"had a gun with him. He ditched"},{"speaker":"Aaron Moncur","startTime":1843.32,"endTime":1846.7,"body":"it in some bushes, but they"},{"speaker":"Aaron Moncur","startTime":1846.7,"endTime":1850.84,"body":"caught him, and what could have"},{"speaker":"Aaron Moncur","startTime":1846.7,"endTime":1850.84,"body":"been a really horrific, tragic"},{"speaker":"Aaron Moncur","startTime":1850.84,"endTime":1855.52,"body":"story ended without anyone"},{"speaker":"Aaron Moncur","startTime":1850.84,"endTime":1855.52,"body":"getting hurt, thankfully. So my"},{"speaker":"Aaron Moncur","startTime":1855.52,"endTime":1860.3799999999999,"body":"wife told me about this, and I"},{"speaker":"Aaron Moncur","startTime":1855.52,"endTime":1860.3799999999999,"body":"thought, man, what makes a kid"},{"speaker":"Aaron Moncur","startTime":1860.3799999999999,"endTime":1865.74,"body":"so angry that he's willing to"},{"speaker":"Aaron Moncur","startTime":1860.3799999999999,"endTime":1865.74,"body":"harm one of his peers in this"},{"speaker":"Aaron Moncur","startTime":1865.74,"endTime":1869.7,"body":"way? And I thought, I don't know"},{"speaker":"Aaron Moncur","startTime":1865.74,"endTime":1869.7,"body":"the answer to that question,"},{"speaker":"Aaron Moncur","startTime":1869.76,"endTime":1872.52,"body":"but, but surely, there's"},{"speaker":"Aaron Moncur","startTime":1869.76,"endTime":1872.52,"body":"something that that we could do,"},{"speaker":"Aaron Moncur","startTime":1872.52,"endTime":1878.7,"body":"some small thing, to help these"},{"speaker":"Aaron Moncur","startTime":1872.52,"endTime":1878.7,"body":"kids understand healthy adult"},{"speaker":"Aaron Moncur","startTime":1878.7,"endTime":1883.3799999999999,"body":"behavior. And so we started CAD"},{"speaker":"Aaron Moncur","startTime":1878.7,"endTime":1883.3799999999999,"body":"Club, which is a volunteer"},{"speaker":"Aaron Moncur","startTime":1883.3799999999999,"endTime":1887.3,"body":"organization we run here at"},{"speaker":"Aaron Moncur","startTime":1883.3799999999999,"endTime":1887.3,"body":"Pipeline. Uh, twice a year. We"},{"speaker":"Aaron Moncur","startTime":1887.3,"endTime":1890.54,"body":"have two terms per year. Each"},{"speaker":"Aaron Moncur","startTime":1887.3,"endTime":1890.54,"body":"term is about 10 weeks long, and"},{"speaker":"Aaron Moncur","startTime":1890.54,"endTime":1895.52,"body":"we open our doors here, pipeline"},{"speaker":"Aaron Moncur","startTime":1890.54,"endTime":1895.52,"body":"to kids, students, middle school"},{"speaker":"Aaron Moncur","startTime":1895.52,"endTime":1898.3999999999999,"body":"or high school age students who"},{"speaker":"Aaron Moncur","startTime":1895.52,"endTime":1898.3999999999999,"body":"are interested in engineering,"},{"speaker":"Aaron Moncur","startTime":1898.3999999999999,"endTime":1900.98,"body":"and we have them come in and we"},{"speaker":"Aaron Moncur","startTime":1898.3999999999999,"endTime":1900.98,"body":"show them how to use CAD and we"},{"speaker":"Aaron Moncur","startTime":1900.98,"endTime":1903.98,"body":"teach them engineering"},{"speaker":"Aaron Moncur","startTime":1900.98,"endTime":1903.98,"body":"principles, and we design things"},{"speaker":"Aaron Moncur","startTime":1903.98,"endTime":1907.3,"body":"together in print things and"},{"speaker":"Aaron Moncur","startTime":1903.98,"endTime":1907.3,"body":"assemble things. And so"},{"speaker":"Aaron Moncur","startTime":1907.3,"endTime":1911.98,"body":"engineering is the mechanism"},{"speaker":"Aaron Moncur","startTime":1907.3,"endTime":1911.98,"body":"that we use to teach these"},{"speaker":"Aaron Moncur","startTime":1911.98,"endTime":1915.04,"body":"things. But really the purpose"},{"speaker":"Aaron Moncur","startTime":1911.98,"endTime":1915.04,"body":"of CAD club is to help these"},{"speaker":"Aaron Moncur","startTime":1915.04,"endTime":1919.6,"body":"kids understand what healthy"},{"speaker":"Aaron Moncur","startTime":1915.04,"endTime":1919.6,"body":"adult behavior looks like. And"},{"speaker":"Aaron Moncur","startTime":1919.8999999999999,"endTime":1924.34,"body":"each class we talk about a soft"},{"speaker":"Aaron Moncur","startTime":1919.8999999999999,"endTime":1924.34,"body":"skill, a CAD club tenet. We call"},{"speaker":"Aaron Moncur","startTime":1924.34,"endTime":1930.1799999999998,"body":"them things like early is on"},{"speaker":"Aaron Moncur","startTime":1924.34,"endTime":1930.1799999999998,"body":"time and be honest. Take what's"},{"speaker":"Aaron Moncur","startTime":1930.1799999999998,"endTime":1932.7,"body":"on the inside, put it on the"},{"speaker":"Aaron Moncur","startTime":1930.1799999999998,"endTime":1932.7,"body":"outside, and talk about it,"},{"speaker":"Aaron Moncur","startTime":1932.7,"endTime":1936.78,"body":"right? Just classic life skills"},{"speaker":"Aaron Moncur","startTime":1932.7,"endTime":1936.78,"body":"that, honestly, some adults"},{"speaker":"Aaron Moncur","startTime":1936.78,"endTime":1940.26,"body":"don't have, but we're trying to"},{"speaker":"Aaron Moncur","startTime":1936.78,"endTime":1940.26,"body":"instill in these kids. So that's"},{"speaker":"Aaron Moncur","startTime":1940.5,"endTime":1944.82,"body":"that's one story, and then the"},{"speaker":"Aaron Moncur","startTime":1940.5,"endTime":1944.82,"body":"other one comes from a gentleman"},{"speaker":"Aaron Moncur","startTime":1944.82,"endTime":1948.3799999999999,"body":"named Andy Wells, who was a"},{"speaker":"Aaron Moncur","startTime":1944.82,"endTime":1948.3799999999999,"body":"guest on the podcast a few years"},{"speaker":"Aaron Moncur","startTime":1948.3799999999999,"endTime":1955.94,"body":"back. And Andy is in, I think"},{"speaker":"Aaron Moncur","startTime":1948.3799999999999,"endTime":1955.94,"body":"it's North Dakota. I could be"},{"speaker":"Aaron Moncur","startTime":1956.0,"endTime":1961.04,"body":"wrong about that, but he's, he's"},{"speaker":"Aaron Moncur","startTime":1956.0,"endTime":1961.04,"body":"on Indian reservation, or near"},{"speaker":"Aaron Moncur","startTime":1961.04,"endTime":1964.1,"body":"Indian reservation land. There's"},{"speaker":"Aaron Moncur","startTime":1961.04,"endTime":1964.1,"body":"not a lot else going on around"},{"speaker":"Aaron Moncur","startTime":1964.1,"endTime":1967.78,"body":"there, but he has this company,"},{"speaker":"Aaron Moncur","startTime":1964.1,"endTime":1967.78,"body":"wells technologies, it's a"},{"speaker":"Aaron Moncur","startTime":1967.78,"endTime":1971.26,"body":"manufacturing company. They're a"},{"speaker":"Aaron Moncur","startTime":1967.78,"endTime":1971.26,"body":"contract manufacturer, and they"},{"speaker":"Aaron Moncur","startTime":1971.26,"endTime":1976.36,"body":"had a hard time finding workers,"},{"speaker":"Aaron Moncur","startTime":1971.26,"endTime":1976.36,"body":"just because there weren't many"},{"speaker":"Aaron Moncur","startTime":1976.36,"endTime":1980.5,"body":"people around. And"},{"speaker":"Aaron Moncur","startTime":1976.36,"endTime":1980.5,"body":"unfortunately, in that area that"},{"speaker":"Aaron Moncur","startTime":1980.5,"endTime":1986.76,"body":"there's a lot of poverty, a lot"},{"speaker":"Aaron Moncur","startTime":1980.5,"endTime":1986.76,"body":"of addiction, and thus a lot of"},{"speaker":"Aaron Moncur","startTime":1986.82,"endTime":1993.1799999999998,"body":"the potential workers have"},{"speaker":"Aaron Moncur","startTime":1986.82,"endTime":1993.1799999999998,"body":"felonies criminal records. And"},{"speaker":"Aaron Moncur","startTime":1993.24,"endTime":1997.26,"body":"for a long time that they had a"},{"speaker":"Aaron Moncur","startTime":1993.24,"endTime":1997.26,"body":"policy at Wells technology, that"},{"speaker":"Aaron Moncur","startTime":1997.32,"endTime":2000.9199999999998,"body":"we don't hire people with"},{"speaker":"Aaron Moncur","startTime":1997.32,"endTime":2000.9199999999998,"body":"felonies on their records. And"},{"speaker":"Aaron Moncur","startTime":2000.9199999999998,"endTime":2003.74,"body":"this was like, pretty standard,"},{"speaker":"Aaron Moncur","startTime":2000.9199999999998,"endTime":2003.74,"body":"right? It's not like they had"},{"speaker":"Aaron Moncur","startTime":2003.74,"endTime":2009.1599999999999,"body":"this unique policy there. And"},{"speaker":"Aaron Moncur","startTime":2003.74,"endTime":2009.1599999999999,"body":"Andy tells the story of one day"},{"speaker":"Aaron Moncur","startTime":2009.1599999999999,"endTime":2013.78,"body":"this, this gentleman came in and"},{"speaker":"Aaron Moncur","startTime":2009.1599999999999,"endTime":2013.78,"body":"he had a felony on his record,"},{"speaker":"Aaron Moncur","startTime":2013.78,"endTime":2016.24,"body":"but he was looking for work, and"},{"speaker":"Aaron Moncur","startTime":2013.78,"endTime":2016.24,"body":"he said, Hey, I'll, you know,"},{"speaker":"Aaron Moncur","startTime":2016.24,"endTime":2018.76,"body":"I'll do anything. I'll sweep"},{"speaker":"Aaron Moncur","startTime":2016.24,"endTime":2018.76,"body":"floors, I'll mow the lawn. I"},{"speaker":"Aaron Moncur","startTime":2018.76,"endTime":2022.24,"body":"just, I'm looking for a job, a"},{"speaker":"Aaron Moncur","startTime":2018.76,"endTime":2022.24,"body":"way to support my family. And"},{"speaker":"Aaron Moncur","startTime":2022.24,"endTime":2025.12,"body":"Andy said, I'm so sorry. You"},{"speaker":"Aaron Moncur","startTime":2022.24,"endTime":2025.12,"body":"know, I appreciate what you're"},{"speaker":"Aaron Moncur","startTime":2025.12,"endTime":2027.96,"body":"saying. But we just, we have"},{"speaker":"Aaron Moncur","startTime":2025.12,"endTime":2027.96,"body":"this policy we don't hire people"},{"speaker":"Aaron Moncur","startTime":2027.96,"endTime":2032.1599999999999,"body":"with felonies on their records."