Branding Deep Dive with Ahmed Cheema
The branding deep dive podcast is a podcast where we have in-depth discussions with founders, marketers, and brand strategists on how to build a brand that people love. The host is Ahmed Cheema, a brand strategist.
Check out our website for more branding and marketing content: https://brandingdeepdive.com/
Branding Deep Dive with Ahmed Cheema
46. Did Adidas Make the Right Call Dropping Kanye West? Brand Strategy Deep Dive
•
Ahmed Cheema
•
Season 1
•
Episode 46
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Our Producer Momo joins the show to analyze the impact of Adidas dropping Kanye and what lessons we can learn from the incident.
Key Lessons:
- Customers nowadays want the brands they buy from to share their values
- When Crisis hits, acknowledge the issue and overcorrect
Link to YouTube Video: https://youtu.be/WETWgJCIeDs
Branding Deep Dive Website: https://www.brandingdeepdive.com/
