
The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodes
519 episodes
Incremental Growth for CPG Brands with DoorDash Ads' Toby Espinosa
The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that helps businesses of all kinds grow and innovate, connects consumers to the best of their neigh...
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Season 1
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Episode 518
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38:48

Enabling Immersive Brand Experiences with Instacart's Ali Miller & Tim Castelli
The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how pe...
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Season 1
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Episode 517
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41:56

Paranoia Breeds Innovation with Mercado Libre's Sean Summers
The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre is Latin America’s leading e-commerce technology company. Through i...
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Season 1
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Episode 516
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52:09

DIY Retail Media with Ace Hardware's Molly Hjelm
The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retailer-owned hardware cooperative in the world with over 5,900 locally-owned and operated hardware ...
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Season 1
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Episode 515
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32:05

Live from Cannes Lions with Barilla Group’s Mariama Kamanda & Kroger/84.51’s Jenny Holleran
The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, Associate Director Data & Analytics at Barilla Group.This episode was recorded a...
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Season 1
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Episode 514
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43:55

Affordable & Accessible Groceries with Dollar General’s Heather Land
The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping hassle-free and affordable with more than 20,000 convenient, easy-to-shop stores in 48 states.
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Season 1
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Episode 513
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35:24

Live from Cannes Lions 2025 with Ebay's Emily O'Hara & Joan's Lisa Clunie
The CPGGUYS are joined in this episode by Emily O'Hara, VP Global Head of Brand and Media at eBay and Lisa Clunie, co-founder & CEO of the agency Joan. This episode focuses on the partnership between an agency and how a relationship with a ...
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Season 1
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Episode 512
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44:16

Brand Advertising Through Measurable Social Media with Snap Inc.’s Alanna Handelman
The CPG Guys are joined in this episode by Alanna Handelman, Head of U.S. Commerce & Canada Mid-Market Sales at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the momen...
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Season 1
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Episode 511
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40:07

The CPG Guys Summer '25 Industry Rank Punditry
The CPG Guys Sri Rajagopalan & Peter VS Bond muse current industry topics.Find Sri Rajagopalan on Linkedin here : https://www.linkedin.com/in/sri-rajagopalan-09a0062/...
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Season 1
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Episode 510
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1:02:46

Live from Cannes Lions with Perdue's Jody Hallman & Colle McVoy's Kate Frank
This episode was shot LIVE at the Cannes Lions festival of creativity at Cannes, France. **A reminder - LIVE episodes are taken from conference floors, there may be background noise or interference**The CPGGUYS are joined by @Jody Hallma...
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Season 1
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Episode 509
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45:18

Live from Cannes Lions 2025 with E.L.F. Beauty's Laurie Lam & Day One Agency's Josh Rosenberg
In this episode, the CPG Guys are joined by Laurie Lam, Chief Brand Officer at E.L.F. Beauty & Josh Rosenberg, the founder & CEO of Day One Agency.This episode was recorded at the 2025 Cannes Lions International Festival of Creat...
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Season 1
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42:15

Live from Cannes Lions with Primo Brands’ Kheri Holland Tillman & Doner’s David DeMuth
The CPG Guys are joined in this episode by Kheri Holland Tillman, Chief Marketing Officer of Primo Brands & David DeMuth, CEO of Doner Partners Network.This episode was recorded at the 2025 Cannes Lions International Festival of Crea...
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Season 1
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Episode 508
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46:42

Live from Cannes Lions with U.S. Bank’s Michael Lacorazza & Supergood’s Mike Barrett
The CPG Guys are joined in this episode by Michael Lacorazza, CMO of U.S. Bank, the fifth-largest commercial bank in the United States & Mike Barrett, Co-Founder & Chief Strategy Officer at Supergood, a full-service advertising agency t...
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Season 1
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Episode 507
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44:39

Prime Day 2025 with Amazon's Jamil Ghani
The CPG Guys are joined in this episode by Jamil Ghani, VP & Worldwide Leader of Prime at Amazon.Follow Jamil on LinkedIn at: https://www.linkedin.com/in/jamilghani/Follow ...
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Season 1
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Episode 506
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29:56

Live from Cannes Lions 2025 with Snap Inc.'s Abby Laursen
The CPG Guys are joined in this episode by Abby Laursen, Senior Director of Ads Product Marketing at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn about ...
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Season 1
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Episode 505
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42:56

Brand & Creator Commerce with TikTok’s Ajay Salpekar
The CPG Guys are joined in this episode by Ajay Salpekar, the GM of Brand & Creator Commerce at TikTok, the world's leading social destination for short-form video. Follow Ajay on LinkedIn at:
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Season 1
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Episode 504
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46:53

Developments in Retail Media with NielsenIQ SVP Dan Bonert
The CPG Guys are joined in this episode by Dan Bonert, SVP of Retail Analytics and Retail Media at NielsenIQ. Dan has a background in media from his days at Amazon and was able to share quite a few insights on today's environment LIVE from the ...
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Season 1
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Episode 503
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38:28

Seamless Omnichannel Digital Customer Experiences with Schnuck's Cristina Preston
The CPG Guys are joined in this episode by Cristina Preston - Director of Digital Marketing at Schnuck Markets, Inc., a supermarket chain based in the St. Louis area. The company was founded in 1939 and currently operates over 100 stores in fou...
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Season 1
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Episode 502
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30:53

Cannes Lions 2025 Recap with Amazon’s Jeff Cohen
The CPG Guys are joined in this episode by Jeff Cohen, Tech Evangelist at Amazon Ads as we discuss the key themes discussed at the 2025 Cannes Lions International Festival of Creativity.Follow Jeff on LinkedIn at:
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Season 1
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Episode 501
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46:35

EPISODE 500 : Brand Building Through Superior Media Capabilities with Amazon's Tanner Elton
The CPG Guys are joined in their 500th episode by Tanner Elton, Vice President of US Advertising Sales at Amazon.Follow Tanner on LinkedIn at: https://www.linkedin.com/in/tannerelton/
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Season 1
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Episode 500
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36:28

Health and Wellness with Walmart’s Kevin Host
The CPG Guys are joined in this episode by Kevin Host, SVP of Pharmacy at Walmart. He is the current chair of NACDS (National association of chain drug stores) and we've had the pleasure of hearing him speak LIVE from Palm Beach at the NACDS an...
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39:17

Building Shopper Loyalty in an Omnichannel World with Hy-Vee CMO Kathryn Mazza
The CPG Guys are joined in this episode by Kathryn Mazza, CMO & President of Red Media at Hy-Vee, the midwest retailer. She leads the growth of the platform. Prior to, she was at Dick’s Sporting Goods. This was a conversation ranging from c...
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Season 1
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Episode 498
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46:08

Retail Media & Consumer Insights in South America with Walmart Chile's Lucas Barros & Pamela Castro
In this episode, the CPG Guys are joined by Lucas Barros, Head of Walmart Connect and Pamela Castro, Commercial Manager for Walmart Phronesis at Walmart Chile, the largest grocery retailer in Chile, operating under the "Lider" banner.Fol...
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Season 1
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Episode 497
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44:26