},{"speaker":"Aaron Moncur","startTime":2027.96,"endTime":2032.1599999999999,"body":"So the this gentleman, you know,"},{"speaker":"Aaron Moncur","startTime":2032.1599999999999,"endTime":2035.28,"body":"shook his hand, thanked him for"},{"speaker":"Aaron Moncur","startTime":2032.1599999999999,"endTime":2035.28,"body":"his time, and and walked out the"},{"speaker":"Aaron Moncur","startTime":2035.28,"endTime":2038.28,"body":"door, and Andy kind of watched"},{"speaker":"Aaron Moncur","startTime":2035.28,"endTime":2038.28,"body":"him go out the door and into the"},{"speaker":"Aaron Moncur","startTime":2038.28,"endTime":2042.72,"body":"parking lot, and his family was"},{"speaker":"Aaron Moncur","startTime":2038.28,"endTime":2042.72,"body":"there in a car, wife or maybe a"},{"speaker":"Aaron Moncur","startTime":2042.72,"endTime":2045.54,"body":"girlfriend, and a couple of kids"},{"speaker":"Aaron Moncur","startTime":2042.72,"endTime":2045.54,"body":"in the backseat. And Andy"},{"speaker":"Aaron Moncur","startTime":2045.54,"endTime":2049.16,"body":"thought, Man, I own this"},{"speaker":"Aaron Moncur","startTime":2045.54,"endTime":2049.16,"body":"company, like, Am I really"},{"speaker":"Aaron Moncur","startTime":2049.16,"endTime":2053.84,"body":"beholden to this policy that we"},{"speaker":"Aaron Moncur","startTime":2049.16,"endTime":2053.84,"body":"have? Does that make sense? And"},{"speaker":"Aaron Moncur","startTime":2053.84,"endTime":2057.32,"body":"so he followed the guy out to"},{"speaker":"Aaron Moncur","startTime":2053.84,"endTime":2057.32,"body":"the car and said, hey, you know"},{"speaker":"Aaron Moncur","startTime":2057.32,"endTime":2063.2000000000003,"body":"what? Why don't you come back on"},{"speaker":"Aaron Moncur","startTime":2057.32,"endTime":2063.2000000000003,"body":"Monday and we'll try this. We'll"},{"speaker":"Aaron Moncur","startTime":2063.2000000000003,"endTime":2066.88,"body":"see how it goes. And so the"},{"speaker":"Aaron Moncur","startTime":2063.2000000000003,"endTime":2066.88,"body":"gentleman did came back on"},{"speaker":"Aaron Moncur","startTime":2066.88,"endTime":2070.54,"body":"Monday, and Andy, I don't know,"},{"speaker":"Aaron Moncur","startTime":2066.88,"endTime":2070.54,"body":"had him sweeping up in the shop"},{"speaker":"Aaron Moncur","startTime":2070.54,"endTime":2074.68,"body":"or something like that. And it"},{"speaker":"Aaron Moncur","startTime":2070.54,"endTime":2074.68,"body":"worked like this guy was so"},{"speaker":"Aaron Moncur","startTime":2074.7400000000002,"endTime":2080.32,"body":"grateful for the chance for for"},{"speaker":"Aaron Moncur","startTime":2074.7400000000002,"endTime":2080.32,"body":"employment that he was a stellar"},{"speaker":"Aaron Moncur","startTime":2080.32,"endTime":2083.8,"body":"employee. And Andy thought this"},{"speaker":"Aaron Moncur","startTime":2080.32,"endTime":2083.8,"body":"like, this could be a bigger"},{"speaker":"Aaron Moncur","startTime":2083.8,"endTime":2087.78,"body":"program to help more people. And"},{"speaker":"Aaron Moncur","startTime":2083.8,"endTime":2087.78,"body":"so he expanded it, and now they"},{"speaker":"Aaron Moncur","startTime":2087.78,"endTime":2090.96,"body":"have this amazing program where,"},{"speaker":"Aaron Moncur","startTime":2087.78,"endTime":2090.96,"body":"I think a third of their"},{"speaker":"Aaron Moncur","startTime":2090.96,"endTime":2095.3399999999997,"body":"workforce, something like that,"},{"speaker":"Aaron Moncur","startTime":2090.96,"endTime":2095.3399999999997,"body":"is made up of convicted felons"},{"speaker":"Aaron Moncur","startTime":2095.3999999999996,"endTime":2100.14,"body":"who have been given a chance at"},{"speaker":"Aaron Moncur","startTime":2095.3999999999996,"endTime":2100.14,"body":"Wells technology. They've"},{"speaker":"Aaron Moncur","startTime":2100.14,"endTime":2103.3799999999997,"body":"trained them. They've some of"},{"speaker":"Aaron Moncur","startTime":2100.14,"endTime":2103.3799999999997,"body":"these individuals have gone on"},{"speaker":"Aaron Moncur","startTime":2103.3799999999997,"endTime":2108.2599999999998,"body":"to, like, be CNC programmers,"},{"speaker":"Aaron Moncur","startTime":2103.3799999999997,"endTime":2108.2599999999998,"body":"you know, just making really"},{"speaker":"Aaron Moncur","startTime":2108.2599999999998,"endTime":2112.64,"body":"complex parts. And that all came"},{"speaker":"Aaron Moncur","startTime":2108.2599999999998,"endTime":2112.64,"body":"about because Andy had this"},{"speaker":"Aaron Moncur","startTime":2112.64,"endTime":2116.8999999999996,"body":"vision of, how can I help"},{"speaker":"Aaron Moncur","startTime":2112.64,"endTime":2116.8999999999996,"body":"people? And I loved that so"},{"speaker":"Aaron Moncur","startTime":2116.8999999999996,"endTime":2120.3799999999997,"body":"much. It was, I think, still to"},{"speaker":"Aaron Moncur","startTime":2116.8999999999996,"endTime":2120.3799999999997,"body":"this date, it's the most"},{"speaker":"Aaron Moncur","startTime":2120.56,"endTime":2125.12,"body":"uplifting episode that I've ever"},{"speaker":"Aaron Moncur","startTime":2120.56,"endTime":2125.12,"body":"done on the podcast. And it just"},{"speaker":"Aaron Moncur","startTime":2125.12,"endTime":2128.8599999999997,"body":"resonated with me so much. So"},{"speaker":"Aaron Moncur","startTime":2125.12,"endTime":2128.8599999999997,"body":"that's where this, this third"},{"speaker":"Aaron Moncur","startTime":2128.8599999999997,"endTime":2132.64,"body":"guiding principle comes from, to"},{"speaker":"Aaron Moncur","startTime":2128.8599999999997,"endTime":2132.64,"body":"use success to do good. And"},{"speaker":"Aaron Moncur","startTime":2132.7,"endTime":2135.58,"body":"we're looking forward to doing"},{"speaker":"Aaron Moncur","startTime":2132.7,"endTime":2135.58,"body":"good and sharing those stories"},{"speaker":"Aaron Moncur","startTime":2135.58,"endTime":2136.18,"body":"with everyone."},{"speaker":"Brad Hirayama","startTime":2138.22,"endTime":2140.38,"body":"Yeah, and I love"},{"speaker":"Brad Hirayama","startTime":2138.22,"endTime":2140.38,"body":"it. And like I said, you know,"},{"speaker":"Brad Hirayama","startTime":2141.04,"endTime":2145.7999999999997,"body":"Aaron shared these stories with"},{"speaker":"Brad Hirayama","startTime":2141.04,"endTime":2145.7999999999997,"body":"me, and I, you know, we come"},{"speaker":"Brad Hirayama","startTime":2145.7999999999997,"endTime":2149.7599999999998,"body":"from very similar, I think,"},{"speaker":"Brad Hirayama","startTime":2145.7999999999997,"endTime":2149.7599999999998,"body":"cultural backgrounds, if you"},{"speaker":"Brad Hirayama","startTime":2149.7599999999998,"endTime":2153.9,"body":"guys don't know by the shirt"},{"speaker":"Brad Hirayama","startTime":2149.7599999999998,"endTime":2153.9,"body":"that I'm wearing, but you know,"},{"speaker":"Brad Hirayama","startTime":2153.9,"endTime":2158.4,"body":"we're, we're both from Hawaii,"},{"speaker":"Brad Hirayama","startTime":2153.9,"endTime":2158.4,"body":"and you know, there's, there's a"},{"speaker":"Brad Hirayama","startTime":2158.4,"endTime":2165.24,"body":"Hawaiian word that is taught"},{"speaker":"Brad Hirayama","startTime":2158.4,"endTime":2165.24,"body":"very readily amongst elementary"},{"speaker":"Brad Hirayama","startTime":2165.24,"endTime":2168.2599999999998,"body":"school students. And it's, it's"},{"speaker":"Brad Hirayama","startTime":2165.24,"endTime":2168.2599999999998,"body":"kuleana. Kuleana means"},{"speaker":"Brad Hirayama","startTime":2168.2599999999998,"endTime":2172.22,"body":"responsibility. But what is your"},{"speaker":"Brad Hirayama","startTime":2168.2599999999998,"endTime":2172.22,"body":"responsibility? Right? What is"},{"speaker":"Brad Hirayama","startTime":2172.22,"endTime":2176.06,"body":"your kuleana to your family, to"},{"speaker":"Brad Hirayama","startTime":2172.22,"endTime":2176.06,"body":"the world around you, to your"},{"speaker":"Brad Hirayama","startTime":2176.06,"endTime":2182.9,"body":"community. And I think that this"},{"speaker":"Brad Hirayama","startTime":2176.06,"endTime":2182.9,"body":"is a great way to focus on"},{"speaker":"Brad Hirayama","startTime":2183.38,"endTime":2188.5,"body":"impacting our community around."