Captivate + Convert with Christy Cegelski

Shifting Your Energy Around Selling With Julie Gohring

November 29, 2021 Christy Cegelski Episode 66
Shifting Your Energy Around Selling With Julie Gohring
Captivate + Convert with Christy Cegelski
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Captivate + Convert with Christy Cegelski
Shifting Your Energy Around Selling With Julie Gohring
Nov 29, 2021 Episode 66
Christy Cegelski

“The seller doesn’t really have the power… the buyer now has all the power.”

—  Julie Gohring


When I say “salesperson,” what pops into your head? Was it a stereotypical slimy car salesman? Was it a pushy timeshare agent?


When it comes to those “Most Trusted Professions” lists, salespeople generally tend to fall at the bottom — and that can be blamed on the old paradigm for selling. This sales style can be seen in movies like National Lampoon’s Vacation: pushy, aggressive, and often kinda sleazy!


In a post-Covid world, people definitely crave more meaning and connection — and that translates into wanting to buy from people that they trust and relate to. They also have access to a ton of information at their fingertips, so they’re a LOT better informed than customers 20 years ago.


It’s definitely time for a mindset shift around sales!


Feminine leadership and sales coach Julie Gohring teaches the new paradigm for selling, one built on connection and inclusion rather than fear and lack. 


“Selling is really an exchange between two people. That’s all it is,” Julie says. “To sell means to give… I always connected selling to a chance to connect with someone — a chance to get to know someone and be curious about what they’re like. And also maybe be able to help them get something that they want.”


Hit play and find a new way to work! In this episode, you’ll learn:

  • What feminine, connection-oriented selling looks like in practice (with real-life examples)
  • The #1 skill that leads to more conversions and higher revenue
  • The main role that you should be playing in your sales conversations

  

Subscribe now and never miss a single episode!


About Julie Gohring: Julie Gohring is a feminine leadership and sales coach who has sold everything from cookies to clothing to pharmaceuticals. She believes that taking a feminine approach to sales can make the process much easier — and feel less sleazy. 


Highlights:‌ ‌

  

00:33  Intro


01:11  Meet Julie Gohring


07:11  Costa Rica synchronicity story


12:13  The old paradigm


15:36  The new paradigm


17:07  Vibe v. fear


19:07  Mindset shifts 


22:20  Origin of business practices


23:35  Nordstroms story


27:03  What feminine selling looks like


30:58  Main role in sales conversations


32:07  Let go of expectations & set intentions


35:26  Pre-call plan sheets


37:15  Quality over quantity


45:22  ‌The Christy Questions

  

Please remember to subscribe, rate, and review!

  

---------------------------


Julie Gohring

https://sellingisfeminine.com 

 

Instagram: https://www.instagram.com/sellingisfeminine 


---------------------------

  

HOW MUCH CAN YOU GET DONE-IN-A-DAY? You might be surprised! Work with me for a Done-In-a-Day session + walk away with a brand new, optimized email sequence or landing page! Let’s take your copy from ho-hum to HELL YES!

https://christycegelski.com/hire-me 

  

CONNECT WITH CHRISTY ON INSTAGRAM: https://www.instagram.com/christycegelski


Show Notes

“The seller doesn’t really have the power… the buyer now has all the power.”

—  Julie Gohring


When I say “salesperson,” what pops into your head? Was it a stereotypical slimy car salesman? Was it a pushy timeshare agent?


When it comes to those “Most Trusted Professions” lists, salespeople generally tend to fall at the bottom — and that can be blamed on the old paradigm for selling. This sales style can be seen in movies like National Lampoon’s Vacation: pushy, aggressive, and often kinda sleazy!


In a post-Covid world, people definitely crave more meaning and connection — and that translates into wanting to buy from people that they trust and relate to. They also have access to a ton of information at their fingertips, so they’re a LOT better informed than customers 20 years ago.


It’s definitely time for a mindset shift around sales!


Feminine leadership and sales coach Julie Gohring teaches the new paradigm for selling, one built on connection and inclusion rather than fear and lack. 


“Selling is really an exchange between two people. That’s all it is,” Julie says. “To sell means to give… I always connected selling to a chance to connect with someone — a chance to get to know someone and be curious about what they’re like. And also maybe be able to help them get something that they want.”


Hit play and find a new way to work! In this episode, you’ll learn:

  • What feminine, connection-oriented selling looks like in practice (with real-life examples)
  • The #1 skill that leads to more conversions and higher revenue
  • The main role that you should be playing in your sales conversations

  

Subscribe now and never miss a single episode!


About Julie Gohring: Julie Gohring is a feminine leadership and sales coach who has sold everything from cookies to clothing to pharmaceuticals. She believes that taking a feminine approach to sales can make the process much easier — and feel less sleazy. 


Highlights:‌ ‌

  

00:33  Intro


01:11  Meet Julie Gohring


07:11  Costa Rica synchronicity story


12:13  The old paradigm


15:36  The new paradigm


17:07  Vibe v. fear


19:07  Mindset shifts 


22:20  Origin of business practices


23:35  Nordstroms story


27:03  What feminine selling looks like


30:58  Main role in sales conversations


32:07  Let go of expectations & set intentions


35:26  Pre-call plan sheets


37:15  Quality over quantity


45:22  ‌The Christy Questions

  

Please remember to subscribe, rate, and review!

  

---------------------------


Julie Gohring

https://sellingisfeminine.com 

 

Instagram: https://www.instagram.com/sellingisfeminine 


---------------------------

  

HOW MUCH CAN YOU GET DONE-IN-A-DAY? You might be surprised! Work with me for a Done-In-a-Day session + walk away with a brand new, optimized email sequence or landing page! Let’s take your copy from ho-hum to HELL YES!

https://christycegelski.com/hire-me 

  

CONNECT WITH CHRISTY ON INSTAGRAM: https://www.instagram.com/christycegelski