Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
Mastering Social Media for Schools
Recruit More Teachers Using Testimonials, Toolkits & Ads with Sara Meredith, APR
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
- Sara Meredith shares how Peoria Unified rebuilt teacher recruitment around research - not guesses - so messaging matched what educators actually value.
- You’ll hear why “pay” wasn’t the main reason staff were leaving and how that insight reshaped their campaign to spotlight coaching, benefits, and growth.
- Get practical ideas you can steal: staff testimonials (“Why Peoria?”), shareable mini-toolkits for employees, and recognition that fuels word-of-mouth.
- Learn what made their paid strategy work (Meta, LinkedIn, Google search + retargeting), how they targeted out-of-state talent, and what success looked like - like 96% teacher retention.
SPECIAL GUEST
Sara Meredith, APR
Public Relations Manager
Peoria Unified School District, Arizona
Email: smeredith@pusd11.net
LinkedIn: https://www.linkedin.com/in/sarajmeredith/
Website: https://peoriaunified.org
Facebook: https://www.facebook.com/peoriaunified
Instagram: https://www.instagram.com/peoriaunified11/
USEFUL INFORMATION
- Check out the entire project on the NSPRA website - Why Peoria Unified?
- Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
- Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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