},{"speaker":"Brad Hirayama","startTime":2183.38,"endTime":2188.5,"body":"Us in whatever way we can. And I"},{"speaker":"Brad Hirayama","startTime":2188.5,"endTime":2195.34,"body":"think that this principle will"},{"speaker":"Brad Hirayama","startTime":2188.5,"endTime":2195.34,"body":"grow as we grow as well. And we,"},{"speaker":"Brad Hirayama","startTime":2195.34,"endTime":2200.2599999999998,"body":"you know, we're going to start"},{"speaker":"Brad Hirayama","startTime":2195.34,"endTime":2200.2599999999998,"body":"with what we can, we're going to"},{"speaker":"Brad Hirayama","startTime":2200.2599999999998,"endTime":2206.16,"body":"focus on what we can focus and"},{"speaker":"Brad Hirayama","startTime":2200.2599999999998,"endTime":2206.16,"body":"hopefully, you know, continue to"},{"speaker":"Brad Hirayama","startTime":2206.16,"endTime":2210.48,"body":"make that make that impact in"},{"speaker":"Brad Hirayama","startTime":2206.16,"endTime":2210.48,"body":"our communities as we as we go"},{"speaker":"Brad Hirayama","startTime":2210.66,"endTime":2213.12,"body":"forward into 2026 and beyond,"},{"speaker":"Aaron Moncur","startTime":2215.22,"endTime":2217.74,"body":"let's maybe talk"},{"speaker":"Aaron Moncur","startTime":2215.22,"endTime":2217.74,"body":"about all the different channels"},{"speaker":"Aaron Moncur","startTime":2217.74,"endTime":2221.82,"body":"that we have, depending on how"},{"speaker":"Aaron Moncur","startTime":2217.74,"endTime":2221.82,"body":"long you've been a listener, you"},{"speaker":"Aaron Moncur","startTime":2221.82,"endTime":2225.54,"body":"may or may not be aware of all"},{"speaker":"Aaron Moncur","startTime":2221.82,"endTime":2225.54,"body":"these channels. Even for"},{"speaker":"Aaron Moncur","startTime":2225.54,"endTime":2228.02,"body":"longtime listeners, there might"},{"speaker":"Aaron Moncur","startTime":2225.54,"endTime":2228.02,"body":"be some new things here that"},{"speaker":"Aaron Moncur","startTime":2228.02,"endTime":2230.66,"body":"you're not aware of, so let's"},{"speaker":"Aaron Moncur","startTime":2228.02,"endTime":2230.66,"body":"spend just a couple of minutes"},{"speaker":"Aaron Moncur","startTime":2230.66,"endTime":2234.68,"body":"going through the different"},{"speaker":"Aaron Moncur","startTime":2230.66,"endTime":2234.68,"body":"channels that we have. First off"},{"speaker":"Aaron Moncur","startTime":2234.68,"endTime":2238.04,"body":"is the podcast. That should be"},{"speaker":"Aaron Moncur","startTime":2234.68,"endTime":2238.04,"body":"obvious, because you're here"},{"speaker":"Aaron Moncur","startTime":2238.04,"endTime":2241.7,"body":"listening to the podcast right"},{"speaker":"Aaron Moncur","startTime":2238.04,"endTime":2241.7,"body":"now. We're on Season Six"},{"speaker":"Aaron Moncur","startTime":2241.7,"endTime":2245.7799999999997,"body":"currently, and we've got, I"},{"speaker":"Aaron Moncur","startTime":2241.7,"endTime":2245.7799999999997,"body":"think, close to 350 episodes"},{"speaker":"Aaron Moncur","startTime":2246.02,"endTime":2249.16,"body":"where we've brought high"},{"speaker":"Aaron Moncur","startTime":2246.02,"endTime":2249.16,"body":"performing engineers in to share"},{"speaker":"Aaron Moncur","startTime":2249.16,"endTime":2251.86,"body":"their their pro tips, how they"},{"speaker":"Aaron Moncur","startTime":2249.16,"endTime":2251.86,"body":"do things with the rest of the"},{"speaker":"Aaron Moncur","startTime":2251.86,"endTime":2254.56,"body":"community, again, just"},{"speaker":"Aaron Moncur","startTime":2251.86,"endTime":2254.56,"body":"disseminating that, that"},{"speaker":"Aaron Moncur","startTime":2254.56,"endTime":2258.52,"body":"knowledge to everyone who's"},{"speaker":"Aaron Moncur","startTime":2254.56,"endTime":2258.52,"body":"listening. So the podcast is the"},{"speaker":"Aaron Moncur","startTime":2258.64,"endTime":2261.88,"body":"biggest and the oldest channel"},{"speaker":"Aaron Moncur","startTime":2258.64,"endTime":2261.88,"body":"that we've established. And then"},{"speaker":"Aaron Moncur","startTime":2261.88,"endTime":2267.24,"body":"there's the wave dot engineer."},{"speaker":"Aaron Moncur","startTime":2261.88,"endTime":2267.24,"body":"And on the wave, there are a lot"},{"speaker":"Aaron Moncur","startTime":2267.24,"endTime":2273.06,"body":"of really cool tools and"},{"speaker":"Aaron Moncur","startTime":2267.24,"endTime":2273.06,"body":"educations that can be had"},{"speaker":"Aaron Moncur","startTime":2273.06,"endTime":2275.88,"body":"there. So there are forums,"},{"speaker":"Aaron Moncur","startTime":2273.06,"endTime":2275.88,"body":"right? I mean, just like there"},{"speaker":"Aaron Moncur","startTime":2275.88,"endTime":2278.88,"body":"are a lot of forums out there,"},{"speaker":"Aaron Moncur","startTime":2275.88,"endTime":2278.88,"body":"the wave has a forum as well for"},{"speaker":"Aaron Moncur","startTime":2278.88,"endTime":2282.06,"body":"engineers. You can go out, post"},{"speaker":"Aaron Moncur","startTime":2278.88,"endTime":2282.06,"body":"a topic, get get answers from"},{"speaker":"Aaron Moncur","startTime":2282.06,"endTime":2287.12,"body":"the community. There are"},{"speaker":"Aaron Moncur","startTime":2282.06,"endTime":2287.12,"body":"articles. Brad is is responsible"},{"speaker":"Aaron Moncur","startTime":2287.12,"endTime":2289.7,"body":"for a lot of those. He's written"},{"speaker":"Aaron Moncur","startTime":2287.12,"endTime":2289.7,"body":"a lot of the kind of the thought"},{"speaker":"Aaron Moncur","startTime":2289.7,"endTime":2292.64,"body":"leadership articles, as well as"},{"speaker":"Aaron Moncur","startTime":2289.7,"endTime":2292.64,"body":"engineering stories from"},{"speaker":"Aaron Moncur","startTime":2292.64,"endTime":2295.82,"body":"history, like this thing"},{"speaker":"Aaron Moncur","startTime":2292.64,"endTime":2295.82,"body":"happened. What do we learn from"},{"speaker":"Aaron Moncur","startTime":2295.82,"endTime":2299.2999999999997,"body":"it? How can we apply it to the"},{"speaker":"Aaron Moncur","startTime":2295.82,"endTime":2299.2999999999997,"body":"future? So tons of of"},{"speaker":"Aaron Moncur","startTime":2299.48,"endTime":2304.94,"body":"educational articles out there."},{"speaker":"Aaron Moncur","startTime":2299.48,"endTime":2304.94,"body":"We have some CAD downloads that"},{"speaker":"Aaron Moncur","startTime":2304.94,"endTime":2309.04,"body":"not a lot of people know about"},{"speaker":"Aaron Moncur","startTime":2304.94,"endTime":2309.04,"body":"kind of like grab CAD, but the"},{"speaker":"Aaron Moncur","startTime":2309.04,"endTime":2313.0,"body":"big difference is grab CAD, I"},{"speaker":"Aaron Moncur","startTime":2309.04,"endTime":2313.0,"body":"feel like, is made by a lot of"},{"speaker":"Aaron Moncur","startTime":2313.0,"endTime":2316.9,"body":"students, maybe, and hobbyists,"},{"speaker":"Aaron Moncur","startTime":2313.0,"endTime":2316.9,"body":"hobbyists, right? Like, it's"},{"speaker":"Aaron Moncur","startTime":2316.9,"endTime":2319.7799999999997,"body":"kind of a looks like, feel like"},{"speaker":"Aaron Moncur","startTime":2316.9,"endTime":2319.7799999999997,"body":"CAD model, but it's not"},{"speaker":"Aaron Moncur","startTime":2319.7799999999997,"endTime":2322.66,"body":"something you would ever use for"},{"speaker":"Aaron Moncur","startTime":2319.7799999999997,"endTime":2322.66,"body":"manufacturing. And the CAD"},{"speaker":"Aaron Moncur","startTime":2322.66,"endTime":2325.42,"body":"downloads that we have on the"},{"speaker":"Aaron Moncur","startTime":2322.66,"endTime":2325.42,"body":"wave, we call them Design"},{"speaker":"Aaron Moncur","startTime":2325.42,"endTime":2331.32,"body":"Accelerators, are legitimately"},{"speaker":"Aaron Moncur","startTime":2325.42,"endTime":2331.32,"body":"designs and models that you can"},{"speaker":"Aaron Moncur","startTime":2331.32,"endTime":2335.7599999999998,"body":"use directly for manufacturing."