The Marketing Guide
The Marketing Guide (with Laura O’Mahony) is the go-to podcast for overwhelmed small business owners, entrepreneurs, and marketers who want real, honest advice on how to grow their business using smart, ethical marketing strategies. Each week, host Laura O’Mahony delivers bite-sized episodes packed with practical tips, marketing mindset insights, and creative strategies you can actually use, without the fluff, fake urgency, or shady tactics.
From content creation and social media strategy to branding, email marketing, and building confidence as a business owner, The Marketing Guide covers everything you need to build a business that feels good and grows sustainably.
With solo episodes, expert interviews, and no-nonsense breakdowns of what’s working right now, this podcast helps you get results, without burning out.
If you’re tired of being sold to and want real talk, proven tips, and a marketing coach in your corner, hit play and let’s make marketing feel manageable again.
Website: www.lauraomahony.com
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The Marketing Guide
#116 - How To Build A Community On Social Media
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Social media communities are a group of people who all share a common interest around a particular subject matter, actions, places, goals, or attitudes. It's basically a group of people who engage and interact with your brand but also know, like, and trust you so it's easier to sell to these people.
There are many benefits to creating a community on social media and in today's podcast I share with you what these are and the following topics:
- Definition of community on social media
- The 4 most common types of communities on social media
- Why are communities on social media important
- Benefits of building a community on social media
- How to build community on social media - (12 tips)
Links from the episode:
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All previous episodes of the podcast are here: https://www.buzzsprout.com/107440