Truth Behind Travel Podcast

UK | The Power of Sharing Economy to Restart Tourism

Dolores Semeraro Season 1 Episode 30

Founder of Tentshare UK Rebecca Heaps shares the core philosophy behind the sharing economy principles of her peer-to-peer tent-lending platform to restart domestic tourism in the UK.

Truth Behind Travel Podcast is all about restarting tourism, and more than just that. Is about cultivating our awareness both as industry operators and as travelers, about the impact we have on our planet. In the Uk, Rebecca Heaps, founder of Tentshare UK, offered a more sustainable and cost-effective solution for campers and people living in communities around the country looking to hire and/or rent out their tents.

In today's episode, Rebecca speaks to Truth Behind Travel host Dolores Semeraro about:
- the sharing economy guiding principles of Tentshare UK
- the upcoming Tentival 2021, her signature virtual family-friendly camping festival
- the art of camping in style... but responsibly! 

Listen to the lively and cheerful Truth Behind Travel interview of Dolores Semeraro  with Rebecca Heaps is ideal for you if:
- you love camping and the sharing economy concept applied to it
- want to try camping but don't want to commit to buying an expensive tent
- miss the festivals' vibe and want to join in the fun online

Get to know more about Tentshare here.

Your Host: Dolores Semeraro

Hospitality Virtual Keynote Speaker Dolores Semeraro is a Travel Recovery Strategist with more than 15 years of experience in hospitality, marketing, and trading. She is passionate about helping her clients develop the leadership strategies they need to restore travel confidence and win their customers back.
Dolores’ high-energy virtual keynote presentations are thought-provoking and open the audience’s perception of what really matters to today’s travel consumers.
www.doloressemeraro.com



DOWNLOAD MY TRAVEL RECOVERY IN FOUR-STEP VIDEO TRAINING
For those of you working in hospitality and travel, putting your brand message across and ensure is heard and felt by the travelers of today, is not that easy anymore. 
And you know why? Travelers’ choices and priorities have changed. So if you are wondering why your content online is losing momentum and you see your loyal customers no longer engaging with your brand but buying from the completion instea

Dolores Semeraro is a sought-after international tourism keynote speaker and sustainable tourism marketing professional.

Dolores actively works in the tourism and travel conference space as a keynote speaker and moderator, gracing the stages of international tourism summits and trade shows.

As a professional keynote speaker, Dolores’ speaking topics encompass sustainable digital marketing for the tourism industry, how to establish digital mastery, and learn how to identify today’s traveler’s needs.

During the pandemic, Dolores launched her podcast show named ‘Truth Behind Travel Podcast’ where she regularly interviews tourism and travel industry leaders and representatives on how to rebuild the future of travel.

In the recent years, Dolores has continued to work and live on beautiful islands such as Mauritius, where she started her tourism and hospitality marketing consultancy working closely with the Mauritian luxury hospitality sector as corporate trainer.

According to her international clients, Dolores is a gifted trainer and intuitive workshop facilitator.

She is now based in Europe where she actively works as keynote speaker and corporate trainer in the tourism industry.

www.doloressemeraro.com

dolores@doloressemeraro.com

Instagram @dolores_semeraro

LinkedIn @dolores.sem

Dolores Semeraro  0:03  
Welcome to truth behind travel podcast, the world's first podcast dedicated to travel recovery. I'm Dolores Semeraro. And I'm on a mission to help tourism organizations and travel professionals to lead the business that restores confidence in travel. If you're looking for a travel podcast that gives you more than just wander last, and will help you travel better tomorrow, you found the right one. Every week, my travel and tourism industry guests will share with you their stories and insights to help you travel smarter, better, and more conscious of the impact you have when you travel. Subscribe to the show to receive a new episode every Thursday straight to your inbox together with travel tips and best practices of my podcast guests.

Hello there and welcome back to episode number 30 of truth behind travel podcast. Summer, for those of you living in the Northern Hemisphere at least, is getting closer, day by day actually. And with that our growing desire to get outdoor, and breathe fresh air whenever possible. So get your rug and your tent ready, because today we are going camping. 

For those of you who know the podcast already, you know that truth behind travel podcast is all about restarting tourism. And more than just that. It's about cultivating our awareness, both as industry operators and as travelers about the impact we have on our planet. 

In the UK, there is somebody fond of camping that couldn't stand the devastating impact that this single-use of camping tents has on nature. So guess what, she decided to create a groundbreaking concept based on the principles of sharing economy to enable those camping lovers to enjoy camping by renting all kinds of tents.

