The Titanium Vault hosted by RJ Bates III

Titanium Operating System: 9 Principles of Success

• RJ Bates III • Episode 657

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If you’re new to my channel my name is RJ Bates III. Myself and my partner Cassi DeHaas are the founders of Titanium Investments.

We are nationwide virtual wholesalers and on this channel we share EVERYTHING that we do inside our business. So if you’re looking to close more deals - at higher assignments - anywhere in the country… You’re in the right place.

Who is Titanium Investments and What Have We Accomplished?

Over 10 years in the real estate investing business
Closed deals in all 50 states
​Owned rentals in 12 states
​Flipped houses in 11 states
​Closed on over 2,000 properties
​125 contracts in 50 days (all live on YouTube)
​Back to back Closers Olympics Champion
Trained thousands of wholesalers to close more deals

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With over 2,000 Videos, this is the #1 channel on YouTube for all things Virtual Wholesaling. SUBSCRIBE NOW!    https://www.youtube.com/@RJBatesIII

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SPEAKER_00:

Welcome back to the King Closers Formula. I am the King Closer RJ Bates the third, and today we are going to be going over the titanium operating system, the nine principles of success. Now, I'm just gonna go ahead and let you guys know that if you've been paying attention to this YouTube channel or this podcast for any period of time, you've heard me talk about these things before. This is not unknown, this is not new content, but I'm going to continue to hammer this home because I believe these are the foundation to us being successful as a nationwide virtual wholesaler. I'm going to continue hammering this home until I see each and every one of you believing in these nine principles to success, because not only is it something that Cassie and I have used in our journey over the past decade of wholesaling across the United States, but even now we see it inside of our partner inside of Titanium University, Nick Robbins and Simma Robbins, where they came to us as students at the final ever titanium crucible, and they listened to this. And Nick, the other day, when he was preparing for his speech at element 22, he said, Dude, the nine principles of success are literally my principles for success as an entrepreneur. He can look back at his entire career and see that each one of these were the moments that shifted his trajectory as a successful or unsuccessful entrepreneur. So today I'm going to go through them. I've never done it condensed into one video. It's always been individually. We talked about these principles of success. So that's why I'm bringing it to you today as one condensed operating system. Now we're going to start off with principle number one. And it's the one that normally I end this with, but I want to start this, which is create your own reality. That's principle number one. What we mean by that is you can look around and you can see everybody else's level of what they consider successful or not successful. Some people, it's a hundred thousand dollars a month or a certain amount of deals per month, or maybe it's a certain annual revenue or net profit. Whatever that is, you have to set that metric, create that reality that you want. What do you actually want your life to look like? See, some people look at it as this is a specific dollar amount. Well, if that's the case, what does your life look like? I really want you to sit there and say, what do I want my life to look like? What do I do with my time? Who do I spend it with? What is actually success? Because ultimately it's not about money. Money is the tool that we make from wholesaling that should then create the life that we want. Whether it's freedom of time to go golfing or a sport event or just spending more time with your loved ones, whatever that looks like, you need to figure out what that reality is and then reverse engineer it on how you're going to create that through wholesaling real estate. Now, every single time we bring people inside of Titanium University, I always talk about this. Doing deals should not be the reality that you want for yourself. That should be a minimum expectation. The analogy I've always used is 7 Eleven does not high five when someone comes in and buys gas from them. That's just the expectation that, of course, they're a gas station, they're going to sell gas. If you're a wholesaling operation, of course, you're going to wholesale properties. It should be what do you do from the money that you make from wholesale? What does that life look like? That is creating your own reality. Reverse engineer everything from that. And then actually start living that out. As entrepreneurs, I believe we are masochists. We have a tendency to always want to move on to what's next. What else can we grow towards? What is the new revenue metric or the deal per month that we can get to or the net profit that we can make? Instead of looking at it and saying, This is what I'm going to do with that money. This is the time freedom that I'm going to have. This is what I actually want my life to look like. So that's principle number one. Create your own reality, reverse engineer everything from that. Number two, burn it down. There is so much noise on social media. There's so many people out there telling you this is what you should do for lead generation. This is the script or the formula that you should be using when you talk to sellers. These are the softwares that you should be using. You should use this for comps or this AI bought to comp. There's all sorts of noise. Here's the thing: at some point in time, you are going to have to burn it down and decide who out there is running a business that I want to mirror, that I want my business to look similar to theirs, burn it down and follow that one person. And listen, I'm not saying it has to be us because we might not be running the business that you want to mirror, but you have to find someone out there that is already proven that if you use these systems, if you use this script, if you do