The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodes
425 episodes
Streaming TV Media - CTV's Latest with Roku's Jake Piasecki
The CPGGUYS are joined in this episode by Jake Piasecki from none other than streaming TV and content leader Roku. The Roku team will be on the ground at Groceryshop in Las Vegas October 7th-9th to answer all your streaming TV questions. Drop J...
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Season 1
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Episode 425
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57:40
It's all Content Experiences with Jonathan Phillips from Contentful
The CPGGUYS are joined in this episode by Jonathan Phillips (or JP), Senior Manager of Solution Engineering at Contentful. a company on the mission of ‘content : from anywhere to everywhere and to rapidly build experiences customers crav...
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Season 1
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Episode 424
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47:39
Consumer Loyalty, Data & Partnerships with Epsilon’s Dave Peterson
The CPGGUYS are joined in this episode by Dave Peterson, GM & global head of retail media at Epsilon, where he is responsible for unifying Epsilon’s global retail media assets and teams to accelerate retailer and brand adoption of the compa...
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Season 1
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Episode 423
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55:06
Corporate Success leads to Entrepreneurial Leadership with Sheila Narayanan
The CPGGUYS are joined in this episode by Sheila Narayanan, founder of Simply Masala - a corporate career than spanned decades at GE, Rolls Royce, Mastercard, Readers Digest and even the Cub Scout, pivoted to starting a grassroots made at home,...
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Season 1
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Episode 422
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50:04
The Transaction Moment with ADUSA's Bobby Watts and Rokt's Stephen Rivera
The CPGGUYS are joined in this episode by Bobby Watts, SVP AD Media of ADUSA and Stephen Rivera from ROKT. The discussion is all about user experience, path to purchase journey's and personalization.This episode is sponsored by ROKT.
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Season 1
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Episode 421
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40:37
Winning Strategies in Retail Media Performance Marketing with Glanbia’s Jamie Williams
The CPGGUYS are joined in this episode by Jamie Williams, Sr Mgr. Media at Glanbia nutrition. This is a discussion anchored on retail media, especially Amazon ad management and measurement. Find Jamie Williams on Linkedin at:
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Season 1
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Episode 420
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44:55
Omnichannel Mastery with Kettle & Fire's Niccolo Gloazzo
The CPGGUYS are joined in this episode by Niccolo Gloazzo from Kettle & Fire who represents one the fastest growing bone broths in the category. We met Niccolo at shoptalk Barcelona out in Spain and a casual conversation led to a podcast on...
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Season 1
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Episode 419
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39:57
Consumer Marketing Excellence with RR Donnelley's Courtney McCants
The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Tec...
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Season 1
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Episode 418
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48:08
Global Media Connect with Uber’s Paul Wright
The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail...
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Season 1
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Episode 417
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36:43
Engaging and Personalized Shopper Journey Content with Yann Gautier from VML and Nicole France from Contentful
The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned....
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Season 1
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Episode 416
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57:46
Inflation and Private Label with NielsenIQ's Steve Zurek
The CPGGUYS are joined in this episode by Steve Zurek, VP of thought leadership at NielsenIQ. Sri and Steve have a debate and dialogue on private label leadership, the current inflationary trends and the display pressure of the store environmen...
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Season 1
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Episode 415
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50:04
AI and Digital Creative with CreativeX CEO - Anastasia Leng
THE CPGGUYS are joined in this episode LIVE from the Cannes Lions international festival of creativity at the Amazon pod - by Anastasia Leng, CEO of CreativeX. It's a conversation centered around the immense power of AI and how digital creative...
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Season 1
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Episode 414
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20:07
Retail Media Today and Raising the Bar with IAB's Jeff Bustos
The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the absolute authority to hold brands and retailer ...
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Season 1
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Episode 413
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36:38
The Big Shift with Flywheel's Patrick Miller
The CPG Guys are joined in this episode by Patrick Miller, co-founder of Flywheel, a division of Omnicom. Joining Peter to co-host the program is Flywheel's Jacqui Dynowski. Patrick discusses "The Big Shift" white paper which he co-wrote with K...
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Season 1
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Episode 412
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34:34
Daily Wellness with Mend Nutrition's Eziah Syed
The CPGGUYS talk to Eziah Syed, co-founder & CEO of Mend Nutrition. Mend's mission is 'We have come together to make a positive impact on human health by developing nature powered, science backed formulas customized for each stage of the he...
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Season 1
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Episode 411
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51:57
Connected Commerce with Omnicom Media Group’s Joanna O’Connell & Flywheel’s Xian Wang
The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jacqui Dynowski of Flywheel.Follow J...
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Season 1
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Episode 410
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53:55
Building an eCommerce Center of Excellence with Nestlé's Neel Arora
The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer.Follow Neel on...
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Season 1
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Episode 409
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35:43
Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara Pratt
The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France.We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and Meghan Johnson, h...
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Season 1
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Episode 408
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36:51
The Power of Independent Grocery Retailers with IGA’s Michael La Kier
The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and ...
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Season 1
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Episode 407
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43:50
Brand Growth in the Digital Era With Kellanova’s Nicole Vinson
The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Creativity. Ajay Sharma, VP of eCommerce &...
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Season 1
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Episode 406
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38:48
Leader’s Leap with Remarkable Retail’s Steve Dennis
The CPG Guys are joined in this episode by Steve Dennis, author of “Leaders Leap - Transforming Your company at the Speed of Disruption” and host of the Remarkable Retail Podcast.Follow Steve Dennis on LinkedIn at:
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Season 1
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Episode 405
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54:31
Affordable Grocery Delivery With Buncha’s Bharat Pulgam
The CPGGUYS are joined in this episode by Bharat Pulgam, co-founder & CEO of affordable last mile delivery service - Buncha. Buncha is a 'milk-man' type delivery service now operating in Colorado & Minnesota and fast expanding. For $3.4...
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Season 1
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Episode 404
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42:50
Growth Oriented Brand Marketing with Kimberly-Clark's Luke Kigel
The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com...
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Season 1
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Episode 403
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43:59
Live at Cannes Lions with Amazon's Jeff Cohen
THE CPGGUYS are joined in this episode by Jeff Cohen, tech evangelist for Amazon ads. We did this LIVE from the Amazon port podcast studio at Cannes Lions international festival of creativity at Cannes, France.Find Jeff on Linkedin at :...
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Season 1
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Episode 402
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35:51
NielsenIQ Services for Emerging Brands with Kenny Juskowiak
The CPGGUYS are joined in this episode by Kenny Juskowiak, MD for emerging brands. Our discussion was recorded LIVE at NielsenIQ's annual c360 conference in May 2024. We discussed NielsenIQ's offerings and services for startup and emerging bran...
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Season 1
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Episode 401
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36:37