Unknown Speaker  2:10  
Think Airbnb, but for camping. So my guest today on the show is Rebecca Heaps. The founder of Tentshare, UK. Let's hear her story.

Unknown Speaker  2:22  
Okay, just a second before we get started. For those of you working in hospitality and travel, I know that putting your brand message across and ensuring that is heard and felt by the travelers of today is not that easy anymore. And you know why? travelers' choices and priorities have changed. So if you're wondering why your content online is losing momentum, and you see your loyal customers no longer engaging with your brand, but buying from the competition. Instead, I want to share with you six reasons why your message is failing to resonate and how you can avoid it. It's all in the travel recovery video training that I designed for those like you struggling to reconnect with their travel audience. It's very simple for videos for modules. And it's all in there. And guess what? It's free. The link is in the show notes for you.

Dolores Semeraro  3:23  
Welcome back to the show. And welcome, Rebecca. I'm so glad to have you on the podcast today. 

Rebecca Heaps  3:28  
Thank you so much. And I'm so happy to be here. Thank you for inviting me. 

Dolores Semeraro  3:33  
It's my pleasure. I've been a big fan of the clubhouse rooms that you've been hosting. And intrigued by the concept of Tentshare. I wanted to have this conversation with you because it's an intriguing concept. And it's innovative, it's sustainable. And it ticks all the boxes that this podcast stands for. So let's have this conversation today.

Before we get started, I'd love to give an overview to the listeners of the podcast about your story, your background, what made you create this concept as it is today. 

Rebecca Heaps  4:15  
Okay, so I absolutely adore camping. Camping is the thing I love to do. And I don't see it as a compromise. I see it as an actual luxury to do so. also, I love to go to festivals. And over the years I've been increasingly dismayed by the waste that is happening in the camping community, not only in festivals, we've all seen those horrible pictures where that you just take a sea of discarded tents and that have been left at the end of a festival. In fact, It's estimated that 250,000 tents go into landfills each year and that's just in the UK which is a shocking statistic and most tents are made up of nylon, polyester. They're mostly plastic-based. So that's 250,000 tents, mainly made of plastic that are going into landfills. And I wanted that to stop. So I love the sharing economy. concept. Tentshare is based on the sharing economy concept is just like Airbnb. I like to call it fresh Airbnb. So if you own a tent, you get the opportunity to make some money and rent a tent out.

You can rent your own tent out and make some money from that. And then if you want to go camping, but don't have a tent, then you can rent a tent from the 10 share platform from someone local to you. So we're cutting out the middleman we reusing tents and assets that we've already got. And we're stopping take the hope one day it will stop the production slow the production of new tents, especially disposable single-use tents, to buy a tent to know that you're going to then throw it away is a shocking thing for me to think about and attention has been set up to try and combat that. I'm not saying don't ever buy a new tent. What I'm saying is let's not use let's not purchase single-use tents. And let's think about the type of tent that you might want to purchase. Once you've tried camping. Once you know what sort of camping you enjoy, and then you can make a very thoughtful purchase. If you then go decide to go on to purchase a tent. 

Dolores Semeraro  6:34  
Have you noticed an increase in demand of people reaching out for that type of holiday experience that type of outdoor and ambiance around them? 

Rebecca Heaps  6:47  
Yeah. 100% So last year, the campsites were so booked in between the lockdowns, they were so overbooked, some of them actually had to close, because people were leaving so much waste, which is sad. But the great thing is that people are getting outdoors. They're seeing the beauty of their local environment of their local area. And you know, coming into 2021 It seems that it will we will be staying more in the UK. And guess what, that's not even a compromise because the UK has some absolutely glorious landscapes. Absolutely beautiful places to go and visit and to see. Yes. So I think the demand for camping for being outside for embracing our beautiful planet and our beautiful local areas is definitely growing. And I don't think that's a bad thing. You know, I think it's a great thing.

Dolores Semeraro  7:39  
I think in terms of a general fear of the crowds that have developed as we begin to travel again and people are questioning those crowded spaces like transportation, connections hubs, like airports, train stations, when they have to move from place to place and destination to destination and in this case, Tentshare operates in the UK. And so the local market is predominantly independent. So by car for example, or by bus or eventually by train, so there is no there's less of this domestic flight as such. So it's not just about embracing, let's say escaping the crowds kind of trend is also about embracing a little bit of more direct contact with nature. We talked about how camping is going back to nature, but also we talked about how camping is not for everybody. And it's not a type of holiday that everybody can so lightly embrace. 

