The Launch Playbook

The Secret P.I. Method To Interview Your Customers

November 26, 2020 Sara Vartanian / Nicola Moors Episode 10
The Secret P.I. Method To Interview Your Customers
The Launch Playbook
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The Launch Playbook
The Secret P.I. Method To Interview Your Customers
Nov 26, 2020 Episode 10
Sara Vartanian / Nicola Moors

Customer interviews are one of the most misunderstood forms of customer research (and the most hated). But if you can get them right, they'll not only make writing your sales copy a breeze, they'll get your powerful results.

In this episode of The Launch Playbook Podcast, I'm joined by Nicola Moors, a copywriter and former crime journalist who spills the secrets she learned for successfully getting people to open up to her in interviews.

Check out Nicola Moors here: https://www.nicolamoors.com

Join The Launch Playbook Club to scoop up more of her interview training: https://www.saravartanian.com/launch-playbook


Work with me:

Get The List Playbook: https://www.saravartanian.com/list-playbook

Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

Work with me one-on-one: https://www.saravartanian.com/work-with-me


Stay Connected:

Instagram: https://www.instagram.com/saravartanian/

Facebook: https://www.facebook.com/saravartaniansocialco

Show Notes

Customer interviews are one of the most misunderstood forms of customer research (and the most hated). But if you can get them right, they'll not only make writing your sales copy a breeze, they'll get your powerful results.

In this episode of The Launch Playbook Podcast, I'm joined by Nicola Moors, a copywriter and former crime journalist who spills the secrets she learned for successfully getting people to open up to her in interviews.

Check out Nicola Moors here: https://www.nicolamoors.com

Join The Launch Playbook Club to scoop up more of her interview training: https://www.saravartanian.com/launch-playbook


Work with me:

Get The List Playbook: https://www.saravartanian.com/list-playbook

Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

Work with me one-on-one: https://www.saravartanian.com/work-with-me


Stay Connected:

Instagram: https://www.instagram.com/saravartanian/

Facebook: https://www.facebook.com/saravartaniansocialco