things this way, these are the results that you can have. And then follow and trust that process. That's what I mean by burn it down. If you're always trying to blend all of these different people's processes and legion and systems and scripts and all this different stuff, it's really hard to make that successful and work. So find someone out there and say that's the business that they're running, that's what I want mine to look like. Trust it and follow that one person and ignore the rest of the noise that exists on social media. Number three, have a hedgehog concept. Now, you of course you guys have heard me talk about this before, but a hedgehog concept is very simple. It is where you can explain to someone that knows nothing about what you're doing in this industry in one sentence what your business does. And if it doesn't fit inside of that sentence, you don't do it. This is ignoring the shiny object syndrome that exists for entrepreneurs. So for us, our hedgehog concept is we are a nationwide virtual wholesaler. Outside of that, we don't do it. So, no, we don't do novations, we don't do wholetails, we don't flip houses, we don't buy rentals. Titanium Investments is a nationwide virtual wholesaler. So we do marketing in all 50 states. We never go see the property prior to having it under contract. We do everything virtually from inside of our office. And our exit strategy is we only wholesale. What this allows us to do is be great at what we do instead of being kind of good at a bunch of different exit strategies or acquisition strategies. Now, if we have a seller who fits a picture-perfect novation or has a property that would make a great wholetail, do we pass on those deals? Absolutely not. But our hedgehog concept does not allow us to do those. So what we do is we go inside of our community, Titanium University, and we find someone whose hedgehog concept is doing a novation or doing a wholetail, and we partner with them because they're great at that. And they're because of that, we don't have to worry about getting lost in a deal that we're not experts at. Number four, consistent as a tree. This is where entrepreneurs really struggle. Because as an entrepreneur, what happens? You no longer have somebody telling you what you have to do day in and day out. You now are your own boss. And so many people struggle with waking up every single day and saying, I'm going to pick the phone up, I'm going to call my leads, I'm going to do everything the right way. I'm going to leave notes inside of my CRM. I'm going to make sure that I follow all of my SOPs that I have inside of my business because you're now the boss. No one there is holding you accountable except for yourself. So consistency is what really elevates your organization from being average. I feel like we have not ever had this amazing skill set that just naturally came to us and elevated us above the competition. I feel like what has differentiated us from the competition is that we, by we, I mean myself and Cassie, since they won, have consistently showed up every single day. Now, the reason why I use the analogy consistent as a tree is because when you look out in the world and you pay attention to a tree, you don't really notice it growing. But at the end of the day, it's always the plant that is the tallest and lives the longest. And that's what I want my business to look like. I don't want to have huge ebbs and flows where it's one month we're making 500,000, then the next month we're making 50,000. I just want to consistently be growing and one day have my competition look around and say, where did that come from? How did they get to the point where they are? And I feel like we're starting to get to that point right now where people are starting to take notice and wonder, how did we get to this point? It's with consistency, consistently showing up every single day and improving our skill sets, making sure that we stay laser focused on what we're doing and becoming great at wholesaling. Number five, embrace moments. There are going to be moments as an entrepreneur that really can define your level of success or that the lack thereof. There's going to be times where your back's against the wall, and you either choose to stand up, go the extra mile, and make sure that you get out on the other side better for it, or you give up and you quit. Your competition is more than likely going to give up. You have a choice when those moments come to you're not going to know when those moments are. For us, it was 2020 when COVID happened. We had a bunch of bad flips going on. What were we going to do? Were we going to cower to the fact that for the first time in our life that the world was facing a pandemic and the light world as we knew it was changing? Or were we going to stand up and embrace that moment and say, we refuse to give up? That was the first 50-50-50. That was a moment that we had to embrace and it changed the trajectory of our business. The second time was when we got fired off of the TV show. Majority of our team quit and we found ourselves in a bad place again. That was the second 50-50-50. Holding ourselves accountable by putting ourselves live on YouTube and saying we are going to embrace this moment, this opportunity to change our business and make sure we do not cower to the difficult circumstances that stand in our way right now. And we embrace that moment and change our business. Number six, stop searching for unicorns. This is in regards to the systems that are always coming available to us. There's always going to be new lead generation softwares, new comping softwares, dispo softwares. When I talk about go out there and burn it down, find someone that's running a business right now that you want to mirror and copy. You should trust whatever systems exist out there and stop searching for a unicorn because they don't exist. So I get all the time, RJ. Should I use speed elite, lead solo, or property leads? We use all three. Why would you want me to make a choice for you when I've already made a choice for me to use all three? Now think about that. People will ask me, what about these other PPL services? And I'm