Rebecca Heaps  8:51  
Okay, well, I'm really sorry but I have to disagree with you. I think everyone can enjoy camping. It just depends on how you do it. I am a self-confessed luxurious camper. I glamp I have sheepskins that I lie on when I'm going to sleep. So the most important thing to enjoy on a camping trip is to be a comfortable sleeper. I can almost guarantee if you get your bed right and your blankets and you can be comfortable. You will have the best night's sleep. Imagine falling asleep under the stars with the rain pitter-pattering on top of your canvas. And you can hear all the natural. You can hear the wind wrestling, you can hear all the birds settling. in one camping site, I go to in North Norfolk you can actually hear the sea which is amazing. 

Dolores Semeraro  9:58  
Where else is Tentshare Helping in reviving more responsible travel?

Rebecca Heaps  10:06  
So the whole ethos of Tentshare is about sharing. In fact, at Tentshare we pledge, and tent, camping, tent sharing, all of those things are trying to demonstrate that you can be more thoughtful, and have a sustainably great holiday. But with no compromise, so you still get all the things that you would if you had purchased a tent. In fact, more you know, because the money you would spend on purchasing a tent from I don't know, a big supermarket or big brand you could spend on hiring a massive, beautiful tent and experience that for a weekend, you can even pop it in your back garden, and have a lovely glamping experience in your backyard and see if you like camping, 

Dolores Semeraro  11:06  
I looked at how this is available in the UK. Right? And how, with the limitations on international travel a lot of people and you know, they have looked at what are their domestic options, what can they do domestically. And that is also a way of restarting to reboot tourism in a more responsible way. Because instead of just shooting on the other side of the world, we look at what do we have around us? What can we discover? It's sort of also the appreciation of slow travel as well. 

Rebecca Heaps  11:42  
Yes. So absolutely. 

Dolores Semeraro  11:44  
Would you say that camping right now for your market, for your clients, as well for the network that you build and Tentshare it's like a giant staycation exercise?

Rebecca Heaps  11:54  
exactly that, yeah. 100% staycation camp at home, the great British holiday, you got, you've got access to all of that. I mean, what's not to love, the cost is great, you're not impacting the environment, you're giving your money. if you're renting a tent from someone local to you or someone local to your campsite, that you've decided, You are giving your money to somebody who is going to absolutely love that, we talk about the happy dance they are going to do. 

You're supporting the local economy, and you're keeping the wealth within our local economy. So instead of it all going up into wherever it goes, to the big fat cats in the sky. It's staying within our local economy. So that person that you've given your money to will then go and spend it in their local economy, so it's just feeding all the great things. 

So yes, the great staycation I really feel like well, it's already a thing, isn't it? Everyone's looking more to home. And there are also some amazing new campsites pop-up campsites coming all around the UK, and they've changed the regulations so that you can do it the government did last year, I'm pretty sure they're doing it again this year. So you if you've got a plot of land, you can actually turn that into a campsite, if you want to. And there are lots of pop-up campsites coming out all around the country. I see them popping up all over the place. 

Dolores Semeraro  13:28  
And this is what I want to ask in fact, is it I've personally done some camping in Italy and the other side of the world - strange enough New Zealand - and is there such a thing as freedom camping in the UK? like you can camp anywhere or you need to be within certain grounds?

Rebecca Heaps  13:49  
 So the rules are in the in England is you have to ask the landowner because we're because if practically every sport of land has ownership in England, and so you have to ask the landowner before you camp wild. There are National Trust places where you can ask them again you need to confirm with the National Trust places but yeah, you need to ask someone before you can put in their land. In Scotland's they have slightly easier you have slightly easier regulations. I think you can walk out pretty much anywhere. And in Wales. They have a system where you can find out if the farmer, the local farmer, local, and landowner are amenable to wild campus. But yeah, it's not as free and easy as I think perhaps the rest of the world

Dolores Semeraro  14:38  
There are plus and minus to this type of benefits, so to speak. So you have those regulated campsites where you have all the facilities and everything is regularly cleaned and furnished for you to do your cooking, you're cleaning, you're showering and everything. But there are also those that are looking for that freedom, on the ultimate dream of camping where nobody else is having absolutely no facilities around, and eventually leaving what I call a 'Poop-Prints. We laughed about it last time. 

