The G Factor Podcast
The G Factor is an exclusive podcast filled with marketing tactics for businesses and organizations searching for tools and sound marketing advice to gain an advantage over competitors. The G Factor Podcast is presented by veteran marketing, communication and digital influencers. Not always serious, Lauren and Tony also take time to review food and food trends, cars, entertainment and other general topics.
The G Factor Podcast
The Guild Factor - Season 4, Episode 156: Short-term marketing which negatively impacts long-term marketing goals.
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The Guild
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Season 4
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Episode 156
Marketing is a marathon, not a sprint. There are often temptations to choose short-term, "big gain" marketing tactics which negatively impact long-term goals. Lauren and Tony will discuss some of these and how to avoid this often troubling pitfall.
Check out more at The Guild.