Consumers During Corona
Data, trends and insights about how people are living, thinking and buying in the Corona Economy. Hosted by Steve Kraus – veteran trend watcher, Harvard Ph.D., hacky comedian. Want to better understand the consumer lifestyles, attitudes and spending patterns that define this corona-driven “New Normal”? Tune in for these fun and fast-paced interviews with leading experts in psychology, economics, consumer insights, social trends, branding, marketing and more. Released every Monday.
Consumers During Corona
Zach Klempf: Autos & The Corona Economy
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Stephen Kraus
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Season 1
Zach Klempf is Founder and CEO of Selly Automotive, a CRM startup that is "Salesforce for auto dealers." We discuss how car buying behavior is evolving in The Corona Economy.
We focus on how the supply-and-demand dynamics of the auto market are being turned upside down by a perfect storm of disruptive (and sometimes conflicting) factors:
- fewer people are commuting to work
- mass transit is less available
- ride shares are less trusted
- value-orientation is rising
- delivery person is a hot job
- gas prices are falling
- digitally-based auto startups are thriving
Learn more about Selly Automotive here; connect with Zach on LinkedIn here