UC Today

Mastering Supplier Selection - Finding Channel-Centric Partners

April 17, 2024 UC Today Season 7 Episode 37
UC Today
Mastering Supplier Selection - Finding Channel-Centric Partners
Show Notes

UC Today's David Dungay speaks to Scott Anderson, CMO, Intermedia.

In this session, we discuss the following:

  • Deciphering which suppliers are truly 'Channel First'
  • Evaluating how supplier services can impact your business
  • Why do partner programmes matter?
  • Differentiating through supplier marketing support