The CMS Marketing Podcast
Welcome to The CMS Marketing podcast. A new quick fire 10 minute episode podcast that takes a closer look at proven and emerging marketing strategies, created and produced by Chester Marketing Solutions.
This podcast intends to break down powerful marketing strategies to help micro, small and medium size businesses in the digital age.
The CMS Marketing Podcast
Season 1: Episode 7 - Email Marketing Isn't Dead
In this episode of The CMS Marketing Podcast, we dive into why email marketing is far from dead - and why it still outperforms many flashier channels when it comes to ROI, customer engagement, and long-term brand loyalty.
From promotional blasts to automated transactional flows, we explore how modern email marketing has evolved and why it's a must-have in any marketer's toolkit.
Plus, we break down a recent blog post from Chester Marketing Solutions that outlines two powerful ways to use email more effectively: smart, targeted promotional campaigns that drive action, and automated transactional emails that build trust and loyalty on autopilot.
Whether you're just starting out or looking to refine your strategy, this episode is packed with practical tips to help you make email your most valuable digital asset.
Blog reference: https://www.chestermarketingsolutions.co.uk/post/how-to-use-email-marketing-effectively-with-2-powerful-tips