Find Your Focus
Each week on the Find Your Focus podcast, we will be chatting with inspiring creative entrepreneurs to encourage, empower and equip you to take your next steps in your photography business so you can gain confidence, book your calendar and earn more income with your passion.
Episodes
70 episodes
Ep 70: Setting Boundaries With Your Clients
Leah Jarrett, couple and newborn photographer from Saskatchewan, joins Logan in this episode to discuss boundaries with customers. We often hear about the need for boundaries in our personal life, listen in and enjoy this tip filled episo...
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Season 1
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Episode 70
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23:22
Ep 69: IPS, Digital or Hybrid: Which One Suits Your Business?
Today Kirstie, a Dallas-based educator and equine photographer joins us and shares how she developed her marketing model and strategy, combining both methods in a unique hybrid to fit her lifestyle and personality. Listeners can exp...
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Season 1
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Episode 69
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26:42
Ep 68: Using Your Personality to Shape Your Sessions
Today I’m talking to Tatiana Kiseleva, a wedding photographer based out of Long Island City, New York. We discuss how being an introverted photographer and how accepting her introversion as a strength has changed the way that she runs her photo...
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Season 1
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Episode 68
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16:37
Ep 67: Building a Client Closet: A Wardrobe for All Shapes and Sizes
Finding ways to differentiate yourself from other photographers can be tricky. Stefanie Cole, a Connecticut family photographer, shares how she started a client wardrobe and the pros and cons to having one. We also discuss how her p...
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Season 1
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Episode 67
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27:22
Ep 66: Using TikTok & IG Reels to Grow Client Bookings
Today our guest is Natasha Coyle, a wedding photographer and educator based out of Charleston, South Carolina. She shares her approach to using Instagram Reels and Tik Tok to market and grow her photography business, assist her in coaching phot...
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Season 1
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Episode 66
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19:22
Ep 65: When Your Goal ISN’T To Go Full-Time with Mike Glatzer
Today, I'm talking to Mike Glatzer, a portrait photographer who helps creatives and brands tell their story. Mike joins us to discuss why it’s okay to keep your full-time job and do photography part-time. A full-time biomedical engineer a...
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Episode 65
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32:29
Ep 64: How to Tell an Impactful Story Through Your Images
Photographs have the ability to tell stories, and our guests today, Kirsten Lewis and Tyler Wirken, have got their photography storytelling techniques down to a fine (or not-so-fine) art. The special bond between these two blossomed out of a me...
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Episode 64
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38:09
Ep 63: Finding Your Ideal Clients (Hint: Client Experience is Key)
From a part-time hobbyist landscape photographer to a full-time professional wedding photographer, our guest on today’s show has a lot of valuable knowledge to share around transitioning, holding onto your passion, and finding your ideal client...
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Episode 63
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23:02
Ep 62: Avoiding Beginner Mistakes: What You Should Know Before Starting Your Business
Today’s episode is about mistakes the mistakes all photographers are prone to make—and how to avoid them! We speak with Vanessa Renae about the start of her wedding photography business, her work as an educator, and the lessons she’s l...
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Episode 62
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24:25
Ep 61: Studio Shooting: Set-Up, Equipment, Light, Oh My!
Making the switch to studio photography can seem daunting after working with the ease and beauty of natural lighting, but as Jessica explains in today's conversation, it might not be as hard as you think. Jessica decided to dive into her passio...
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Episode 61
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16:10
Ep 60: Using Insta Reels to Power Up Your Business
In today’s social media landscape, authenticity is one of the most important elements when creating an online presence for your business. Our guest today excels at this and is here to share some of her many insights on the topic. During our con...
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Episode 60
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20:47
Ep 59: Top Tools to Help You Book More Clients and Earn More Income
Being featured as a photographer on the first page of Google is no easy feat, but Valerie Clark knows how to do it! Born out of the need to move around a lot because of her husband's job, Valerie became a self-taught SEO expert, and she joins u...