Rebecca Heaps  15:12  
I love your 'poop-print'

Dolores Semeraro  15:14  
I have to trademark it at some point. But I think it brings in perhaps an opportunity to talk about another aspect of camping. And that is the aspect of the community. And when I look at the way, in my personal experience, we came together with those around us, you know, there's somebody was camping, just, you know, nearby or something, the sharing the storytelling, the things that you learn from each other. I mean, what is the commute? How does, how is the community responding to this lifestyle you think as of now?

Rebecca Heaps  15:52  
I think you've raised two interesting, really interesting points because there are in the UK, there are so many different ways that you can camp. So there are campsites that you can go to that are absolutely luxurious, they've got, they've got swimming pools, they've got bars, pubs, facilities, everything you can ever want any other end of the scale, I went to a campsite last year called secret campsite, and they have taken everything down. So no cars are allowed. You have to wheelbarrow your equipment to that to the natural limit to your pitch, the pitch of really, really well spaced out so that you don't get people pitching up together, you feel like you're in your own lovely area. And you're not allowed to have group gatherings, you're not allowed music, you're not allowed to take dogs, which I was a bit sad about. But what that means is, you really get a beautiful experience of your natural environment, within the constraints of actually having to go to a campsite, you can research and find campsites that are absolutely perfect for your needs. If you're looking for this slightly more nature-driven, commune with nature, then there are campsites out there like the secret campsite, and I'm going to another one, I'm really looking forward to it. I think it's called Wardley Hill campsite. And they have absolutely amazing sustainability credentials. It sounds like it's very similar. So like compost toilets, and solar showers, and all of the things so yeah, I'm looking forward to that. 

Dolores Semeraro  17:29  
Fantastic. Now, How's that playing out with all the protocols related to, you know, the post-pandemic or we're not it's not post it's in? But yeah. But how does it play out when it comes to the campsite about, the usual stories of hygiene and distancing and all that?

Rebecca Heaps  17:56  
So, yes, that's a really good point. I mean, you're on a win already, because the research has shown that if you're outdoors, your risk of catching COVID, is minimized dramatically. But some campsites are I went to a few campsites last year, and one of them which I won't name, I've always loved because it's so free and easy, really laid back pitch where you won't do what you like, doesn't really matter. Yeah. And that I loved that. But when I went back in a COVID situation, that became then something that I found very difficult, because they weren't really directing people to make good COVID choices. And so I wouldn't go back to that campsite. Unless they could prove that they had put in lots of good COVID structures. What do you mean by good COVID choices? So when I went to another campsite, they had amazing COVID structures in place COVID regulations, shall we say? So they had hand washing facilities? absolutely everywhere, sanitary, the hand sanitizer everywhere, they had signs everywhere. So you could only go a few people in at a time in the shower block, you could only go a few people in at a time at the washing up point. And there were lots of instructions and advice on how to do it safely. You could see people were just continuingly cleaning and cleaning and cleaning. You just saw it with your eyes the whole time. Lots of signage, lots of stickers on the floor to make sure that everyone's following, you know, COVID safe distances. The campsites themselves work really well spaced apart. And just organized really well to minimize risk. And I loved that and that was a walnut tree, what they call a worn-out tree campsite in North Norfolk in waxen, actually, so I'd like to give them a shout-out because they did it extremely well. 

Dolores Semeraro  20:03  
I think it's important to be consistent, right in terms of executing all these protocols, because we've been now nearly approaching now two years. And I know, we all have what we call the COVID fatigue, we become accustomed to all this, don't do this, don't do that touch, don't touch this, stay here, stay away from wearing the mask, that if these protocols are not smartly implemented, we tend to sort of minimizing them like, okay, yeah, okay, I have to wear a mask. And then you can somehow put it in to protect your chin, which is everybody's, yeah, which is very weird. Everybody's very protective of their chin all of a sudden,  but we want to protect it very well, anyway, with jokes, apply them and we play a little bit around it. 

But I understand that no matter if you are looking for a type of holiday, that gets you closer to nature, there are you can't escape reality, and the reality is gonna, you know, come after you, and then it's going to catch up with you, wherever you are, whether you are in the middle of a forest with your tent, surrounded by others in a campsite, for example, everybody needs to take that personal responsibility, when it comes to the act of travel itself is taking personal responsibility to work we are going to put forward as responsible travelers, because our distractions, our personal distractions when all the things we don't pay too much attention to when we travel can cost much more than what we think. Like, given the reality we all live in. 

