The CPG Guys

Custom AI-Based Applications for CPG Companies with TheMathCompany's Aditya Kumbakonam

January 08, 2022 Peter V.S. Bond & Sri Rajagopalan Season 1 Episode 164
The CPG Guys
Custom AI-Based Applications for CPG Companies with TheMathCompany's Aditya Kumbakonam
Show Notes

The CPG Guys, PVSB and Sri are joined in this episode by Aditya Kumbakonam, co-founder of TheMathCompany, a modern, hybrid consulting firm that builds custom AI applications for enterprises. Its consulting model addresses pressing gaps in conventional analytics service provider and off-the-shelf product models, including the lack of speed, reusability, and customization.

This is the first in a 2-episode partnership with TheMathCompany.

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Aditya answer these questions:

1) Why do you think advanced analytics are a must-have for consumer goods companies in this day and age?

2) What are some of the most common challenges that consumer goods companies face in applying AI and advanced analytics to solve problems?

3) The Chief Data & Analytics Officer is a relatively new addition to the C-Suite. Given that data maturity is still fairly low in many organizations, what do you see as being the most effective ways that people in this role can deliver measurable ROI to their enterprises and what type of toolkit will make them more successful? 

4) Do you believe process alone is not sufficient for a successful analytic solution deployment? How do the competency of people still play a critical role?

5) TheMathCompany has developed their proprietary data science platform, Co.dx. What is involved in Co.dx and how does it position your clients to design, deploy and transform client business ecosystems?

6) Can you give us some examples of how Co.dx has tackled issues like customer churn by developing actionable revenue growth plans and what the benefit of doing so is?

7) How is assortment planning in an omnichannel world more challenging and how do you consult your clients to optimize assortment across all their retail channels?

8) TheMathCompany has seen rapid growth since its inception. What’s next for TheMathCompany and how do you envision Co.dx will play a role in its future growth?

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