Indie Media Club
Join media entrepreneur and host Ben Aston on a journey to discover how to create better content and communities, promote it, monetize it, and build successful online media businesses. Publishers, content creators, community builders, marketers, investors and tools share their process, tools, tips and tricks for creating content and community. Our goal is to foster a community to develop and share best practice, tips and tricks to publish better content, and grow and develop thriving, engaged communities. We’re defining and shaping the future of online media.
Episodes
40 episodes
How to Grow a Travel Audience In 2024
Ever wondered how to turn your travel passion into a thriving online venture?Dive into this episode with Kyle Kroeger—Founder & CEO at ViaTravelers—as he shares the secrets behind transforming a personal blog into a global travel pl...
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30:03
How To Successfully Flip Niche Sites For Six-Figure Earnings (with Chelsea Clarke from HerPaperRoute Media)
Learn from Chelsea Clarke—Founder of HerPaperRoute Media—how to successfully buy and flip niche sites for six-figure earnings.
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34:34
How To Develop Ad Inventory That Sells & Performs (with Abby Mercado from Rescripted)
Ben Aston is joined by Abby Mercado—Co-Founder & CEO at Rescripted. Listen to learn how to develop ad inventory that sells and performs.
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38:57
How To Relaunch A Media Company (Stephen Regenold from AllGear Digital)
Ben Aston is joined by Stephen Regenold—Vice President of Strategy at AllGear Digital. Listen to learn how to relaunch a media company.
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28:46
How To Launch A World-Class Branded Podcast (with Steve Pratt from The Creativity Business)
Ben Aston is joined by Steve Pratt—the Founder & Lead Content Strategist at The Creativity Business. Listen to learn how to launch a world-class branded podcast.
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35:51
How To Scale Content And Links Like Billion Dollar Brands (with Brad Smith from Wordable, uSERP, and Codeless)
Ben Aston is joined by Brad Smith, CEO of 3 content companies—Wordable, uSERP, and Codeless. Listen to learn how to scale content and links like billion-dollar brands.
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45:27
How To Build Your Own Ad Server (with Rob Janes from AdButler)
Ben Aston is joined by Rob Janes, Head of Product at AdButler. Listen to learn how to build your own ad server, and that's gonna help you maximize revenue, save time, and reduce costs as well.
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39:38
How To Build The World's Largest Theme Park Fan Site (with Kurt Schmidt from Inside The Magic)
Ben Aston is joined by Kurt Schmidt, Owner of Inside the Magic, an online media company covering theme parks, movies and more. Listen to learn how to build the world's largest theme park fan site.
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45:18
How To Create Engaging Content That Users Really Love (with Todd Sarouhan from GoVisitSanDiego.com)
Ben Aston is joined by Todd Sarouhan, Owner of GoVisitSanDiego.com. Todd has lived in San Diego for the last 25 years, and he has a deep passion for the area and everything it has to offer locals and tourists alike. Listen to learn how to creat...
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40:40
How To Create Value And Sell Your Content Sites (with Chris Yates from Rhodium Weekend)
Ben Aston is joined by Chris Yates, Founder of Rhodium Weekend. He's also a partner with Centurica and has advised on hundreds of millions of deals for online businesses, acquisitions, and exits. Listen to learn how to create value and sell you...
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45:36
How To Leverage Influencer Marketing & Manage Influencer Relationships (with Bruno Bornsztein from InfluenceKit)
Ben Aston is joined by Bruno Bornsztein, founder of InfluenceKit. It's a complete toolkit for digital influencers to help them plan, collaborate, and report on their content. Listen to learn how to le...
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36:21
How To Effectively Repurpose Content To Increase Value (with Sean McCabe from seanwes)
Ben Aston is joined by Sean McCabe, owner of seanwes Media Agency. He spent 9,000 hours practicing a skill, got to the point where he was working with large clients, charging five-figure rates, and selling phy...
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55:54
How To Grow And Scale A Successful Membership Site (with Matt Inglot from Tilted Pixel Inc.)
Ben Aston is joined by Matt Inglot, founder of Tilted Pixel, an agency dedicated to helping 6 and 7 figure membership site owners to grow their business. Listen to learn how to grow and scale a success...
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1:01:50
How To Optimize Your Old Content To Drive More Traffic To Your Site (with Bjork Ostrom from TinyBit)
Ben Aston is joined by Bjork Ostrom, co-founder of TinyBit. TinyBit’s focus has always been organic growth, mostly through content. They do some limited advertising, mostly retargeting and o...
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52:40
How To Monetize Your Media Business Effectively And Sustainably (with Brian Morrissey, former Editor-in-Chief at Digiday)
Ben Aston is joined by Brian Morrissey, former president, and editor-in-chief of Digiday Media and founder of The Rebooting. He is focused on the audience side of the business that included editorial memberships, product development design, mul...
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58:51
How To Effectively Scale Your Content Production (with Chris Fernandez from Women's Health Interactive)
Ben Aston is joined by Chris Fernandez, founder of Women's Health Interactive. Listen to learn how to effectively scale your content production.
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1:03:26
How To Create Compelling Content That Connects With Your Community (with Oliver Lindberg of Pixel Pioneers)
Ben Aston is joined by Oliver Lindberg, former editor of Net Magazine turned independent editor, content consultant & conference curator with brands including Google, Adobe, and Shopify.In 2017, Oliver founded a community conference ...
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45:32
How To Make Beautiful, Shareable And Engaging Content (With Nick Routley from Visual Capitalist)
Ben Aston is joined by Nick Routley, designer and creative director turned managing editor at Visual Capitalist. With close to a quarter of a million subscribers Visual Capitalist one of the fastest growing online publishers globall...
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52:13
How To Build The World's Biggest Digital Technology Publication (with Ian Bell from Digital Trends)
Ben Aston chats with Ian Bell, founder of the successful bootstrap media company, Digital Trends Media Group. Digital Trends Media Group serves more than 125 million unique visitors each month across partners and platforms. It...
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58:43
How To Create A Successful Virtual Summit (with Stephen Ladek of LMS Pulse)
In this podcast episode, Ben Aston is joined by international development expert and online entrepreneur Stephen Ladek. Stephen's focus is on ed tech and eLearning with a bunch of projects on the go such as BKK Kids, LMS Pulse, and ...
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39:19
How To Build A Community Strategy That Attracts, Engages And Retains Your Tribe (with Noele Flowers from Teachable)
Ben Aston chats with Noele Flowers, Community Manager at Teachable, a platform that helps online entrepreneurs create and sell online courses. At Teachable, Noele created and now runs their community program which includes a private...
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44:19
How To Prepare For Your Big Exit And Build A Media Company Worth Selling (With Stephen Regenold From GearJunkie)
Ben Aston is joined by Stephen Regenold, founder of GearJunkie, an outdoors and active-lifestyle publication with millions of monthly readers. Listen to learn how to prepare for your big exit and build a media company worth selling.
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48:20
How To Build And Scale Successful Revenue Generating Online Magazines (with Jon Dykstra of JDG Media Group)
Ben Aston chats with Jon Dykstra, internet media publishing sensation and founder of JGD Media Group about building and scaling successful revenue-generating websites
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47:28
