Internal marketing teams: do they actually work for small businesses?
Are they worth it?
In this episode, Jessica Scanlon and Kevin Ring talk about how small businesses can suffer when they choose to use internal marketing teams.
Hiring one or two marketers to play the role of an entire marketing team spreads your employees much too thin. Unfortunately, these small internal marketing teams are often tasked with huge marketing projects with a wide breadth and become overloaded.
For small businesses, hiring an internal marketing team sinks a lot of their marketing budget into the people, rather than into lead generating activities.
What small businesses miss out on when using an internal marketing team:
Solutions to level up a small internal marketing team (if you already have one).
Hot Dog Marketing is a digital marketing agency in Round Rock, TX serving small and medium-sized businesses. We excel in delivering marketing strategy, digital marketing, website design and development, and outstanding customer service.
To work with us, visit www.hotdogmarketing.net