not going to name them because I don't know if they're good or not. I have not used them because I already have three. I know those three work. We have more than enough leads. I get asked all the time, have you tried out this new comping software, this new dispo software? No, because what we're using works. Why would I need to go search for a unicorn? Stop doing that. Trust what is already in existence and believe that it works. Number seven, extreme ownership. As an entrepreneur, there are going to be the times where you make mistakes, you make a poor decision. Now you can sit there and you can point the blame at either a lead generation software or a JV partner or blame it on someone else. That was me in 2018, 2019, the beginning of 2020, when things weren't going great inside of our business. And when I read the book Extreme Ownership, I realized there are no bad teams, they're just bad leaders. And I was a bad leader at that time. See, most entrepreneurs they never find themselves in a position where they can actually admit that to themselves. You guys have got to find a way to have extreme ownership inside of your business and actually sit there and live with the results and find a way to move past that and have that ownership and accountability to yourself because you are the boss. There's no one else to answer. Most people come from some sort of W-2 or job where it was easy to point the blame to the leader. Now you have made the decision that you are the leader. So have extreme ownership in everything that takes place inside your business, whether or not it's your fault or not, it always is your ownership. Number eight, excuse plus a story. I learned this back when I was working at Pizza Hut, and we had a leadership conference that we had to go to as general managers. And excuse plus a story is basically when something happens, everyone will always tell you, here's the excuse. Let me tell you my story. And what you really should be doing is saying, here's the reason why something didn't happen. Now let's come up with a solution. This goes this ties into the extreme ownership, and it's difficult at times for us to actually look at everything that goes on and say, Here's the reason, let's come up with a solution. But when I look at the times that we have changed our business for the better and taken a step forward, it always started with us looking at the reason why we weren't where we were and implementing a solution. Every time I've seen us take a step backwards, it's because we came up with an excuse plus a story. As an entrepreneur, it's going to be difficult for you to not sit there and find an excuse plus a story. It actually takes a lot of discipline to always sit there and come up with a solution. It is really difficult. It's one of the skills that most successful entrepreneurs find early on. And if you don't, you'll find yourself in a point where you have to quit creating your own reality. You have to give up on your dreams because you weren't able to come up with a solution. I believe as wholesalers, this should be one of the easiest things that we do because by nature, what we're doing when we talk to motivated sellers is come up with solutions. So start doing it for your own business. And the last thing is number nine, focus your habits. These are the processes that you use inside of your business. We talk about the closers formula, how we talk to sellers, the web formula, where in buyers buy, how you comp and underwrite the dispo formula, the five steps to how we dispo deals. These are your processes, and they should become habits inside of your business. Every single person inside of your organization should be able to talk to a seller the exact same way. Comp and underwrite a deal the exact same way. When you go to do dispositions, everybody should have the exact same process. If you're not at that point, you do not have habits inside your business. If you do not have habits, you will not have results that are known to your business. Like you won't know what's going to take place. And this is where we start spending more money and we don't have known KPIs. It's just going to be this cluster of mixed results because the habits do not exist inside your business. Now, this is hard when you're when you're just starting because normally you are learning yourself. And when you start bringing somebody on and you have to train them, it takes time for you to develop the skill sets to actually be able to train somebody. So I believe every entrepreneur should sit in each seat of the organization for quite some time to be able to develop the habits before they can train and pass that on to someone else. So, yes, that means each and every one of you should be doing acquisitions at some point in time, should be doing dispositions, company and underwriting, transaction coordination, all the different fundamental elements that are needed to wholesale properties. Create those habits, and then you can train someone else. Now, those are the nine titanium principles of success. And like I said at the beginning, these are the principles that have the we have developed inside of our organization that I believe have allowed us to survive over the past decade. But even using Nick and Sema as an example, prior to them even getting into wholesale, when they were running their marketing agency, it's the exact same things that they were using inside of their lives that were able to allow them to sustain being an entrepreneur. I don't feel like this is solely for wholesaling. I believe these nine principles of success are what any organization out there needs to sustain that success. So we're going to keep hammering this home until we see you guys using it inside of your business, create your own reality, burn it down, hedgehog concept, consistent as a tree, embrace moments, stop searching for unicorns, extreme ownership, excuse plus a story, and focus your habits. If you do those things, I believe you will be a successful entrepreneur. Show me some love, like today's video. Let me know if you guys are using these things inside of your business. I love you guys, and we'll see you guys tomorrow.