},{"speaker":"Aaron Moncur","startTime":2331.32,"endTime":2335.7599999999998,"body":"They have tolerance associated"},{"speaker":"Aaron Moncur","startTime":2335.7599999999998,"endTime":2338.7599999999998,"body":"with them. There. Most of them"},{"speaker":"Aaron Moncur","startTime":2335.7599999999998,"endTime":2338.7599999999998,"body":"have drawings associated with"},{"speaker":"Aaron Moncur","startTime":2338.7599999999998,"endTime":2341.46,"body":"them, and you can download the"},{"speaker":"Aaron Moncur","startTime":2338.7599999999998,"endTime":2341.46,"body":"whole thing. Most of them are"},{"speaker":"Aaron Moncur","startTime":2341.46,"endTime":2344.16,"body":"free. There are a couple that"},{"speaker":"Aaron Moncur","startTime":2341.46,"endTime":2344.16,"body":"are, you know, pretty reasonably"},{"speaker":"Aaron Moncur","startTime":2344.16,"endTime":2348.38,"body":"priced, $15 $20 something like"},{"speaker":"Aaron Moncur","startTime":2344.16,"endTime":2348.38,"body":"that. But if that's going to"},{"speaker":"Aaron Moncur","startTime":2348.38,"endTime":2351.62,"body":"save you, you know, half a day"},{"speaker":"Aaron Moncur","startTime":2348.38,"endTime":2351.62,"body":"or a full day of design time,"},{"speaker":"Aaron Moncur","startTime":2352.22,"endTime":2354.98,"body":"easily worth it. So there are"},{"speaker":"Aaron Moncur","startTime":2352.22,"endTime":2354.98,"body":"CAD downloads. There are also"},{"speaker":"Aaron Moncur","startTime":2354.98,"endTime":2357.56,"body":"mentors that you can connect"},{"speaker":"Aaron Moncur","startTime":2354.98,"endTime":2357.56,"body":"with on the wave. There are"},{"speaker":"Aaron Moncur","startTime":2357.56,"endTime":2361.04,"body":"probably eight or 10 very"},{"speaker":"Aaron Moncur","startTime":2357.56,"endTime":2361.04,"body":"seasoned engineers out there who"},{"speaker":"Aaron Moncur","startTime":2361.22,"endTime":2365.66,"body":"are ready and willing and desire"},{"speaker":"Aaron Moncur","startTime":2361.22,"endTime":2365.66,"body":"to connect with younger"},{"speaker":"Aaron Moncur","startTime":2365.66,"endTime":2369.16,"body":"engineers and provide"},{"speaker":"Aaron Moncur","startTime":2365.66,"endTime":2369.16,"body":"mentorship. So you can just pick"},{"speaker":"Aaron Moncur","startTime":2369.16,"endTime":2372.4,"body":"one of them and reach out and"},{"speaker":"Aaron Moncur","startTime":2369.16,"endTime":2372.4,"body":"say, Hey, I could use some"},{"speaker":"Aaron Moncur","startTime":2372.4,"endTime":2375.7599999999998,"body":"advice, and that's what they're"},{"speaker":"Aaron Moncur","startTime":2372.4,"endTime":2375.7599999999998,"body":"there for. They're eager and"},{"speaker":"Aaron Moncur","startTime":2376.48,"endTime":2382.72,"body":"excited to fill that role."},{"speaker":"Aaron Moncur","startTime":2376.48,"endTime":2382.72,"body":"There's a vendor directory so"},{"speaker":"Aaron Moncur","startTime":2382.72,"endTime":2387.24,"body":"you can find different vendors"},{"speaker":"Aaron Moncur","startTime":2382.72,"endTime":2387.24,"body":"in the engineering manufacturing"},{"speaker":"Aaron Moncur","startTime":2387.24,"endTime":2389.64,"body":"space. There are a few other"},{"speaker":"Aaron Moncur","startTime":2387.24,"endTime":2389.64,"body":"things there as well, but"},{"speaker":"Aaron Moncur","startTime":2389.64,"endTime":2393.54,"body":"there's a lot. My point is, it's"},{"speaker":"Aaron Moncur","startTime":2389.64,"endTime":2393.54,"body":"not just forums. There's a lot"},{"speaker":"Aaron Moncur","startTime":2393.54,"endTime":2399.24,"body":"of different content and tools"},{"speaker":"Aaron Moncur","startTime":2393.54,"endTime":2399.24,"body":"on the wave. And then we have"},{"speaker":"Aaron Moncur","startTime":2399.48,"endTime":2403.62,"body":"the wave. It started as the wave"},{"speaker":"Aaron Moncur","startTime":2399.48,"endTime":2403.62,"body":"newsletter and recently has been"},{"speaker":"Aaron Moncur","startTime":2403.62,"endTime":2407.12,"body":"rebranded as the PML newsletter."},{"speaker":"Aaron Moncur","startTime":2403.62,"endTime":2407.12,"body":"That's all Brad. So why don't"},{"speaker":"Aaron Moncur","startTime":2407.12,"endTime":2408.02,"body":"you take that one?"},{"speaker":"Brad Hirayama","startTime":2409.16,"endTime":2412.82,"body":"Yeah, so like"},{"speaker":"Brad Hirayama","startTime":2409.16,"endTime":2412.82,"body":"Aaron said, recently rebranded."},{"speaker":"Brad Hirayama","startTime":2413.18,"endTime":2418.64,"body":"It was originally under the wave"},{"speaker":"Brad Hirayama","startTime":2413.18,"endTime":2418.64,"body":"umbrella, but now that it's"},{"speaker":"Brad Hirayama","startTime":2419.06,"endTime":2423.7999999999997,"body":"pipeline Media Lab, now it's the"},{"speaker":"Brad Hirayama","startTime":2419.06,"endTime":2423.7999999999997,"body":"PML newsletter, but this"},{"speaker":"Brad Hirayama","startTime":2423.7999999999997,"endTime":2428.5,"body":"newsletter is kind of the first"},{"speaker":"Brad Hirayama","startTime":2423.7999999999997,"endTime":2428.5,"body":"source for information that"},{"speaker":"Brad Hirayama","startTime":2428.5,"endTime":2433.6,"body":"you're going to go for. So all"},{"speaker":"Brad Hirayama","startTime":2428.5,"endTime":2433.6,"body":"of the long form articles that"},{"speaker":"Brad Hirayama","startTime":2433.6,"endTime":2437.7999999999997,"body":"I'm writing on the wave gets put"},{"speaker":"Brad Hirayama","startTime":2433.6,"endTime":2437.7999999999997,"body":"onto the newsletter. Really"},{"speaker":"Brad Hirayama","startTime":2437.7999999999997,"endTime":2440.56,"body":"interesting forum topics are"},{"speaker":"Brad Hirayama","startTime":2437.7999999999997,"endTime":2440.56,"body":"going to be on the newsletter."},{"speaker":"Brad Hirayama","startTime":2441.4,"endTime":2447.2999999999997,"body":"You know, I do a kind of a, not"},{"speaker":"Brad Hirayama","startTime":2441.4,"endTime":2447.2999999999997,"body":"a super deep dive, but I try to"},{"speaker":"Brad Hirayama","startTime":2447.2999999999997,"endTime":2450.6,"body":"pull out the key highlights from"},{"speaker":"Brad Hirayama","startTime":2447.2999999999997,"endTime":2450.6,"body":"episodes of The being engineer"},{"speaker":"Brad Hirayama","startTime":2450.6,"endTime":2454.08,"body":"podcast, 350 episodes. Like I"},{"speaker":"Brad Hirayama","startTime":2450.6,"endTime":2454.08,"body":"haven't gone through all of them"},{"speaker":"Brad Hirayama","startTime":2454.08,"endTime":2457.08,"body":"yet, but I'm slowly listening"},{"speaker":"Brad Hirayama","startTime":2454.08,"endTime":2457.08,"body":"through and I love the content."},{"speaker":"Brad Hirayama","startTime":2457.62,"endTime":2460.98,"body":"So I pull out key points, and,"},{"speaker":"Brad Hirayama","startTime":2457.62,"endTime":2460.98,"body":"you know, key talking points,"},{"speaker":"Brad Hirayama","startTime":2460.98,"endTime":2466.52,"body":"and I, you know, really write"},{"speaker":"Brad Hirayama","startTime":2460.98,"endTime":2466.52,"body":"that into kind of a very"},{"speaker":"Brad Hirayama","startTime":2466.52,"endTime":2470.66,"body":"condensed form that that you can"},{"speaker":"Brad Hirayama","startTime":2466.52,"endTime":2470.66,"body":"read and then potentially go and"},{"speaker":"Brad Hirayama","startTime":2470.66,"endTime":2474.86,"body":"listen to the full episode for"},{"speaker":"Brad Hirayama","startTime":2470.66,"endTime":2474.86,"body":"more information. And the PML"},{"speaker":"Brad Hirayama","startTime":2474.86,"endTime":2479.54,"body":"newsletter is where we are going"},{"speaker":"Brad Hirayama","startTime":2474.86,"endTime":2479.54,"body":"to announce first a lot of the"},{"speaker":"Brad Hirayama","startTime":2479.54,"endTime":2484.04,"body":"new and exciting things that"},{"speaker":"Brad Hirayama","startTime":2479.54,"endTime":2484.04,"body":"we're going to have coming. So,"},{"speaker":"Brad Hirayama","startTime":2484.04,"endTime":2488.44,"body":"you know, one really. The easy"},{"speaker":"Brad Hirayama","startTime":2484.04,"endTime":2488.44,"body":"example here is, you know, we're"},{"speaker":"Brad Hirayama","startTime":2488.56,"endTime":2493.48,"body":"going to be trying out different"},{"speaker":"Brad Hirayama","startTime":2488.56,"endTime":2493.48,"body":"ad styles as we as we spoke"},{"speaker":"Brad Hirayama","startTime":2493.48,"endTime":2496.9,"body":"about earlier, teach, don't"},{"speaker":"Brad Hirayama","startTime":2493.48,"endTime":2496.9,"body":"sell. So we're going to be"},{"speaker":"Brad Hirayama","startTime":2497.14,"endTime":2500.68,"body":"trying out different ad styles"},{"speaker":"Brad Hirayama","startTime":2497.14,"endTime":2500.68,"body":"where we're going to give you"},{"speaker":"Brad Hirayama","startTime":2501.4,"endTime":2503.56,"body":"we're going to give you"},{"speaker":"Brad Hirayama","startTime":2501.4,"endTime":2503.56,"body":"information, we're going to give"},{"speaker":"Brad Hirayama","startTime":2503.56,"endTime":2508.56,"body":"you frameworks that that Aaron"},{"speaker":"Brad Hirayama","startTime":2503.56,"endTime":2508.56,"body":"has spent the last two decades"},{"speaker":"Brad Hirayama","startTime":2508.56,"endTime":2512.64,"body":"thinking of, that his team has"},{"speaker":"Brad Hirayama","startTime":2508.56,"endTime":2512.64,"body":"used in the past to actually"},{"speaker":"Brad Hirayama","startTime":2512.64,"endTime":2515.82,"body":"develop these automation or"},{"speaker":"Brad Hirayama","startTime":2512.64,"endTime":2515.82,"body":"fixtures, or, you know, we're"},{"speaker":"Brad Hirayama","startTime":2515.82,"endTime":2519.0,"body":"going to give you all of that"},{"speaker":"Brad Hirayama","startTime":2515.82,"endTime":2519.0,"body":"information, and we're going to"},{"speaker":"Brad Hirayama","startTime":2519.0,"endTime":2526.4,"body":"try that out over, over on the"},{"speaker":"Brad Hirayama","startTime":2519.0,"endTime":2526.4,"body":"newsletter first. So it's, your"},{"speaker":"Brad Hirayama","startTime":2526.46,"endTime":2532.46,"body":"one stop shop for everything."