
The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodes
538 episodes
Commerce Riff with Sri & PVSB - October 14, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.CPG Guys Website: http://CPGguys.comFMCG Guys Websit...
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Season 2
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Episode 6
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10:36

Omnichannel Merchandising in the Digital Age with CVS Health's Zach Dennett
The CPG Guys are joined in this episode by Zach Dennett, VP Merchandising for Consumer Health and Wellness, and Supplemental Benefits at CVS Pharmacy, the Front-Of-Store Retail Business Unit of CVS Health. Follow Zach on LinkedIn at...
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Season 1
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Episode 532
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44:18

Global Ads Partnerships with Snap Inc.'s Fintan Gillespie
The CPG Guys are joined in this episode by Fintan Gillespie, Global Director - Ad Partnerships Group at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn abo...
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Season 1
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Episode 531
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38:25

Commerce Riff with Sri & Peter - October 7, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.CPG Guys Website: http://CPGguys.comFMCG Guys Websit...
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Season 2
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Episode 5
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12:34

Winning In Grocery & New Verticals with DoorDash’s Fuad Hannon
The CPG Guys are joined in this episode by Fuad Hannon, VP of New Business Verticals at DoorDash. In this role, he leads a team responsible for building new operating capabilities and delivery channels at DoorDash to expand our local commerce p...
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Season 1
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Episode 530
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47:22

Scaling a Startup Brand from Being at General Mills with Sarah Leinberger
The CPGGUYS are joined in this episode by Sarah Leinberger. Sarah is an ex-colleague of Sri from General Mills. She recently switched to leading marketing and brand management at a startup Yoobi. She is active on the brand speaking circuit from...
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Season 1
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Episode 529
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38:17

Full View Omnichannel Measurement with NielsenIQ's Kim Cox
The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buy...
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Season 1
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Episode 528
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44:38

Retail Media & CTV with Roku's Jordan Rost & Merkle's Jeff Bustos
The CPG Guys are joined in this episode by Jordan Rost, head of Ad Marketing for Roku & Jeff Bustos, SVP retail media analytics at Merkle. Jeff is a repeat guest on the CPG Guys and we have had great conversations on the role of retail medi...
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Season 1
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Episode 527
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42:08

Commerce Riff with Sri & Peter - September 23, 2025 Amazon Accelerate Recap
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.CPG Guys Website: http://CPGguys.comFMCG Guys Websit...
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Season 2
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Episode 4
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10:43

Building Iconic Brands in the Age of Influencers with Georgia-Pacific's Laura Knebusch
The CPG Guys are joined in this episode by Laura Knebusch, SVP CPG Marketing & CX at Geaorgia-Pacific, the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, sp...
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Season 1
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Episode 526
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41:20

Full Funnel Retail Media in Canada with Walmart Connect's Lesley Conway
The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail division.Follow Lesley on LinkedIn at:
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Season 1
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Episode 525
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33:24

Commerce Riff with Sri & Peter - September 16, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.com<...
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Season 2
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Episode 3
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12:25

Better Cooked Food On-The-Go with Red's All Natural's Ben Johnson
The CPG Guys are joined in this episode by Ben Johnson, SVP of Marketing at Red’s All Natural. Red’s is on a mission to cook food better for people with big things to do. They know they are a good small part of consumers’ great big lives, and t...
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Season 1
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Episode 524
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42:10

H1 ‘25 Earning Insights with RBC Capital Markets’ Nik Modi
The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets. We actually cover 12 publicly traded company stocks and get Nik's opinion on what's working / not....
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Season 1
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Episode 523
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41:14

Commerce Riff with Sri & Peter - September 9, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.com<...
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Season 2
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Episode 2
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10:41

Scaling a Beverage Startup with HOPWTR's Jordan Bass
The CPG Guys are joined in this episode by Jordan Bass, CEO & co-founder of HOP WTR - a new beverage startup that is scaling quickly. HOP WTR is the hop-infused, non-alcoholic sparkling beverage that’s making serious waves in the functional...
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Season 1
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Episode 522
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42:52

Commerce Acceleration with Flywheel’s Claudia Johnson
The CPG Guys are joined in this episode by Claudia Johnson, Technical Advisor to the CEO of Flywheel Commerce Network, the commerce acceleration division of Omnicom.Follow Claudia on LinkedIn at:
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Season 1
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Episode 521
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46:29

Commerce Riff with Sri & Peter - September 2, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.com<...
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Season 2
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Episode 1
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12:21

CPG Brand Strategy & Growth with NielsenIQ's Ron Bielski
The CPGGUYS are joined in this episode by Ron Bielski, Managing partner, Global FMCG lead of NielsenIQ Next which is the strategy, growth and transformation consulting division of NIQ. This episode is an industry focused one that will span the ...
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Season 1
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Episode 520
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47:36

Incremental Growth for CPG Brands with DoorDash Ads' Toby Espinosa
The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that helps businesses of all kinds grow and innovate, connects consumers to the best of their neigh...
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Season 1
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Episode 519
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40:21

Enabling Immersive Brand Experiences with Instacart's Ali Miller & Tim Castelli
The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how pe...
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Season 1
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Episode 518
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43:29

Paranoia Breeds Innovation with Mercado Libre's Sean Summers
The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre is Latin America’s leading e-commerce technology company. Through i...
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Season 1
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Episode 517
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53:42

DIY Retail Media with Ace Hardware's Molly Hjelm
The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retailer-owned hardware cooperative in the world with over 5,900 locally-owned and operated hardware ...
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Season 1
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Episode 516
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33:39

Live from Cannes Lions with Barilla Group’s Mariama Kamanda & Kroger/84.51’s Jenny Holleran
The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, Associate Director Data & Analytics at Barilla Group.This episode was recorded a...
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Season 1
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Episode 515
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45:28

Affordable & Accessible Groceries with Dollar General’s Heather Land
The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping hassle-free and affordable with more than 20,000 convenient, easy-to-shop stores in 48 states.
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Season 1
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Episode 514
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36:58
