The Optimal Aging Podcast

7 Keys to Showing You Want People over 50 in Your Gym or Studio

February 08, 2022 Jay Croft Episode 61
The Optimal Aging Podcast
7 Keys to Showing You Want People over 50 in Your Gym or Studio
Show Notes

This week, I share the story of Bruce, a retired doctor who encountered some unwelcoming gyms before finding the right one.


It shows how important it is that you communicate to prospects and clients that you want their business.


Here are 7 steps to make sure you’re sending the right signals.



Resources and Links


Naamly -- Support our advertiser, who helps you keep in touch with your members


Prime Fit Content – The right marketing material to reach people over 50


The original “Nightmare Alley”

Supernatural Facebook Group

Eating the Rainbow