Rebecca Heaps  21:50  
yeah, we will have to look out for each other, you know, and I think if you know that you are at risk, then keep your risk to a minimum, you know, let's all just look after each other. 

Dolores Semeraro  21:59  
Yeah. And that's the thing about community. And we, you know, I've observed a lot of events going virtual, in the travel sphere in the tourism and hospitality, but also in the entertainment industry. And a lot of the events that were touching the glamping sphere have been canceled, because obviously we can't, we can come together at that time. But that didn't stop you from organizing a Tentival. 

Rebecca Heaps  22:31  
We're so glad you brought that up. So yeah, we are. Last year Tentival 2020 was great. We had to do lots of lessons for people on how to use zoom. And we've moved on from that. It was fab last year, we had great fun. But Tentival  2021 is a virtual, family-friendly camping festival with all the festival fields without the downside. So I am urging everybody to pitch up a tent in their garden or build a den or make a little den in a nice space in their home and join us online for we've got a whole day or live streamed music DJs comedians, speakers, performers, I've secured a fire Walker, she's gonna show us how to firewalk, it's just going to be such a great day right? It's just going to be an amazing day. You can join us online we've got this amazing live streaming platform where you can we've got our main stage and workshop stage and fringe tents, the big top all the things and all accessible from your own home. 

You do need to purchase a ticket I've I've done it as pay as you can. minimum price 3 pounds 50 but if that is still a prohibitive amount for you please do contact me just send me a DM on my Instagrams, just let me know and I'll send you a link where for every ticket sold we've teamed up with 'tree sisters' so we plant in a tree for every ticket sold or email registered. Suggested Price Is 25 pounds but you can pay a minimum of 3.50 please do contact me. The whole idea is accessible to all so people who wouldn't ordinarily be able to attend a festival like a friend of mine has a back injury and never been able to attend a festival. She was able to join us online in her summer house which she decorated beautifully and had the best day and she's she said that it was like it just felt normal again and I could be part of the craziness and mayhem and jewelry of all of being at a festival without having to battle with her disability 

Dolores Semeraro  24:54  
are you doing it virtually because you can it's not allowed to do it in person yet or how does the summer look in terms of gatherings like in-person gatherings in that sense, is it something that is not allowed yet?

Rebecca Heaps  25:11  
Well, is still an unknown, unfortunately. And so I know some festivals we are live festivals have had to cancel, which is sad. And that's what that's why I bought about Tentival last year because I was hit, you know, as we went into lockdown on March 27. I was like, Oh, no I'm not going to be able to go to a festival camp this year. this is awful. How can I, How can I change this? I was like, oh, and I am gonna camp in my garden. And then I thought, well, that's a great idea. Why don't I make it into a festival, a virtual festival. And so 10 days later, Tentival was formed. And we had a great day. So yeah, I think I will always carry on Tentival as a virtual event, I'd love to see it as a hybrid. So that we could have an actual, tangible in a field. We've got a giveaway this week, which I'm really excited about, we've got a 50-pound gift voucher. 

Dolores Semeraro  27:01  
These are all elements that should be the daily talk of the operators of the industry, okay, not necessarily a tent, but in all the aspects related to it. But in this case, specifically, because this is your niche, but as operators in the hospitality and travel industry, we are promoting that conversation of going, you know, a real approaching journey from a more responsible perspective and, and initiative. 

So we're providing because it's not easy to walk that talk, right? We as operators, we also need to provide them, we need to provide travelers the right tools, we can't just tell everybody, uh, you need to be traveling more responsibly, but then how, if you yourself are not, are not leading your business in a more responsible way. 

So what do you think as an operator of your niche business, are the things that we should be really focusing on to strengthen that awareness? 

Rebecca Heaps  28:04  
I think the most important thing that we need to acknowledge is that we are all talking about it, right? That's the most important thing, which is a good thing. It's a good thing. Because what's happening is is people are people's ideas are shifting, people's opinions are shifting, where there's a mindset shift. The second thing I would say is to like you say slow travel is to slow down, be mindful, be thoughtful, and consider every action that you take as you're going forward. So from now on in, we've had the conversation, we know that we need to make changes to make this planet more sustainable to reverse the climate change climate crisis, we know that so, therefore, every decision that we make right now is an important decision to make. And with this new knowledge and this new mindset shift it because it should become part of your everyday thinking. 

