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Extrology: Mastering People, Performance & Purpose
Extrology isn’t just a podcast, it’s a movement.
People. Performance. Purpose. These three elements define success, yet most people struggle to master them. Extrology exists to change that.
Each episode brings you exclusive, in-depth conversations with world-class leaders, entrepreneurs, and high performers - people who have built careers, businesses and legacies that matter.
We uncover the strategies, mindsets and decisions that separate those who thrive from those who stay stuck.
More than just inspiration, this podcast is about real insights you can implement today - tools to help you think, act, and connect like the top 1%.
If you’re ready to push beyond limits and build a life of real impact, subscribe now. Welcome to Extrology. Come and join the movement www.extrology.com
Extrology: Mastering People, Performance & Purpose
Kill Your Darlings: The Art of Reinvention with Co-Founder & CEO of Salesmsg, Chris Brisson #138
Chris Brisson made a public decision to kill the company he’d built, live in front of 34,000 customers.
Why did Call Loop have to fall for Salesmsg to rise in its wake? That’s the million dollar question for a Co-Founder who builds in silence what others try to shout into existence.
This episode of Extrology is a record of the success that’s found by overcoming your old ways, and building systems that scale under pressure.
Lee and Chris discuss:
- Chris' bold, deliberate choice to "kill" his previous business to rebuild anew with Salesmsg
- How bringing in the right co-founders and team members can unlock potential
- Embracing a mindset of constant refinement, treating every business department as a "product" that can be optimised
- Texting as a sacred channel to reach your customers
- The continuous unlearning of old management styles that drives Chris’ growth as a leader
Chris Brisson:
https://www.linkedin.com/in/chrisbrisson/
Salesmsg:
https://www.linkedin.com/company/salesmsg/
Get in touch: lee@extrology.com
Extrology:
https://www.instagram.com/extrologypodcast/
https://www.tiktok.com/@extrology
https://substack.com/@extrology
https://www.youtube.com/@extrology
Lee Cooper:
https://www.linkedin.com/in/leecooperrecruiter/
