Talking Insights
Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join Esomar on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.
Talking Insights
Latest Episodes
The Hidden Leadership Decisions That Make Brands Grow or Stagnate
Most brands struggle to grow consistently, not because of market conditions—it's the leadership decisions that make or break sustained success. Lucas Hulsebos, CEO of DVJ Insights and author of The Growth Decision, reveals ...
The First Step Toward Trustworthy AI in Sensitive Research Environments
Most organizations are missing out on invaluable human stories because they fear AI will strip away the soul of qualitative data. But what if the real breakthrough lies in how humans and AI collaborate? James Goh, CEO of the groundb...
From Qualitative to Quantitative: Validating Personas
Most teams struggle to turn rich qualitative insights into scalable, actionable business strategies — but what if you could transform deep research into a measurable, organization-wide advantage?Melissa Ramon and Nadja Baum reveal how t...
The Art of Building Superfans in Latin America’s Digital Music Era
In this conversation, our host, Antonio and Ariana Arciniega (Intercept Music) discuss the transformative impact of technology on the music industry in Latin America, focusing on the evolution of artist-fan relationships, the importance of data...