},{"speaker":"Brad Hirayama","startTime":2526.46,"endTime":2532.46,"body":"PML, so I would subscribe, you"},{"speaker":"Brad Hirayama","startTime":2532.52,"endTime":2535.82,"body":"know, and we'll give all the"},{"speaker":"Brad Hirayama","startTime":2532.52,"endTime":2535.82,"body":"links later, and we'll have have"},{"speaker":"Brad Hirayama","startTime":2535.82,"endTime":2539.36,"body":"a link in the show notes, but if"},{"speaker":"Brad Hirayama","startTime":2535.82,"endTime":2539.36,"body":"you really want to stay up to"},{"speaker":"Brad Hirayama","startTime":2539.36,"endTime":2541.64,"body":"date with what we're building,"},{"speaker":"Brad Hirayama","startTime":2539.36,"endTime":2541.64,"body":"that's the place to be,"},{"speaker":"Aaron Moncur","startTime":2542.48,"endTime":2545.12,"body":"and it's super"},{"speaker":"Aaron Moncur","startTime":2542.48,"endTime":2545.12,"body":"easy to subscribe again, we'll"},{"speaker":"Aaron Moncur","startTime":2545.12,"endTime":2547.42,"body":"put a link in the show notes,"},{"speaker":"Aaron Moncur","startTime":2545.12,"endTime":2547.42,"body":"but just go to the wave dot"},{"speaker":"Aaron Moncur","startTime":2547.42,"endTime":2550.96,"body":"engineer, and there's a little"},{"speaker":"Aaron Moncur","startTime":2547.42,"endTime":2550.96,"body":"banner on the right column where"},{"speaker":"Aaron Moncur","startTime":2550.96,"endTime":2553.54,"body":"you can sign up. So the wave dot"},{"speaker":"Aaron Moncur","startTime":2550.96,"endTime":2553.54,"body":"engineer, that's where you sign"},{"speaker":"Aaron Moncur","startTime":2553.54,"endTime":2558.4,"body":"up for the PML newsletter. I"},{"speaker":"Aaron Moncur","startTime":2553.54,"endTime":2558.4,"body":"really want to give away all of"},{"speaker":"Aaron Moncur","startTime":2558.4,"endTime":2561.7,"body":"our best stuff, and not just"},{"speaker":"Aaron Moncur","startTime":2558.4,"endTime":2561.7,"body":"ours, as in pipelines, but our"},{"speaker":"Aaron Moncur","startTime":2561.7,"endTime":2564.64,"body":"partners that we work with as"},{"speaker":"Aaron Moncur","startTime":2561.7,"endTime":2564.64,"body":"well. We want to take their best"},{"speaker":"Aaron Moncur","startTime":2564.64,"endTime":2569.2799999999997,"body":"stuff, their most useful"},{"speaker":"Aaron Moncur","startTime":2564.64,"endTime":2569.2799999999997,"body":"knowledge and give it away. And"},{"speaker":"Aaron Moncur","startTime":2569.2799999999997,"endTime":2572.58,"body":"if you don't have time to listen"},{"speaker":"Aaron Moncur","startTime":2569.2799999999997,"endTime":2572.58,"body":"to a full episode of the podcast"},{"speaker":"Aaron Moncur","startTime":2572.58,"endTime":2577.74,"body":"or read the full article, like"},{"speaker":"Aaron Moncur","startTime":2572.58,"endTime":2577.74,"body":"Brad said, the PML newsletter is"},{"speaker":"Aaron Moncur","startTime":2577.74,"endTime":2581.58,"body":"where to go, because that's a"},{"speaker":"Aaron Moncur","startTime":2577.74,"endTime":2581.58,"body":"condensed version of like, all"},{"speaker":"Aaron Moncur","startTime":2581.58,"endTime":2587.6,"body":"this stuff that we're putting"},{"speaker":"Aaron Moncur","startTime":2581.58,"endTime":2587.6,"body":"out. So then we have the in"},{"speaker":"Aaron Moncur","startTime":2587.6,"endTime":2591.44,"body":"person PDX event, which we've"},{"speaker":"Aaron Moncur","startTime":2587.6,"endTime":2591.44,"body":"talked about. The whole shtick"},{"speaker":"Aaron Moncur","startTime":2591.44,"endTime":2595.88,"body":"of PDX is training for engineers"},{"speaker":"Aaron Moncur","startTime":2591.44,"endTime":2595.88,"body":"and exhibitors are required to"},{"speaker":"Aaron Moncur","startTime":2595.88,"endTime":2598.94,"body":"provide training. And to their"},{"speaker":"Aaron Moncur","startTime":2595.88,"endTime":2598.94,"body":"credit, I was a little worried"},{"speaker":"Aaron Moncur","startTime":2599.2999999999997,"endTime":2603.5,"body":"this being the first year, that"},{"speaker":"Aaron Moncur","startTime":2599.2999999999997,"endTime":2603.5,"body":"most of the training sessions"},{"speaker":"Aaron Moncur","startTime":2603.5,"endTime":2606.82,"body":"would end up being just kind of"},{"speaker":"Aaron Moncur","startTime":2603.5,"endTime":2606.82,"body":"a thinly veiled sales pitch. But"},{"speaker":"Aaron Moncur","startTime":2606.82,"endTime":2610.42,"body":"to their credit, they were not,"},{"speaker":"Aaron Moncur","startTime":2606.82,"endTime":2610.42,"body":"and we got feedback from the"},{"speaker":"Aaron Moncur","startTime":2610.42,"endTime":2613.24,"body":"attendees that that was the"},{"speaker":"Aaron Moncur","startTime":2610.42,"endTime":2613.24,"body":"case, that they're they actually"},{"speaker":"Aaron Moncur","startTime":2613.24,"endTime":2618.1,"body":"did a really good job of"},{"speaker":"Aaron Moncur","startTime":2613.24,"endTime":2618.1,"body":"providing legitimate practical"},{"speaker":"Aaron Moncur","startTime":2618.1,"endTime":2622.6,"body":"training for engineers on on a"},{"speaker":"Aaron Moncur","startTime":2618.1,"endTime":2622.6,"body":"wide variety of topics relevant"},{"speaker":"Aaron Moncur","startTime":2622.6,"endTime":2626.64,"body":"to engineers developing physical"},{"speaker":"Aaron Moncur","startTime":2622.6,"endTime":2626.64,"body":"products, product development"},{"speaker":"Aaron Moncur","startTime":2626.64,"endTime":2631.02,"body":"engineers. But, you know, I had"},{"speaker":"Aaron Moncur","startTime":2626.64,"endTime":2631.02,"body":"a few messages from people who"},{"speaker":"Aaron Moncur","startTime":2631.02,"endTime":2634.98,"body":"said, Aaron PDX is great. It's"},{"speaker":"Aaron Moncur","startTime":2631.02,"endTime":2634.98,"body":"cool and all, I see the value,"},{"speaker":"Aaron Moncur","startTime":2634.98,"endTime":2642.12,"body":"but I'm not in Arizona, and my"},{"speaker":"Aaron Moncur","startTime":2634.98,"endTime":2642.12,"body":"company has frozen travel and"},{"speaker":"Aaron Moncur","startTime":2642.36,"endTime":2646.1,"body":"you know, I need to get them to"},{"speaker":"Aaron Moncur","startTime":2642.36,"endTime":2646.1,"body":"sponsor my my ticket price and"},{"speaker":"Aaron Moncur","startTime":2646.1,"endTime":2651.86,"body":"all that. What else can you do"},{"speaker":"Aaron Moncur","startTime":2646.1,"endTime":2651.86,"body":"for us? So we have the PDX"},{"speaker":"Aaron Moncur","startTime":2652.04,"endTime":2656.84,"body":"webinars as well, and these are"},{"speaker":"Aaron Moncur","startTime":2652.04,"endTime":2656.84,"body":"roughly every other month. That"},{"speaker":"Aaron Moncur","startTime":2656.84,"endTime":2662.24,"body":"cadence might pick up in 2026"},{"speaker":"Aaron Moncur","startTime":2656.84,"endTime":2662.24,"body":"but these are our free, you"},{"speaker":"Aaron Moncur","startTime":2662.24,"endTime":2667.54,"body":"know, the same kind of very"},{"speaker":"Aaron Moncur","startTime":2662.24,"endTime":2667.54,"body":"practical, useful training,"},{"speaker":"Aaron Moncur","startTime":2667.9,"endTime":2670.72,"body":"engineering knowledge that you"},{"speaker":"Aaron Moncur","startTime":2667.9,"endTime":2670.72,"body":"can use and apply to your work"},{"speaker":"Aaron Moncur","startTime":2670.7799999999997,"endTime":2674.74,"body":"right away. But it's free and"},{"speaker":"Aaron Moncur","startTime":2670.7799999999997,"endTime":2674.74,"body":"it's virtual, so anyone can"},{"speaker":"Aaron Moncur","startTime":2674.74,"endTime":2681.58,"body":"attend, no charge, no cost, and"},{"speaker":"Aaron Moncur","startTime":2674.74,"endTime":2681.58,"body":"let's see. So we've gone through"},{"speaker":"Aaron Moncur","startTime":2681.58,"endTime":2686.34,"body":"the podcast, the wave, the PML"},{"speaker":"Aaron Moncur","startTime":2681.58,"endTime":2686.34,"body":"newsletter, both PDX versions."},{"speaker":"Aaron Moncur","startTime":2686.58,"endTime":2694.32,"body":"We also have a YouTube channel"},{"speaker":"Aaron Moncur","startTime":2686.58,"endTime":2694.32,"body":"that we've done some with over"},{"speaker":"Aaron Moncur","startTime":2694.32,"endTime":2698.82,"body":"the past, but we we intend to do"},{"speaker":"Aaron Moncur","startTime":2694.32,"endTime":2698.82,"body":"more with so if you don't know"},{"speaker":"Aaron Moncur","startTime":2698.82,"endTime":2703.32,"body":"about our YouTube channel, just"},{"speaker":"Aaron Moncur","startTime":2698.82,"endTime":2703.32,"body":"look for pipeline design and"},{"speaker":"Aaron Moncur","startTime":2703.32,"endTime":2706.64,"body":"engineering on on YouTube."},{"speaker":"Aaron Moncur","startTime":2703.32,"endTime":2706.64,"body":"Unfortunately, you will come"},{"speaker":"Aaron Moncur","startTime":2706.64,"endTime":2709.1,"body":"across some companies who"},{"speaker":"Aaron Moncur","startTime":2706.64,"endTime":2709.1,"body":"actually design pipelines and"},{"speaker":"Aaron Moncur","startTime":2709.2799999999997,"endTime":2711.98,"body":"and that's not us, but you'll"},{"speaker":"Aaron Moncur","startTime":2709.2799999999997,"endTime":2711.98,"body":"recognize us when you see it."