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Episode 59
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18:01
Ep 58: The Key to Setting Goals During Unknown Times with Katie Wussow
You can be the most flexible, adaptable, and spontaneous when you are starting with a plan. Uncertainty isn’t specific to a pandemic. Uncertainty is the environment that everyone is operating in, and believe it or not, you can be more flexible ...
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Episode 58
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32:21
Ep 57: High School Senior Photography: How to Create an Irresistible Senior Program with Maddie
Think back to when you were a senior in high school, or even where you find yourself today. What could be more amazing than a group of women connected by great memories and friendships? Having a community of girls who are going through the same...
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Episode 57
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16:07
Ep 56: Common Reasons You’re Not Booking Clients with Michelle Harris
So many photographers, at some point in their career, are likely to find that they are struggling to book clients. We’ve brought Michelle Harris on the show today to discuss some of the reasons that you may not be booking clients and to hear he...
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Episode 56
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19:50
Ep 55: Taking the Leap: Exploring New Genres in Photography with Joe Dantone
Today’s guest is Joe Dantone, a wedding photographer and commercial photographer. When he decided to grow his business by adding commercial photography services, he discovered that it was very different from the other genres he had experience i...
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Episode 55
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18:34
Ep 54: Preserve The Past: Generate Income from Preserving Old Photos for Clients with Cathi Nelson
It’s one thing capturing moments on camera but preserving photographs can be a challenge in and of itself. That’s where Cathi Nelson comes in. Cathi offers white-glove services to clients that help them to preserve their most valuable photograp...
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Episode 54
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21:42
Ep 53: Overcoming Obstacles: How To Grow Your Confidence and Build A Sustainable Business
Building confidence in your business is often not about measuring it against a set of predefined standards, but simply about revolving it around your unique superpower. Today’s guest is LaJune King, a portrait and branding photograp...
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Episode 53
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20:53
Ep 52: Breaking Into Adventure Elopement Photography
Elopement is a sacred and special day that ought to be captured and stored forever. Yet, being an elopement photographer is vastly different from the role of a wedding photographer. Today we speak with adventure elopement photographer Megan Mac...
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Episode 52
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22:10
Ep 51: The Successful Photographer: What Success is and What it Looks Like
Success doesn’t mean having a fully-booked calendar or raking in huge amounts of cash every month. For senior photographer, adventure, and educator Tracy Moore, success means being able to live life on her own terms. Today we speak ...
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Episode 51
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25:18
Ep 50: How to Get Started with Underwater Photography with Elizabeth Blank
There are few photography settings on Earth that are as fascinating and rewarding to shoot as underwater. Today we speak with underwater photography expert Elizabeth Blank.To start, Elizabeth tells us about her history in photography, sh...
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Episode 50
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22:17
Ep 49: Surviving Photographer Burnout - Tangible Tips for When Busy Season Hits, with Vanessa Hicks
Burnout. For many photographers, this often becomes their reality, particularly during and after the busy season. Our guest today is Vanessa Hicks, a destination and wedding photographer based in San Diego. We begin our conversation with Vaness...
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Episode 49
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25:14
Ep 48: How One Photographer booked 33 Session in Her First 30 Days of Business with CC Seder
How you launch your business is what determines how quickly you book clients and earn a steady income. Today we speak with CC Seder, a full-time special needs teacher, and photographer who booked 33 mini-sessions in her first 30 days of busines...
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Episode 48
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23:58
Ep 47: Mini Session Challenge Day 5: Preparing Your Mini Sessions
Welcome back to our five-day mini-session challenge! This is the fifth and last segment of the challenge and the topic for today is logistics! That’s right, we will be talking all about preparing for your mini sessions, and you will hear a bunc...
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Episode 47
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6:20
Ep 46: Mini Session Challenge Day 4: Targeted Marketing and Getting Booked
Welcome to day four of our five-day mini-session challenge. Today we will be talking about marketing your mini-sessions to get the best possible returns from them. It’s one challenge creating a mini-session, but it’s another trying to book them...
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Episode 46
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6:54