The Guide to Bootstrapped SaaS Growth - Peep Laja @ Wynter Artwork

Masters of SaaS

Masters of SaaS is produced by Upraw Media, a Paid Media, Analytics and CRO agency, exclusively for SaaS. The host of the show is Todd Chambers. In each episode, we chat with SaaS entrepreneurs and experts in the field about what got them to where they are today. This includes all the doubts, fears and trade-offs you go through to double down on what you're really good at. What you can expect: [1] Relevant topics and valuable advice on everything from designing your platform to increasing customer retention and all that’s in between; [2] No fluff just actionable tactics and tips you can start applying to your own SaaS business right away; [3] No bull**t, real stories of both success and failure to keep you motivated and inspired on your journey; [4] A good time, a splash of good humour, a sprinkling of banter and people who know how to not take themselves too seriously.

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Masters of SaaS

The Guide to Bootstrapped SaaS Growth - Peep Laja @ Wynter

July 19, 2021 • Todd Chambers • Season 1 • Episode 19

For this episode, we talk to the world's most influential Conversion Rate Optimization expert, Peep Laja.

Peep is the founder of three successful companies - CXL, Speero and, more recently, Wynter, a product marketing research platform.

Like many of you I've learned from Peep over the years, so it was humbling to have the opportunity to chat with him.

We discuss,

- How to validate ideas
- How Peep approaches bootstrapped growth with limited resources
- The richest sources of qualitative feedback
- What exactly is Message market fit and how you can approach it
- The advantages of speed in business
- How to defend yourself against fierce competition
- Hiring lessons and advice
- How to prioritise your time

If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!