},{"speaker":"Aaron Moncur","startTime":2711.98,"endTime":2717.92,"body":"It's all the pipeline branding."},{"speaker":"Aaron Moncur","startTime":2711.98,"endTime":2717.92,"body":"And we have, we actually do have"},{"speaker":"Aaron Moncur","startTime":2717.98,"endTime":2721.16,"body":"some pretty cool videos there."},{"speaker":"Aaron Moncur","startTime":2717.98,"endTime":2721.16,"body":"In fact, if you don't know, this"},{"speaker":"Aaron Moncur","startTime":2721.16,"endTime":2724.7599999999998,"body":"is a good announcement, we just"},{"speaker":"Aaron Moncur","startTime":2721.16,"endTime":2724.7599999999998,"body":"a couple of months ago, we"},{"speaker":"Aaron Moncur","startTime":2724.7599999999998,"endTime":2729.04,"body":"started doing video first"},{"speaker":"Aaron Moncur","startTime":2724.7599999999998,"endTime":2729.04,"body":"podcast episodes. So recording"},{"speaker":"Aaron Moncur","startTime":2729.04,"endTime":2734.08,"body":"with the intent to distribute on"},{"speaker":"Aaron Moncur","startTime":2729.04,"endTime":2734.08,"body":"video first and obviously audio"},{"speaker":"Aaron Moncur","startTime":2734.08,"endTime":2738.22,"body":"as well. So if you haven't seen"},{"speaker":"Aaron Moncur","startTime":2734.08,"endTime":2738.22,"body":"any of those, you can watch the"},{"speaker":"Aaron Moncur","startTime":2738.22,"endTime":2742.7799999999997,"body":"full video episodes. See our"},{"speaker":"Aaron Moncur","startTime":2738.22,"endTime":2742.7799999999997,"body":"bright, smiling faces on the"},{"speaker":"Aaron Moncur","startTime":2742.7799999999997,"endTime":2745.6,"body":"screen on our YouTube channel."},{"speaker":"Aaron Moncur","startTime":2742.7799999999997,"endTime":2745.6,"body":"That's where to go to watch"},{"speaker":"Aaron Moncur","startTime":2746.38,"endTime":2750.24,"body":"video, first episodes of The"},{"speaker":"Aaron Moncur","startTime":2746.38,"endTime":2750.24,"body":"being an engineer podcast, and"},{"speaker":"Aaron Moncur","startTime":2750.24,"endTime":2753.54,"body":"then Brad mentioned some like"},{"speaker":"Aaron Moncur","startTime":2750.24,"endTime":2753.54,"body":"amas. Ask Me Anything webinars."},{"speaker":"Aaron Moncur","startTime":2753.54,"endTime":2756.66,"body":"We'll be doing some of those as"},{"speaker":"Aaron Moncur","startTime":2753.54,"endTime":2756.66,"body":"well. So these are all the"},{"speaker":"Aaron Moncur","startTime":2756.66,"endTime":2762.2999999999997,"body":"primary channels that we're"},{"speaker":"Aaron Moncur","startTime":2756.66,"endTime":2762.2999999999997,"body":"using. And Brad, if folks"},{"speaker":"Aaron Moncur","startTime":2762.2999999999997,"endTime":2766.82,"body":"listening to this right now want"},{"speaker":"Aaron Moncur","startTime":2762.2999999999997,"endTime":2766.82,"body":"to start engaging or maybe have"},{"speaker":"Aaron Moncur","startTime":2766.82,"endTime":2770.84,"body":"a comment for us or something"},{"speaker":"Aaron Moncur","startTime":2766.82,"endTime":2770.84,"body":"they want to ask. How can they"},{"speaker":"Aaron Moncur","startTime":2770.9,"endTime":2772.94,"body":"reach out to you? And I,"},{"speaker":"Brad Hirayama","startTime":2774.56,"endTime":2777.98,"body":"so I think the"},{"speaker":"Brad Hirayama","startTime":2774.56,"endTime":2777.98,"body":"easiest and quickest way is to"},{"speaker":"Brad Hirayama","startTime":2777.98,"endTime":2781.7,"body":"just send us a message on"},{"speaker":"Brad Hirayama","startTime":2777.98,"endTime":2781.7,"body":"LinkedIn. I think both of us are"},{"speaker":"Brad Hirayama","startTime":2781.7599999999998,"endTime":2787.24,"body":"more than open to connecting"},{"speaker":"Brad Hirayama","startTime":2781.7599999999998,"endTime":2787.24,"body":"with you on LinkedIn. But number"},{"speaker":"Brad Hirayama","startTime":2787.24,"endTime":2792.2799999999997,"body":"two, if you go to PML dot"},{"speaker":"Brad Hirayama","startTime":2787.24,"endTime":2792.2799999999997,"body":"engineer and you sign up for the"},{"speaker":"Brad Hirayama","startTime":2792.2799999999997,"endTime":2797.44,"body":"newsletter, that newsletter"},{"speaker":"Brad Hirayama","startTime":2792.2799999999997,"endTime":2797.44,"body":"replies directly to my inbox. So"},{"speaker":"Brad Hirayama","startTime":2797.7999999999997,"endTime":2802.18,"body":"if you have a question, you have"},{"speaker":"Brad Hirayama","startTime":2797.7999999999997,"endTime":2802.18,"body":"a comment, you have a story that"},{"speaker":"Brad Hirayama","startTime":2802.18,"endTime":2806.46,"body":"you want told, it goes straight"},{"speaker":"Brad Hirayama","startTime":2802.18,"endTime":2806.46,"body":"to me, and I can see that, and I"},{"speaker":"Brad Hirayama","startTime":2806.46,"endTime":2811.14,"body":"can pitch that over here to"},{"speaker":"Brad Hirayama","startTime":2806.46,"endTime":2811.14,"body":"Aaron. You know, I would really"},{"speaker":"Brad Hirayama","startTime":2811.14,"endTime":2814.92,"body":"encourage everybody listening to"},{"speaker":"Brad Hirayama","startTime":2811.14,"endTime":2814.92,"body":"go and sign up for the wave. The"},{"speaker":"Brad Hirayama","startTime":2816.12,"endTime":2821.34,"body":"making an account is free, and"},{"speaker":"Brad Hirayama","startTime":2816.12,"endTime":2821.34,"body":"you have the access to the"},{"speaker":"Brad Hirayama","startTime":2821.34,"endTime":2824.82,"body":"forums. You have the access to"},{"speaker":"Brad Hirayama","startTime":2821.34,"endTime":2824.82,"body":"the mentors, you have access to"},{"speaker":"Brad Hirayama","startTime":2824.82,"endTime":2830.36,"body":"all the all of the articles and"},{"speaker":"Brad Hirayama","startTime":2824.82,"endTime":2830.36,"body":"interacting with people across"},{"speaker":"Brad Hirayama","startTime":2830.36,"endTime":2834.38,"body":"the industry that have that same"},{"speaker":"Brad Hirayama","startTime":2830.36,"endTime":2834.38,"body":"mindset, right? Trish, trying to"},{"speaker":"Brad Hirayama","startTime":2834.38,"endTime":2837.2599999999998,"body":"solve hard problem, help each"},{"speaker":"Brad Hirayama","startTime":2834.38,"endTime":2837.2599999999998,"body":"other to solve hard problems,"},{"speaker":"Brad Hirayama","startTime":2838.04,"endTime":2840.98,"body":"you know? And, and that's a"},{"speaker":"Brad Hirayama","startTime":2838.04,"endTime":2840.98,"body":"that's a great place to"},{"speaker":"Brad Hirayama","startTime":2840.98,"endTime":2844.52,"body":"interact, not only with us, but,"},{"speaker":"Brad Hirayama","startTime":2840.98,"endTime":2844.52,"body":"you know, with the with the"},{"speaker":"Brad Hirayama","startTime":2844.52,"endTime":2845.96,"body":"community at large."},{"speaker":"Aaron Moncur","startTime":2846.44,"endTime":2849.46,"body":"Yeah, I'm going to"},{"speaker":"Aaron Moncur","startTime":2846.44,"endTime":2849.46,"body":"toot my own horn just for a"},{"speaker":"Aaron Moncur","startTime":2849.46,"endTime":2853.84,"body":"short minute here, Brad, I hear"},{"speaker":"Aaron Moncur","startTime":2849.46,"endTime":2853.84,"body":"about a lot of new efforts that"},{"speaker":"Aaron Moncur","startTime":2853.84,"endTime":2856.66,"body":"people are trying to do, and"},{"speaker":"Aaron Moncur","startTime":2853.84,"endTime":2856.66,"body":"some of them make it, and some"},{"speaker":"Aaron Moncur","startTime":2856.66,"endTime":2860.14,"body":"of them don't. I just want to"},{"speaker":"Aaron Moncur","startTime":2856.66,"endTime":2860.14,"body":"point out for the record that I"},{"speaker":"Aaron Moncur","startTime":2860.14,"endTime":2864.22,"body":"started pipeline 16 years ago,"},{"speaker":"Aaron Moncur","startTime":2860.14,"endTime":2864.22,"body":"and here we are, 16 years later,"},{"speaker":"Aaron Moncur","startTime":2864.22,"endTime":2867.48,"body":"still going, still strong. We've"},{"speaker":"Aaron Moncur","startTime":2864.22,"endTime":2867.48,"body":"grown, we've developed lots of"},{"speaker":"Aaron Moncur","startTime":2867.48,"endTime":2872.16,"body":"capabilities. We more than"},{"speaker":"Aaron Moncur","startTime":2867.48,"endTime":2872.16,"body":"exist. We thrive. I started a"},{"speaker":"Aaron Moncur","startTime":2872.16,"endTime":2875.94,"body":"podcast six years ago. Some"},{"speaker":"Aaron Moncur","startTime":2872.16,"endTime":2875.94,"body":"people thought it was kind of"},{"speaker":"Aaron Moncur","startTime":2875.94,"endTime":2878.94,"body":"lame that I was starting a"},{"speaker":"Aaron Moncur","startTime":2875.94,"endTime":2878.94,"body":"podcast. A lot of podcasts were"},{"speaker":"Aaron Moncur","startTime":2878.94,"endTime":2881.4,"body":"starting back there, and they're"},{"speaker":"Aaron Moncur","startTime":2878.94,"endTime":2881.4,"body":"like, Yeah, he'll do this for a"},{"speaker":"Aaron Moncur","startTime":2881.4,"endTime":2884.88,"body":"few weeks, and then he'll get"},{"speaker":"Aaron Moncur","startTime":2881.4,"endTime":2884.88,"body":"bored of it. But here we are,"},{"speaker":"Aaron Moncur","startTime":2884.88,"endTime":2888.38,"body":"six years later, still doing it."