Tech Talk - Tech Business Show by Tech For Techs
Tech Talk - Tech Business Show by Tech For Techs
Latest Episodes
Set Prices That Leave Room for Quality and Profit
A price that wins the job but loses the profit isn’t a win.Price should fund the service you promise. If it leaves no room for proper testing, good parts, insurance, training and the occasional difficult job, the customer may re...
Charge for Diagnosis, Not Just the Successful Repair
Diagnosis is valuable work. Treating it as free teaches customers to value it at exactly that price.Diagnosis is skilled work. It uses time, tools, experience and judgement, even when the customer decides not to continue. Treati...
Know Your True Hourly Cost Before You Set Any Price
If you don’t know what an hour really costs you, every price is a guess.Your wage is not your hourly cost. A charge that looks generous compared with an employee’s pay can still be unprofitable once non billable time, rent, vehi...
Build a Service Menu That Customers Can Understand
Confused customers don’t buy. A service menu should make the next step feel obvious.Customers rarely buy a technical process. They buy a working laptop, safer data, a faster office or the relief of knowing somebody dependable wi...
Repair Shop, Callout Service or MSP: Decide Which Business You Are Building
Repair Shop, Callout Service or MSP: Decide Which Business You Are BuildingA repair shop, a callout service and an MSP can sit under one brand, but they can’t be run as though they’re the same business.Many indepen...
