The Marketing Guide

#53 - How To Get Free Media Coverage For Your Business in 2021

May 10, 2021 Laura O'Mahony Episode 53
The Marketing Guide
#53 - How To Get Free Media Coverage For Your Business in 2021
Show Notes

Have you ever picked up a magazine or read an online publication that you thought my story would make a perfect fit for this? Are you unsure of how to get free press coverage for your small business? In this episode, I teach you my secrets to pitching to publications/websites and getting free coverage for your brand. 

In this episode you will learn:

  • The first phase of PR and why it's so important
  • Why being personal matters
  • How to write a good pitch
  • The one tool that can help you with your writing (it's free too!)
  • The one page you need to create on your website today
  • A simple hack for when you are sending an image
  • How editors operate and the one thing you can do to make life easier for them
  • The action that most people leave out when pitching


Links from the show: 

The Reels Masterclass:
"30 Reels in 60 Minutes"
Get it now and get a FREE Canva Reels cover template pack worth €47:
https://lauraomahony.com/shop/reelsmasterclass

Flodesk (see my aff link)
Email Marketing Free 30 Day Trial (No Credit Card) & 50% off Monthly Subscription. https://flodesk.com/c/6SYNAZ

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All previous episodes of the podcast are here: https://www.buzzsprout.com/1074400