Dolores Semeraro  29:07  
There are businesses that are investing the entire relaunch communication strategy around topics such as living up, delivering their promises, and living up to those values that they preach about. And as they go back to business as they reinvest in communication, marketing promotion, they don't just promote the picture-perfect holiday, but they also stimulate an interest you know, they stimulate a curiosity around the other benefits that your holiday can have on other aspects related to the holiday itself. So it's not just about to come and have the perfect holiday in I don't know Madagascar for example, Have your perfect holiday and help the local communities and have this positive impact on the local resources. And don't waste in such as such and such, and you know, the whole impact that you leave behind as you travel.

 And I'm so glad where this conversation is on fire on every platform. And regenerative, responsible, and sustainable travel is now the travel talk when it comes to restarting tourism. So but now you are only operating in the UK? What is what how does the future look like for Tentshare? 

Rebecca Heaps  30:40  
Well, I would love to so this teacher is such a new business. And I would love for it to grow. And the possibilities are endless. And this is the beauty of the sharing economy, you can apply what Tentshare is doing to anything just like Airbnb, you can have car share, there is a company called car share. And once you start sharing the resources that we already have, we're minimizing the impact on our planet. Now, that doesn't mean that you're going to have you know that your life is going to be uncompromising anyway, in fact, you might find that it becomes more, it becomes richer, perhaps less so in monetary financial gains, but in actual experiences and wealth of life. 

But also you can offer people an alternative. So if you want to make this slight change to your holiday, you are reducing your carbon footprint, it's presenting people who are spending money with travel companies is presenting with that choice and allowing them to be able to make that choice and with the knowledge with the power of knowledge and understanding of what difference they're making by making that choice. 

Dolores Semeraro  31:57  
At the end of the day. It's about making sure it's part of the narrative that we all develop when we promote our business, our product, our marketing strategies, and so on. I don't know where to start with this conversation we had today it's been we have touched so many different levels of risk, you know, restarting tourism, having it from a different looking at it from a different perspective, understanding how you can enjoy a community moment virtually even in this in this environment and also the conversations that we're having about restarting tourism on a responsible now. So these are conversations that I'm pushing and I'm developing forward on the podcast, but also, I see them more and more happening in clubhouse. 

How did clubhouse change the way you connect with your industry colleagues or with other opportunities has that have had an impact on the way you sort of plan and strategize ahead when it comes to Tentshare?

Rebecca Heaps  33:08  
Clubhouse has had an absolutely massive impact on me. For many reasons, I've made incredible connections there. And you know, what I found is that all of a sudden, the unheard voices are getting heard. clubhouse has offered not only me but a lot of people have a voice to be heard. And it has been incredible. It's been an absolutely incredible experience. If it stopped tomorrow, I'd still say I had the most amazing experience of talking to people that I would never ordinarily get a chance to be in front of.

Dolores Semeraro  33:52  
Truth behind travel has a club. It's called Truth Behind Travel Club you can find but also Tentshare has a club that is called 'camping club' camping club. 

Rebecca Heaps  34:04  
I run a regular room on a Saturday at one o'clock, where we talk about all things camping. We're looking for the best camping joke. 

Dolores Semeraro  34:12  
If you're on the podcast and you love you know the conversation, the clubhouse. We have clubs on clubhouse to amplify the conversations we have on the podcast. So here we are, I thank you so much Rebecca and this was an inspiring, entertaining, inspiring conversation. 

What are your feelings? 

Rebecca Heaps  34:33  
Yeah, I loved it. Thank you so much. I love what you're doing. It's just brilliant. And, you know, I think going forward it's good that its sustainability is going to be the key, and also I was gonna say purpose, choose purpose over profit. And I think that also will be the way forward for a lot of people. Thank you so much, Dolores. I love this and had such a great conversation. So nice to meet someone new who gets Tentshare straightaway and understands and gets all the great things about it. 

So thank you very much for that. 

Dolores Semeraro  35:06  
pleasure. Thank you so much. 

Thank you for joining me this week on the podcast. I hope you enjoyed this interview as much as I did. What a great concept. Before you go, this podcast needs you. Yes, it needs to hear from you. It needs your feedback on the episodes and your thoughts on the future of travel. So get involved. Write me a review on Apple podcast. Five Star for good karma, shall we? I can't wait to hear from you. Thank you. Bye for now.