Building Your Empire With SophieZo
Welcome to Building Your Empire with SophieZo! In this podcast, you will learn how to build an effective team, increase your productivity, and far more to help you scale your business while keeping your sanity. Your host, Sophie Zollmann, is an experienced Online Business Manager who has helped many different businesses scale and grow effectively by equipping business owners to focus on their most profitable areas. Now, she’s sharing her best tips and strategies with you! Listen in each week as Sophie shares ways to help you grow your business while living your best life. To find out how SophieZo can help your business - and you - contact her at SophieZo.com.
Building Your Empire With SophieZo
Ep29: Microcontent that Makes a Major Impact!
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Sophie Zollmann
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Season 1
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Episode 29
Microcontent is an important part of your overall content strategy that often gets overlooked!
Microcontent is loosely defined as short content that delivers stand-alone information that can be consumed in under 30 seconds- basically any short piece of information that your audience can process in under 30 seconds.
You create plenty of headlines, videos, summaries, intros, infographics, images – but are you REALLY putting a lot of thought into them??
In today’s episode, Sophie shares strategies for making the most out of your microcontent! You’ll learn more about using short bursts of content as relationship building tools and paths to bigger brand awareness.
If you haven’t given a lot of thought to your microcontent, that’s about to change!