},{"speaker":"Aaron Moncur","startTime":2884.88,"endTime":2888.38,"body":"The wave started a few years"},{"speaker":"Aaron Moncur","startTime":2888.38,"endTime":2892.88,"body":"ago, still working on that and"},{"speaker":"Aaron Moncur","startTime":2888.38,"endTime":2892.88,"body":"building it and growing it. PDX,"},{"speaker":"Aaron Moncur","startTime":2893.24,"endTime":2896.7799999999997,"body":"we're on our second our second"},{"speaker":"Aaron Moncur","startTime":2893.24,"endTime":2896.7799999999997,"body":"year now, starting to prepare"},{"speaker":"Aaron Moncur","startTime":2896.7799999999997,"endTime":2900.2599999999998,"body":"for our third year. My point is,"},{"speaker":"Aaron Moncur","startTime":2896.7799999999997,"endTime":2900.2599999999998,"body":"I'm really good at sticking with"},{"speaker":"Aaron Moncur","startTime":2900.2599999999998,"endTime":2906.7599999999998,"body":"things. I'm very good at being"},{"speaker":"Aaron Moncur","startTime":2900.2599999999998,"endTime":2906.7599999999998,"body":"persistent and continuing to try"},{"speaker":"Aaron Moncur","startTime":2906.82,"endTime":2910.36,"body":"and execute these are definite,"},{"speaker":"Aaron Moncur","startTime":2906.82,"endTime":2910.36,"body":"definite skills of mine. I"},{"speaker":"Aaron Moncur","startTime":2910.36,"endTime":2914.86,"body":"remember years ago when I"},{"speaker":"Aaron Moncur","startTime":2910.36,"endTime":2914.86,"body":"started training in Brazilian"},{"speaker":"Aaron Moncur","startTime":2914.86,"endTime":2918.82,"body":"Jiu Jitsu, my father in law, he"},{"speaker":"Aaron Moncur","startTime":2914.86,"endTime":2918.82,"body":"said, kind of brought me the"},{"speaker":"Aaron Moncur","startTime":2918.82,"endTime":2921.22,"body":"wrong way. Actually. He looked"},{"speaker":"Aaron Moncur","startTime":2918.82,"endTime":2921.22,"body":"at me, he was like, Oh yeah,"},{"speaker":"Aaron Moncur","startTime":2921.22,"endTime":2923.56,"body":"that'll, that'll last for two"},{"speaker":"Aaron Moncur","startTime":2921.22,"endTime":2923.56,"body":"weeks, and then you'll, you"},{"speaker":"Aaron Moncur","startTime":2923.56,"endTime":2927.12,"body":"know, you'll get bored and move"},{"speaker":"Aaron Moncur","startTime":2923.56,"endTime":2927.12,"body":"on. Well, I'm here seven, eight"},{"speaker":"Aaron Moncur","startTime":2927.12,"endTime":2931.08,"body":"years later, still training,"},{"speaker":"Aaron Moncur","startTime":2927.12,"endTime":2931.08,"body":"still loving it again. My point"},{"speaker":"Aaron Moncur","startTime":2931.08,"endTime":2934.44,"body":"is, I'm very good at being"},{"speaker":"Aaron Moncur","startTime":2931.08,"endTime":2934.44,"body":"persistent. So this is not an"},{"speaker":"Aaron Moncur","startTime":2934.44,"endTime":2937.92,"body":"announcement that we take"},{"speaker":"Aaron Moncur","startTime":2934.44,"endTime":2937.92,"body":"lightly. The creation of PML,"},{"speaker":"Aaron Moncur","startTime":2938.16,"endTime":2941.82,"body":"we're in it for the long run,"},{"speaker":"Aaron Moncur","startTime":2938.16,"endTime":2941.82,"body":"and we hope you're in it with"},{"speaker":"Aaron Moncur","startTime":2941.82,"endTime":2942.18,"body":"us,"},{"speaker":"Brad Hirayama","startTime":2943.32,"endTime":2946.58,"body":"you know. And let"},{"speaker":"Brad Hirayama","startTime":2943.32,"endTime":2946.58,"body":"me tell you the amount of to"},{"speaker":"Brad Hirayama","startTime":2946.58,"endTime":2953.54,"body":"do's and ideas and visions that"},{"speaker":"Brad Hirayama","startTime":2946.58,"endTime":2953.54,"body":"we have for 2026 is a testament"},{"speaker":"Brad Hirayama","startTime":2953.54,"endTime":2957.5,"body":"to this. There are so many"},{"speaker":"Brad Hirayama","startTime":2953.54,"endTime":2957.5,"body":"things that are that are coming"},{"speaker":"Brad Hirayama","startTime":2957.62,"endTime":2961.82,"body":"in 2026 not just for one"},{"speaker":"Brad Hirayama","startTime":2957.62,"endTime":2961.82,"body":"channel. We're going to be doing"},{"speaker":"Brad Hirayama","startTime":2962.7799999999997,"endTime":2967.72,"body":"a different styles of recording"},{"speaker":"Brad Hirayama","startTime":2962.7799999999997,"endTime":2967.72,"body":"for the podcast. So you know,"},{"speaker":"Brad Hirayama","startTime":2967.72,"endTime":2972.7599999999998,"body":"Aaron's continuously innovating"},{"speaker":"Brad Hirayama","startTime":2967.72,"endTime":2972.7599999999998,"body":"and coming up with, what can we"},{"speaker":"Brad Hirayama","startTime":2972.7599999999998,"endTime":2977.56,"body":"do to make things better and and"},{"speaker":"Brad Hirayama","startTime":2972.7599999999998,"endTime":2977.56,"body":"different? Pdx 2026, is going to"},{"speaker":"Brad Hirayama","startTime":2977.56,"endTime":2981.94,"body":"be bigger and better. We're"},{"speaker":"Brad Hirayama","startTime":2977.56,"endTime":2981.94,"body":"going to have more, more, more"},{"speaker":"Brad Hirayama","startTime":2981.94,"endTime":2986.04,"body":"more vendors, more teachers for"},{"speaker":"Brad Hirayama","startTime":2981.94,"endTime":2986.04,"body":"you there. We're going to have"},{"speaker":"Brad Hirayama","startTime":2986.22,"endTime":2989.2799999999997,"body":"different styles of"},{"speaker":"Brad Hirayama","startTime":2986.22,"endTime":2989.2799999999997,"body":"competitions, you know. And the"},{"speaker":"Brad Hirayama","startTime":2989.2799999999997,"endTime":2994.92,"body":"list is endless of what we could"},{"speaker":"Brad Hirayama","startTime":2989.2799999999997,"endTime":2994.92,"body":"do. Like I said, the newsletter"},{"speaker":"Brad Hirayama","startTime":2994.98,"endTime":2998.88,"body":"is growing, the topics are"},{"speaker":"Brad Hirayama","startTime":2994.98,"endTime":2998.88,"body":"growing, the partnerships are"},{"speaker":"Brad Hirayama","startTime":2998.88,"endTime":3002.48,"body":"growing, which means the content"},{"speaker":"Brad Hirayama","startTime":2998.88,"endTime":3002.48,"body":"is going to continue to grow."},{"speaker":"Brad Hirayama","startTime":3003.14,"endTime":3008.44,"body":"And I think the big community"},{"speaker":"Brad Hirayama","startTime":3003.14,"endTime":3008.44,"body":"that we have on the wave is just"},{"speaker":"Brad Hirayama","startTime":3008.44,"endTime":3013.48,"body":"going to continue to bring"},{"speaker":"Brad Hirayama","startTime":3008.44,"endTime":3013.48,"body":"better things to the forefront."},{"speaker":"Brad Hirayama","startTime":3013.72,"endTime":3018.34,"body":"So we have that network that we"},{"speaker":"Brad Hirayama","startTime":3013.72,"endTime":3018.34,"body":"are tapping into, and really"},{"speaker":"Brad Hirayama","startTime":3018.94,"endTime":3023.7999999999997,"body":"what we want to do is we want to"},{"speaker":"Brad Hirayama","startTime":3018.94,"endTime":3023.7999999999997,"body":"make sure that everybody here"},{"speaker":"Brad Hirayama","startTime":3023.98,"endTime":3028.44,"body":"that's listening is aware that"},{"speaker":"Brad Hirayama","startTime":3023.98,"endTime":3028.44,"body":"we're not just building this for"},{"speaker":"Brad Hirayama","startTime":3028.44,"endTime":3031.98,"body":"ourselves. We're not building"},{"speaker":"Brad Hirayama","startTime":3028.44,"endTime":3031.98,"body":"this in a bubble. We're not"},{"speaker":"Brad Hirayama","startTime":3031.98,"endTime":3038.04,"body":"trying to only put our ideas in"},{"speaker":"Brad Hirayama","startTime":3031.98,"endTime":3038.04,"body":"the forefront. We want to"},{"speaker":"Brad Hirayama","startTime":3038.04,"endTime":3043.68,"body":"interact with you. We want to"},{"speaker":"Brad Hirayama","startTime":3038.04,"endTime":3043.68,"body":"build this for you, and we want"},{"speaker":"Brad Hirayama","startTime":3043.68,"endTime":3048.32,"body":"you to tell us what you want to"},{"speaker":"Brad Hirayama","startTime":3043.68,"endTime":3048.32,"body":"see, what you want to hear, what"},{"speaker":"Brad Hirayama","startTime":3048.32,"endTime":3053.06,"body":"types of topics or companies you"},{"speaker":"Brad Hirayama","startTime":3048.32,"endTime":3053.06,"body":"would like us to feature, if you"},{"speaker":"Brad Hirayama","startTime":3053.06,"endTime":3056.7799999999997,"body":"have, you know, if you're"},{"speaker":"Brad Hirayama","startTime":3053.06,"endTime":3056.7799999999997,"body":"starting a company and you're a"},{"speaker":"Brad Hirayama","startTime":3056.7799999999997,"endTime":3059.2999999999997,"body":"founder and you want to be a"},{"speaker":"Brad Hirayama","startTime":3056.7799999999997,"endTime":3059.2999999999997,"body":"part of the podcast or be"},{"speaker":"Brad Hirayama","startTime":3059.2999999999997,"endTime":3063.32,"body":"featured on the newsletter based"},{"speaker":"Brad Hirayama","startTime":3059.2999999999997,"endTime":3063.32,"body":"on your technology, we want to"},{"speaker":"Brad Hirayama","startTime":3063.32,"endTime":3070.12,"body":"hear those types of, those types"},{"speaker":"Brad Hirayama","startTime":3063.32,"endTime":3070.12,"body":"of things. And so I think that"},{"speaker":"Brad Hirayama","startTime":3070.2999999999997,"endTime":3074.02,"body":"the biggest thing, other than"},{"speaker":"Brad Hirayama","startTime":3070.2999999999997,"endTime":3074.02,"body":"subscribing to the newsletter,"},{"speaker":"Brad Hirayama","startTime":3074.02,"endTime":3078.2799999999997,"body":"joining the wave, listening to"},{"speaker":"Brad Hirayama","startTime":3074.02,"endTime":3078.2799999999997,"body":"the podcast, that you can do is"},{"speaker":"Brad Hirayama","startTime":3078.34,"endTime":3082.2999999999997,"body":"to connect with us. Connect with"},{"speaker":"Brad Hirayama","startTime":3078.34,"endTime":3082.2999999999997,"body":"us. Let us know what you want to"},{"speaker":"Brad Hirayama","startTime":3082.2999999999997,"endTime":3087.9,"body":"hear, who you want to hear. And."