Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
Mastering Social Media for Schools
Social Media Success at a Small School with Lisa Streckert
In this episode, you’ll hear from Lisa Streckert at St. Croix Lutheran Academy in Minnesota and learn her best tips for successful school storytelling on social media.
- Consistency Builds Engagement: Posting daily and encouraging simple interactions from parents and teachers can lead to strong, consistent engagement, even in a smaller school setting.
- Use a School-Owned iPhone: Having a dedicated phone for photos, content collection, and text submissions from staff has been a game-changer for organizing and separating work/personal life.
- Quick, Authentic Moments Win: Reels and posts featuring spontaneous, relatable moments—like the principal shoveling snow—often perform better than polished, time-consuming content.
- Divide and Conquer for Big Events: Tag-teaming large events like choir festivals with one person on photos and another on video helps capture more content with less stress and boosts sharing across schools.
SPECIAL GUEST
Lisa Streckert
Communications Assistant and Middle School Administrative Assistant
St. Croix Lutheran Academy, Minnesota
Email: lstreckert@stcroixlutheran.org
LinkedIn: https://www.linkedin.com/in/lisastreckert/
Website: https://stcroixlutheran.org
Facebook: https://facebook.com/stcroixlutheran
Instagram: https://www.instagram.com/stcroixlutheran
LinkedIn: https://www.linkedin.com/school/saint-croix-lutheran-academy
USEFUL INFORMATION
- Join the LIVE Golden Gribble Awards on Friday, May 9th, at noon EDT! Click here for all the details and the Zoom link to join!
- Choral Festival Reels:
- Principal Shoveling Reel
- Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
- Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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