This is Product Marketing
This is Product Marketing is brought to you by Product Marketing Hive, the product marketing community that gives back. We are a global community with an intellectual center of gravity in Silicon Valley. This podcast dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, marketing and product legends. Join PMM Hive to meet fellow PMMs.All rights reserved. © Product Marketing Hive.
Podcasting since 2020 • 73 episodes
This is Product Marketing
Latest Episodes
Episode 72: Brian Dreyer - Switching Between Product Marketing and Product Management
In this episode, Brian Dreyer, Senior Director of Product Management at Cloudforce, joins Louise Liu to share how his background in product management shaped his approach to product marketing, what habits from product marketing he’s bringing ba...
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Episode 72
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29:20
Episode 71: Katie Noe - Implementing AI in Competitive Intelligence
In this episode, Katie Noe, Product Marketing Manager at Bizzabo, joins Louise Liu to share her journey of implementing AI in competitive intelligence. Katie breaks down her workflow step by step, from how things worked before AI to wh...
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Episode 71
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22:29
Episode 70: Terezia Stancik - Analyst Relations in the Age of AI
In this episode, Terezia Stancik, Senior Analyst Relations Manager at Shopware, joins Louise Liu to discuss how AI is shaping the future of analyst relations. She explores how AI is transforming B2B buying behavior, the implications for analyst...
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Episode 70
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32:00
Episode 69: Prashant Sridharan - Building Trust to Win in Developer Marketing
In this episode, Prashant Sridharan, Head of Product Marketing at Supabase, joins Louise Liu to share insights on building trust and winning with developer marketing—from feature‑first messaging and PLG strategies to aligning product, DevRel, a...
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Episode 69
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32:30
Episode 68: Mustafa Kapadia - The Impact of Agentic AI on Product Management
In this episode, Mustafa Kapadia, Managing Director at Echo Point, joins Louise Liu to share his thoughts on how agentic AI is transforming the role of product managers—from decision-making and prioritization to collaboration and execution—and ...
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Episode 68
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32:42