},{"speaker":"Brad Hirayama","startTime":3082.2999999999997,"endTime":3087.9,"body":"Let's all build this community"},{"speaker":"Brad Hirayama","startTime":3087.9,"endTime":3095.52,"body":"together, and let's continue to"},{"speaker":"Brad Hirayama","startTime":3087.9,"endTime":3095.52,"body":"increase the knowledge bank of"},{"speaker":"Brad Hirayama","startTime":3095.52,"endTime":3098.58,"body":"our community so that we can"},{"speaker":"Brad Hirayama","startTime":3095.52,"endTime":3098.58,"body":"continue to solve hard problems"},{"speaker":"Brad Hirayama","startTime":3099.0,"endTime":3100.2599999999998,"body":"and push industry forward."},{"speaker":"Aaron Moncur","startTime":3101.04,"endTime":3104.2799999999997,"body":"And it doesn't"},{"speaker":"Aaron Moncur","startTime":3101.04,"endTime":3104.2799999999997,"body":"need to be complicated to reach"},{"speaker":"Aaron Moncur","startTime":3104.2799999999997,"endTime":3106.94,"body":"out to us. You don't have to"},{"speaker":"Aaron Moncur","startTime":3104.2799999999997,"endTime":3106.94,"body":"fill out some, like, extensive"},{"speaker":"Aaron Moncur","startTime":3106.94,"endTime":3110.96,"body":"form or anything. Just send us a"},{"speaker":"Aaron Moncur","startTime":3106.94,"endTime":3110.96,"body":"DM on LinkedIn and say, Hey, I"},{"speaker":"Aaron Moncur","startTime":3111.2,"endTime":3114.86,"body":"think it would be really cool to"},{"speaker":"Aaron Moncur","startTime":3111.2,"endTime":3114.86,"body":"understand better how simulation"},{"speaker":"Aaron Moncur","startTime":3114.86,"endTime":3118.7,"body":"can help with PCB design or, you"},{"speaker":"Aaron Moncur","startTime":3114.86,"endTime":3118.7,"body":"know, whatever it is that you"},{"speaker":"Aaron Moncur","startTime":3118.7,"endTime":3121.46,"body":"want to learn. And then we'll be"},{"speaker":"Aaron Moncur","startTime":3118.7,"endTime":3121.46,"body":"like, great. We have like, three"},{"speaker":"Aaron Moncur","startTime":3121.46,"endTime":3124.34,"body":"partners who do this thing."},{"speaker":"Aaron Moncur","startTime":3121.46,"endTime":3124.34,"body":"We'll organize a webinar, right?"},{"speaker":"Aaron Moncur","startTime":3124.34,"endTime":3129.04,"body":"It's super simple. We're, I'm"},{"speaker":"Aaron Moncur","startTime":3124.34,"endTime":3129.04,"body":"all about productivity over"},{"speaker":"Aaron Moncur","startTime":3129.04,"endTime":3132.16,"body":"formality, right? We don't need"},{"speaker":"Aaron Moncur","startTime":3129.04,"endTime":3132.16,"body":"endless forms that people fill"},{"speaker":"Aaron Moncur","startTime":3132.16,"endTime":3135.7599999999998,"body":"out. Just send us a message."},{"speaker":"Aaron Moncur","startTime":3132.16,"endTime":3135.7599999999998,"body":"We're just two normal guys,"},{"speaker":"Aaron Moncur","startTime":3135.82,"endTime":3140.2,"body":"right? Like we're not behind"},{"speaker":"Aaron Moncur","startTime":3135.82,"endTime":3140.2,"body":"this, this wall of gatekeepers"},{"speaker":"Aaron Moncur","startTime":3140.2,"endTime":3143.02,"body":"or anything. We're just two"},{"speaker":"Aaron Moncur","startTime":3140.2,"endTime":3143.02,"body":"normal guys. So send us a"},{"speaker":"Aaron Moncur","startTime":3143.02,"endTime":3147.18,"body":"message and and let's"},{"speaker":"Aaron Moncur","startTime":3143.02,"endTime":3147.18,"body":"collaborate. Let's work together"},{"speaker":"Aaron Moncur","startTime":3147.18,"endTime":3148.38,"body":"and build something great."},{"speaker":"Brad Hirayama","startTime":3150.66,"endTime":3155.52,"body":"Yeah, anything"},{"speaker":"Brad Hirayama","startTime":3150.66,"endTime":3155.52,"body":"else you got? I'm super excited"},{"speaker":"Brad Hirayama","startTime":3155.52,"endTime":3159.12,"body":"about next year, so I'm chomping"},{"speaker":"Brad Hirayama","startTime":3155.52,"endTime":3159.12,"body":"at the bit to kind of get going,"},{"speaker":"Brad Hirayama","startTime":3159.12,"endTime":3165.7999999999997,"body":"and, you know, continuing to"},{"speaker":"Brad Hirayama","startTime":3159.12,"endTime":3165.7999999999997,"body":"build this, this vision out for"},{"speaker":"Brad Hirayama","startTime":3166.88,"endTime":3167.7799999999997,"body":"all of our community."},{"speaker":"Aaron Moncur","startTime":3168.14,"endTime":3171.02,"body":"Yep, same here."},{"speaker":"Aaron Moncur","startTime":3168.14,"endTime":3171.02,"body":"All right, I think we've covered"},{"speaker":"Aaron Moncur","startTime":3171.02,"endTime":3174.74,"body":"it pretty well, so maybe we'll"},{"speaker":"Aaron Moncur","startTime":3171.02,"endTime":3174.74,"body":"wrap things up and sign off for"},{"speaker":"Aaron Moncur","startTime":3174.74,"endTime":3176.2999999999997,"body":"now, awesome."},{"speaker":"Brad Hirayama","startTime":3176.2999999999997,"endTime":3179.24,"body":"Well, thank you"},{"speaker":"Brad Hirayama","startTime":3176.2999999999997,"endTime":3179.24,"body":"everybody for listening. Just"},{"speaker":"Brad Hirayama","startTime":3179.24,"endTime":3183.7999999999997,"body":"one more quick plug the"},{"speaker":"Brad Hirayama","startTime":3179.24,"endTime":3183.7999999999997,"body":"newsletter. PML dot engineer,"},{"speaker":"Brad Hirayama","startTime":3184.64,"endTime":3189.7599999999998,"body":"our community is the wave dot"},{"speaker":"Brad Hirayama","startTime":3184.64,"endTime":3189.7599999999998,"body":"engineer being an engineer"},{"speaker":"Brad Hirayama","startTime":3189.7599999999998,"endTime":3197.38,"body":"podcast, sign up, subscribe and"},{"speaker":"Brad Hirayama","startTime":3189.7599999999998,"endTime":3197.38,"body":"connect with us. So let's, let's"},{"speaker":"Brad Hirayama","startTime":3197.38,"endTime":3198.7599999999998,"body":"build something great next year."},{"speaker":"Aaron Moncur","startTime":3199.16,"endTime":3199.88,"body":"Thanks everyone."},{"speaker":"Brad Hirayama","startTime":3199.88,"endTime":3201.14,"body":"Thank you."},{"speaker":"Aaron Moncur","startTime":3203.9,"endTime":3207.38,"body":"I'm Aaron Moncur,"},{"speaker":"Aaron Moncur","startTime":3203.9,"endTime":3207.38,"body":"founder of pipeline design and"},{"speaker":"Aaron Moncur","startTime":3207.44,"endTime":3210.2599999999998,"body":"engineering. If you liked what"},{"speaker":"Aaron Moncur","startTime":3207.44,"endTime":3210.2599999999998,"body":"you heard today, please share"},{"speaker":"Aaron Moncur","startTime":3210.2599999999998,"endTime":3213.62,"body":"the episode to learn how your"},{"speaker":"Aaron Moncur","startTime":3210.2599999999998,"endTime":3213.62,"body":"team can leverage our team's"},{"speaker":"Aaron Moncur","startTime":3213.68,"endTime":3217.16,"body":"expertise developing advanced"},{"speaker":"Aaron Moncur","startTime":3213.68,"endTime":3217.16,"body":"manufacturing processes,"},{"speaker":"Aaron Moncur","startTime":3217.34,"endTime":3221.0,"body":"automated machines and custom"},{"speaker":"Aaron Moncur","startTime":3217.34,"endTime":3221.0,"body":"fixtures, complemented with"},{"speaker":"Aaron Moncur","startTime":3221.0,"endTime":3224.8849999999998,"body":"product design and R and D"},{"speaker":"Aaron Moncur","startTime":3221.0,"endTime":3224.8849999999998,"body":"services. Visit us at Team"},{"speaker":"Aaron Moncur","startTime":3224.945,"endTime":3230.285,"body":"pipeline.us. To join a vibrant"},{"speaker":"Aaron Moncur","startTime":3224.945,"endTime":3230.285,"body":"community of engineers online"},{"speaker":"Aaron Moncur","startTime":3230.285,"endTime":3234.4249999999997,"body":"visit the wave. Dot, engineer,"},{"speaker":"Aaron Moncur","startTime":3230.285,"endTime":3234.4249999999997,"body":"thank you for listening. You."}]}