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Veterinary Voices
Most vet clinics are proud of their culture. They know it's special — it's what makes them tick. What they don't know is how to share those stories in ways that mean something to other vets and nurses.
That's culture storytelling. And Julie South — founder of VetClinicJobs — shows vet clinics how to do it.
You'll hear real vets and nurses talking about what it's actually like to work at their clinics. Not the polished corporate version — the real moments that show how teams handle pressure, support each other, and why someone would actually want to work there. That's the kind of proof that builds trust before anyone's even looking.
You'll also learn which stories to share and when, how to stay visible to great people even when you're fully staffed, and why the quiet months between hires are actually your biggest opportunity. Each episode gives you something specific to do that week — a story to share, a shift to make, a pattern to break.
If you're tired of starting from scratch every time someone resigns, this podcast shows you how to become the clinic people are already watching.
Veterinary Voices
Latest Episodes
Why Your Clinic Values Belong Everywhere Except Your Job Ad - ep. 272
Your clinic values are genuine. The team really is supportive. You really do care about animal welfare. So why is stating that in your job ad doing absolutely nothing for your recruitment?In this third episode of <...
Testimonials vs Reviews: Why One Works and One Doesn't - ep. 271
There's a glowing quote from a team member on your careers site or in your job ad. It's positive, it's genuine — and it's doing almost nothing for your recruitment. This episode explains why, and what actually works instead.In this secon...
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What AI Says About Your Clinic When Vets and Nurses Search for You - 270
If you've ever posted a job ad and wondered why the right vets and nurses aren't applying — this episode is for you.Something has shifted in how vets and nurses research clinics before they apply. They're not just Googling anymore. They'...
That’s Not How We Do Things Around Here” — When Tactical Solutions Won’t Fix a Thinking Problem - Recruitment Stuck - 269
"Julie - That’s not how we do things around here.”It’s one of the most honest responses Julie South hears from clinics when new ideas are introduced.In this final episode of the Where Vet Clinics Get Stuck with...
“We’ve Tried Social Media” — Why It Doesn’t Lead to Applications - Getting Beyond Recruitment Stuck - 268
“We’ve tried social media. It didn’t work.”It’s something Julie South hears often from clinics that have already put time and effort into posting, sharing, and trying to build some form of presence online.In this e...
