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The Marketing Guide
The Marketing Guide (with Laura O’Mahony) is the go-to podcast for overwhelmed small business owners, entrepreneurs, and marketers who want real, honest advice on how to grow their business using smart, ethical marketing strategies. Each week, host Laura O’Mahony delivers bite-sized episodes packed with practical tips, marketing mindset insights, and creative strategies you can actually use, without the fluff, fake urgency, or shady tactics.
From content creation and social media strategy to branding, email marketing, and building confidence as a business owner, The Marketing Guide covers everything you need to build a business that feels good and grows sustainably.
With solo episodes, expert interviews, and no-nonsense breakdowns of what’s working right now, this podcast helps you get results, without burning out.
If you’re tired of being sold to and want real talk, proven tips, and a marketing coach in your corner, hit play and let’s make marketing feel manageable again.
Website: www.lauraomahony.com
Instagram: instagram.com/lauraomahonydotcom/
The Marketing Guide
#133 - The Ultimate Guide to Using Quizzes in Your Marketing Strategy
In this week's episode of The Marketing Guide Podcast (For Small Business Owners), we break down how you can use quizzes as part of your marketing strategy for your business.
Quizzes are an often overlooked method in marketing and they can deliver very powerful results for your business.
In this episode, we talk about
- Why you should use a quiz as part of your marketing strategy
- How to create your quiz
- How to write your quiz title
- How to decide on your quiz type and the different types of quizzes
- How to create your quiz questions
- Tips for the quiz results
- Capturing leads
- Tips for sign-ups
- How to make your quiz shareworthy
- How to promote your quiz
- Quiz platforms you can try
- Great quiz examples from brands
So if you want to learn how you can get more leads and sales for your business then this is the episode just for you.